Tag: Tripurari Sharan

  • DD’s Q1 revenues see spike thanks to new primetime programming

    DD’s Q1 revenues see spike thanks to new primetime programming

    NEW DELHI: With new initiatives that have helped to add spice to the national prime time telecasts, Doordarshan managed to push up its gross quarterly revenue from just over Rs 322.4 million in the last quarter of 2012 to above Rs 503.4 million in the first quarter of 2013.

    The monthly revenue for this time slot shot up from just Rs 9.21 million in October last year to more than Rs 197.1 million in March this year.

    Doordarshan additional director general Raj Shekhar Vyas told Indiantelevision.com that this had been achieved by adding variety to the programmes and not necessarily getting stuck to the same series from Monday to Friday as most private television channels tend to do.

    He said DD was set to break new ground with the telecast of Hollywood blockbusters in English from midnight onwards daily from mid-May. He said negotiations were on with the American studio Lionsgate Films. It was expected that the films would initially be offered without any payment. This slot was until now reserved either for old films or repeat telecasts, he said.

    However, on account of a decline in national mid-day prime time slots between noon and 3.00 pm, the quarterly revenue went down from Rs 177.9 million in the last quarter to just about Rs 156.7 million.

    Asked about this, Vyas said he was currently concentrating on re-vamping the evening prime time but would also overhaul the mid-day prime time since around 240 proposals had been received for various programmes.

    Following an initiative by Prasar Bharati chief executive officer Jawhar Sircar, DD had for the first time decided to go in for out-of-home publicity and also advertised in newspapers, Facebook and Twitter about its new programmes. An initial sum of Rs 20 million had been set aside since Republic Day this year for this. Advertising in cinema houses will form the second phase of the advertising binge.

    Vyas claimed that following directions from DD director general Tripurari Sharan, he had given the national prime time a youthful look with programmes like ‘Bharat ki shaan’, ‘Yahan ke hum Sikandar,’ ‘Ek Kiran Roshni ki’ and ‘Yeh hai India Meri Jaan’ by the renowned Saeed Akhtar Mirza remembered for the path-breaking ‘Nukkad’ series. The channel also had its share of interpretation of classics like ‘Krishna Kali’, ‘Gora’ and ‘Sarsaswati Chandra’, apart from old favourites like ‘Byomkesh Bakshi’ and ‘Ek tha Rusty.’

  • DD to launch English news channel by July

    DD to launch English news channel by July

    NEW DELHI: Doordarshan hopes to launch a separate English news channel by July this year by splitting the present bilingual English-Hindi news channel.

     

    DD News Director General S M Khan told indiantelevisiom.com he was confident of achieving the target of July for creating two news channels – English and Hindi – from the existing DD News channel.

     

    He said the public broadcaster had conducted a survey which showed that viewers favoured separate channels for the two languages.

        
    He was also confident that both the news channels — DD Samachar and DD News — will continue to get adequate advertisement support.

     

    Khan said the two channels would pool news and work in unison. Some new programmes were also being planned as there would be more time available on both the news channels.

     

    DD Director General Tripurari Sharan said that discussions and news will be presented in one-hour format for both Hindi and English news.

     

    Attempts have also been made to make use of appropriate technology to upgrade the standard of presentation, Sharan said.

  • ESPN to sell ad spots on DD for Indo-Pak series with Rs 220 mn minimum guarantee bid

    NEW DELHI: ESPN Star Sports will sell advertisement spots on Doordarshan for the upcoming India-Pakistan cricket series, having bid an amount of Rs 220 million as minimum guaranteed revenue.

    DD Director General Tripurari Sharan told indiantelevision.com that the public broadcaster had bid an amount of Rs 180 million.

    ESPN, which holds the telecast rights for the one-day international and twenty20 series, also agreed to provide Doordarshan match feed without any embedded advertisement for terrestrial transmission.

    Under the Sports Broadcasting Signals (Mandatory Sharing with Prasar Bharati) Act, 2007, ESPN will share 25 per cent of the revenues with Doordarshan.

    The deal covers both the Pakistan series and the one-day international and twenty20 series with England next month. The series with Pakistan starts next week.

    Sharan, in reply to a question, said no decision has been taken yet by the government on a plea by Prasar Bharati that its share should be more than 25 per cent.

    The bidding process was conducted after the Information and Broadcasting (I&B) Ministry officials intervened to settle Doordarshan‘s differences with ESPN and the BCCI over providing feed without embedded advertisements.

    Sharan said “ESPN had said there will be ‘digital commercial enhancement‘ of the feed coming from the BCCI.” This meant logos and other promotional material of the sponsors were to be part of the feed. Consequently, DD asked the Ministry to intervene, and the latter wrote to ESPN and BCCI saying that there would be no advertisements.

    According to the Act, it is mandatory for the rights holder of any sporting event of national importance to share the feed with the public broadcaster. Doordarshan, in turn, is required to share 75 per cent of the advertisement revenue with the rights holder.

    The party responsible for selling advertisements, called revenue management company, is decided through a bidding process. Doordarshan lost money on the India-Sri Lanka T20 series earlier this year when it bid Rs 200 million against ESPN‘s bid of Rs 20 million. Although it managed to earn the bid amount, it had to pay 75 per cent to ESPN and so lost revenue from the normal telecasts.

  • Prasar Bharati to move CCI against TAM

    NEW DELHI: Prasar Bharati, which had been asked by the Information and Broadcasting Ministry to consider action against TAM, is expected to file a petition before the Competition Commission of India within the next few days.

    Doordarshan Director General Tripurari Sharan told indiantelevision.com that the final draft was prepared yesterday and it would now be cleared by legal counsel before filing.

    Earlier, Prasar Bharati chief executive officer Jawhar Sircar had told indiantelevision.com that it was astonishing that TAM had been side-stepping Doordarshan, which has the largest reach terrestrially through local cable operators and around 20 per cent of the market through various DTH platforms.

    The Prasar Bharati Board had taken up the matter in its meeting on 6 August and given the go-ahead to DD to proceed with the matter.

    The Ministry had written a letter to TAM and its international partner Nielsen earlier, wanting to know the steps taken to improve the television rating measurement system and ordering for a third party audit to be conducted with an increased sample size. The Ministry has asked them to respond within 15 days on allegations of viewership manipulation.

    The Ministry had also written to the Telecom Regulatory Authority of India for suggestions on an accreditation mechanism for TV ratings in India to curb the monopoly and asked it to frame guidelines in context to cross holdings in companies that are involved in TV ratings system in India.

    Trai had on 19 August 2008 issued Recommendations on the Policy Guidelines and Operational issues for Television Audience Measurement Television Rating Points (TRPs) suggesting Broadcast Audience Research Council (BARC), a suggestion which was later endorsed by the Amit Mitra Committee.

    The action by Prasar Bharati comes close on the heels of the case filed by NDTV in a New York court against TAM, Nielsen, Kantar and WPP.
     

  • Election Commision wants minimum punishment of 2 years in cases of paid news

    Election Commision wants minimum punishment of 2 years in cases of paid news

    NEW DELHI: The Election Commission of India has asked the Centre to impose a minimum punishment of two years to anyone found guilty of indulging in the malaise of paid news.

    Chief Election Commissioner SY Qureshi said during a discussion here that the Commission could only act if it was given sufficient proof. He said the Commission had set up a Media Monitoring and Media Certification Committee to keep a check on the media during elections.

    He also said new guidelines had been issued for publications owned by people associated with political parties.

    He said there was also a proposal to ban government-sponsored advertisements relating to its achievements at least two months before the elections.

    Qureshi was speaking at a discussion on ‘Paid News’ organised by the Public Service Broadcasting Trust after the screening of the hour-long film ‘Brokering News’ by Umesh Aggarwal exposing this malaise.

    The film shows examples of how news is bought and sold in both the print and the electronic media by politicians, corporate houses, sportspersons, and even film personalities. It blatantly shows the link of some of the mediapersons to Niira Radia by screening clips of the telephonically conversations, apart from showing how TV channels help the stocks of certain corporate houses to rise by the way they present the programmes. There is also an example of the same article about a politician appearing on different days in different newspapers under different names.

    The film also showed the case of Kurukshetra based print mediaperson Rakesh K Sharma who had been forced by his Hindi newspaper to collect money in the name of interviews or advertisements from politicians for almost six years, but quit his job to expose cases of paid news. Both Aggarwal and Sharma were present.

    Others who took part in the discussion included Mint editor R Sukumar, Prasar Bharati Chairperson and former editor of Dainik HindustanMrinal Pande, and NDTV managing editor, special projects, Pankaj Pachauri, The Hoot editor Sevanti Ninan, which is a media watchdog publication.

    Initiating the discussion, PSBT Managing Trustee Rajiv Mehrotra said the Trust gave full freedom to the filmmakers and did not interfere with the films once the script was given approval.

    Senior journalist Paranjoy Guha Thakurta who was one of the two-member panel of the Press Council which went into the malaise, regretted that only a five-page statement had been issued to the media on the 71-page report.

    Doordarshan Director General Tripurari Sharan said this film was very important for the public service broadcaster which would telecast the film. He said this may make people realise the importance of a public service broadcaster.

    Pande applauded the courage of the filmmaker and said the real problem lay in the ownership pattern of the newspapers – particularly when the proprietor was himself the editor. She said there were also cases in Hindi publications of the editor holding shares in the publication, which automatically meant his first loyalty was to the shareholders.

    She said part-time journalists or stringers were crucial to the malaise of paid news since their real loyalty did not lie with the newspaper.

    Pachauri admitted that self-regulation did not work, and felt cases of political paid news was worse than business paid news. The media had been hijacked by corporates and politicians, and the media had become a political party in itself. He cited the case of a sting operation run by a channel at the behest of the largest opposition party.

    He felt the need of an independent Press Commission in the country to check such issues.

    Though not very impressed by the film, Sukumar admitted that there were cases of paid news in the corporate sector but wanted more checks and balances. He regretted there was no law to prevent advertisements coming in the name of news, and admitted to huge advertisement pressure on business newspapers.