Tag: TV9 Bharatvarsh

  • TV9 signs deal with Kolkata Knight Riders for IPL

    TV9 signs deal with Kolkata Knight Riders for IPL

    NEW DELHI- Last week, Hindi news channel TV9 Bharatvarsh signed up as the principal sponsor of the Rajasthan Royals for IPL 2020.

    Now, the channel has signed a deal with two-time IPL winner Kolkata Knight Riders as an official sponsor for the forthcoming edition of the league that will be held in UAE from 19 September to 10 November 2020. 

    On Twitter, KKR CEO Venky Mysore: “KnightRiders Welcomes @TV9Bharatvarsh as our partner for both @KKRiders & @TKRiders. Their significant reach across various markets in India in five different languages will help us stay connected with our fans.”

    TV9 network CEO Barun Das said: “The meteoric rise of our national Hindi news channel TV9 Bharatvarsh to the No. 2 position shows that the news viewers not just expect but reward innovation in their daily news experience and we are happy to sign with Kolkata Knight Riders and Rajasthan Royals to further enhance the experience for our viewers.”

    The television news network also has a deal with Trinbago Knight Riders, a Caribbean Premier League team also owned by Kolkata Knight Riders owners.  

  • Rajasthan Royals signs TV9 Network as principal sponsor

    Rajasthan Royals signs TV9 Network as principal sponsor

    NEW DELHI: Rajasthan Royals has signed TV9 Bharatvarsh as the principal partner for the upcoming edition of the Indian Premier League, scheduled to be held in UAE from 19 September to 10 November 2020. The Royals will proudly wear TV9’s logo on the front of the team’s jersey in the IPL.

    TV9 Bharatvarsh replaces EXPO 2020 Dubai as Rajasthan Royals’ front of jersey brand after the much-awaited mega-event was postponed to 2021 owing to the Covid2019 pandemic. 

    Expressing his pleasure at adding another strong brand to the Royals partner family, Rajasthan Royals’ COO Jake Lush McCrum, said: “ We’re happy to have TV9 on board with us at Rajasthan Royals this season. It’s one of the most well-renowned networks across India and presents a fantastic opportunity for us to express the story and the culture of Rajasthan Royals to a wider audience.”

    “Cricket is not just a sport in India. It’s a religion. That’s why the TV9 Network, India’s largest news network, has partnered with Rajasthan Royals for the upcoming Indian Premier League (IPL),” said TV9 Network CEO, Barun Das.

    “The association with Rajasthan Royals will enable us to offer our viewers exclusive, behind-the-scenes, 360-degree coverage of all the IPL action both on and off the field. Along with TV9Bharatvarsh, other four regional news channels in the network—all of the market leaders–will also, deliver this unique experience to their viewers," added Das.

  • TV9 Bharatvarsh CEO Barun Das fires back at NBA

    TV9 Bharatvarsh CEO Barun Das fires back at NBA

    MUMBAI: The young and wiry-looking Barun Das is in a pretty belligerent mood. The CEO of Associated Broadcast Networks that runs the No 2 news channel in India TV9 Bharatvarsh has responded to the allegations that have been hurled against its meteoric rise by the News Broadcasters Association (NBA) to the Broadcast Audience Research Council (BARC).

    In a release issued today, Das has stated that the NBA’s reasoning about TV9 Baratvarsh’s rise in ratings possibly reveals “a lack of basic understanding of the television news business. The fundamental reason behind our success is a concerted strategy of content, distribution and promotion aided by the astronomical rise in viewership during the early weeks of the lockdown.”

    Das has added in the release that the NBA is incorrectly giving “credence to anonymous WhatsApp videos and messages doing the rounds to defame the TV9 network. These videos have already been dismissed as fake by BARC as per media reports. The network has already lodged an official complaint against this with the Telangana police.”

    According to Das, there is no question of TV9 rigging viewership numbers as it was he who wrote to the NBA to suspend the viewership measurement of news channels on 22 March, two days before the lockdown, so that lives of journalists and camera persons would not be impacted by the coronavirus in the quest for ratings by the news channels.

    His request was turned down by the NBA committee. “Now that TV9 Bharatvarsh has garnered the biggest share of the market during the pandemic, obviously the shoe is on the other foot,” he says.

    Das has questioned if the NBA through these efforts is trying to coerce him to renew his membership of the association. “After much persuasion, we chose not to renew it in June and one month later we are in the NBA’s bad books,” he has alleged in the press release.

    The 50-year-old executive who has seen many a battle in his previous associations with media companies such as Zee News, ABP News and India Today has said there are some allegations which the NBA has made against the TV9 network which are defamatory and they will be addressed in an appropriate manner very soon.

    Earlier in the day, the NBA officially sent out a release asking third party intervention into BARC to investigate any hanky panky associated with TV9 Bharatvarsh’s sudden rise.

    On 14 July, Das also got into a conversation with Indiantelevision.com group founder, CEO and editor in chief Anil Wanvari on all things related to news television and the current controversy.

    You can watch the fireside chat here:

  • In week 35, Arnab Goswami rules the Indian news waves

    In week 35, Arnab Goswami rules the Indian news waves

    BENGALORE: The Arnab Goswami led English News channel Republic TV and Hindi News channel Republic Bharat both topped the news genre in their respective languages in Week 35 (Saturday, 29 August 2020 to Friday, 4 September 2020, week or period under review) based on Broadcast Audience Research Council of India weekly data put up in the public domain. And based on the breakup of rural and urban markets, Republic Bharat was the most watched news channel in both markets.

    The News genre has been losing viewership steam that it had gained during the COVID2019 weeks. It was the Republic Network that first questioned the conclusion of suicide arrived at by the Mumbai Police without any preliminary investigations or autopsy on Rajput. The coverage of the shenanigans of the Maharashtra chief minister Thakerey’s party members over the issue as well as utterances by the ruling Shiv Sena’s authorised spokesperson Sanjay Raut against Kangana Ranaut, a female Indian actor only helped boosting Republic TV and Republic Bharat viewership. Has Thakerey bitten off more than he can chew?

    Read our coverage on Arnab Goswami

    BARC data for top 5 English News channels for week 35 of 2020 shows that Republic TV led its genre by far with 6.563 million weekly impressions. Following far behind at rank 2 was Times Now with just about one third the ratings at 2.194 million weekly impressions. At rank 3 in Week 35 of 2020 was CNN News18 with 1.505 million weekly impressions. DD India at rank 4 garnered 1.405 million weekly impressions followed by India Today Television with 1.381 million weekly impressions at rank 5.

    According to a Tweet, that has not been verified by www.indiantelevision.com , Republic TV had an all-time band market share of 51.40 percent in week 35 of 2020. In the case of week days in the time band of 2100 to 2300 hours Republic TV had a market share of 60.28 percent.

    As mentioned above, Republic Bharat led the Hindi News genres in the combined as well as the individual urban and rural Hindi speaking markets – HSM (U+R), HSM (U), HSM (R).

    Read our coverage on BARC

    Republic Bharat scored 287.062 million weekly impressions in HSM (U+R) in Week 35 of 2020, about 45 percent more than the India Today group’s flagship Hindi News channel Aaj Tak which was ranked 2 with 198.245 million weekly impressions. At rank 3, was TV9 Bharatvarsh with 168.764 million closely followed by India TV at fourth rank with 165.444 million weekly impressions. At fifth rank in HSM (U+R) was News18 India with 134.583 million weekly impressions.

    In HSM (U), Republic Bharat led with 168.824 million weekly impressions followed by Aaj Tak with 110.739 million weekly impressions at second place in Week 35 of 2020. At rank 3 was India TV with 99.544 million weekly impressions while at the fourth place was TV9 Bharatvarsh with 90.901 million weekly impressions. At fifth rank was News18 India with 82.699 million weekly impressions in week 35 of 2020 in HSM (U).

    In HSM (R), Republic was ranked first with 118.328 million weekly impressions in Week 35 of 2020. Aaj Tak was ranked second with 87.507 million weekly impressions followed by TV9 Bharatvarsh with 77.863 million weekly impressions. India TV was ranked fourth with 65.900 million weekly impressions. At rank 5 was News18 India with 51.884 million weekly impressions in the HSM (R) in Week 35 of 2020.

  • Aaj Tak tops; TV9 Bharatvarsh is clear No 2 in BARC ratings wk 25

    Aaj Tak tops; TV9 Bharatvarsh is clear No 2 in BARC ratings wk 25

    MUMBAI: Well, the battle to gain the top spot in the Hindi news television space continues.

    The numbers put out by Broadcast Audience Research Council (BARC) for week 25 of the current year for 15+ HSM show that Aaj Tak,  which has been a leader in the segment for the longest time registered 216,908 impressions (in 000s), thus occupying to the top spot. TV9 Bharatvarsh which has been aggressively growing since the lockdown has perched itself clearly at the No 2 spot with 185,325 impressions (in ‘000).

    Zee News is nipping at the No 2’s heels with 177,022 impressions (000s) whereas India TV (166,281 impressions in 000)  and Republic Bharat (154,457 impressions in 000s) have occupied the fourth and fifth spots.

    News18 India (143,394), ABP News (142,693) , News Nation (79857), Tez (66,134) and News 24 (49,426) make up the rest of the channels in the Top 10 Hindi news channels list.

  • Buoyed by Bharatvarsh’s stupendous success, TV9 strengthens management team

    Buoyed by Bharatvarsh’s stupendous success, TV9 strengthens management team

    MUMBAI: Riding on the back of the stupendous success of its national Hindi news channel, TV9 Bharatvarsh, whose viewership share has grown by more than 100 per cent to catapult it to the number five slot ahead of Zee News and News18 India, TV9 Network today announced that it is strengthening its management team.

    President Vikram K has been promoted as COO south and will drive the group’s flagship channels TV9 Telugu and TV9 Kannada. Amit Tripathi joins as the chief revenue officer.

    As the COO for south, Vikram will have complete P&L responsibility for the flagship channels TV9 Telugu and TV9 Kannada. Amit Tripathi will spearhead the revenue function for the entire TV network.

    “I congratulate Vikram on his elevation; he is a proven leader with twenty years of media experience and will now have greater responsibility resting on his shoulders,” said TV9 Network CEO Barun Das.  “Amit comes with vast media experience and has been a stalwart in the industry for more than two decades now. I welcome Amit to the TV9 family.”

    Vikram said: “It has been a wonderful journey for me with TV9. I have been associated with the group for sixteen years. Now that we are the largest news network of the country, we have aspirations to grow further from here. I am excited to have this new assignment given to me and I am sure that I will be able to live up to the expectations of Mr. Barun Das and the group.”

    Looking ahead, Barun Das said he expected the economic environment to be highly challenging. “But the television news industry will possibly be better off compared to other genres, and with our four regional language leaders in TV9 Telugu, TV9 Kannada, TV9 Marathi and TV9 Gujarati and the national Hindi news channel earning a place for itself in the big league, our network is well placed to meet the challenges of the economic slowdown,” Das noted.

    The TV9 Network is India’s largest news network with more than 53 crore impressions as per the most recent data from television audience measurement body BARC.

  • TV9 Bharatvarsh launched; to focus on investigative journalism

    TV9 Bharatvarsh launched; to focus on investigative journalism

    MUMBAI: On 30 March, Associated Broadcasting Company Pvt Ltd (ABCPL) launched its Hindi news channel—TV9 Bharatvarsh, with the aim to "change the national television with its unique style of aggressive presentation blended with investigative journalism that will focus on the rights of the people".

    It entered the Hindi news genre with a well-known team of strong journalists and presenters. The editorial team includes names like former India TV editor Hemant Sharma, former India TV managing editor Ajit Anjum, and Vinod Kapri. The Hindi channel opened up its news studio in the country, which will use AR, VR technologies and BOT News Tracker in its presentation.

    On 31 March, the channel had organised a national conference in which PM Narendra Modi, Amit Shah, Akhilesh Yadav, Rajnath Singh, Arun Jaitley and Kapil Sibal were present apart from other top leaders.

    ABCPL director Clifford Pereira had said in a statement, “The Hindi channel will bring back issues that really matter and use the medium of television keeping the core values of humanity and people’s interests in the forefront. Unlike other Hindi news channels, TV9 Bharatvarsh will not promote superstitions like astrology.”

    The company’s revenue grew 19 per cent to Rs 159.96 crore in 9M FY18 compared to Rs 134.73 crore in 9M FY17. It operates six channels (different languages) which are broadcast in the states of Andhra Pradesh, Telangana, Karnataka, Gujarat and Maharashtra. The company broadcasts the channel with the brand name of TV9, News9 and TV1.

  • TV9 enters Hindi heartland with TV9 Bharatvarsh

    TV9 enters Hindi heartland with TV9 Bharatvarsh

    MUMBAI: TV9 News Network is all set to launch its national Hindi channel, TV9 Bharatvarsh, next month in Delhi. The channel is ready with its largest news studio in the country, which will use the best of AR and VR technologies, and BOT news tracker in its presentation.

    Already a leader in regional media with six news channels in different parts of the country, this will be TV9 network's grand entry into the national media with its wealth of journalistic experience.

    TV9 Bharatvarsh will strive to change national television with its unique style of aggressive presentation blended with investigative journalism that will focus on the rights of the people. The Hindi channel will bring back issues that really matter and use the medium of television keeping the core values of humanity and people's interests in the forefront.

    Associated Broadcasting Company Private Limited (ABCL) was started in 2003 by a group of young journalists lead by Ravi Prakash as CEO. TV9 Bharatvarsh will be a free to air news channel. It will be available across all the platforms and will have a presence on cable, DTH and digital platforms worldwide.