New Delhi : Independent agency TRA has ranked Zee News as the ‘Most Trusted Hindi News Brand’ in its latest ‘Brand Trust Report India Study 2020’....
NEW DELHI: Dell has achieved top spot as India’s most trusted brand, for the second year in a row, in TRA’s Brand Trust Report (BTR) 2020....
MUMBAI: TRA Research, a consumer insights and brand analytics company, today released its white-paper on the findings of its research survey conducted across 16 cities from...
MUMBAI: Normally, viewership plays an important role for broadcasters because that is what tells them whether viewers liked them or not. But, viewership may not be...
MUMBAI: ZEE5 has emerged as ‘India’s Most Desired Video Streaming Brand’ as per TRA’s recently-released Most Desired Brands 2020 report. In today’s world, with mobile phones...
MUMBAI: South Korean mobile brand Samsung has topped the list of TRA’s Most Desired Brands 2020. The next spot is followed by Apple which has moved...
MUMBAI: TRA’s most desired personalities list has ranked Amitabh Bachchan as India’s most desired personality 2020. Salman Khan is ranked second followed by Akshay Kumar at...
MUMBAI: The recently launched India’s Most Attractive Brands 2018 report ranked brands across categories based on an elaborate model measuring which brands the consumers desire the most....
MUMBAI: India’s Most Attractive Brands Report 2018 (MAB 2018), in its fifth edition, has listed the country’s most attractive 1000 brands, based on TRA’s proprietary model of...
MUMBAI: Be it acquisitions, deals or launches of products, Snapdeal continues to make headlines. While Amazon India is partnering with Future Group and Flipkart has acquired...
MUMBAI: The day began with one of the most interesting ad wars on the front pages of leading newspapers of recent times and ended, on one...
MUMBAI: India’s much anticipated and most rigorous brand evaluation, The Brand Trust Report, India Study, a comparison of the trust held in brands, has been released...
MUMBAI: The latest report from TRA (Trust Research Advisory) – India’s leading brand insights company – titled India’s Most Attractive Brands 2013 (MAB 2013) was released....
MUMBAI: Google remains India‘s Most Trusted for the third year in a row but the gap with the second ranked Facebook is a miniscule 3 per...
BENGALURU: Zee TV, despite a slide in its ranking, was ahead of all Hindi GECs in the third edition of The Brand Trust Report India Study...
NEW DELHI: Indian broadcast regulator today came out with more details on quality of service (QoS) to be observed by MSOs and local cable operators in...