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Tag: UBON

  • UBON signs Dhruv Jurel as its brand ambassador

    UBON signs Dhruv Jurel as its brand ambassador

    Mumbai: UBON, an Indian audio brand, embodying the fusion of music, youth, and action sports, has appointed Indian cricketer Dhruv Jurel as its latest brand ambassador. Dhruv Jurel is an international Indian cricketer who has stunned everyone with his performance in the recent test matches against England. He has also been a major player for the Rajasthan Royals since 2023. UBON’s new innings with him aim towards music, youth, and fitness enthusiasts.

    UBON is a ‘Made in India’ brand and is dominating the offline audio market with its range of value for money, stylish, advanced, and high-quality products. The brand is available in 3000 plus cities in India and is expanding globally to countries such as Africa, UAE, Sri Lanka, Nepal, etc. Emphasizing consumer preferences and aesthetics, the brand has crafted products that effortlessly blend with the modern consumer’s individual style. This has fostered a community of over a million enthusiasts who proudly showcase their UBON accessories and make a bold lifestyle statement.

    Regarding the partnership, UBON co-founder Lalit Arora, said, “We are immensely proud to be associated with the rising star of Indian Cricket, Dhruv Jurel. He is a youth icon and inspires Generation Z through his hard work and achievements. His dynamic persona perfectly goes with the brand-BORN TO BE FREE. We are excited and looking forward to working with him.”

    Expressing his thoughts, Dhruv Jurel remarked, “Music constitutes a significant facet of my lifestyle. It aids me in regulating my thoughts, alleviating anxiety before pivotal moments in games, and facilitating relaxation. The key to maximizing enjoyment of music lies in selecting the appropriate accessory. UBON, with its stellar audio quality and stylish designs, has become my trusted companion, perfectly aligning with my personality.”

    This collaboration highlights UBON’s commitment to endorsing sports, fitness, and a wholesome lifestyle. Dhruv Jurel will be playing in the IPL this year, one of the most widely viewed cricket tournaments worldwide, and this association will enable UBON to connect with a larger audience, presenting its products to a broad and diverse consumer demographic.

    UBON’s association with Dhruv Jurel is a significant step forward for the brand and underscores its commitment to excellence and innovation. The company also announced its sponsorship with the Rajasthan Royals in IPL 2024 and looks forward to an exciting season of cricket ahead.

    It is to be noted that UBON is a young, dynamic, and very popular brand among sports enthusiasts, youth, and music lovers. UBON has always been at the forefront when it comes to sports. This association is the epitome of UBON’s persona.

  • UBON to continue as Official Audio Partner of Rajasthan Royals for 2024 season

    UBON to continue as Official Audio Partner of Rajasthan Royals for 2024 season

    Mumbai: UBON, India’s leading Gadget Accessory & Consumer Electronics brand, has extended its sponsorship with Rajasthan Royals for the upcoming season of India’s premier league T20 competition. The team, which is led by Sanju Samson, will proudly wear UBON’s logo on their Helmet and cap throughout the tournament. UBON is the Official Audio Partner of the Rajasthan Royals.

    The announcement was made on Friday through a special visit by UBON’s Co-Founder, Mr. Lalit Arora, to the Royals’ High Performance Center in Nagpur, wherein he was seen presenting the Official Playing Helmet and cap to India’s premier spinner Mr. Yuzvendra Chahal, in the presence of Royals’ Chief Executive Officer, Mr. Jake Lush McCrum.

    This collaboration underscores UBON’s commitment to endorsing sports, fitness and encouraging a wholesome lifestyle. The imminent T20 competition stands as one of the most widely viewed cricket tournaments worldwide, and this association will enable UBON to connect with a larger audience, presenting its products to a broad and diverse consumer demographic.

    Expressing enthusiasm about the collaboration, UBON co-founder & spokesperson Lalit Arora shared, “We are thrilled to align again with the Rajasthan Royals, a truly iconic team in the competition, and to amplify the energy and excitement within the arena. This partnership underscores our dedication to delivering top-notch products and experiences to consumers throughout India. We view this tournament as an ideal stage to spotlight our brand, and we look forward to backing the Rajasthan Royals as they compete against the league’s finest teams.”

    Rajasthan Royals CEO Jake Lush McCrum expressed,”We are pleased to announce the extension of our partnership with UBON, a key player in the audio industry. This strategic collaboration not only aims to enhance the entertainment experience for our fan base and players but also signifies a crucial step for UBON in gaining pan-India and global visibility. Through this extension, we look forward to amplifying the reach of UBON’s cutting-edge products and reinforcing our commitment to delivering an unparalleled experience to our stakeholders.”

  • UBON ropes in Rana Daggubati as the new brand ambassador, target expansion into Southern Market

    UBON ropes in Rana Daggubati as the new brand ambassador, target expansion into Southern Market

    UBON, India’s leading Gadget Accessory & Consumer Electronics brand has roped in superstar Rana Daggubati as its brand ambassador to tap the Southern market. What makes Rana the best choice for this position is that he enjoys a massive appeal across the southern part of the Country. That brings immense value to us as one of the unique selling propositions of our brand lies in making cutting edge technology, fun, stylish, quality-driven products within everyone's reach and across all price segments.

    Keeping up with the Ubon's tagline ‘born to be free,’ Rana was a unanimous choice for brand ambassador. No-one can represent the true spirit and energy of UBON better than Rana in the South-Indian part of the country. Apart from being a powerhouse of acting, Rana is big-time tech-savvy and his philosophy inclines very well with the UBON‘s vision.

    Commenting on the occasion, UBON’s Managing Director Mandeep Arora said, “Having Rana Daggubati on board with a mammoth fan following will help us reach and tap into that target audience of ours. He is young, dynamic and a very popular face in every household of South India. With our aim to tap the southern market none better than the versatile Rana Daggubati to stand for this thought.

    Elated Brand Ambassador Rana Daggubati said, “Tech and Trend go hand-in-hand when it comes to buying stylish consumer electronics and gadgets accessories jam-packed with modern technology, UBON is the first brand which strikes our mind. Being a tech-savvy myself, I am delighted with this new association. UBON is a brand that provides great audio quality in conjunction with trendy designs, also resonating with my personality,” he further added.

  • UBON collaborates with Yo Yo Honey Singh for his latest song ‘LOCA’

    UBON collaborates with Yo Yo Honey Singh for his latest song ‘LOCA’

    MUMBAI: In the social age, creativity is a powerful form of currency. And more and more brands are seeking out opportunities for collaboration to not only refresh or reinforce their message but to stand out as novel and innovative. Engaging in new-age stars collaboration, whether it is a campaign that raises awareness or an event/conference with famous superstars puts a great impact on the audience. It helps in increasing the brand image as well. Brands that are able to take advantage of this have been reaping the rewards handsomely.

    After a yearlong gap, singing sensation Yo Yo Honey Singh is back-with-a-bang with his latest single ‘LOCA’ wherein he is collaborated with UBON, India’s leading consumer electronics brand. Sung and composed by Honey Singh himself, with vocals from popular Punjabi singer Simran Kaur, this new party anthem features Nicky Pickky wherein she can be seen donning UBON headphones while rapping in the video.

    All set to rule the Indian music industry, this peppy number is produced by Bhushan Kumar and directed by Ben Peters. The video has been shot at various picturesque locations alongside yachts in the middle of the ocean which and is sure to give one serious vacation vibes.

    Speaking on the collaboration, YoYo Honey Singh said, “I feel delighted continuing my association with one of the most leading consumer electronics brands ‘UBON’. It has always been great working with the brand and wish to continue to work together in the future.”

    Commenting on this, UBON Co-founder Mandeep Arora said: “We are happy to announce our collaboration with the ever-green rapping sensation Yo Yo Honey Singh. Considering his popularity, this new collaboration will play a crucial role in boosting our brand’s image while reaching out to music lovers and enthusiasts.”