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Tag: Vicky Kaushal

  • Oppo sparks festive glow with Reno14 Diwali Edition and Prime Video show

    Oppo sparks festive glow with Reno14 Diwali Edition and Prime Video show

    MUMBAI: This Diwali, your screen time may just outshine the diyas. Oppo India has teamed up with Prime Video to light up the festive season with a double treat, a sparkling new Reno14 5G Diwali edition smartphone and the much-anticipated unscripted talk show Two Much with Kajol and Twinkle, streaming exclusively on Prime Video from today.

    The show kicks off with a reunion fans never thought they’d see Aamir Khan and Salman Khan sharing the couch, swapping stories, laughs, and surprises. The line-up that follows reads like a Bollywood blockbuster: Akshay Kumar, Alia Bhatt, Karan Johar, Kriti Sanon, Varun Dhawan, Vicky Kaushal, Govinda, Chunky Panday, and Janhvi Kapoor are all set to appear, promising spontaneous conversations and plenty of star-studded chaos.

    While Kajol and Twinkle keep the cameras rolling, Oppo brings the sparkle with its limited Reno14 5G Diwali Edition, a device that is as much art as it is tech. Priced at Rs 39,999 (special festive price Rs 36,999), the smartphone draws from Indian tradition, with a mandala base symbolising harmony, a peacock representing prosperity, and flame motifs echoing the light of countless diyas.

    The black-and-gold palette captures Diwali’s essence black as the new moon, symbolising obstacles, and gold as the glow of lamps, signifying triumph and prosperity.

    In a first for India, the device features heat-sensitive Glowshift technology, transforming from deep black to radiant gold at body temperature. The shift, achieved through nine layers of lamination and six intricate processes, can be triggered over 10,000 cycles meaning the magic won’t fade with the season.

    The Reno14 Diwali Edition packs a 50MP Hypertone triple camera with a 3.5x telephoto lens, 4K HDR video at 60fps across all lenses, and even an Underwater Photography Mode. On the inside, it’s powered by MediaTek Dimensity 8350, paired with a 6000mAh battery backed by 80w Supervooc fast charging. At just 7.42mm thin and 187g, it’s built with an aerospace-grade aluminium frame, Gorilla Glass 7i, and IP66/68/69 protection.

    Running ColorOS 15 with GenAI integration, it also doubles as your AI assistant, offering tools like Translate, Mind Space, AI Summary, Circle to Search, and AI Toolbox 2.0.

    For Oppo, the festive edition isn’t just a smartphone, it’s a storytelling device. As Oppo India, head of PR and communications Goldee Patnaik put it: “This special edition smartphone is a festive keepsake inspired by India’s rich cultural heritage… Our collaboration with Prime Video for Two Much with Kajol and Twinkle echoes the same sentiment celebrating real, unscripted connections and the joy of being in the moment.”

    With a smartphone that changes colour with your touch and a talk show that promises raw, unscripted conversations, Oppo has blended tech and tradition into a festive narrative. This Diwali, your upgrade might just come with both a new device and a binge-worthy watchlist.

  • Chhaava conquers TV with 39.2m viewers after Rs 800 crore box office run

    Chhaava conquers TV with 39.2m viewers after Rs 800 crore box office run

    MUMBAI: From storming cinemas to ruling living rooms, Chhaava has proved unstoppable. After notching up a staggering Rs 800 crore at the box office, Vicky Kaushal’s historical epic has broken fresh ground on television, with its World TV Premiere on Star Gold on 17 August pulling in a massive 39.2 million viewers across India the biggest non-franchise TV debut of 2025.

    Timed around Independence Day, the event was more than just a premiere, it was a cultural celebration. For the first time, Chhaava was simulcast in both Hindi and Marathi, bringing the saga of Chhatrapati Sambhaji Maharaj to audiences in the language of its land. Star Gold doubled down on the spectacle with a special roundtable featuring Vicky Kaushal, Divya Dutta, Vineet Kumar Singh and director Laxman Utekar, along with deleted scenes that gave fans extra reasons to cheer.

    The cast and creators couldn’t hide their excitement at the film’s record-breaking second act. “I’m overwhelmed by the love Chhaava continues to receive,” said Vicky Kaushal, calling it “truly special” that the story reached every home. Director Laxman Utekar hailed the response as proof that “audiences are eager for powerful, rooted stories,” while producer Dinesh Vijan credited the Maddock–Star Gold partnership for helping the epic connect with millions more.

    The emotional high was shared across the board. “This record-breaking premiere proves that hard work and a compelling story will always find its audience,” said Vineet Kumar Singh, while Divya Dutta called the film’s reception “a testament to the power of a good story.” With Rashmika Mandanna, Akshaye Khanna, and a stellar ensemble rounding out the cast, Chhaava has cemented its status as one of 2025’s defining blockbusters, a spectacle that’s as at home on TV screens as it was in theatres.

  • Birla Opus paints a bold stroke with free repainting ‘Assurance’ plan

    Birla Opus paints a bold stroke with free repainting ‘Assurance’ plan

    MUMBAI: Looks like Birla Opus is ready to brush away all consumer doubts quite literally. Birla Opus Paints, part of Aditya Birla Group’s Grasim Industries, has unveiled its new ‘Birla Opus Assurance’ campaign, a first-of-its-kind pledge in the Indian paint industry that promises to repaint homes free of charge if customers aren’t satisfied within a year.

    The one-year repainting warranty covers all four seasons, putting walls through the ultimate weather test. This goes above and beyond the standard product warranty, signalling Birla Opus Paints’ confidence in its advanced formulations and service quality.

    Fronting the colourful campaign are brand ambassadors Vicky Kaushal and Rashmika Mandanna, who don quirky avatars across multiple ad films. Adding extra sparkle to the ensemble are Ranveer Shorey, Murali Sharma, Seema Pahwa and Jaaved Jaaferi, each bringing humour and relatability to the brand’s promise. The ads cheekily thank the design and construction community contractors, architects, and dealers whose word-of-mouth recommendations continue to fuel Birla Opus’ growing popularity in the decorative paints market.

    Birla Opus Paints CEO Rakshit Hargave said the campaign reflects the brand’s “deep-rooted belief in the exceptional quality and performance of our products”, while Marketing Head Inderpreet Singh called it “a bold statement of confidence” that balances reassurance with humour.

    On the creative front, Leo Burnett South Asia’s CCO Sachin Kamble revealed that the films tap into the Indian psyche of “value, trust, and quality service”, with humour used to tackle everyday consumer concerns about durability and finish.

    The ‘Birla Opus Assurance’ campaign will run across Hindi and regional languages, backed by a 360° push spanning TV, digital, and print. With India’s decorative paint sector seeing fierce competition, Birla Opus has taken a bold stroke, one that promises to keep consumers covered, rain or shine.

  • IMDb drops its 2025 mid-year movie chartbusters

    IMDb drops its 2025 mid-year movie chartbusters

    MUMBAI: IMDb has rolled out its mid-year honour roll of Indian cinema, and the results are a spicy mix of box-office bangers, buzzy reunions, and high-octane sequels. Topping the Most Popular Indian Movies of 2025 So Far is ‘Chhaava’, directed by Laxman Utekar, with Vicky Kaushal, Rashmika Mandanna, and Akshaye Khanna winning over audiences and racking up serious page views from IMDb’s 250 million monthly global users.

    On the flip side of the calendar, it’s Rajinikanth who’s still ruling hearts and headlines, as ‘Coolie’, helmed by Lokesh Kanagaraj and reuniting the superstar with Sathyaraj after nearly four decades, tops IMDb’s Most Anticipated Indian Movies (July–December 2025) list.

    “We’re honored that Chhaava has topped the IMDb Most Popular Indian Movies of 2025 So Far list,” said Chhaava director Laxman Utekar. “What makes this recognition truly special is that it comes directly from the fans. Their overwhelming love and positive reception for this Maddock film and performances, led by Vicky Kaushal, Rashmika Mandanna, and Akshaye Khanna, have been incredibly heartening. This inspires our entire cast and crew to continue creating stories that resonate with audiences worldwide.”

    “This recognition from IMDb reflects the incredible excitement our fans have shown worldwide,” said Coolie director Lokesh Kanagaraj. “The reunion of legends Rajinikanth and Sathyaraj after 38 years has created magic on screen, and we hope what we’ve created will resonate with audiences and match their expectations.”

    IMDb’s most popular Indian movies of 2025 (so far):

    1.   Chhaava

    2.   Dragon

    3.   Deva

    4.   Raid 2

    5.   Retro

    6.   The Diplomat

    7.   L2: Empuraan

    8.   Sitaare Zameen Par

    9.   Kesari Chapter 2: The Untold Story of Jallianwala Bagh

    10.   VidaaMuyarchi

    Most anticipated Indian movies (July–December 2025):

    1.   Coolie

    2.   War 2

    3.   The Raja Saab

    4.   Aankhon Ki Gustaakhiyan

    5.   Saiyaara

    6.   Baaghi 4

    7.   Son of Sardaar 2

    8.   Hridayapoorvam

    9.   Mahavatar Narsimha

    10.   Alpha

    A notable crossover emerges as Mohanlal, Ajay Devgn, and Pooja Hegde each feature in films listed in both charts – doubling their screen mileage and their fanbase buzz.

    While Hindi films dominate both rankings, Tamil, Telugu, and Malayalam cinema flex their star power too with ‘Mahavatar Narsimha’ expected to release in five languages, proving that pan-Indian storytelling is no longer just a buzzword, but a blockbuster reality.

    IMDb’s rankings are based on actual page views of movies with at least a 6.0 rating and 10,000 votes, solidifying the platform’s role as a fan-driven pulse-check on global cinema appetite.

    To view the full list, watch trailers, or add these titles to your watchlist, head to IMDb.com — because, clearly, everyone’s watching.

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  • A.R. Rahman lits the stage on fire at Chhaava album launch

    A.R. Rahman lits the stage on fire at Chhaava album launch

    MUMBAI: The night was electric, the beats were thunderous, and the legend himself, A.R. Rahman, took center stage for a grand musical celebration. The much-anticipated Chhaava album launch turned into an unforgettable spectacle, blending history, emotion, and melody. Produced by Dinesh Vijan under Maddock Films and directed by Laxman Utekar, the historical epic Chhaava is set to hit cinemas worldwide on 14 February 2025.

    With an ensemble cast featuring Vicky Kaushal and Rashmika Mandanna, the event was graced by Utekar, Vijan, and the entire creative team behind the film. But the real showstopper? Rahman’s signature blend of soulful melodies and powerful arrangements that took the audience on a sonic journey through time and Maratha pride.

    The launch was nothing short of a musical blitzkrieg. Each song from the Chhaava album was brought to life with Rahman’s spellbinding performance, amplified by a dynamic dance troupe that infused the stage with unrelenting energy. The atmosphere was charged, the audience enthralled, and the beats—sharp as a warrior’s sword—pierced through the air, keeping everyone hooked. The event also featured a candid conversation between the cast and Rahman, offering a deeper glimpse into the soul of the Chhaava album.

    Rahman shared his excitement, stating, “Some movies aren’t just stories—they are the roar of a beating heart. Chhaava is one of them. I thoroughly enjoyed composing the score, BGM, and songs with the incredible team of Laxman Utekar, Dinesh Vijan, Vicky Kaushal, Rashmika Mandanna, and my amazing music team. To all the fans, I hope you enjoy this music as much as we enjoyed creating it. And I can’t wait for you to experience our performance! Chhaava releases on February 14 in cinemas near you.”

    Kaushal, overwhelmed by the experience, said, “It’s truly an honor to be part of Chhaava, especially with the legendary A.R. Rahman sir composing the music. This film marks my first collaboration with him, and watching him perform these beautiful tracks live has been an unforgettable experience I will cherish for the rest of my life. Now that the album is launched, I’m incredibly excited for audiences to experience these songs, which are so powerful, and I hope they resonate with each one of you.”

    Mandanna added, “Vicky and I are in awe of the honor it has been to collaborate with the unparalleled A.R. Rahman sir on Chhaava. Every song in this album carries a piece of history—stories of love, sacrifice, and duty—woven together so beautifully. Watching Rahman sir bring the emotional depth of the film into the music has been a surreal experience and truly one of the most defining moments of my career. Being part of such a monumental film is a privilege I’ll forever cherish.”

    Lyricist Irshad Kamil, who intricately crafted the words for Chhaava, reflected on his artistic pursuit, stating, “Writing the lyrics for Chhaava was an artistic pursuit. Every word had to do justice to the warrior’s journey, capturing the essence of sacrifice, valor, and honor. My intent was to honor the relentless spirit of the Marathas—celebrating their courage and unwavering commitment. These songs were crafted with the same precision as a sword strike, not merely telling a story but conveying the immortal bravery of Chhatrapati Sambhaji Maharaj. Working on this album was not just a task, but a duty that I was honored to fulfill.”

    With Rahman’s music as the soul of the film, Chhaava promises to be a storytelling marvel. Kaushal embodies Chhatrapati Sambhaji Maharaj with unmatched intensity, while Akshaye Khanna steps into the formidable role of Aurangzeb, setting the stage for an epic historical clash. Mandanna adds grace and strength as Maharani Yesubai Bhonsale, the queen of Swarajya, showcasing resilience and elegance.

    Presented by Sony Music Entertainment India, the Chhaava soundtrack is set to captivate audiences far and wide, much like the warrior’s tale it brings to life.

  • A47.in joins forces with Maddock Films for official ‘Chhaava’ merchandise

    A47.in joins forces with Maddock Films for official ‘Chhaava’ merchandise

    MUMBAI: Get ready to wear history like never before! The go-to destination for Indian pop culture and heritage-inspired merch, A47.in has teamed up with Maddock Films to launch an exclusive merchandise collection for the much-anticipated film Chhaava. Fans of history, cinema, and bold fashion can grab these must-have collectibles starting 7 February 2025, only on A47.in.

    Designed with A47’s signature craftsmanship, the Chhaava collection features sweatshirts, t-shirts, and hoodies adorned with striking designs inspired by the film’s epic narrative. Whether you’re a history buff, a Maratha warrior at heart, or just looking for a statement piece, this collection blends heritage with modern style. With prices starting at Rs 699, fans can now own a wearable tribute to one of India’s greatest warrior kings.

    Speaking about the collaboration, A47 founder & CEO Bhavik Vora said, “At A47, we love telling India’s iconic stories through high-quality, stylish merchandise. Collaborating with Maddock Films for Chhaava is an exciting way to bring history to everyday fashion. We’ve ensured every fan finds something to cherish, making Chhaava’s fearless spirit a part of their wardrobe.”

    A cinematic spectacle in the making, Chhaava is one of the year’s most awaited films, featuring Vicky Kaushal in a commanding lead role, alongside Rashmika Mandanna and Akshaye Khanna. The film brings to life the inspiring saga of Chhatrapati Sambhaji Maharaj, the fearless son of Chhatrapati Shivaji Maharaj. Backed by Maddock Films, known for delivering blockbuster hits, Chhaava promises a riveting mix of breathtaking visuals, stellar performances, and an emotionally charged narrative—a must-watch for history buffs and cinema lovers alike.

  • Campus launches mixed-reality print ad, merging innovation & style

    Campus launches mixed-reality print ad, merging innovation & style

    MUMBAI: In a bustling Delhi café, a group of friends are sharing stories of their favourite sneakers, but one conversation takes an unexpected turn when a QR code on a magazine cover transforms their discussion into an interactive experience.

    Welcome to world of interactive marketing as defined by Campus Shoes, The company recently launched its first-ever mixed-reality print advertisement, inviting shoppers to step into a digital realm where their beloved sneakers come alive, showcasing the future of athleisure marketing.

    As part of the Move Your Way campaign, sports and athleisure brand  Campus unveiled this innovative initiative, marking a leap in marketing technology. 

    The ad launched in eight major cities—Delhi, Bangalore, Mumbai, Kolkata, Chennai, Hyderabad, Ahmedabad, and Pune—inviting readers to scan a QR code to unlock an immersive experience. Once scanned, the sneakers appeared on the screen, followed by brand ambassador Vicky Kaushal, who shared insights about his favourite pair of Campus shoes. This interactive moment culminated in a direct link to the Campus Shoes website, allowing consumers to browse and shop easily, transforming the journey from discovery to purchase.

    Campus Activewear chief innovation officer Prerna Aggarwal said, “Our first-ever mixed reality print ad reflects Campus Shoes’ commitment to embracing technology to enhance consumer experiences. By integrating mixed reality with traditional print, we are creating immersive and meaningful interactions for consumers who are truly phygital, tech-driven, and looking to explore footwear that helps define their unique, authentic selves. It’s a step forward in connecting with our audience in innovative and impactful ways.”

    With Campus putting its best foot forward, hopefully GenZ will too. 

  • Campus unveils #MoveYourWay campaign with Vicky Kaushal

    Campus unveils #MoveYourWay campaign with Vicky Kaushal

    Mumbai: Campus Activewear has launched a new campaign film featuring brand ambassador Vicky Kaushal. The film celebrates the spirit of youth, encouraging them to move through life with confidence and individuality. The central theme, ‘Move Your Way,’ highlights the power of authenticity and encourages the youth to trust their own rhythm while carving unique paths in life.

    The film opens with Vicky entering a meeting with a director and producer, exuding confidence as they discuss a film role. As they present the offer, Vicky becomes absorbed in the rhythm of the moment, moving with a natural flow. To ensure they don’t lose him as the lead, the filmmakers offer him a double and even triple role. Just as the tension builds, Vicky breaks into an unexpected dance, pauses, and with a grin, says, ‘Damn good shoes, yaar!’ while pointing to his Campus Shoes. The director and producer, stunned and confused, watch as Vicky walks away, leaving them with an exciting offer to consider. The film ends with a powerful message: ‘When you move your way, the world moves with you.  Campus Move Your Way.’

    Campus Activewear CMO Prerna Aggarwal said, “We are witnessing a generation of dynamic young individuals who are not only constantly on the move but are also fearlessly expressing their unique identities through fashion. And Campus shoes is the partner that helps them do this by offering on-trend, fashion-forward footwear that speaks to their authentic selves. Our ‘Move Your Way’ campaign is more than just a message— it’s a celebration of confident self-expression and the freedom to  chart your own path. We believe in encouraging everyone to make choices that align with their  passions, embrace their journey unapologetically, and express their individuality— whether in  extraordinary steps that they take or their everyday moves.”

    Kaushal said, “The first step to any journey is believing in yourself. This campaign isn’t just a message; it’s a reflection of how life rewards confidence and individuality. I’m thrilled to be a part of a campaign that captures the essence of staying true to oneself. It inspires young people to take that leap of faith, carve their own paths, and watch the world embrace their unique journey. It’s incredible to be associated with  a brand that’s truly driving this movement, empowering individuals to express themselves with  confidence and style.”

    The campaign will be amplified via 360-degree approach across multiple platforms, including television, print, digital media, news channels, OOH, and all brand touchpoints.

  • Eggfirst launches brand campaign for Reid & Taylor with Vicky Kaushal

    Eggfirst launches brand campaign for Reid & Taylor with Vicky Kaushal

    Mumbai: Reid & Taylor has launched its latest campaign, ‘Man on a Mission,’ with Bollywood superstar Vicky Kaushal as the face of the brand.

    This campaign aims to celebrate men who are on an everyday mission, just like Vicky, whose journey from humble beginnings to superstardom is truly inspiring. ‘Man on a Mission’ resonates deeply with today’s discerning audience, reflecting their aspirations for both personal and professional success.

    Eggfirst founder and MD Ravikant Banka said “Every brand carries a unique responsibility, and this is even more true for an iconic name like Reid & Taylor. In today’s competitive landscape, it’s essential to connect with consumer aspirations at a deeper level, something that’s core to them and very personal to them. We believe ‘Man on a Mission’ will powerfully connect and resonate with the target consumer.”

    Reid & Taylor CEO Subrata Siddhanta said, “Having known Ravikant for nearly two decades, I’ve firsthand seen Eggfirst’s exceptional blend of strategy, consumer insights, storytelling, and digital expertise, all deeply rooted in integrity. The campaign ‘Man on a Mission’ is aligned with the core of our brand’s vision, and we are confident that with Vicky Kaushal, the connect will be even stronger.”

    Speaking about the association, Vicky Kaushal said, “Reid & Taylor is a brand with immense legacy, and this collaboration reflects the values I hold close which are perseverance, commitment, and excellence. I couldn’t be more thrilled to be a part of this journey.”

  • Birla Opus Paints ropes in Vicky Kaushal & Rashmika Mandanna for new campaign

    Birla Opus Paints ropes in Vicky Kaushal & Rashmika Mandanna for new campaign

    Mumbai: After foraying into the decorative paints sector earlier in the year, Birla Opus Paints housed under Aditya Birla Group’s Grasim Industries, has now launched its latest campaign – ‘Naye Zamane ka Naya Paint’ i.e. ‘New Paint for the New era’. Conceptualised by Leo Burnett India, the film features two of India’s most loved actors – Vicky Kaushal and Rashmika Mandanna, as brand ambassadors talking about its unique and distinctive features and quality, along with veteran and versatile actors like Neena Gupta and Saurabh Shukla. The unique idea, stellar cast and strong conceptualisation is aimed towards making Birla Opus Paints “new” and “desirable”.

    The campaign will be amplified in Hindi and all major regional languages and backed by a 360-degree activation across TV, Digital, OOH, Print, and Radio to drive awareness and induce trials.

    Commenting on the campaign, Birla Opus Paints CEO Rakshit Hargave said – “With our new campaign, ‘Naye Zamane ka Naya Paint,’ which is getting launched this festive season, we highlight our product’s performance through a dynamic cast, blending the fresh energy of Vicky Kaushal and Rashmika Mandanna along with the timeless charm of Saurabh Shukla and Neena Gupta. We’re confident this campaign will deeply resonate with our consumers, showcasing our innovative and inspiring approach!”

    Indian actor Vicky Kaushal mentioned – “I’m thrilled to be a part of the Birla Opus Paints family and looking forward to spreading vibrancy and colours in the lives of consumers. The campaign is creatively brought to life through these films in a really differentiated manner. I had a lot of fun shooting the ad with veteran actor Saurabh Shukla whose improvisation during the shoot was a treat to watch.”

    Indian actress Rashmika Mandanna mentioned – “I believe one should evolve with changing times. The latest campaign by Birla Opus Paints is a reflection of my belief to make choices backed by facts and not following the general practice. I am happy to partner with Birla Opus as their ambassador and shooting the ad with Neena Ji was a great experience. I look forward to a great association with Birla Opus Paints.”

    Speaking about the campaign  Leo Burnett – South Asia chairman Rajdeepak Das said “We live in a world that’s constantly transforming, reshaping our homes, needs and perspectives. Our film featuring an ensemble cast brings an entertaining perspective of how while old school paints worked in the past, it’s time to embrace the next generation of paints which are meticulously designed to meet new India’s ever-changing needs.”