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MUMBAI: For years, third-party data in digital advertising has been like the pricey side dish everyone admired but few ordered. Now, The Trade Desk (NASDAQ: TTD)...
MUMBAI: A new study by global advertising technology leader, The Trade Desk (Nasdaq: TTD) titled, “The Untapped Opportunity of Omnichannel,” reveals that an overwhelming 70 per...
MUMBAI: The Trade Desk has zipped into a game-changing partnership with quick commerce darling Zepto, unlocking fresh firepower for advertisers hungry for precision, scale, and results....
MUMBAI: Spotify is cranking up the volume on its advertising game in India, launching the Spotify Ad Exchange (Sax) and unleashing its generative AI ads. This...
MUMBAI: The Walt Disney Co has launched new advertising technology integrations to enhance live streaming monetisation on its platforms earlier this week. Advertisers can now programmatically...
MUMBAI: In a move that’s set to make waves in the adtech space, Dhruv Dhawan is joining The Trade Desk as vice president for revenue. With...
MUMBAI: Ever watched a seasoned marketer switch gigs like she’s flipping pancakes—swiftly, smoothly, and landing perfectly each time? Meet Preetha Athrey, who just flipped herself a...
MUMBAI: He’s got noteworthy credentials. Bill Michels, who was brought in as AC Nielsen’s content solutions business unit Gracenote’s chief product officer, has held senior leadership...
Mumbai: Times Internet announces its adoption of Unified ID 2.0 (UID2), a revolutionary identity framework designed for the open internet. This cutting-edge identity solution empowers advertisers...
Mumbai: The Asia Video Industry Association (AVIA) has released a study to understand the usage of different video services in Indonesia and consumer attitudes towards them....
Mumbai: New data shows approximately 70 per cent of Indians are ready to spend more this Diwali, representing a marked 35 per cent increase from last...
Mumbai: From increasing digital activity across apps and devices to a greater willingness to try new brands, the pandemic has fundamentally reshaped the way consumers shop....
Mumbai: Disney Advertising and global advertising technology company The Trade Desk have reached a landmark agreement to power greater audience activation at scale programmatically. This deal...
Global technology platform The Trade Desk helps marketers advertise on the ‘open internet’ i.e., outside the ecosystems of Google and Facebook. The Trade Desk can deliver...
Mumbai: Nielsen and The Trade Desk on Thursday announced a strategic partnership to power identity resolution for open internet measurement in key international markets around the world. ...
MUMBAI: Global advertising technology firm The Trade Desk has partnered with Lifesight, a customer intelligence company that specialises in location-based measurement. The association will enable the...
Mumbai: Global tech company The Trade Desk on Wednesday announced its collaboration with Samsung Ads, a platform for advanced TV advertising solutions that can further help Indian marketers...
MUMBAI: Global advertising technology company, The Trade Desk (NASDAQ:TTD) announced Thursday the launch of its new trading platform, Solimar that will help marketers optimise their digital...
New Delhi: Global advertising technology firm, The Trade Desk has launched operations in India, and appointed Tejinder Gill as the company’s India general manager. Gill will...
MUMBAI: Tejinder Gill has moved on from Truecaller where he was the vice-president of global sales (South Asia, MENA, and Sub Saharan Africa). Gill has now...
