Tag: The Real Cities

  • BBC World News to air second season of The Real Cities from 30 August

    BBC World News to air second season of The Real Cities from 30 August

    MUMBAI:BBC World News will air the second season of the travel programme The Real Cities from 30 August, every Saturday at 8 pm. The channel has renewed its advertising partnership with InterContinental Hotels and Resorts for the same.

    The ad-funded, weekly five-part series will let viewers watch the programme at primetime slots in each overseas market.

    BBC Worldwide EMEA VP –ad sales Carolyn Gibson said, “Ad funded programming offers our clients a customised 360 degree brand solution across TV, online and off-air, which is fully supported by our BBC World News in-house sales team, spanning ad productions through to marketing and PR”.

    InterContinental Hotels and Resorts global brand management SVP Jenifer Zeigler added, “The partnership raises awareness and consideration for our brand as we continue to grow our portfolio of hotels and resorts around the world. The Real Cities appeals to our guests and the programme’s authentic and enriching perspectives bring to life InterContinental’s ‘in the know’ positioning.”

    The new episodes of The Real Cities will showcase Cairo, Milan, Stockholm, Hanoi and San Francisco. With the help of knowledgeable, well known local personalities, the series will reveal to viewers the key spots to visit, often missed in guidebooks.

  • BBC World to launch ‘The Real Cities’

    MUMBAI: BBC World in association with InterContinental Hotels and Resorts will launch a five-part series called The Real Cities. Starting on 17 November, the first episode will feature London.

    The travelogue will provide an insider’s guide to places that include London, Sydney, New York, Tokyo and Paris through the eyes of their residents. Three locals from each city will take viewers on a tour of individual favourite spots.

    The programmes will feature Serpentine Gallery director Julia Peyton-Jones in London, model and handbag designer Alek Wek in New York, fashion designer Colette Dinnigan in Sydney and Olivier Picasso in Paris.

    BBC World vice president, sales EMEA and North America Carolyn Gibson said, “So many travel programmes simply show the clichéd tourist sights, and neglect to go behind the scenes to find the hidden treasures of a city that the locals enjoy. The Real Cities is a groundbreaking new series for BBC World, which interviews the famous residents from five major international cities to truly give our viewers an insider’s point of view. We are very proud of this series and hope that our viewers enjoy the insights it offers.”

    InterContinental Hotels & Resorts senior vice president, global brand management Jenifer Zeigler said, “We’re thrilled to partner with BBC World to bring The Real Cities to life. The InterContinental brand has always believed in providing our guests with authentic and enriching experiences when they visit one of our destinations. The interviews and insider content provided by The Real Cities is a perfect fit for our customers who live to travel.”