MUMBAI: Dharmendra Singh Deol didn’t just conquer Hindi cinema—he owned India’s advertising landscape too. The actor, who died on 24 November, brought his trademark machismo and...
MUMBAI: The humble television has evolved from mere entertainment box to potential shopping portal, as new research from LG Ad Solutions reveals viewers are itching to...
MUMBAI: We all know of him as the husband of Anita Hassanandani, the actress who tends to spew venom as the negative lead in many an...
NEW DELHI: Do you remember TV commercials that featured fans at crowded football games, or that focused around cities choked with people, or with celebrities doing...
As Covid2019 continues to sweep through the world, global ad spending is also sliding southwards. With major events being cancelled and slowdown in demands for lifestyle...
MUMBAI: It’s the exterior season and Asian Paints Ultima Protek welcomes it with a bang. After releasing a TVC exclusively for Kerala market, the brand has...
MUMBAI: LAY’S, India’s favorite potato chip brand, today launched their latest series of TVCs for the all new ‘Smile Deke Dekho’ campaign featuring India’s leading Bollywood...
MUMBAI: Music and Youth channel Mastiii has launched an awareness initiative by the name of Karo Theek #BanoDheet as part of its resolve to bring about...
MUMBAI: Music and Youth channel Mastiii has launched an awareness initiative by the name of Karo Theek #BanoDheet as part of its resolve to bring about...
MUMBAI: It is clearly addressing human emotion! Cleartrip is set to remove anxiety in travel bookings with the launch of two new features –‘Price Lock’ and...
MUMBAI: It is clearly addressing human emotion! Cleartrip is set to remove anxiety in travel bookings with the launch of two new features –‘Price Lock’ and...
MUMBAI: With an aim to empower retailers, e-distributor Just Buy Live has launched a marketing campaign – Just Buy, Ek App, Ek Awaaz, which highlights the...
MUMBAI: With an aim to empower retailers, e-distributor Just Buy Live has launched a marketing campaign – Just Buy, Ek App, Ek Awaaz, which highlights the...
MUMBAI: Multi system operator (MSO) Hathway Cable & Datacom is out on a mission: to educate cable TV subscribers about their new power – ‘The power...
NEW DELHI: The last date for receiving entries for the Apollo Awards for films, television, television commercials and music has been extended to11 April due to...
MUMBAI: Helios Media, a specialty services company for the broadcast sector, recently completed two years in operations. And with the television industry undergoing critical developments with...
MUMBAI: While product placement in television shows is growing in the US a new study has found that TVCs are still more effective in influencing consumer...
MUMBAI: Mudra Communications which earlier this year celebrated its 25th anniversary has launched two television commercials (TVCs) for hair care brand Livon. Livon had earlier been...
NEW DELHI: Mumbai-based advertising production company Corcoise Films is on the verge of finishing production of two new television commercials for Perfetti Italy. The campaigns, for...
MUMBAI: With World Cup cricket 2003 just three days away, the advertising world is all geared up with its cricket-centric ads . The latest...
NEW YORK : Within 18 months, the number of US homes able to view interactive television commercials will drive a huge increase in the number of...
MUMBAI: Advertisers targeting kids would do well to keep housewives as their primary target for TVCs (television commercials. At the seminar on Pester Power organised by...
MUMBAI: Mountain Dew, the neon coloured citrus tinged carbonated drink that Pepsi launched in Mumbai on Thurday, will feature prominently in the television commercials the company...