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Tag: The Best of Me

  • Relativity Media upbeat on Make In India; could shoot ‘Immortals’ in India

    Relativity Media upbeat on Make In India; could shoot ‘Immortals’ in India

    MUMBAI: Prime Minister’s Narendra Modi’s ‘Make In India’ dream has made a headway in the entertainment space. Relativity Media in association with B4U is looking at the possibility to shoot the sequel of the blockbuster movie Immortals in India. The entire movie will be shot across the country and will be distributed globally. The association will back the initiative by offering significant roles to Indian actors to attract Indian audience in theatres.

     

    The Relativity – B4U joint venture, which was inked last year, is also set to remake global hits like The Best of Me, 3 Days To Kill,Masterminds, and horror thriller Oculus in India for the Indian market, which also complements the ‘Make In India’ campaign and Make For India concept of RBI governor Raghuram Rajan. The Best of Me is already in the production stage and overseen by Balaji Telefilms, where as Zahak the Bollywood version of Oculus has been already shot featuring Huma Qureshi and Hawa Hawai star Saquib Saleem and is in the post production stage. 

     

    While delivering a keynote on FICCI Frames 2015 Relativity CEO Ryan Kavanaugh said, “We associated with B4U in order to understand the Indian market, which is one of the biggest in the world. We have 120 partnerships with B4U where they educate us about India and we use our distributing muscles to promote Indian movies. Content plays the biggest role in success, but the content has to be created after detailed research, which includes segmentation, targetting and positioning.”

     

    B4U CEO Ishan Saksena added, “The association with Relativity is huge as it breaks many barriers and opens up new possibilities for us. B4U with the help of the distribution muscle of Relativity took Queen to areas where Indian movies have never reached before and that’s the beauty of this partnership. We will, in future, ensure that Indian content is distributed abroad and Hollywood movies reach Indian theatre with ease. As a result of this association, soon we will see Indian actors working in Hollywood movies and American superstars featuring in Bollywood films.”

     

    The association will also launch a new online content platform B4U online. “The number of hits Hotstar got in recent time shows us how digital is going to be the next big thing in India and that brings us to our new venture. Unlike other American companies, I don’t want to change the culture. I want to suit myself in it and hence I think Relativity has a future,” concludes Kavanaugh.

     

  • Relativity – B4U ties up with Balaji Motion Pictures

    Relativity – B4U ties up with Balaji Motion Pictures

    MUMBAI: Relativity – B4U, a joint venture established earlier this year, announced an association with Balaji Motion Pictures to produce three films, with the first being the Hindi remake of The Best of Me. The cast for the Hindi adaptation of the film is yet to be announced.

     

    Announcing the agreement, Relativity-B4U CEO Ishan Saksena said, “Balaji has been producing hugely successful films over the last few years. This coupled with their undisputed TV content leadership makes Balaji an automatic choice for us to tie in. This three film co-production, a natural step in our progression provides a platform to bring the best of Relativity’s intellectual property, production skills, and unique monetising strategies to India, and partner with Balaji whose strengths in this area are unsurpassed.”

     

    Commenting on the new deal, Balaji Telefilms Group CEO Sameer Nair said, “B4U has always been at the helm for delivering Bollywood content in India and internationally. This association with Relativity-B4U allows both our organizations’ synergies to be maximised and allows us to create engaging successful content for Indian audiences. We feel that this co-production deal plays to our mutual strengths and will give Indian audiences uniquely creative filmed content.”

     

    Adding to the same, Balaji Telefilms joint managing director and creative director Ekta Kapoor revealed, “The co-production tie-up also brings us unprecedented access to Relativity’s catalogue past and future and allows for the films to be re-imagined for India. Relativity boasts of an exciting array of films and a creative collaboration with Relativity is something that excites all of us at Balaji.”

     

    “The agreement brings great strength to Relativity’s existing catalogue of content, and we believe that this is a unique blueprint that further bridges two great filmmaking industries — Hollywood and Bollywood,” added Relativity CEO Ryan Kavanaugh.

     

    Relativity – B4U also recently premiered its first distribution venture The Best of Me, at the first South Asian premiere of a Hollywood film in the company of its lead actors Michelle Monaghan and James Marsden, and Director Michael Hoffman.

  • Benjamin Walker to play lead in Nicolas Sparks’s adaptation, The Choice

    Benjamin Walker to play lead in Nicolas Sparks’s adaptation, The Choice

    MUMBAI: The upcoming adaptation of Nicolas Sparks’ 2007 novel, The Choice has set Benjamin Walker as its leading man. Reports state that Walker will take on the role of Travis Parker in the Ross Katz film.
     
    The Choice follows two young neighbors, Parker and Gabby Holland, in a small coastal town. They ultimately become lovers despite having to face many barriers. With a screenplay by Bryan Sipes, the 11th Nicholas Sparks book to  turned into a movie is gearing up to start production in October in Wilmington, North Carolina although no cast has been announced yet.
     
    Sparks will co-produce with partners Theresa Park and Peter Safran. Lionsgate bought the distribution rights for the film in North America, the UK and Latin America this past spring. Sparks’ next two adaptations The Best of Me and The Longest Ride are currently in post- production for their releases on 17 October 2014 and 10 April 2015, respectively.
     
    The Best of Me is slated to release in India on 31 October 2014. Actor James Marsden, actress Michelle Monaghan and director Michael Hoffman will be present in India from 29 to 31 October 2014. The South Asia Premier takes place on 29 October 2014 followed by a closed door Black tie dinner on 30 October 2014.

  • Relativity – B4U announce first Hollywood film – ‘The Best of Me’

    Relativity – B4U announce first Hollywood film – ‘The Best of Me’

    MUMBAI: The Bollywood network, B4U, has formed a new joint venture with Relativity Media for its first Hollywood film The Best of Me.

     

    An adaptation of ‘The Notebook’ writer Nicholas Sparks’s novel with the same name, the film will be directed by Michael Hoffman who has directed movies including One Fine Day and A Midsummer Night’s Dream. The star cast features the Superman Returns actor James Marsden and Michelle Monaghan of Mission Impossible series fame.

     

    Relativity-B4U’s first Hollywood distribution film The Best of Me, is slated to hit the theaters on 31 October.

     

    The venture will leverage the combined expertise, relationships and resources of the companies to create and distribute highly-engaging long and short form entertainment and sports content in India that will span a variety of mediums including film, television and digital.

     

    They plan to create and distribute innovative entertainment and sports content in India across Film, Television and Digital Platforms which will strengthen ties between Hollywood and Bollywood.