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Tag: Vicky Kaushal

  • Vicky Kaushal gets candid about his films, life and lot more in Femina’s December 2023 issue

    Vicky Kaushal gets candid about his films, life and lot more in Femina’s December 2023 issue

    Mumbai: Vicky Kaushal’s journey in the world of cinema has been nothing short of remarkable. From his memorable debut in Masaan to his acclaimed roles in films such as Manmarziyaan, Raazi, and Uri: The Surgical Strike, Kaushal has always been a standout actor in the industry. Yet, he is one who credits his ability to deliver varied performances over the years to his directors. Putting his heart and faith in director Meghna Gulzar, he took on the role of the legendary Field Marshal Sam Manekshaw in Sam Bahadur, which released earlier this month. In Femina’s December 2023 edition, we delve into the story of his evolution, highlighting his journey to becoming one of the finest actors we know. The cover story celebrates the compelling journey of an actor whose talent and commitment continue to have an enduring impact on the big screen.

     

    Speaking about his approach to acting and his life choices, Kaushal said, “Our job is to fake emotions, but, strangely, it is also about finding the truth in that and being honest at that. I just want people to connect to that honesty and that realness in me… In life, peace of mind really matters more to me than being right or making the right decision. I just say that this is what I’m feeling in my heart and I go by it; I ask God to take care of everything else.”

     

    Talking about his latest release and the character of Field Marshal Sam Manekshaw, he added, “I had to not walk or talk like myself; I had to create a different personality altogether. I made my instinct, my impulse, my physicality, and tonality all about his character. It has been a great opportunity, but you have to constantly remember that it is a big responsibility, you can’t take it lightly.”

     

    He also delves into his chosen philosophy for life, his regular self once the camera turns off, and his thoughts regarding karma, among other intriguing aspects.

  • Kabaddi is a game of the soil. Kabaddi Runs in everyone’s blood: Vicky Kaushal

    Kabaddi is a game of the soil. Kabaddi Runs in everyone’s blood: Vicky Kaushal

    Mumbai: The Pro Kabaddi League is redefining the fusion of entertainment and sports with an unparalleled experience for fans, by bringing together the top entertainment celebs with the zenith of kabaddi excellence. A galaxy of stars, including Vicky Kaushal, Tara Sutaria, Nani, and Shiva Rajkumar, have graced various promos and social media posts, sparking impassioned support from fans for their favourite teams and embodying the true essence of the PKL. The star-studded lineup continues with the much-awaited stadium visits from Manoj Bajpayee in Ahmedabad on 7 December 2023, and Sudeep Kichcha in Bangalore on 8 December 2023, infusing an extra layer of stardom into the already intense on-court action as the tournament progresses.

    In a promo released by Star Sports, the dynamic duo of Vicky Kaushal and Tara Sutaria come together to share their enthusiasm for the passion and excitement that only the Pro Kabaddi League can deliver. Tara Sutaria draws parallels between the game of kabaddi and life said “When difficulties are in front of you, don’t be scared, fight your fears! No matter who is in front of you, don’t fear, that’s the spirit of Kabaddi!.” Meanwhile, Vicky Kaushal expresses his affection for the homegrown sport of kabaddi and passionately cheers for his favourite heroes, Telugu Titans’ captain Pawan Sehrawat and UP Yoddhas’ captain Pardeep Narwal. He said “They are the heroes of Kabaddi. And they alone can take on seven players. Passion that doesn’t let them give up till the last second. They keep fighting till the last gasp. And Kabaddi is India’s game, India’s game of the soil. Kabaddi runs in everyone’s blood.”

     

  • U Mumba unveils PKL Season 10 Jersey

    U Mumba unveils PKL Season 10 Jersey

    Mumbai: In a glittering ceremony on Wednesday, U Mumba brought together the power of sport and entertainment on one stage to celebrate and unveil the landmark Pro Kabaddi League Season 10 U Mumba Jersey in the presence of Bollywood star Vicky Kaushal and the squad members at the META India studios in Mumbai.

    U Mumba is geared up for an exhilarating season ahead. Designed with careful consideration and attention to details, the new jersey serves as a powerful statement of the team’s commitment to excellence, unity, and capturing the enduring spirit and resilience of Mumbai that U Mumba team stands for.  

    The new jersey was launched in the presence of Vicky Kaushal in and as Sam Bahadur along with team owner, Ronnie Screwvala, CEO Suhail Chandhok apart from the Season 10 core team members Surinder Singh, Mahender Singh, Rinku, Girish Ernak, Guman Singh and Pranay Rane.

    “Interwoven with elements that encapsulate the heart and soul of Mumbai city, the jersey captures the energy, diversity, hustle and indomitable spirit of the melting pot of people that Mumbai represents. Each thread tells a story, echoing the pulse of a city that never sleeps, and the relentless pursuit of excellence that defines U Mumba,” said U Mumba CEO Suhail Chandhok.

    One of the key striking features of the jersey is the representation of the ocean, an homage to the original inhabitants of Mumbai, the Koli community and to the element of water that forms the essence of Mumbai, a City of Seven Islands.

    “The waves symbolise the ebb and flow of obstacles that our players may encounter throughout the Pro Kabaddi League season and it serves as a reminder to be fluid, like water, adaptable to change, agile, resilient and open to any challenges that lie ahead,” Suhail further added.

    U Mumba Captain & Vice-Captains announced the team also took the opportunity to announce the captain and vice-captains for the upcoming season with Surinder Singh set to continue at the helm and Rinku Sharma and Mahender Singh as his deputies.

    Meta India director of content and community partnerships Paras Sharma also commented, “We actively foster sports fandom on our platforms, continuously collaborating with teams and the ecosystem to broaden their audience. Collaborating with the U Mumba team enables us to connect creators and public figures, aiming to boost kabaddi’s popularity ahead of the Pro-Kabaddi League and offer creators opportunities to engage with athletes from varied sports.”

    The team also announced local (Mumbai) icon player, Girish Ernak as the Spirit of Mumba Captain, who is specially assigned the task to nurture young talents in the side from various parts of the country and ensure the positive spirit of U Mumba is always intact through the ups and downs of the competitive season.

    Follow U Mumba’s journey in the Pro Kabaddi League and witness the team wearing their hearts on their sleeves, quite literally, with the unveiling of this exceptional new jersey on our social media handles.

     

  • From scripts to notifications: Vicky Kaushal’s special delivery on Zomato

    From scripts to notifications: Vicky Kaushal’s special delivery on Zomato

    Mumbai: Zomato, India’s food ordering and delivery platform, has joined forces with the acclaimed Bollywood actor Vicky Kaushal to pay a special tribute to India’s first Field Marshal, Sam Manekshaw. Known for his stellar performance on screen, as part of the collaboration, Vicky Kaushal, in a unique twist, will be seen stepping into a different role for a day, playing, crafting, and sending orders on Zomato.

    In Zomato’s latest ad film, Zomato users are greeted with notifications written by Vicky Kaushal himself. From creating personalized breakfast requests to exploring pizza preferences, such as the choice of pineapples as toppings, the actor embodies the commanding nature of his character. Creating a seamless connection between the film and the Zomato platform, the actor also encourages people to watch “Sam Bahadur” in theaters. This collaboration extends beyond the screen to social media content that captivates audiences, tailored notifications that tantalize taste buds, visually appealing app banners, and cityscape hoardings. Zomato and Vicky Kaushal offer users a distinctive fusion of delightful orders and engaging stories, transforming every interaction into an enjoyable experience.

    As part of the celebrations, Zomato also hosted a special secret screening of Sam Bahadur for its delivery partners in Delhi. Vicky Kaushal, portraying reel-life Sam, graced the screening as a surprise for the 200 delivery partners who attended it.

  • “You Better Do A Good Job Because He’s Our Best Man” Indian Army’s advice to Vicky Kaushal ahead of Sam Bahadur

    “You Better Do A Good Job Because He’s Our Best Man” Indian Army’s advice to Vicky Kaushal ahead of Sam Bahadur

    Mumbai: Vicky Kaushal made his debut over eight years ago in the Neeraj Ghaywan directorial Masaan. Since then, he has established himself as one of the prominent actors in the country with notable performances across films including Raazi, Sanju, and Lust Stories, amongst others. In early stages of his career, Vicky won the National Award for Best Actor for his performance in Uri: The Surgical Strike. He will next be seen in the upcoming biographical war drama film Sam Bahadur which has been directed by Meghna Gulzar. Ahead of its release, Vicky appeared on the IMDb exclusive segment ‘Essential Guide to Vicky Kaushal’ where he spoke about his journey so far in Bollywood while sharing personal anecdotes of his upcoming film.

    Find out more below:

    Sharing his experience of shooting for Sam Bahadur, Kaushal mentioned, “Every time I would interact with the Indian Army, every time they would be like, ‘we are very happy you’re getting to play this role, but you better do a good job because he’s our best man and you’re playing our best man’. Most of the dialogues in the film, which sound like these filmy dialogues, are actually said by him, quote, unquote. And I’m just praying that when the film comes out, people feel the tribute that we wish to give to the man, to the legend.”

    Revealing the moment he knew he wanted to be an actor, Kaushal said, “During my engineering college days, we were taken to a multinational company. They showed us the work culture post completion of college. That day I knew what I didn’t want to do in life. So, I started asking myself what’s going to make me happy. That’s where I got the answer that once I finish graduation, I am going to become an actor.”

    Speaking of Masaan, the first film where he played a protagonist, Kaushal said, “I didn’t know that it was going to affect me so much. We shot in Banaras where there was magical magnetic energy, which just pulled me in. With this movie, I saw myself for the first time on the big screen at the Cannes Film Festival. One year prior to that, I was looking for opportunities, for a job, knocking doors.”

    Speaking of when he assisted Anurag Kashyap on Gangs of Wasseypur, Kaushal said,  “I consider it to be my film school  where I got the opportunity to assist Anurag Kashyap on Gangs of Wasseypur. It was a bunch of fantastic actors coming together to do this film. And it was also a film made with very limited resources. It did not have the vanity of a big-scale Bollywood film. I still carry those learnings with me, it still helps me when I’m performing.”

    Sharing his experience of working on Sanju, Kaushal said, “I got the opportunity to work with one of the best directors in the country, Rajkumar Hirani. Kamli was a beautiful character I got to play with some beautiful writing done for the film. I got to work with Ranbir. I had heard other actors say that it is a great feeling to be called by your character’s name. I got to experience that with Kamli. I got to live that moment with Sanju.”

    Speaking of the turning point of his career, Kaushal shared, “Uri: The Surgical Strike has to be my biggest turning point as an actor in terms of the success of the film, in terms of how well this film was received, celebrated. It was a tribute to the Indian army. For four months, there was a proper boot camp training which I had to undergo. I was trained by the Indian army. I got to win the National Award for this film, which is probably one of the happiest days of my life because it’s a huge honour.”

  • Fire-Boltt ropes in Kiara Advani as brand ambassador

    Fire-Boltt ropes in Kiara Advani as brand ambassador

    Mumbai: Homegrown wearable and audio brand, Fire-Boltt, announced the appointment of Bollywood actor Kiara Advani as its new brand ambassador. Kiara will be part of the marketing campaigns of the brand alongside cricketer Virat Kohli and actor Vicky Kaushal. The actress will participate in different marketing, advertising, and endorsement campaigns for the homegrown brand.

    The collaboration is a reflection of Fire-Boltt’s aggressive expansion plans for the Indian market to provide its consumers with stylish yet affordable smart wearable options. The association with Kiara will help the brand to engage with the younger generation, and the company aims to tap into this pool.

    Talking about her association with the brand, Kiara Advani, said, “I’m delighted to be associated with Fire-Boltt which is at the helm of fitness, style, and aesthetic. Fitness for me is imperative and I religiously follow it. Even on dull days, it’s a mood lifter. Given the fact that the brand is ‘Made in India’ and has made its mark in the market in such a short period of time, it is remarkable.”

    Fire-Boltt founder & CEO Arnav Kishore asserted, “We are ecstatic to collaborate with Kiara Advani. Her personality resonates well with Fire-Boltt’s brand positioning. Kiara’s social and cheerful personality coupled with her fitness and style quotient is in sync with our vision of an evolved lifestyle for all countrymen ushered in by lifestyle devices such as a smartwatch. Just like a cell phone in every hand is a reality today, we want a smartwatch on every wrist in the wake of the new normal. Our association with Kiara, coupled with our existing associations with Virat Kohli and Vicky Kaushal, is a step towards that.”

    Fire-Boltt co-founder Aayushi Kishore added, “We are firm believers in creating an ecosystem that addresses consumer demands with uniquely crafted products that are innovative yet stylish. Kiara will play a pivotal role in establishing us as one of the biggest and most trusted brands in the smart wearable category. Therefore, we are full steam ahead to capitalise on this opportunity and further penetrate the market with utmost dominance. With brand associations, special offers, social media contests, and many other ATL & BTL activations, we aim to build bridges for an active communication channel with the consumers.”

    Fire-Boltt has recently launched over 30 smartwatches in the past six months and has also announced its expansion plans to newer markets beyond India, including the Middle East and Europe.

  • Vicky Kaushal prepares with Pearson in new ad film

    Vicky Kaushal prepares with Pearson in new ad film

    Mumbai: British publishing company Pearson has launched a new ad film featuring its brand ambassador Vicky Kaushal. The recently launched ad film is conceptualised by the creative agency Bang In the Middle (BITM). With this new film, Pearson aims to strike a chord with students across the country.

    The ad film is currently live on social media in four languages- Hindi, Tamil, Telugu, and Kannada. It talks about how learning and the process of preparation have become easily accessible for everyone with the help of digital learning solutions and content.

    As the ad film opens, Kaushal can be seen doing a voice modulation activity which highlights the kind of efforts that go into the preparation to get the best shot. “As an Actor, Meri Sabse Badi Strength Hai Preparation,” says Kaushal in the ad film to highlight the importance of companies like Pearson who can provide strong support to learners throughout this process.

  • Havells urges ‘No Grooming pe Assuming’ in latest campaign

    Havells urges ‘No Grooming pe Assuming’ in latest campaign

    Mumbai: Ahead of Valentine’s Day, Fast-Moving Electrical Goods (FMEG) company Havells India Ltd has launched its latest digital campaign urging customers to take a stand against public assumptions associated with personal grooming. The campaign titled #StopMeriGroomingPeAssuming is live on Havells’ official Facebook, Instagram, and Twitter pages.

    Conceptualised by the agency 82.5 Communications, the campaign features Bollywood actors Vicky Kaushal and Shraddha Kapoor who share their perspectives around personal grooming, self-worth and social validation.

    Kickstarting with a series of digital films on various social channels, the campaign focuses on bringing alive the personality of today’s millennials that are rooted in self-worth and strength of personality rather than social validation. Themed around ‘Personal grooming vs Public Assuming’ the quirky and youthful films represent today’s youth who make this point in a light-hearted, quirky and fun manner, with the final sign-off ‘#StopMeriGroomingPeAssuming.’

     “Today, we live in a world where we often face certain assumptions based on our personal appearance. Through the campaign, we aim to inspire people to change their perspectives and thoughts associated with personal grooming and appearance,” said Havells India’s president for electrical consumer durables Ravindra Singh Negi. “With youth icons and stars like Vicky Kaushal and Shraddha Kapoor, we want to reach out to the millennial generation and inspire them to create their distinctive style statement and flaunt it to the world against any external validation. Themed around ‘Personal grooming vs Public Assuming’, the campaign urges our audience to take charge of their looks and change the status quo.”

    The first film of the campaign is live and the brand will launch two films in the coming weeks, said the statement

  • Pearson India ropes in Vicky Kaushal as brand ambassador

    Pearson India ropes in Vicky Kaushal as brand ambassador

    Mumbai: British multinational education company Pearson on Monday announced Bollywood actor Vicky Kaushal as its new brand ambassador. With this, the London-headquartered learning company aims to step up its India efforts and accelerate its growth plans as the global digital powerhouse of learning.

    India is a strategic growth market for Pearson, focused on driving transformational change and digital innovation. Kaushal as the brand ambassador will help the company in building a strong relationship with youth and strengthen its direct-to-consumer proposition, said the company in a statement.

    “We are thrilled to welcome Vicky Kaushal as our brand ambassador. His recent achievements and contributions towards the entertainment industry have made him one of the most popular youth icons in the country. He is an inspiration for the youth of the country, motivating them to dream big, chart their own journey and strive for the best,” said Pearson India and Asia MD Siddharth Banerjee. “Today, the Indian Education system is at the cusp of a digital transformation, and we are certain that this partnership will help us create a strong, meaningful connect with learners, thereby forming a highly vibrant education ecosystem in the country.”

    Kaushal will feature in Pearson India’s upcoming campaign and activations in strengthening Pearson’s connect with the learners. An engineer himself, Vicky has appeared in several acclaimed films like “Masaan,” “Uri,” “Sardar Udham” among others.

    “Today’s youth are innovators, builders, creators, and leaders of the future. They are the hope of a brighter tomorrow and education is the key to unlock their true potential and empower them to rise and shine. I am happy and excited to be a part of Pearson’s mission to promote quality education and connect with young minds,” said Kaushal on the brand association.

    Pearson’s collaboration with Kaushal is a testament to the company’s commitment to continuously evolving with changing times as it enters a new era of direct to customer, it said. The company would also be working along with other influencers and personalities in the education ecosystem to strengthen its digital proposition in the region. 

  • Macho Sporto launches ‘Yeh Toh Bada Toing Hai 2.0’ TVC

    Macho Sporto launches ‘Yeh Toh Bada Toing Hai 2.0’ TVC

    Mumbai: Amul Macho turned gender stereotypes on its head way back in 2007 when the brand launched the daring “Yeh Toh Bada Toing Hai” TVC for Amul Macho underwear by focusing on female desire. With the jingle achieving cult status, the brand is back over a decade later with the launch of Macho Sporto and a new campaign along similar lines. 

    Conceptualised by creative agency Leo Burnett and promoted by media agency Madison Media Omega, the Macho Sporto campaign films consist of three films featuring actors Rashmika Mandanna and Vicky Kaushal.

    The film portrays Mandanna playing a yoga instructor and Vicky Kaushal as one of her students, depicting different humorous scenarios during their yoga sessions. The brand attempts to playfully legitimise the female gaze.

    “Through this campaign, we wanted to address and break regressive old-fashioned gender stereotypes,” said Leo Burnett CEO and chief creative officer for South Asia Rajdeepak Das. “Typically innerwear brands portray conventional male-dominant imagery, but our films depict a role reversal where we normalise and make the woman in control. This is probably the first time where a men’s wear brand is showing a woman taking the lead.”

    “We are reviving our iconic campaign ‘Yeh Toh Bada Toing Hai’ with a modern and trendier avatar of Macho Sporto. Although we are advertising men’s underwear, the campaign is centred around a young and confident woman who is empowered enough to gaze at a man she feels attracted to,” said JG Hosiery (parent company of Macho Sporto) MD Navinn Seksaria. “Breaking patriarchal stereotypes, the campaign intends to highlight how today’s women don’t hesitate in making the first move.”