Tag: Trilogic Digital Media

  • Sahara One refreshes early primetime with ‘Behula’ at 7:30 pm

    Sahara One refreshes early primetime with ‘Behula’ at 7:30 pm

    MUMBAI: With Hindi general entertainment channel (GEC) Sahara One’s recent revamp, the channel is now sporting a new avatar and is all set to build on the popular mythological entertainment genre. Managed by Trilogic Digital Media, Sahara One is readying to launch the renowned Bengali show Behula.

     

    Starting 14 December, the show, which is based on the Hindu mythology of Shiva Purana and Manasamangal – a genre of Bengali medieval epics, will be aired at 7:30 pm with a repeat at 9 pm.

      

    Starring Bengali actress Payal Dey in the titular role, Behula  will showcase the riveting journey of courage, undying love and triumph. The show also stars Rimjhim Mitra, Chandrayee Ghosh, Kaushik Chakraborty and Rupanjana Mitra amongst others.

     

    Talking about the show, Trilogic Digital Media COO Shivaani Jaisingh said, “Behula is a heartfelt show, which will undoubtedly engage the audience fond of our rich mythological history and its making. Our new approach this year is to focus on mythology and crime genres. By launching Behula in this early primetime slot, it is our way of giving the viewers more variety. With insight driven programming and tactics, we are working towards giving our audiences exactly what they want. Sahara One is on a strong growth path and promises spectators to be glued to the grandeur and performance that has been glorified in Behula like no other.” 

     

    The inspiring tale marks the heartfelt journey of Behula, a fearless woman, who is determined to challenge her fate. Depicting the love story of Behula and Lakhindar, the series is also remarkable for its portrayal of a wife who epitomises the best of Indian womanhood, especially a woman’s devotion towards her husband.

     

    Combined with research, Sahara One has positioned itself as owners of the genre with four mythology shows airing from 7 pm onwards.

     

    Bharat Parv at 7 pm is followed by the new show Behula at 7:30 pm. With its current flagship shows Mata Ki Chowki and Jai, Jai, Jai Bajarang Bali at 8 pm and 8:30 pm respectively, the channel had pitched itself as a destination for mythology during primetime.

  • Trilogic Digital Media to infuse fresh capital; to expand channel bouquet

    Trilogic Digital Media to infuse fresh capital; to expand channel bouquet

    BENGALURU: Trilogic Digital Media Limited (TDM) informed the stock exchanges that its board had passed various resolutions to raise more money. The company has an authorised share capital of Rs 20 crore. Trilogic Digital Media Ltd has informed the BSE that its board of directors had fixed 12 February, 2015 as the record date for reckoning the shareholders entitled to receive the bonus shares of the company in the ratio of 1:1 (i.e., one fully paid up bonus equity shares for every one fully paid equity shares held) as approved by the members in the Annual General Meeting held on 20 September, 2014. The company also plans to up borrowings.

     

    “The new capital that we plan to infuse in will be used for new expansions in our broadcast content management business. We should expand the kitty to between eight – ten channels from the current three that we manage in next couple of months,” revealed TDM CEO and CFO Vishal Gurnani. While refusing to share the channels that TDM plans to manage, Gurnani said that NDAs with the channels prevented him from revealing details at this stage.

     

    Industry sources told Indiantelevision.com that the company plans to add channels from the regional space – South India and Bengal to be more precise.

     

    Note: 100,00,000 = 100 lakh = 10 million = 1 crore

     

    The resolutions that the TDM board passed are as follows:

     

    To make preferential allotment of up to:

     

    (a) Six lakh equity shares for consideration other than cash to non-promoters

     

    (b) 100 lakh convertible warrants to promoters

     

    (c) 40.5 lakh convertible warrants to non-promoters

     

    At a price a price to be calculated as per SEBI (ICDR) Guidelines, 2009

     

    (d) The board has approved the resolution for increase in the authorised share capital to Rs 40 crores

     

    (e) The board has approved to increase the borrowings limits under Section 181 (1) (c) of the Companies Act, 2013.

     

    (f)  The board has approved to increase the limit of loan and investment by the company under Section 186 of the Companies Act, 2013.

     

    After weak performances since its inception, TDM had reported fair results during the previous financial year (FY-2014), but, over the past few quarters, there has been a noticeable dip in its numbers. For Q3-2015, TDM reported revenue of Rs 21.48 crore, 8.4 per cent lower than the Rs 23.45 crore in the trailing quarter and 35.2 per cent lower than the Rs 33.12 crore in the corresponding year ago quarter.

     

    Despite lower revenue, the company’s profit after tax (PAT) for Q3-2015 at Rs 2.17 crore (10.1 per cent of revenue) was more than double (about 2.5 times) the Rs 0.88 crore (3.8 per cent of revenue) in Q2-2015, but below par as compared to the Rs 2.49 crore (7.5 per cent of TIO) in Q4-2014.

     

    During 9M-2015, TDM reported revenue of Rs 71.39 crore and a PAT of Rs. 3.47 crore (4.9 per cent of revenue) as compared to the revenue of Rs 57.88 crore and a PAT of Rs 6.1 crore (10.5 per cent of revenue) in 9M-2014. For FY-2014, the company had reported revenue of Rs 74.74 crore and a PAT of Rs 8.49 crore (11.4 per cent of revenue).

  • Sahara One deeper in red in Q2-2015; cancels content MOU with Trilogic

    Sahara One deeper in red in Q2-2015; cancels content MOU with Trilogic

    Updated: 20 November 2014 (2:00 PM)

     

    BENGALURU: The board of directors of Sahara One Media and Entertainment Limited (Sahara One) had decided on 11 November 2014 to terminate the MoU entered into on 21 May 2014 with Triologic Digital Media (trilogic) for sale of TV contents etc., in terms of letter dated 16 August 2014 received from Triologic. This decision was conveyed by the company to the bourses today. Sahara One had earlier entered into a MOU with Trilogic for purchase of content from the company and to appoint the company as sole entity to seek, appoint and engage production houses for producing programme contents.

     

    “Only the content MoU has been terminated, which was the logistical documental exercise between Sahara One and Triologic. The management outsourcing is still with us and we continue to run Sahara One and Filmy and all the teams continue reporting into us and we continue running the programming, distribution, sales and marketing of Sahara One and Filmy,” informs Triologic promoter and director Vishal Gurnani. 

     

    With the termination of the content MoU, Sahara One and Filmy will no longer purchase content from Triologic. “We will purchase it directly from the production houses. The channel still continues to be run by us,” clarifies Gurnani.

     

    Sahara One reported less than half (1/2.4 times) Income from operations (TIO) for Q2-2015 at Rs 9.38 crore as compared to the Rs 22.61 crore in Q2-2014 and 16.2 per cent lower than the Rs 11.19 crore in Q1-2015. HY-2015 TIO also fell to less than 1/2.4 times at Rs 20.56 crore from Rs 50.02 crore in HY-2014.

     

    Note: 100,00,000 = 100 lakh = 10 million = 1 crore

     

    The company’s loss in Q2-2015 was Rs 10.36 crore as compared to a profit of Rs 4.1 crore in Q2-2014 and loss was more than four times (4.5 times) the Rs 2.32 crore in Q1-2015. Loss in HY-2015 was Rs 12.67 crore versus a profit of Rs 5.31 crore in HY-2014.

     

    Sahara One’s Total Expenditure (TE) in Q2-2015 at Rs 20.33 crore (216.8 percent of TIO) was 7.1 percent higher than the Rs 18.99 crore (84 per cent of TIO) and 34.6 per cent more than the Rs 15.10 crore (135 per cent of TIO) in Q1-2015. TE in HY-2015 at Rs 35.43 crore (172.3 percent of TIO) was 25.5 per cent lower than the Rs 47.53 crore (95 per cent of TIO) in HY-2014.

     

    A major portion of TE in Q2-2015 was decrease in inventory – this reduced by Rs 10.96 crore versus an increase of inventory by Rs 3.64 crore in the corresponding quarter of last fiscal and reduction of inventory of Rs 0.97 crore in Q1-2015. Inventory reduced by Rs 11.93 crore in HY-2015 versus an increase of inventory by Rs.1.91 crore in HY-2014.

     

    The company’s purchase of content cost fell to one third at Rs 5.26 crore (56.1 per cent of TIO) in Q2-2015 as compared to the Rs 17.51 crore (77.4 per cent of TIO) in Q2-2014 and was 46.8 per cent lower than the Rs 9.90 crore (88.5 per cent of TIO) in Q1-2015. Purchase of content cost in HY-2015 was 1/2.6 times at Rs 15.26 crore (74.2 per cent of TIO) from Rs 39.23 crore (78.4 percent of TIO) in HY-2014.

  • Entertainment Hub implementing Sahara One revamp

    Entertainment Hub implementing Sahara One revamp

    MUMBAI: Efforts are being made to revive the almost comatose Hindi GEC Sahara One once again. Around a fortnight ago, indiantelevision.com had reported that a whole bunch of executives had been asked to put in their papers and march from the premises, almost immediately. Entertainment Hub, a unit of the Snip Entertainment Group along with the BSE listed Trilogic Digital Media, was slated to take management and sales control of the ailing channel, along with Sahara Filmy.

     

    Well, what we had written has come to pass. Entertainment Hub is indeed in the driver’s seat at both – Sahara One and Filmy – the channels. Following on the heels of its massive employee shedding programme, it is now focused on rewriting Sahara One’s FPC. Come the first week of April and the viewers of the GEC will get to watch a whole new slate of programmes. Most of the existing shows – the better known ones include Niyati, Jai Bajrangbali and Firangi Bahu – are being shelved. Producers have been told to wrap the storylines by then.   

     

    Driving the change is Trilogic Digital Media director Vishal Gurnani – who refused to speak to indiantelevision.com on the revamp initiative. But sources within the company say that new hires especially with creative expertise are being headhunted. Says a Sahara One source: “There is a management change in terms of the approach to the channel. A completely new dynamic team is going to drive the channel. Plus, our aim with the re-vamp is to widen our distribution. You will see much better distribution across the HSM markets in India.”

     

    The management has its task cut out to achieve that; the network has large outstandings with almost every major MSO and many other smaller ones nationally.  

     

    However, the Sahara One source says that the idea is to get the GEC back to the 50 GRP landmark within the next 12 months, and then to 100 GRPs in 18 months. “We are confident that with this re-launch, we will achieve these numbers,” he exults.

     

    The challenge is indeed tough; but confidence is running high. If it can convert that confidence into fruitful actions, success well might follow.