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New Delhi: HT Media Group has elevated Sameer Singh to the role of managing director, a move that consolidates leadership as the legacy media group navigates...
BENGALURU: Truecaller has drafted in Vikas Khanna as senior director, ad sales, tasking him with scaling the company’s direct advertising business as it moves into the...
SINGAPORE: Forget the remote control. Asia-Pacific’s couch potatoes are voting with their thumbs — and the verdict is brutal for old-school television. Media Partners Asia’s annual...
SYDNEY: Australia faces a high-stakes legal battle over its groundbreaking ban on social media for children after Reddit filed a lawsuit in the country’s highest court....
MUMBAI: From midnight on Tuesday, Australia became the global guinea pig in a grand experiment: can you actually stop teenagers from doom-scrolling? The answer, as of...
MUMBAI: Samba TV has decided 2025 won’t be a quiet year. The AI-driven media-intelligence outfit has secured an initial $30m from Horizon Technology Finance — with...
MUMBAI: Netflix has pulled off a streaming coup in Asia-Pacific, snatching the title of most preferred ad platform from its rivals—a first for any subscription service...
MUMBAI: Richa Parekh’s journey at JioHotstar has reached an important new chapter as she steps into the role of senior director of marketing. Parekh joined JioHotstar...
MUMBAI: Bloomingdale Public Relations is turning the spotlight on Delhi with a key leadership move. The boutique PR firm, known for its strategic storytelling and stronghold...
MUMBAI: The attention span may be shrinking, but the audience for micro-drama is exploding. More than one in ten internet users worldwide now regularly watch drama...
MUMBAI: When it comes to fan frenzy, Oncemore.io is playing for keeps. In just 42 hours, the AI-driven entertainment platform has hit a staggering 1 million...
PARIS: Mipcom Cannes is recasting itself as the global meeting ground for the creator economy, unveiling a 13–16 October programme that director Lucy Smith calls “the...
MUMBAI: Truecaller has tapped Athul Prabhu as product director for its advertising arm, a move aimed at supercharging the company’s biggest growth engine. Prabhu, an ad-tech...
LONDON: IBC 2025 has pulled back the curtain on a turbocharged conference programme packed with power players from across the global media, entertainment and tech ecosystem....
MUMBAI: Content knows no borders and neither do these storytellers. In a bold cinematic handshake that spans continents, Movieverse Studios, IN10 Media Network’s content arm has...
MUMBAI: From Tiktok towns to tractor rallies NDTV India’s newsroom just got sharper, louder and closer to the ground. In a decisive move to recalibrate its...
MUMBAI: Move over, legacy media. In today’s scroll-happy world, social influencers are the new empire builders — and India is leading the charge. According to The...
MUMBAI: NDTV is placing its bets on silicon rather than scribes, announcing the formation of a dedicated artificial intelligence team to shake up its digital media...
MUMBAI: Turns out scrubbing up well isn’t just for laundry, it’s a winning formula for gaming too. Pokkt, the mobile marketing arm of Anymind Group, has...
MUMBAI: It’s not every day that adtech and the auto world go full throttle together but this partnership is clearly built for speed. Adcounty Media has...
MUMBAI: Omnicom Media Group (OMG) has consolidated its global influencer marketing capabilities under a single brand—Creo—to deliver a consistent, data-led approach to clients across markets. This...
MUMBAI: Instagram is reportedly considering launching a standalone app for its popular short-form video feature, Reels, as it seeks to capitalise on Tiktok’s uncertain position in...
MUMBAI: Flipkart’s launch of the Samsung F06 5G wasn’t just another product drop, it became a nationwide sensation, thanks to SW Network’s innovative marketing playbook. From...
MUMBAI: The band of top brands globally continues to be dominated by tech giants. At least that’s what Brand Finance’s top 500 Global Brands report for...
MUMBAI: The curtains have fallen on TikTok in the United States as the popular short-form video platform voluntarily shut down its service to users ahead of...
MUMBAI: Global communications platform Truecaller has announced the appointment of Hemant Arora as the new vice-president of global ad sales business. This strategic move aims to...
MUMBAI: No social media for kids. The Aussie house of representatives passed a bill yesterday imposing a ban against Instagram, Tiktok, Facebook, SnapChat, X, Reddit from...
Mumbai: As brands navigate the complexities of a dynamic marketplace, a new trend is emerging: the preference for gen Z individuals in marketing agencies. Born between...
Mumbai: In an era where digital touchpoints are multiplying, understanding the nuances of Customer Acquisition Cost (CAC) and the role of engaging content is pivotal for...
Mumbai: Social media has undeniably become an integral part of our lives. Whether it is connecting with friends, sharing our stories, or even conducting business, social...
Mumbai: At the Big Picture Summit organised by the Confederation of Indian Industry (CII) on 16 & 17 November, among the many dignitaries that were in...
Mumbai: Tiki, a short video-making community, has partnered with Pooja Entertainment to promote the recently launched movie “Cuttputlli,” starring Akshay Kumar and Rakul Preet Singh. After...
Mumbai: Launched back in 2018, the short-video app Chingari has made rapid strides. Since then, the home-grown app has emerged as the one-stop destination for entertaining,...
Mumbai: Global advertising expenditure is expected to grow 8 per cent in 2022, according to Zenith’s latest Advertising Expenditure Forecasts report, which was released on Wednesday....
Mumbai: The digital dominance in marketing dollars notwithstanding, with continued digital fragmentation, marketers report data accuracy, measurement, and ROI as paramount concerns. While 69 per cent...
Mumbai: The rapid growth of TikTok globally, as well as Instagram releasing ‘Reels’ over the last couple of years, is a testament to the rise in...
Mumbai: Social audio platform Clubhouse has announced its first-ever hire in India by appointing Parijat Kaushik as head of partnerships for the country. This is also...
Mumbai: Data, insights and consulting company Kantar on Thursday released its report titled Media Reactions 2021, the second edition of Kantar’s global ad equity ranking of media channels...
Mumbai: ZASH Global Media and Entertainment on Thursday announced it has agreed to acquire the remaining 20 per cent stake in the video-sharing platform, Lomotif. In...
KOLKATA: Chinese giant ByteDance’s founder Zhang Yiming has decided to step down as chief executive and move into a key strategy role at the end of...
Kolkata: TikTok Middle East, Turkey, Africa (META), and south Asia head Nikhil Gandhi has quit, according to media reports. Gandhi joined TikTok in 2019 as India and...
New Delhi: Chinese short-video sharing platform TikTok has tapped Shouzi Chew as the company’s new chief executive officer. TikTok’s interim head Vanessa Pappas, based in Los...
KOLKATA: The star of user-generated content was on the rise in India due to TikTok, only to be abruptly curtailed when the government banned the Chinese-origin...
NEW DELHI: In a major setback for TikTok developer ByteDance's India operations, the Bombay high court has dismissed its plea to unblock its bank accounts frozen...
NEW DELHI: The void that TikTok left in the Indian short video sharing ecosystem has been plugged by a rash of similar homegrown apps, which are...
New Delhi: Video sharing app TikTok's parent company,ByteDance has told the Bombay high court that the government's decision to freeze its bank accounts in a probe...
NEW DELHI: In a bid to overpower short-video platform TikTok, image sharing app Instagram has rolled out a new feature called Remix. The Remix feature allows...
KOLKATA: TikTok’s parent company ByteDance continues to remain in limbo as Bombay high court granted no relief in the case where the company challenged Indian authorities’...
KOLKATA: Indian authorities have reportedly blocked bank accounts of ByteDance, the parent company of TikTok. The Chinese tech company has moved to court asking to quash...
MUMBAI: Even as the economy and businesses were reeling under the global upheaval in 2020, there were some that saw an opportunity in the disruption and...
