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NEW DELHI: The Union cabinet on Wednesday approved the Viksit Bharat Shiksha Adhikshan Bill, clearing the way for a single regulator for higher education and signalling...
Mumbai: Netizens today crave personalised, immersive content that fits seamlessly into their busy lives. As digital entertainment evolves, audiences increasingly seek deeper engagement with stories that...
Mumbai: Since its inception in 2020, Zee Entertainment Enterprises’ first lifestyle channel, Zee Zest, has established itself with a diverse and comprehensive lineup of shows. Zee...
Mumbai: The video content budget in India, Korea, and Southeast Asia will grow by 15 per cent and reach $12 billion in 2022, according to the...
KOLKATA: Short video platform HiPi has announced a separate app in the user-generated content (UGC) market. After being a part of Zee5 as a beta version...
KOLKATA: In last June, a number of short video platforms stepped into the limelight after the Indian government’s unceremonious ban on popular Chinese-origin app, TikTok. After...
NEW DELHI: With over 530 million people connected to the world wide web and counting, India has the second-largest internet user base in the world today....
KOLKATA: Evolution is the key to sustain in a transforming ecosystem; India’s leading entertainment network Zee Entertainment Enterprises Ltd (Zeel) is following that route. While it...
KOLKATA: TikTok had become a rage among millions of Indian youth until the Indian government’s interim ban crushed its multi-billion dollar strategy. Creators, influencers and marketers...
MUMBAI: In its quest to become an entertainment super app, ZEE5 is soon getting into user-generated content platform Hypershots. ZEE5 India expansion projects business head and...
MUMBAI: The best way for a brand to tap newer audiences and widen their clientele is by sharing content for the users, by the users. This...
MUMBAI: ShareRoot has secured an additional contract through its partnership with the marketing agency MMGY Global. ShareRoot offers a Software as a Service (SaaS) platform that...
NEW DELHI: It’s the business of consumer connect, realistically. Noting that there was a dearth of good branded content and the British media invested 350,000 pounds...
NEW DELHI: It’s the business of consumer connect, realistically. Noting that there was a dearth of good branded content and the British media invested 350,000 pounds...
The southern Indian state of Andhra Pradesh yesterday witnessed the launch a new Telugu channel christened Manna TV on state-of-the art Ku band-based satellite communication network....
MUMBAI: Brandmovers, the global digital creative agency today unveiled its first fitness centric campaign titled ‘Chitrangada Singh’s Gear Up buddies for Puma and Jabong.com’. The campaign...
MUMBAI: Deloitte’s Technology, Media and Telecommunications (TMT) industry group has predicted that this year expanding social networks will create a greater need for security and copyright...
With user generated content (UGC) on the rise globally,UK-based Cellcast is betting that its Sumo.TV platform for broadcasters would catch on in India and other parts...
MUMBAI: Cellcast Interactive India has launched Sumo.TV, a pioneering product offering India’s first end-to-end user-generated content (UGC) solution for broadcasters. “Sumo.TV invites individuals to share their...
NEW DELHI: Nasdaq-listed UnitedGlobalCom’s (UGC) acquisition of Zone Vision is likely to impact the relationship between Reality TV and Zee Turner in India. Zone Vision manages...
MUMBAI: The master of quiz is back with a new one. Siddhartha Basu may be taking longer to decide on the kind of show he wants...
