ITV

Tag: The Property Show

  • ‘The Property Show’ on NDTV Prime goes local

    ‘The Property Show’ on NDTV Prime goes local

    MUMBAI: The brand new season of NDTV Prime’s flagship real estate programme, The Property Show, has gone local starting 13 July.  This longest running, daily property guide, which culls out the smartest real estate investments in every budget, is now going to focus on property, region wise.

     

    Start of the week, Monday, will be dedicated to culling out the best properties in the key real estate markets of North India – National Capital Region or NCR, Lucknow, Chandigarh, Mohali, Jaipur and Bhopal.

     

    On Tuesdays, the show will head west. The spotlight will be on Mumbai, Navi Mumbai, Thane, Pune, Nagpur, Indore, Ahmedabad, Gandhinagar, Vadodara and Goa.

     

    The Property Show on Wednesday  will guide viewers where to buy, when to sell and how to invest in the fast growing markets of South India – Bengaluru, Chennai, Hyderabad, Kochi, Coimbatore, Mysore are a few of the buzzing markets the show will cover.

     

    “Real estate preferences and transactions, are locally driven. It makes perfect sense for us to focus on property markets, region wise. We are confident that the viewer is now ready for an appointment viewing of The Property Show. We’re also delighted  that our key Sponsors share this vision” added Manisha Natarajan, Senior Editor and Anchor, Real Estate, NDTVGroup.

     

    The Property Show was launched 3 years ago with the single minded purpose of helping viewers take the right decision in property, backed by scientifically culled out pricing data and market intelligence. Over the years it has become the most watched and best known television show which tracks India’s property markets for new trends and smart housing options in every budget.

  • NDTV’s flagship show, The Property Show hits the airwaves exclusively on Radio City

    NDTV’s flagship show, The Property Show hits the airwaves exclusively on Radio City

    MUMBAI: NDTV and Radio City 91.1FM have partnered to air NDTV’s ‘The Property Show’ exclusively for Radio City listeners. As a part of first-of-its-kind alliance, The Property Show on Radio City launching on September 13, 2014 will be aired weekly and will give listeners the best from the world of Real Estate while they’re on the go.

     

    NDTV’s pedigree in Real Estate Programming gives the show an edge over its competitors in the similar space. Hosted by Manisha Natarajan, The Property Show today has become the platform for leading thinkers and opinion makers. The show decodes the country’s opaque property markets for its audience.

     

    NDTV had taken its property information content online by launching an official website called NDTV Property last year. Continuing the legacy, with the major success achieved in connecting with the consumers and the trade, NDTV has stepped forward to build the ecosystem of The Property Show beyond the homes of consumers with NDTV and Radio City coming together to take this giant leap forward. The initial focus will be on Mumbai and Delhi, two major cities when it comes to Real Estate, and this partnership will bring the very best to consumers.

     

    Announcing the partnership, Vikram Chandra, Group CEO, NDTV, said, “We are delighted that NDTV is the first TV broadcaster to have partnered with radio to put television content on air. The NDTV-Radio City 91.1FM partnership will be bringing another dimension to information about the Real Estate industry, adding to the innovation that NDTV is constantly bringing to its audiences.”

     

    Commenting on the alliance, Mr. Ashit Kukian, President & COO, Radio City 91.1 FM said, “This alliance is an important milestone for both TV & Radio. This association is a testimony of how meaningful content integration can trigger great consumer experience along with ringing in revenues. We are happy to partner with another leader, NDTV ” 

  • NDTV readies for Profit relaunch

    NDTV readies for Profit relaunch

    MUMBAI: When things are going ok, you still need to fix them to make them fabulous, is an adage some business executives believe in. And that’s exactly what the folks at newscaster NDTV group’s NDTV Profit are doing. On the cards, is a total rejig of the business channel’s FPC – the only thing it will happen post 4 p.m. when business prime time and coverage of the stock market ends.

     

    Says NDTV Group CEO Vikram Chandra: “We have been thinking of revamping NDTV Profit for a while. Though it is good to have business shows during the day, there isn’t much interest in the channel, once business prime time ends at 4 p.m.”

     

    Most business news channels air magazine programming which is related to technology, property and automobiles. And Chandra wants NDTV to refrain from doing just that, he wants programming in the entertainment space to be added on. One show that will continue to be on the channel is The Property Show.

        
    Sources indicate that external and independent TV producers are being called in to pitch in with ideas for programming the late evening slots. Among the business models being considered is the airtime barter model wherein producers and brands can buy time slots and get advertising time in exchange for programming, something which channels like DD and Sun TV have been doing rather profitably. Sources have also said that some programs will also be commissioned for the new channel.

     

    The ‘NDTV Profit’ name is also likely to give way to another moniker. A date has not been set yet, but Chandra says that in the next three or four months, a brand new channel should be up and running. Though he refrained from giving specific details he did say “It will be a completely new channel in the evening. It will stay as a business channel during the day time.”

     

    Some changes have already taken place. For instance, NDTV Profit has over the past months or so put together a special band from 9 to 11 p.m. calling it NDTV Classics. The best episodes of some of its old shows such as The World This Week, 24 hours, Ravish ki Report and Reality Bites are being featured under NDTV Classics.

     

    Chandra says that the reason for telecasting them are two-fold: provide an interim base for the transition process as well as celebrate the completion of 25 years of the NDTV group. “A lot of people have been requesting us to air our old content. It serves two purposes this way,” he says. What he has not mentioned is that it is helping keeping the channel’s costs lower and possibly improving its bottomline. That’s profitable thinking.