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Tag: Vaswani Group

  • Bates CHI&Partners to acquire Temple Advertising

    Bates CHI&Partners to acquire Temple Advertising

    MUMBAI: Bates CHI&Partners announces it has agreed to acquire the business and assets of Temple Advertising, a boutique advertising agency based in Bangalore.

     

    “Bates CHI&Partners defined business mission is to create big Ideas for ambitious brands,” said Bates CHI&Partners CEO David Mayo. “In developing our strategy in India we are building a creative network with scale,” he added. “Temple is a renowned creative agency with a strong reputation and a broad vision of the world and with them around the table, we will deliver on this promise.” 

     

    Temple is a Bangalore-based advertising boutique agency co-founded in 2004 by Manmohan Anchan, Vidur Vohra and Srikanth VS.

     

    Srikanth VS will become CEO and Manmohan Anchan will become CCO of Bates CHI&Partners in India and they will jointly assume the role of managing partner of the group overseeing all five Bates CHI&Partners offices in Mumbai, Delhi, Bangalore, Kolkata and Dhaka.

     

    Srikanth said, “We are incredibly excited to be part of a new agency set up in a new India environment and we hope to capture this new mood to build our business.”

     

    To underline the partnership and collaboration principles of this company, the agencies in Bangalore will merge and become Bates CHI&Temple, with the rest of the network retaining the original Bates CHI&Partners branding.

     

    Anchan said, “At Temple, we pride ourselves on our work. If it sells, it’s working. If it builds a brand, it’s working. We don’t create work for clients or juries, we create work that works. The time is right for a new agency in India to give variety to the current order of things.”

     

    Temple has worked with clients across diverse categories such as automotive, education, fashion and retail, FMCG, foods, media & entertainment, real estate and technology. Their clients include Embassy Group, eTV Kannada, Future Lifestyle Fashions (including Indigo Nation, Scullers, Manchester United, Jealous21), Pearson Education, Reliance Trends, Sumeru Frozen Foods, TVS Motors, Vaswani Group and Wipro Technologies.

  • MPG appointed as media AOR for Vaswani Group

    MPG appointed as media AOR for Vaswani Group

    MUMBAI: MPG India, a flagship brand of Havas Media, has been appointed the media AOR of real estate company Vaswani Group.

    The account, worth upwards of Rs 100 million, will be handled by MPG Bangalore. The agency won the account in a competitive pitch process.

    MPG has been tasked with developing a media planning and buying strategy towards building an exclusive brand – The Vaswani Reserve.

    Vaswani Group GM of marketing Joseph Angelo said: “We felt the MPG approach was thorough and insightful. Their strategic thinking, drive and passion instilled in us the confidence to believe that this will be a successful partnership.”

    Commenting on the win, MPG South Asia CEO Anita Nayyar said: “It is a great privilege to be working with a very professional set of clients from Vaswani Group. The real estate space is booming in our country and the company has already created a niche for itself in commercial and residential property development arena. Partnering them in their journey is exciting and we are looking to play an important role in their next phase of growth. “

    “One of the factors that helped us win this business was our strategic approach to communication mix using our proprietary tools. We made very targeted recommendations especially for consumer activation program.”

    The Bangalore based Vaswani Group is a well-established property development company with strong presence and South India. The group has been in operation for the last 16 years and has developed eight million square feet of built area.