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MUMBAI: When thunder strikes twice, it only gets louder. Thums Up and Hero Motocorp are back with Thunderwheels 2.0, a high-octane sequel to last year’s blockbuster...
MUMBAI: When Shah Rukh Khan and Jagapathi Babu lock horns, you expect fireworks this time, the spark came from a plate of biryani and a bottle...
MUMBAI: Joy Mohanty has been elevated as executive creative director at global brand and experience design company .Potntial. He was the creative director before this elevation. ...
MUMBAI: JioStar has bowled over advertisers ahead of this year’s Tata IPL, announcing a robust sponsorship lineup of 20 brands ready to bat for consumer attention...
Mumbai: Thums Up, a homegrown beverage brand from The Coca-Cola Company, has announced Toofani Biryani Hunt season two. A sequel to the successful first, this new...
Mumbai: Thums Up, the homegrown billion-dollar beverage brand under The Coca-Cola Company, is thrilled to announce its new campaign, ‘Utha Thums Up, Jagaa Toofan’ for the...
Mumbai: Thums Up, India’s homegrown beverage brand from The Coca-Cola Company, is thrilled to launch Toofan: the Thums up branded exclusive chartered plane as part of...
Mumbai: To drive the mission of supporting sustainability efforts as an integral part of all sporting events, The Coca-Cola India Foundation – ‘Anandana’, in partnership with...
Mumbai: Thums Up, the iconic homegrown beverage brand under The Coca-Cola Company, is thrilled to unveil the next chapter of its association with ICC Men’s Cricket...
Mumbai: The stage is set for an exhilarating cricketing spectacle as the Asia Cup 2023 approaches, and Disney Star, the official broadcaster, has onboarded a total...
Mumbai: Ramesh Chauhan has done it again. After selling his brands – Thums Up, Maaza, Citra, Gold Spot and Limca to Coca Cola almost three decades...
Mumbai: Thums Up, Coca-Cola India’s first billion-dollar homegrown brand, has unveiled a new ‘StumpCam’ campaign, just in time for the ICC T20 Men’s World Cup. This...
Mumbai: With ad volumes of 5022.9 (against last week’s 4557.7), FMCG giant Hindustan Unilever Ltd (HUL) was the top advertiser in the ninth week of 2022...
Mumbai: With ad volumes of 4557.7 (against last week’s 4940.43), FMCG firm Hindustan Unilever was the top advertiser in the eight week of 2022 (19 to...
Mumbai: Made-in-India soft drink brand Thums Up has become a billion-dollar brand in 2021, announced The Coca-Cola Company, which owns the brand. “Our local Thums Up brand became a $...
Mumbai: Continuing with last week’s trend, Hindustan Unilever Ltd. maintained its position as the top advertiser across genres during BARC week 28 (10 July – 16...
New Delhi: As India enters its 100th year of participation at the Olympic Games this July, Thums Up has set out to celebrate the historic feat...
MUMBAI: Taking forward its vision to become a ‘Total Beverage Company with strong local roots’, Coca-Cola India announced West Bengal as its key growth market and...
MUMBAI: In a recent development, Indian cola brand – Thums Up – appointed Lowe Lintas to handle its creative duties. The mandate comes after an intense multi-agency pitch...
MUMBAI: Diet soda seems to be a dying beverage breed. Despite having been around for the longest time in the market, diet sodas fallen out of...
MUMBAI: As the new Thums Up Charged makes it way to shelves across India, Coca-Cola India has launched a new campaign called, #TakeCharge featuring ever-energetic actor...
MUMBAI: After spending more than 23 years at the agency, Leo Burnett national planning director Rajeev Sharma has decided to move on to explore newer avenues....
MUMBAI: After spending more than 23 years at the agency, Leo Burnett national planning director Rajeev Sharma has decided to move on to explore newer avenues....
MUMBAI: In an effort to unleash the inner potential of people with disabilities and provide them the best employment opportunities, CNN-IBN is back with its one-of-its-kind initiative ‘VEER Season...
MUMBAI: With Ronnie Scewvala’s U Mumba lifting the Pro Kabaddi League season 2 trophy, the second edition of the sport has come to an end. U...
NEW DELHI: Qyuki Digital Media and Coca-Cola India have produced a special digital short film paying tribute to the real heroes of India – the jawans on...
MUMBAI: Thums Up, India’s iconic soft drink brand marked the country’s 69th Independence Day with a tribute to the nation’s Real Heroes and the country used this film...
MUMBAI: Kabaddi! Kabaddi! Kabaddi! The age old Indian game of Kabaddi is back on Star Sports and in its second season, the Pro Kabaddi League is...
MUMBAI: The second season of Pro Kabaddi League (PKL) is all set to go on air from 18 July and Star Network is busy amassing sponsors for...
MUMBAI: Sreekumar Balasubramania, who has 19 years of experience in global marketing communications companies, has been appointed as Publicis Capital senior vice president. Balasubramanian will...
MUMBAI: Thums-Up Being Human VEER in association with CNN-IBN and American India Foundation (AIF), have started VEER, an awareness and fundraising campaign to unleash the potential...
MUMBAI: Thums Up-Being Human campaign VEER, in partnership with CNN-IBN & American India Foundation (AIF), has already managed to collect INR 50 lakhs in donations, a...
MUMBAI: Living up to its toofani message of unleashing the potential within, India’s most iconic brand Thums Up has come together with brand ambassador Salman Khan’s...
MUMBAI: Thums Up makes a ‘Toofani‘ start to the year with a new campaign featuring Salman Khan. An extension of the ‘Aaj Kuch Toofani Kartey Hain‘,...
MUMBAI: Thums Up, India‘s most successful cola brand, is evolving into a wholesome personality while sticking to its masculine image. This summer, Thums Up has graduated...
MUMBAI: With the summer season upon us soft drink companies are going all out to further imprint brand awareness upon consumers. A case in point is...
MUMBAI: Paradox Studios Limited announced the release of the mobile game ‘Thums Up Everest Challenge,’ in association with Coca-Cola India. The game, developed by Paradox Studios,...
MUMBAI: Thums Up announced the names of the regional winners for the Thums Up Ninja Hunt promotion. The promotion, which was launched nationally few weeks back...
MUMBAI: The soft drink industry seems to be gearing up and how. Thums Up has unveiled a new campaign – Thums Up Piyoge? Ninja Chalaoge? Hai...
