ITV

Tag: The Scholar

  • Wal-Mart partners with ‘The Scholar’ to provide student scholarships

    MUMBAI: Wal-Mart has signed up as a leading sponsor of a new unscripted, reality TV series – The Scholar, which will be the first prime-time show ever to celebrate higher education as the ultimate American prize.

     

     
    Filmed at an actual university, The Scholar follows 10 high school seniors who compete for a full scholarship and all college-related expenses. The first episode of this six-week series will air on 6 June on ABC.
     
     
    Wal-Mart is providing students secondary scholarships throughout the series as they compete in areas of academics, leadership, creativity and community service, while facing oral exams and defending themselves to an Ivy League scholarship committee. Wal-Mart is one of the largest contributors to education in the US, having provided more than $100 million already in scholarship assistance alone to students and schools across the country.
     
     
    Wal-Mart’s partnership with The Scholar is based on providing actual scholarships to students on the show, as well as merchandise and advertising support. In addition, Wal-Mart’s online advertising support includes a microsite on ABC.com. The microsite features a tour of a virtual dorm room outfitted with merchandise from Wal-Mart and Walmart.com that is shown during The Scholar.

    “Wal-Mart believes in helping others reach a better quality of life. We also see education as a gateway to success that can be achieved for those who try, no matter the obstacles. ‘The Scholar’ is a natural fit with our own values and philosophy, and is why we made the decision to work with ABC as a major sponsor,” said Wal-Mart and Sam’s Club Foundation vice president corporate affairs and executive director Betsy Reithemeyer.

    Wal-Mart announced that it will provide more than $6.9 million in community scholarship grants to students this summer in communities where its 3,700 stores and Sam’s Club are located. Student awards for the Sam Walton Community Scholarships, presented by the Wal-Mart and Sam’s Club , range from $1,000 to $25,000.

  • ABC.com to stream recap specials of ‘Lost’, ‘Desperate Housewives’

    ABC.com to stream recap specials of ‘Lost’, ‘Desperate Housewives’

    MUMBAI: ABC.com will stream in their entirety recap specials of its hit shows Lost and Desperate Housewives which have aired on the US channel.

    This will be the first time that ABC.com is streaming a primetime programme in its entirety. Desperate Housewives: Sorting Out the Dirty Laundry began streaming on ABC.com a couple of days ago. Lost: The Journey was made aavilable yesterday 28 April.

    The specials will remain live in ABC.com’s video player until 22 May and 25 May the season finales of the respective series. In addition to the shows streaming in their entirety, ABC.com will also offer streams of each act so viewers can watch the stories of each individual character.

    ABC Entertainment Television Group senior VP business development Bruce Gersh said, “Placing these two specials literally at the fingertips of internet users is a great ‘first’ for ABC.com, and an exciting way to introduce new viewers to two of the most talked about new series of the year while also feeding the appetite of current fans”.

    Lost: The Journey invites new and avid Lost viewers to take a fresh look at one of this season’s most talked about shows. The special promises to explore the series in a way that will bring new viewers up to date — but which current viewers will also find illuminating.

    Desperate Housewives: Sorting Out the Dirty Laundry will bring new viewers up to speed on the biggest moments of the season while giving die-hard fans of the hit series fresh insight into the many mysteries of TV’s most famous street.

    The hour recaps the stories-to-date of Susan Mayer, Lynette Scavo, Bree Van De Kamp and Gabrielle Solis, and looks back at the central mysteries that have kept viewers guessing. Why did Mary Alice kill herself? Who’s buried in the toy chest that Paul Young dug up from the bottom of his pool? And who is Mike Delfino, and what is his real agenda in moving to Wisteria Lane?

    Meanwhile ABC has announced that it will air a six episode reality show The Scholar in June. The opportunity of a lifetime is about to come true for one of America’s best and brightest high school students in the unscripted series that will send the winner to a top-rated American university, all expenses paid.

    Filmed on location at the University of Southern California The Scholar will be the first show ever to celebrate higher education as the ultimate American prize. For the chance at a full ride to the college of their choice, 10 qualified high school seniors — who might not otherwise have an opportunity to attend one of America’s top universities — will compete for a full scholarship, a prize valued at $250,000. They will have to demonstrate excellence in the areas of academics, leadership, creativity and community service, while facing sudden-death oral exams defending themselves to an Ivy League scholarship committee.