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Tag: Tushar Shah

  • Sony BBC Earth to premiere ‘Mammals’ on 21 October

    Sony BBC Earth to premiere ‘Mammals’ on 21 October

    Mumbai: Sony BBC Earth will premiere Mammals, a six-part series narrated by Sir David Attenborough, on 21 October 2024. The series explores the diverse world of mammals and their adaptations to a rapidly changing planet. It features species such as African elephants, snow leopards of the Himalayas, and marine and arctic mammals, showcasing their unique survival strategies and relationships with their environments. Attenborough’s narration offers insight into their resilience and intelligence. The series will air at 12:00 pm and 9:00 pm on Sony BBC Earth.

    Sony Pictures Networks India CMO & business head, Hindi movies, English, Bengali, Marathi, infotainment channels Tushar Shah said, “We are excited to bring Mammals, a captivating series that explores the extraordinary world of the animal kingdom, to Sony BBC Earth. This show portrays the resilience, intelligence, and beauty of mammals while also highlighting the challenges they face in a rapidly changing environment. Our commitment to delivering exceptional content remains strong, and we are dedicated to bringing our viewers the best-in-class experience through it.”

    Mammals’ executive producer Roger Webb said, “I was a big fan of the original Life of Mammals series, which was 20 years ago, and lots has changed in that time. I felt there’s a story to be told about mammals today, and how they’re adapting to us and all the changes that are going on in the world. Through the episodes, we explored this adaptability and the ability to cope with almost any situation and environmental condition. It shows the fact mammals can live in the coldest places and the hottest places on earth, and they can go down a mile plus in the ocean. They all have similar traits and things in common that make them mammals, but they can do the most incredible things as a group. It’s also great that we’ve got Sir David Attenborough at the top of the series. He is the master of storytelling; he sets us on an absolutely right path by explaining how mammals have risen to be so successful today.”

  • ‘Shrimad Ramayan’ airs on Sony AATH from 30 September

    ‘Shrimad Ramayan’ airs on Sony AATH from 30 September

    Mumbai: Sony AATH will air ‘Shrimad Ramayan’ starting 30 September 2024, at 7:30 pm, with episodes every Monday to Friday. The epic chronicles the life and teachings of Lord Rama, continuing the channel’s tradition of presenting culturally rooted stories.

    ‘Shrimad Ramayan’ will unfold the story of the ultimate victory of good over evil. The show’s enduring charm lies in its ability to stir a range of emotions, from inspiration and admiration to empathy and compassion. Each episode will delve into the lessons of love, sacrifice, compassion, and determination, making the content deeply engaging and relevant for viewers of all ages.

    Sony Pictures Networks India (SPNI) business head, Hindi movies, English, Bengali, infotainment channels & CMO Tushar Shah: “We’re excited to bring the timeless epic of Shrimad Ramayan to our viewers on Sony AATH. With its powerful messages of love, righteousness, and perseverance, this iconic story will resonate across generations, leaving a lasting impression on audiences.”

  • Sony Pictures Networks India announces leadership reshuffle

    Sony Pictures Networks India announces leadership reshuffle

    Mumbai: Sony Pictures Networks India (SPNI) has announced three leadership changes, highlighting the company’s focus on growth and operational efficiency. These appointments are crucial for SPNI’s progress, with each leader bringing relevant expertise and new perspectives to their roles.

    Nachiket Pantvaidya, an industry veteran with a rich and diverse career spanning multiple leading media companies, is now taking over as the business head of Sony Entertainment Television (SET). This marks his third stint with SPNI. While he joins SET, he will also continue to manage his role as general manager at Sony Pictures International Productions (SPIP). Nachiket has consistently demonstrated strategic prowess and leadership in his previous roles at SPNI, including managing P&L for SET, developing iconic franchises, and boosting advertising and distribution revenues. His broader role will enable him to leverage his extensive expertise to deliver exceptional entertainment experiences across both platforms.

    Ajay Bhalwankar, who has been with SPNI since 2014, currently heads its Marathi channel. He previously served as the chief creative director for SPNI’s flagship general entertainment channel, Sony Entertainment Television (SET). Under his leadership, Sony Marathi has seen significant growth, delivering high-quality, engaging content that resonates with Marathi audiences. Ajay’s strategic vision has enabled Sony Marathi to carve a niche in the crowded Marathi GEC market. His emphasis on progressive and relatable content has helped the channel capture a nine per cent market share. Moving forward, Ajay will additionally spearhead Sony SAB as its business head. With his experience and creative acumen, Ajay is well-positioned to bring fresh and engaging content to Sony SAB’s diverse audience, further strengthening the channel’s reputation for quality entertainment.

    Tushar Shah is the business head of English, Bengali, and infotainment channels and the chief marketing officer (CMO) at Sony Pictures Networks India (SPNI). He oversees prominent channels such as Sony PIX, Sony AATH, and Sony BBC Earth. With nearly 18 years of experience across two tenures at SPNI, Tushar has driven significant growth and profitability and enhanced viewership. His strategic leadership has also been crucial in the successful reach and expansion of Sony AATH in West Bengal. Going forward, Tushar will additionally oversee Sony MAX, Sony MAX HD, Sony MAX 2, Sony WAH and Sony PAL. His expertise will fuel further innovation across these channels, enhancing their market presence.

  • Sony BBC Earth premieres ‘Planet Earth III’ narrated by Sir David Attenborough

    Sony BBC Earth premieres ‘Planet Earth III’ narrated by Sir David Attenborough

    Mumbai: Sony BBC Earth has announced the premiere of ‘Planet Earth III’, the latest addition to the groundbreaking and award-winning Planet Earth series. The eight-part series follows some of the world’s most amazing species and narrates extraordinary stories depicting drama, thrill, humor, and emotions. Presented by Sir David Attenborough, the show will premiere on Sony BBC Earth on 29 July 2024, at 09:00 pm.

    Produced by BBC Studios natural history unit, ‘Planet Earth III’ reflects the set of challenges that wildlife faces in the modern, crowded world. The show is making a comeback two decades after the original Planet Earth series first aired. It highlights some of the fantastic locations of India that include the teak forests where whistling wild dogs hunt prey three times their size and a village with venomous cobra co-existing with humans, leading to a change in their behaviour.

    The final episode sheds light on the ‘heroes’ across the globe who put their lives on the line to protect the wildlife and the critically important ecosystems of our planet.

    For the show’s premiere, Sony BBC Earth has launched a campaign titled ‘WilderThanYourImagination’. It focuses on mesmerising viewers with Earth’s unseen wonders, taking them to a world of incredible stories, beyond their imagination. Ahead of the premiere, the channel conducted screenings at the Kolkata, Chennai, and Mumbai science centers that saw over 1400+ students enjoying the content and learning from it.

    Sony Pictures Networks India chief marketing officer & business head – English cluster & Sony AATH, Tushar Shah said, “At Sony BBC Earth, we are dedicated to providing viewers with high-quality programming that ignites curiosity and fosters a deep connection with the natural world. Planet Earth III delivers on this commitment and perfectly embodies the brand promise. Narrated by the legendary Sir David Attenborough, this remarkable series is an immersive adventure into the heart of the wild. It showcases extraordinary tales of resilience, adaptation, and hope in the natural world.”

    Planet Earth III executive producer Mike Gunton said, “Planet Earth III is about the resilience and adaptability of nature and the remarkable animals changing their lives to meet the challenges of a rapidly changing world dominated by us. This is the most ambitious Planet Earth series ever made, and we spent 1904 days filming it. We hold great responsibility as filmmakers to spark deep passion for our natural world, and we are excited for Indian audiences to have the chance to watch this fantastic series.”

  • Sony AATH launches an exciting new show Amader Thakurmar Jhuli

    Sony AATH launches an exciting new show Amader Thakurmar Jhuli

    Mumbai: Sony AATH, one of the most popular Bengali entertainment channels, is thrilled to present its latest offering ‘Amader Thakurmar Jhuli’, a heartwarming journey into the world of timeless stories and cherished memories. The show is a collection of captivating stories that have been loved for generations. ‘Amader Thakurmar Jhuli’ will premiere on March 31st at 01:00 pm on Sony AATH.

    Celebrating the age-old tradition of storytelling passed on to generations, ‘Amader Thakurmar Jhuli’ features enthralling narratives that have enthused people of all ages. Each episode transports viewers to a bygone era with grandmothers as the ultimate storytellers, weaving magic, and crafting imaginations. These stories have high resonance with the culture of Bengal, and they impart valuable life lessons to the viewers.

    To know more, tune in to Sony AATH and watch timeless tales of ‘Amader Thakurmar Jhuli’ on 31 March at 01:00 PM.

    Comments

    Sony Pictures Networks India’s chief marketing officer & business head – English Cluster & Sony AATH Tushar Shah:

    “Amader Thakurmar Jhuli is an interesting series that will explore intergenerational relations with meaningful moral stories. With this, we aim to strike an emotional chord with Sony AATH’s viewers in Bengal and hope that they enjoy this offering.”

  • Sony AATH announces the world TV premiere of ‘Goyenda Gopal – Antim Pratishod’

    Sony AATH announces the world TV premiere of ‘Goyenda Gopal – Antim Pratishod’

    Mumbai: Sony AATH, a Bengali entertainment channel, brings in an element of surprise for all Gopal Bhar fans. The channel is premiering yet another Gopal Bhar movie titled ‘Goyenda Gopal – Antim Pratshod’. With several twists and turns coupled with intense drama and suspense, the movie will take viewers on a rollercoaster of emotions.

    Set against the backdrop of the pre-independence era with East India Company trying to set foot in the country, ‘Goyenda Gopal – Antim Pratshod’ depicts a series of events that occur due to the fight for power. Will Gopal Bhar with his wit and wisdom be able to uncover the conspirator rather than becoming a victim of it? Tune in to Sony AATH on 28 January 2024, 11:00 AM, and watch the witty and wise court jester, as he embarks on a whimsical adventure filled with laughter, clever anecdotes, and heartwarming moments.

    To promote the movie, the channel has launched an extensive print and digital campaign. Along with this, people can access the innovative AR filter that will give them a chance to pose with their favourite comical character – Gopal Bhar on Instagram and Facebook.

    ‘Goyenda Gopal – Antim Pratishod’ is set for the World TV Premiere on Sony AATH on January 28, 2024, at 11:00 AM. Be prepared to immerse yourself in the world of Gopal Bhar, where laughter knows no bounds.

    Comments

    Sony Pictures Networks India’s chief marketing officer & business head – English cluster & Tushar Shah

    ‘Gopal Bhar – Antim Pratishod’ is not just a movie; it is a celebration of storytelling, humour, and the enduring spirit of a beloved character. Gopal Bhar’s timeless charm and wisdom have been an integral part of our cultural tapestry, and we are excited to introduce him to a new generation through this enchanting, animated adventure.

  • Sony BBC Earth brings Christmas joy with ‘All Things Sweet’ and ‘Earth’ premiere

    Sony BBC Earth brings Christmas joy with ‘All Things Sweet’ and ‘Earth’ premiere

    Mumbai: This festive season, Sony BBC Earth adds to the fervour with its specially curated Christmas line-up. The channel brings in a Christmas special property titled ‘All Things Sweet’ and the premiere of ‘Earth’. With its content line-up, Sony BBC Earth promises an experience where joy, knowledge, and sweetness intertwine.

    Christmas special property ‘All Things Sweet’ features captivating shows such as ‘Inside The Factory’, delving into the intricate processes and technology of foods and goods. Giving viewers a chance to savor the delectable insights is ‘Inside the Chocolat’. Whereas ‘Inside The Christmas Factory’ showcases Britain’s largest independent chocolate maker, and explores the fascinating processes of UK’s beloved festive treats. Viewers get a chance to join ‘Rick Stein’s Road To Mexico’, as he fulfills his dream on a road trip along the Californian coastline and into Mexico, adding a flavorful touch to the holiday cheer.

    Sony BBC Earth elevates the festive spirit with the grand prime-time premiere of ‘Earth’. The captivating five-episode biography of our planet is narrated by Chris Packham. This revealing journey unfolds Earth’s epic narrative, from the first raindrops that transformed into a water world to the advent of its most incredible inhabitants – humans. People will get to delve into the dramatic storytelling prowess, and navigate through massive space bombardments, climate upheavals, and continent collisions. Join in the exploration of Earth’s transformation from a barren rock to a vibrant home for eight billion people today.

    Sony AATH, Sony Pictures Networks India CMO & business head – English cluster Tushar Shah, “Christmas is a time for families to come together, share stories, and create lasting memories. To make this day more memorable, we have curated a special line-up ‘All Things Sweet’ that adds to the spirit of the season. We are also premiering ‘Earth’ that treats people to the journey of the planet’s evolution. With our content, we hope to rekindle the magic of Christmas and make viewers Feel Alive.”

    As we usher in this season of joy, Sony BBC Earth invites viewers to join in for an unforgettable experience with an all-day long anthology ‘All Things Sweet’ followed by the prime-time premiere of ‘Earth’ from 9 pm to 10 pm on 25 December 2023!

     

  • Sony AATH announces the World TV Premiere of ‘Goyenda Gopal – Shesh Chakranto’

    Sony AATH announces the World TV Premiere of ‘Goyenda Gopal – Shesh Chakranto’

    Mumbai: Sony AATH, one of the leading Bengali entertainment channels, is delighted to announce the premiere of the Gopal Bhar movie titled ‘Goyenda Gopal – Shesh Chakranto’. The saga of conspiracy with Gopal Bhar getting into the shoes of the detective to save the King and the Kingdom continues with more challenges and interesting turn of events.

    Produced by Ssoftoons Pvt. Ltd, ‘Goyenda Gopal – Shesh Chakranto’, is set in the pre-independence era with East India Company trying to set foot in the country. The movie portrays the ongoing power tussle between Robert Clive and the Nawab of Murshidabad, and Maharaj Krishnachandra’s involvement to set his claim on the throne. Will Gopal Bhar be able to rescue the situation and save his king and the kingdom? Tune in to Sony AATH on 12 November, 11:00 AM, and watch ‘Goyenda Gopal – Shesh Chakranto’ to know more.

    Gopal Bhar made his cinematic debut with the film Goyenda Gopal – Daaba’r Chal’ in August 2023. The first movie clocked a phenomenal response from the viewers across age groups. ‘Goyenda Gopal – Shesh Chakranto’ is all set to captivate audiences with its comic charm, bringing to life the legendary folk character, Gopal Bhar, in a new and engaging way.

    To promote the movie, the channel has launched an extensive campaign that includes Print, Metro stations, and digital activation. Along with this, an innovative AR filter is being released that will give people a chance to pose with their favourite comical character – Gopal Bhar on Instagram and Facebook.

    ‘Goyenda Gopal – Shesh Chakranto’ is set for the World TV Premiere on Sony AATH on November 12, 2023, at 11:00 AM. Be prepared to immerse yourself in the world of Gopal Bhar, where laughter knows no bounds.

    Comments

    Sony Pictures Networks India CMO & business head – English cluster & Sony AATH Tushar Shah :

    We are grateful for the incredible love and response received for Gopal Bhar’s debut movie. Taking the experience a notch higher, we are premiering ‘Goyenda Gopal – Shesh Chakranto’. We believe that the movie will add more drama, suspense, and humour, and make for a good family viewing experience.

  • Sony PIX launches Desi Hollywood for a multilingual experience

    Sony PIX launches Desi Hollywood for a multilingual experience

    Mumbai: Sony PIX has launched ‘Desi Hollywood’ to redefine the cinematic experience by adding a regional flavour to Hollywood titles. This is a unique entertainment segment dedicated to movie lovers who wish to watch their favourite movies in the language of their choice. The prime-time property at 9:00 pm will give viewers access to Hollywood titles dubbed in Hindi, Tamil, and Telugu, besides English.

    ‘Desi Hollywood’ offers a curated collection of popular Hollywood titles but with an Indian touch. Viewers will be offered 24 exciting titles in the genres of action, creature-feature, adventure, and horror. The blockbuster titles include The Dark Knight, Aquaman, The Meg, Justice League, Journey 2: The Mysterious Island, Annabelle Comes Home and Rampage, amongst the rest. Sony PIX aims to create an opportunity with the new fare for Indian moviegoers to enjoy the best of Hollywood in languages close to their hearts.

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by Sony PIX (@sonypixindia)

     

    So, tighten your seatbelts and experience ‘Desi Hollywood’ on Sony PIX, every Monday – Saturday at 9:00 pm.

    Sony Pictures Networks India chief marketing officer & business head – English cluster & Sony AATH Tushar Shah said, “Desi Hollywood reinforces our commitment to offer viewers a unique and unparalleled entertainment experience. It brings the best of both worlds, allowing audiences to indulge in Hollywood’s finest in the language of their choice. We believe that our viewers will thoroughly enjoy this exciting new offering.”

  • Sony BBC Earth to premiere ‘Frozen Planet’ in India

    Sony BBC Earth to premiere ‘Frozen Planet’ in India

    Mumbai: The second season of the flagship television series Frozen Planet from Sony BBC Earth is about to make its Indian debut.

    Frozen Planet II is narrated by Sir David Attenborough and produced by the acclaimed Natural History Unit of BBC Studios in association with BBC America, the Open University, Migu Video, ZDF, and France Television. After an eleven-year hiatus, the eagerly anticipated six-part series is back on television.

    Sony Pictures Networks chief marketing officer & business head (English cluster & Sony AATH) Tushar Shah said, “Frozen Planet II is one of the biggest properties to make its way to Sony BBC Earth this year. While the first season of the show received a positive response from viewers, we hope that with this release we can provide an unparalleled experience of the frozen world and the life that thrives in it despite all odds. We are committed to offering the best to our viewers. We look forward to bringing more of this exclusive and premium content to the channel.”

    On 17 October, Frozen Planet II will have its world premiere. It will take viewers on an exploration of the fauna found in the globe’s highest mountains, frozen desserts, snow-covered forests, and ice-cold waters. This six-part series offers an opportunity to discover the wonder of our planet’s frozen realms like never before. It was shot in ultra-high definition using the most advanced camera technology, and it features dramatic new behaviours, intimate stories, and sensational natural spectacles captured on camera for the very first time.

    Frozen Planet II executive producer Mark Brownlow added, “With Frozen Planet II, we want to captivate viewers through new stories, breath-taking drama, and stunning landscapes to drive home the message that these true wildernesses on earth are literally vanishing right before our eyes at a speed faster than we can imagine and how these changes are impacting wildlife.”

    The first season of Frozen Planet, which has received a total of 10 awards and nine nominations, including four Primetime Emmys overall, takes viewers on an unprecedented trip around the polar areas of our planet. The channel hopes to increase viewers’ visual gratification with the debut of its sequel, Frozen Planet II, by providing them with yet another captivating glimpse into the frozen world, this time focusing on a planet that is about to undergo a significant transformation.

    Sony BBC Earth has also started an on-air contest in conjunction with the premiere of the series, and the winners will receive special invitations to the celebrity screenings taking place in several major cities. Additionally, lucky winners will have the chance to win food and drink coupons that may be used at affiliated businesses.