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Tag: travel portal

  • Goibibo.com celebrates fifth anniversary with its customers

    Goibibo.com celebrates fifth anniversary with its customers

    MUMBAI: Goibibo.com, an online travel aggregator, is celebrating the fifth anniversary with the ‘Goibibo management team’ meeting the first 50 bookers in person and honouring them with a certificate of appreciation for showing faith and confidence, when Goibibo was just starting out, with a goCash gift voucher worth Rs 10,000.

     

    Besides this, on a daily basis five lucky online bookers will get Rs 1000 in goCash, five weekly bookers have a chance to win Rs 5000 in goCash on bookings made during the week and the five mega winners will win Rs 50,000 in goCash on bookings made in the five-week period.

     

    The journey that started in September 2009, goibibo.com has been growing by more than 100 per cent plus on a year-on-year basis. Traffic growth as per Comscore has been 97 per cent year-on-year (August 2014), making it the most rapidly growing online travel aggregator in the country. The business has constantly added applications and features: mobile apps, hotels, international flights, goCash, bus ticketing, online re-scheduling, instant refunds etc.

     

    The company statement read, “Goibibo.com has had a very successful five-year stint in the market. We have carefully nurtured the brand to help it reach its present status as the most popular travel website in India.  Our valued customers have played a very significant role in helping us reach this milestone. Through the five-week mega celebration we want to demonstrate our gratitude and appreciation for their loyalty by rewarding them with these incredible deals and offers.”   

  • Musafir.com set to ‘ghoomao’ Indians along with Sachin

    Musafir.com set to ‘ghoomao’ Indians along with Sachin

    Mumbai: Sachin Tendulkar may be all set to hang his boots, but there’s no dearth of opportunities for him. Now, the master blaster is on-board with Musafir.com – a new travel portal that has just made an entry in the Indian market. The cricketer has a 7.5 per cent stake in the company.

    Founded in the UAE by Sachin Gadoya, Albert Dias and Mohammed Al Thani in August 2007, the site has roped in Sachin Tendulkar as its face. The portal chose the cricketer for the fact that he is a champion and a global citizen.

    We understand the travel market well, says Manu Monga

    “One doesn’t associate Sachin to a particular state or a region but to India. He is a global citizen and a champion and that’s what we want to establish here.” says Musafir’s marketing vice president & head Manu Monga empahsing that they have enough experience about the sector and despite of being new in India, they are not scared of the already established names in the market. “We understand the travel market well,” says Musafir’s marketing vice president & head Manu Monga empahsing that they have enough experience about the sector.

    The UAE based travel portal launched in the country recently wants to be seen on the top of the hospitality sector. Universal Travels, which is the parent company of the portal, has been around for a long time in the middle-East and believes that the travel industry has boomed in India in the last seven years. “We don’t think any market can mature in such a short period of time and there is more than enough space for growth,” says Monga.

    The USP of the portal will be its ability to help people plan their holidays. It wants to be known for complete travel solutions provided to the Indian travellers with exceptional customer service and several product innovations.

    The site has already allotted its various duties – Publicis will handle creative duties, while Maxus will be in charge of the media planning and buying.

    The company has spent around Rs 20-25 crore during its launch period. In the first leg of their promotion, Musafir.com has branded all the charging points at all major airports in the country. Apart from this, Tendulkar will be seen showing the travellers “a new way to go ghoomne” wherein Musafir.com is a new enabler encouraging “people to stop dreaming and start travelling”.

    It plans to have a 360 degree marketing campaign that includes radio, television and outdoor media and will soon be launching a second phase of marketing campaign with festival and holiday season approaching.

    The company plans to invest Rs 100 crore in the first year of its launch. By 2018, it aspires to be among the top five OTAs (Online Travel Agent) in India leveraging on its strong investment capability and expertise in the travel sector.