Tag: The PR Stop.

ADK Global India and The PR Stop. ink partnership to stir the creative pot

MUMBAI: Ever heard the phrase “two heads are better than one”? Well, imagine those two heads belonging to digital marketing maestros and storytelling savants. Intrigued yet? ADK Global India, a leading digital agency, has teamed up with The PR Stop., Mumbai’s storytelling gurus, promising to deliver creative chaos and tech wizardry like never before. Ready for some serious innovation fireworks?

Announced on 18 March 2025, this partnership aims to boost ADK Global India’s visibility as a formidable challenger in digital marketing. How? By blending creativity, data, and tech to reinvent the consumer experience. Simply put, they’re promising results so seamless you’ll forget they’re working behind the scenes (spoiler: they are).

ADK Global India CEO Neville Medhora says, “As a challenger agency, we’re all about simplifying complexity with integrated, tech-driven solutions that deliver real impact. This collaboration will help us showcase how our adaptive approach sets us apart and drives growth in a dynamic industry.” Translation: Expect fewer buzzwords, more results.

The PR Stop., known for crafting narratives that slice through clutter, will amplify ADK Global India’s innovative moves. The PR Stop. founder & PR strategist Rohini Saldanha adds, “I’m thrilled to team up with ADK Global India because their innovative, cohesive approach to challenging the status quo and their commitment to client success truly inspires me. At The PR Stop., we’re all about crafting stories that cut through the noise, and this collaboration allows us to spotlight ADK Global India’s mission to lead with relevance and impact.” In other words, prepare for storytelling so sharp it’ll cut through digital fatigue faster than your Wi-Fi speed.

ADK Global India, with its deep expertise in UI/UX, social media, and search optimisation, is always two steps ahead in user engagement. Combine this with The PR Stop.’s prowess in content development, crisis management, and strategic storytelling, and you’ve got yourself a partnership primed to shake up the status quo.

So, will this dynamic duo redefine creative and tech innovation, or just make competitors nervous? Either way, grab your popcorn—the digital scene’s about to get interesting.

March 18, 2025
Start Design Group signs on The PR Stop.

Mumbai: London-based branding and design consultancy, Start Design Group, has appointed The PR Stop. as its PR agency in India. Cognizant of the value and impact that stakeholder engagement and reputation management hold, Start Design Group has appointed The PR Stop. to build upon and create recognition for Start Design Group’s brand purpose and identity in India. With innovative thinking and insight-led engagement, The PR Stop. will enhance Start Design Group’s market presence in India through strategic media relations, focused messaging, and thought leadership.

Speaking on the appointment, The PR Stop. founder Rohini Saldanha said, “I am happy to be partnering with a global agency like Start Design Group and appreciate the trust they have reposed in me to help drive growth. My focus will be to build on Start Design Group’s globally strong and differentiated positioning and create brand salience and affinity for it in India and South Asia. I will leverage my expertise to formulate and execute communication strategies that perfectly align with Start Design Group’s vision of driving innovation at the intersection of design and brand solutions.”

Specialising in content development, media relations, crisis management, brand positioning, and strategic counsel, The PR Stop. is a one-stop brand communications company that recognises the transformative power of strategic communication in shaping brand perception and driving organisational success. The company’s current portfolio includes clients from various sectors including creative, branding, recruitment, and DE&I.

May 28, 2024
Rohini Saldanha launches her PR firm – The PR Stop.

Mumbai: VML’s former head of corporate communications, Rohini Saldanha has announced the launch of The PR Stop., a public relations firm that will provide comprehensive public relations and communications solutions to clients across various industries. Recognising the transformative power of strategic communication in shaping brand perception and driving organisational success, The PR Stop. is a one-stop brand communications company that will enable businesses to effectively reach their target audiences and drive growth while carving a niche for themselves in a dynamic business landscape.

With a strong track record of building individual and company brand identities, shaping brand narratives, and an extensive network of industry contacts, founder Rohini Saldanha brings a wealth of experience, expertise, and capabilities to her new venture. Having built her career as a turnaround specialist in the media and communications industry, Rohini has held leadership positions in public relations and marketing communications for over 18 years earning the trust of clients in diverse verticals such as corporate, lifestyle, consumer, media,

and entertainment. Her belief in the importance of brands connecting with consumers authentically drives her to utilize PR as a powerful tool for competitive advantage, emphasizing the need for evolving content strategies to stay relevant in changing consumer behaviours.

On launching her own company, Rohini Saldanha said, “Simply put it was the right time. I have been toying with the idea of officially launching my own company for a while now. The final nudge came when an editor friend of mine reached out to me regarding a client I represent and asked me to regularly update them with my client roster. That got me thinking that it was vital for me to promote my business as I was doing myself (and others) a disservice by lying low. I guess the initial hesitance came from a place of not wanting to put the cart before the horse. However, having had clients signed on as retainers with me since August 2023, I thought it was the opportune time to ‘pull out all the stops’ in making my company official as my business is expanding.”

Rohini further added, “I was initially considering using my name as the company name but besides the fact that it looks pretentious, I wanted a brand name that was simple, easy to remember, and descriptive of my offerings as a business. My advice to most clients is that there should not be any conflict between you and the brand that you represent. You are the brand and over time you should become synonymous with it which is the ultimate litmus test. That is my intention with The PR Stop., where the work I have undertaken and will undertake for my clients reflects my craft, capabilities, and passion for strategic communications. So, whether you sign up with Rohini Saldanha or The PR Stop., it is essentially the same thing.”

The PR Stop. offers a range of services, including content development, media relations, crisis management, brand positioning, and strategic counsel. The company’s current portfolio includes clients from various sectors including creative, branding, recruitment, and DE&I.

May 6, 2024