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Tag: Timberlake

  • Showbiz India finds a new home on B4U music

    Showbiz India finds a new home on B4U music

    MUMBAI: B4U MUSIC- the leading global Bollywood channel will now be the new home for Showbiz India, a weekly programme showing the very latest in Bollywood movies and music.

    Showbiz India is the leading entertainment show presented by the talented Reshma Dordi for over 15 years in the USA. From exclusive updates and Bollywood news to in-depth interviews with the biggest stars, Showbiz India covers all.

    What sets Showbiz India apart is a driven team of producers, writers and correspondents with exclusive access to Bollywood and Hollywood stars.

    From the Bachchans to the Khans to the Kapoors, almost every star in Bollywood has shared their stories on Showbiz India. As if that’s not enough, Hollywood biggies like Mike Myers, Justin Timberlake, Chris Rock and Cindy Crawford have all dished the latest on their lives with Showbiz India.

    Besides the film world, the programme also focuses on fresh and unconventional fashion and lifestyle segments and covers the latest South Asian events in USA.

    The programme will be aired in USA and CANADA and in over 100 countries including UK, Middle East, and Africa.

    Reshma Dordi, Executive Producer and Lead Anchor states, “We’re excited to collaborate with B4U Music, a channel that has always been a Bollywood lover’s favorite. We at Showbiz India are excited that our new home with its global reach will showcase the best of Bollywood and Hollywood to a worldwide audience”


    “B4U is extremely excited to join forces with Showbiz India and provide a platform for the show to expand, evolve and reach a global audience. This affiliation means that B4U will further be able to bring our viewers the very best in worldwide entertainment, with exclusive interviews and exciting events” says Kevin Rego, Head Of B4U Sales And Marketing (International).

    Showbiz India will air weekly on  4U Music Saturdays 11am EST and Sundays 2pm EST from 5th October and in the UK from November.

  • Runner Runner starting Affleck & Timberlake in theatres 4 Oct in India

    Runner Runner starting Affleck & Timberlake in theatres 4 Oct in India

    MUMBAI: The Brad Furman helmer is all set to come to India a week after its international release on 27 September. Written by Brian Koppelman and David Levien, it stars Ben Affleck, Justin Timberlake and Gemma Arterton in the lead.

     

    The story is about Richie (Timberlake), a graduate from Princeton who thinks he has been swindled by Ivan Block (Affleck) and so he travels to Costa Rica to confront him. Richie is tempted by Blocks’ promise of wealth and falls for his associate Rebecca (Arterton) into a world of fantasies.

     

    He then gets into a fix of joining Block or handing him over to the FBI. Director Furman elaborates:  “Technology has led us to a world where everything comes very quickly, which has expedited this concept of the American dream.  Young people today want everything faster – especially money.”

  • Saavn draws up marketing campaign to promote Tata Docomo music driven data plan

    Saavn draws up marketing campaign to promote Tata Docomo music driven data plan

    NEW DELHI: Leading Bolywood and south Asian music service Saavn is stepping it up in India. The company has rolled out a pop culture marketing campaign to complement its recent data partnership with Tata Docomo.

    Docomo‘s target audience in India comprised more than 80 per cent youth, resulting in a conscious effort to roll out a marketing campaign featuring American artistes Justin Timberlake‘s and Daft Punk‘s music. Saavn and Docomo have made a joint initiative to run the campaign aimed at increasing awareness levels through various touch points. The campaign will include TV, in-store, social and a massive SMS marketing program.

    The marketing drive is an extension of a deal between Saavn and Docomo that kicked off earlier this month, bringing Indian mobile users a music-integrated data plan for the first time ever.

    Docomo‘s subscribers will now have access to Saavn’s catalog of 1.1 million songs via a special stream-anywhere data plan – no WiFi necessary. Three monthly plans are available for Docomo’s GSP prepay customers: 500 minutes, 1000 minutes and 2000 minutes.

    Both companies believe the campaign and new data service will create more value for Indian consumers to adopt smartphone data services while enjoying free social music services.

    With 700 million mobile users, India boasts one of the largest mobile phone user bases in the world. This partnership marks the first-ever streaming music and carrier deal in India following a global trend of similar deals in America, Brazil, Scandanavia and France. Slacker and Muve recently teamed with carriers in the US., and Spotify and Deezer have launched similar programs in Scandanavia and France respectively.

    “In India, consumers need an emotional reason to purchase data plans – music is the answer,” says Saavn co-founder and MD Paramdeep Singh. “The combination of Docomo‘s stellar reputation as a carrier, our vast Indian music catalog, and the appeal of global pop brands like Justin Timberlake, Daft Punk, Pink, Michael Jackson and Rihanna will only amplify the benefits of a worldwide shift in the way mobile users consume data.”

    Content-integrated data plans are emerging as a three-way win: content providers can win millions of users out of the deal, carriers further substantiate data packages and open themselves up to a mobile advertising market worth billions of dollars, while consumers retain the freedom to consume data without being penalized.

    Saavn is already credited for driving 5 per cent of data consumed in India, which is 15 times the amount of data driven by other Indian music providers. The marketing campaign is currently live in India.