ITV

Tag: V.K. Gupta

  • Dish TV hits play button on creator-led OTT with Watcho Fliqs

    Dish TV hits play button on creator-led OTT with Watcho Fliqs

    MUMBAI: Dish TV India, the country’s first direct-to-home (DTH) trailblazer, is now gunning for a front-row seat in India’s creator economy. After kickstarting the conversation with Content India 2025 Summit earlier this year, the company has now pulled back the curtain on Watcho Fliqs —a content segment within its Watcho app that could give every professional creator their own OTT stage.

    Unveiled at Waves  2025, Fliqs promises to be more than just another tile on the crowded streaming screen. It’s Dish TV’s answer to a shifting digital appetite—where creators want control, consumers want choice, and no one wants to pay Rs 499 a month to find out they’ve seen it all.

    “With Fliqs, we are taking a big and bold leap towards redefining what an OTT service can be. This isn’t just another content launch—it’s a statement of intent,” said  Dish TV India CEO & executive director Manoj Dobhal.  “Fliqs represents a new generation of curated, exclusive digital storytelling that aligns with the evolving consumer demand for distinct, high-value content. While the industry has seen a proliferation of platforms, very few offer something truly differentiated. Fliqs fills that gap by bringing untold stories, original productions, and exclusive titles into a highly personalized, affordable ecosystem. 

    “It supports India’s growing community of independent storytellers by providing a premium platform to showcase their work, reach wider audiences, and unlock monetization opportunities—strengthening Dish TV’s commitment to digital-first creative entrepreneurship.”

    Fliqs serves up award-winning originals, regional marvels, cult international titles, and short-format snacks—all in a tightly curated, multi-lingual menu. With rates starting from as low as Rs 9 per title and a buffet of free content to boot, the platform is wooing value hunters and taste seekers alike.

    But it’s not just the catalogue doing the heavy lifting. A sleek UI, AI-powered recommendation engine, and multi-screen features offer users a hyper-personalised ride through a universe of fresh entertainment.

    Watcho CTO & business head V.K. Gupta added: “Fliqs  is our solution to evolving consumer demands for uniqueness, exclusivity, and control over their entertainment. It’s not just an add-on, but a transformational layer within Watcho, offering a smarter, more relevant experience. With Fliqs,  Watcho strengthens its position in the OTT market, marking the start of a larger content evolution.” 

    Going forward, Watcho’s Fliqs  will continue to scale up with exclusive dubbed English content, regional blockbusters, and classic gems you won’t find on rival platforms. The real twist? It puts India’s storytellers in the director’s seat—creatively and commercially.

    As the digital content ecosystem matures, Dish TV seems determined to rewrite the playbook—from content carrier to creator catalyst.

  • Dish TV India Limited achieves ISO 27001 certification

    Dish TV India Limited achieves ISO 27001 certification

    MUMBAI: Dish TV India Limited, world’s largest single country DTH Company, has achieved the ISO 27001 Certification, the international standard that sets out and describes requirements and best practices for an Information Security Management System (ISMS). Dish TV India has received ISO 27001 certification for its Noida and Greater Noida facilities.

    ISO 27001, considered the gold standard for information security,ensures systematic examination of the organization’s security risks leading to design and implementation of a coherent and comprehensive suite of information security controls. The standard also includes establishing, implementing and operating an ISMS along with constant monitoring, review and improvement so that security controls meet the organization’s information security needs on an ongoing basis.

    Exhilarated at the achievement, Dish TV India Limited, Group Chief Executive Officer, Mr. Anil Dua said, “Our unwavering dedication towards ensuring the very best entertainment experience for our customers is evident from our efforts in achieving new milestones and setting very high standards. The prestigious ISO 27001 certification will help us set the highest standard of information security controls & measures to protect information from any internal or external threat.” 

    Delighted at receiving the certification, DishTV India Limited, Chief Technical Officer, Mr. V. K. Gupta said, “With ISO 27001 certification, we have reinforced our commitment to providing complete assurance to our customers towards our security protocols, controls and practices. Information security management encompasses all types of information and determines how information is processed, stored, transferred, archived and destroyed. Dish TV India will continue its endeavor towards protection of information assets from potential security breaches.”

    Under the certification, Dish TV India implemented 114 controls, spanning 14 domains encompassing various departments such as IT, HR, Sales, Revenue Assurance, Administration, Business Process Engineering, Call Centre technology, RF and Electrical.  With more than 10 months of planning and implementing stringent controls, Dish TV India defined well-rounded ISMS policies and ensured complete employee awareness and compliance.

    Dish TV India believes that secure information is one that ensures confidentiality, integrity and availability and therefore, the need to protect information through appropriate security controls and measures. 

  • Dish TV redefines its pay-TV services with Verimatrix security

    Dish TV redefines its pay-TV services with Verimatrix security

    MUMBAI: Verimatrix, a specialist in securing and enhancing revenue for network-connected devices, has announced that it has been selected by Dish TV India Limited to provide cardless security for its direct-to-home (DTH) service offerings. The former will illustrate how security solutions are at the core of all key monetisation strategies for the pay-TV and internet video service at IBC 2017.

    DishTV is Asia’s largest DTH video service provider and is the only DTH operator to operate through three satellites in space. The Verimatrix Video Content Authority System (VCAS™) for DVB was selected as one of its critical CAS partners for its future-proof approach to revenue security that can scale with the company as it continues to evolve business models and maintains its position as a market leader.

    “Our infrastructural and technological edge allows us to continually develop new innovations and revolutionize our service offerings, so it has become crucial that our revenue security measures are robust yet flexible enough to keep pace,” said DishTV COO V K Gupta.

    Based on a single content authority approach, VCAS for DVB offers a modern approach to multi-device streaming as video service providers like DishTV redefine their pay-TV services. The solution is completely compliant to applicable DVB standards and pre-integrated with a broad range of partner headend and software systems. Additionally, its cardless set-top box client technology provides new, essential levels of security that would be virtually impossible to achieve with legacy systems.

    “The Asia’s largest DTH provider continues to enhance its offerings and maintains its stance apart from competition in the region,” said Verimatrix president Steve Oetegenn.

    “Dish TV has long-established itself as the pioneer in the Indian DTH broadcast industry, and VCAS for DVB is optimally designed to adapt to any scenario it may face as the Indian pay-TV industry continues to undergo rapid transformation. In essence, the security framework will never become obsolete.”

    Verimatrix specializes in securing and enhancing revenue for multi-network, multi-screen digital TV services and is recognized in revenue security for connected video devices.