MUMBAI: Cricket enthusiasts are still getting opportunities to win trips to South Africa! In keeping with the World Cup cricket fever, the official ICC World Cup sponsor Pepsi along with Blue Foods Restaurant, announced the names of the winners of “The Ticket to Cricket” contest.
According to an official press release, Vivek Vyas and Krupa Purohit are the lucky winners who won a trip to South Africa for watching the second semi-finals on 20 March 2003.
In association with Blue Foods Restaurant, Pepsi had organized a contest, wherein consumers dining at any of the Blue Foods Restaurants namely ( Bombay Blue, Noodle Bar and Cream Centre) had to drink their favourite soft drink – Pepsi and fill a lucky draw entry coupon.
The release quoted Nepean Sea Road residents and Pepsi contest winners Vivek Vyas and his wife Krupa Purohit as saying: “It’s a dream come true and thanks to Pepsi and Blue Foods we are getting the opportunity to watch the World Cup action live. We would love to see India playing in the semi-final and to be there to cheer our great cricketers.”
Pepsico’s head for western region Satendra Aggarwal says: “Pepsi has always been associated with the game of cricket. It has been Pepsi’s belief to give its consumers nothing but the best. This contest is one of our many innovative campaigns to make it possible for the consumers to watch big time cricket which is the world cup”.
Pepsi has always added a lot of fun and excitement in Mumbai. Pepsi launched the World Cup fever with its “Men In Blue” campaign. Pepsi has added a musical note to its world cup campaign with a specially composed, peppy number “Aa Yeah O” by none other that the hugely popular Adnan Sami which features Indian cricketers and other Pepsi brand ambassadors.
Pepsi also rolled out “The World Cup Ke Shikari” contest, in association with SET MAX, Nickelodeon and MTV, giving six young cricket fans a once in a lifetime opportunity to lead the Indian Cricket Team on to the ground during the Cricket World Cup 2003.
There is more action left as Pepsi will fly down four winners of the Pepsi Predikta Jackpot for the World Cup finals, who will then play for the Predikta Jackpot live on television.