Tag: Thailand

  • Dentsu forms new company in Thailand

    Dentsu forms new company in Thailand

    MUMBAI: Dentsu’s wholly owned subsidiary Dentsu Tec Inc. has established a new company in Thailand called Promo Tec IHQ Co., Ltd., to oversee the operations of the Promo Tec sales promotion network across Asia.

     

    The establishment of the new regional headquarters was enabled by the government of Thailand’s new tax and fiscal preferential policies for foreign capital. Promo Tec IHQ will commence operations on 1 January, 2016.

     

    Promo Tec Pte. Ltd. was established in Singapore in October 2011 as the first step of the Dentsu Group’s sales promotion business in Asia, and Promo Tec subsidiaries have been established in five other countries across the region. Although growth has been significant in the eight companies that do business in these six countries (India, Indonesia, Malaysia, Singapore, Thailand and Vietnam), continued strong business growth is expected beyond 2016.

     

    Business has been particularly robust in Thailand, with Promo Tec Thailand, which was established in 2013, receiving orders for several large-scale projects. The strengthening and expansion of the services provided by the Promo Tec network has become an urgent matter.

     

    In light of these circumstances, and in order to take full advantage of the government of Thailand’s policy reviews, the Dentsu Group decided to establish its Promo Tec regional headquarters in Thailand.

     

    In addition to a reduction in costs that will be achieved by consolidating the supervision and management functions of all the Promo Tec operations, Promo Tec IHQ will continue to promote the further increase in sophistication of the “Japanese quality” services that are the strengths of the Promo Tec network.

     

    Promo Tec IHQ will work in close cooperation with other Dentsu Group companies in Asia to provide clients with fast, high-quality solutions that address their increasingly diverse and advanced sales promotion needs.

  • CASBAA elects Sompan Charumilinda as chairman of board

    CASBAA elects Sompan Charumilinda as chairman of board

    MUMBAI: Asian non-profit media association serving the multi-channel audio-visual content creation and distribution industry CASBAA has elected Sompan Charumilinda as chairman of the board of directors.

     

    Charumilinda is a pioneer in Thailand’s pay-TV industry and is currently True Visions Group executive vice chairman.

     

    He has over 20 years of experience in guiding the industry through rapidly changing markets, regulatory regimes and technological developments.

     

    For the past ten years he has served as a member of CASBAA’s board of directors, actively promoting CASBAA’s members’ interests both in Thailand and across the region.

     

    “It’s personally exciting for me to be elected chairman of the board at a time of immense technological change in our industry. CASBAA will continue to evolve to meet the changing needs of its members, and together with my fellow Directors, I will strive to ensure the Association maintains its relevance to our industry,” he said.

     

    The CASBAA Board is composed of 14 directors, including Marcel Fenez, Andrew Jordan (Eutelsat), Janice Lee (PCCW Media), Amit Malhotra (The Walt Disney Company), Todd Miller (Celestial Tiger Entertainment), Alexandre Muller (TV5MONDE), Ricky Ow (Turner Asia Pacific), Mark Patterson (GroupM), Frank Rittman (MPA), Christopher Slaughter (CASBAA), Jonathan Spink (HBO Asia), Bill Wade (AsiaSat), and Joe Welch (21st Century Fox).

  • Internet advertising to takeover television by 2018: forecasts ZenithOptimedia

    Internet advertising to takeover television by 2018: forecasts ZenithOptimedia

    MUMBAI: India, Indonesia and Philippines emerge as hot spots of ad spend growth as per ZenithOptimedia’s Advertising Expenditure Forecast of December 2015. These are the only three markets in which adspend is growing at double-digit annual rates . Between 2015 and 2018 the report estimates Philippines to expand by USD 1.2 billion dollars at growth rate of 13% a year, while’s India’s ad spends will increase to USD 3 billion also at 13% a year.

    Indonesia is expected to show the biggest growth at 17 % a year, touching USD 4.1 billion.

    Calling it Fast Track Asia bloc comprising of China, India, Indonesia, Malaysia, Pakistan, Philippines, Taiwan, Thailand and Vietnam, the report further mentions that ad expenditure in Fast-track Asia will  grow at 8.9% in 2015, and at an average rate of 8.4% a year between 2015 and 2018, down from 14.7% a year between 2009 and 2014.

    Having said that, even with their growth rates slowing down China will continue to be one of the biggest contributor to the global ad spends which is estimated to reach USD 579 billion at a growth rate of 4.7 % by 2016. Between 2015 and 2018, China is expected to contribute 24 percent of the global  ad expenditure only preceded by the US at 26 percent. The UK comes third, contributing 7%, and Indonesia fourth, contributing 5%. Not to mention, the top five of the ten biggest contributor to the global ad expenditure is expected to come from the Fast Track Asia countries, by 2018. Overall, rising markets will contribute 54% of additional ad expenditure between 2015 and 2018, and to increase their share of the global market from 37% to 39%.

    “Growth of the global ad market is being driven by advances in technology, especially mobile and programmatic tech,” said Steve King, ZenithOptimedia Worldwide CEO Steve King. “But television remains by far the most important channel for brand communication, and online video, its digital offshoot, is increasing the audiovisual share of global display advertising.”

    The report also singles out internet to become the most preferred medium of advertising with internet advertising command 36.6 per cent of global advertising, overtaking the current largest advertising medium, television by 2018. Looking at the ad market as a whole, television’s share peaked at 39.7% in 2012, and is estimated at 37.7% in 2015, before falling back to 34.8% by 2018.

    The report highlights paid search as one of the key reasons for televisions loss of adspend share. Paid search is essentially a direct response channel (together with classified), while television is the pre-eminent brand awareness channel which is expected  to remain so for many years to come.  Television offers unparalleled capacity to build reach, while online video offers pinpoint targeting and the potential for personalisation of marketing messages. Both are powerful tools for establishing brand awareness and associations. As per the report, television will account for 44.7% of display expenditure  in 2015, and 42.9% in 2018.

    Within internet advertising, mobile advertising will emerge as the leading platform with it overtaking desktop and accounting for 50.2% of all internet advertising.

    Mobile advertising will total USD 114 billion in 2018, up from USD 50 billion in 2015. Moreover, according to the report, mobile advertising is responsible for almost all of the growth in global adspend. The report forecasts  it to grow at an average rate of 32% a year between 2015 and 2018, and to contribute 87% of all of the new ad money added to the global market during these years.

  • MVP Entertainment to release ‘Baahubali’ in seven countries

    MVP Entertainment to release ‘Baahubali’ in seven countries

    NEW DELHI: Indian blockbuster film Baahubali: The Beginning by S S Rajamouli is all set to release in seven territories across Asia.

     

    MVP Entertainment will release the film in Indonesia, Thailand, Vietnam, Laos, Cambodia, Myanmar, and Timor-Leste.

     

    The deal was struck at the recently concluded Busan Asian Film Market between MVP president Raam Punjabi and manager Vikas Sharma and the film’s co-producer Shobu Yarlagadda and Francois da Silva from Arka Mediaworks International.

     

    Additionally, the film has already got dates for release in China and Japan in conjunction with E Stars for China and Twin Co. for Japan.

     

    The opening film of the Busan Film Festival’s Open Cinema Stand, Baahubali has grossed $92 million so far.

     

    Rajamouli’s earlier film Eega was screened at Toronto, Shanghai, and several other international film festivals, giving him a cult status.

     

    Rajamouli has shot about 40 per cent of Baahubali: The Conclusion and will commence the rest in November-end in Hyderabad’s Ramoji Film City. Some forest sequences will be shot in the northern Indian state of Himachal Pradesh.

     

    The film is expected to be release by the end of next year, and will be released simultaneously in Telugu, Hindi and other languages.

     

    The film’s success lay in the final epic war scene that was filmed with a lot of ingenuity and original stunts. Owing to the grandeur, the budget of the two Baahubali films has gone up from $40 million to $50 million.

     

    The Baahubali saga is about brothers in medieval India in conflict over a rich kingdom and is rich in imagery, battles and skulduggery. It stars Prabhas, Rana Daggubati, Anushka Shetty, Tamannah, Sathyaraj and Ramya Krishnan.

  • Vizeum to lead rebranding of BBC Knowledge to BBC Earth across Asia

    Vizeum to lead rebranding of BBC Knowledge to BBC Earth across Asia

    MUMBAI: Vizeum has been appointed to lead the launch of the BBC Earth channel across Asia.

     

    Consistent with BBC Worldwide’s global strategy BBC Knowledge was rebranded to BBC Earth on 3 October, 2015.

     

    In Asia, BBC Earth will be available in Cambodia, Hong Kong, Indonesia, Malaysia, Mongolia, Singapore, South Korea, Taiwan, Thailand and Vietnam. There is also a BBC Earth block in Japan on Wowow.

     

    For India, BBC Worldwide entered into a joint venture partnership with Multi Screen Media (MSM) to launch the channel of BBC Earth. The co-branded channel will be called Sony BBC Earth.

     

    “It’s fantastic to have been appointed to launch BBC Earth in Asia and to expand Vizeum’s global relationship with the BBC. We look forward to working with the team at the BBC to deliver incredible content to consumers across the region,” said Vizeum Asia Pacific MD Duncan Pointer.

     

    BBC Earth offers premium content, original commissions and a world beating pipeline of factual programmes that define the human experience, our planet and the wider universe. The channel will deliver awe inspiring programmes in the BBC’s well-known world class style.

     

    BBC Earth launched with Shark, the history of the ocean’s greatest predators.

     

    The new channel will also see the Asia premiere of The Hunt, within 24 hours of the UK telecast. The blue chip landmark series, narrated by Sir David Attenborough and executive produced by award-winning producer, Alistair Fothergill, explores the dramatic world of predation as never before, taking an intimate look at the remarkable strategies of hunters and the hunted, exploring the challenges animals face and the tactics they employ.

     

    Other programmes on the channel will include the series Life Below Zero, which follows the lives of hard-working people living off the grid in Alaska, Infested in which Dr Michael Mosley explores the bizarre and fascinating world of parasites by turning his body into a living laboratory and deliberately infesting himself with them, and Human Universe, in which rockstar turned nuclear physicist Professor Brian Cox explores our place in the universe.

  • Zee Entertainment forays into Thailand, launches Zee Nung

    Zee Entertainment forays into Thailand, launches Zee Nung

    MUMBAI: Zee Entertainment Enterprise Limited (ZEEL) in line with its global brand positioning of ‘Vasudhaiva Kutumbakam – The World Is My Family’ has now forayed into Thailand with its new channel Zee Nung, a 24X7 Bollywood movies channel dubbed in Thai.

     

    Customised and packaged for the local audience, the channel will air super-hit Bollywood blockbuster movies targeting the pay-TV subscriber base in Thailand.

     

    ZEEL chairman Subhash Chandra said, “Thailand and India share deep-rooted cultural and social traditions, which is reflected in many aspects of Thai culture including architecture, art, drama, dance and literature. Our entry into this market reflects our commitment to build a strong bond with Thailand, thereby embracing our corporate philosophy of ‘Vasudhaiva Kutumbakam’.”

     

    “Thailand is a growing market with close to 30 per cent penetration of pay channels and hence falls in our priority for expansion,” added Chandra.

     

    The Asia Pacific region is one of the focused and fastest growing regions for ZEEL. It currently has Zee TV APAC (Hindi channel), Zee Variasi (Malay channel), Zee Bioskop (Bahasa Indonesia channel) and Veria Living (English channel) as dedicated feeds, with offices in Singapore, Kuala Lumpur, Jakarta, Sydney, Guangzhou, Mumbai and now in Bangkok.

     

    ZEEL business head-Asia Pacific Sushruta Samanta said, “We believe that the APAC pay-TV market displays a tremendous potential for growth. After our successful launch in Indonesia, Thailand was our next logical extension. Our research has revealed that Thais have a high positive perception towards Bollywood with growing awareness of this industry due to the large number of Bollywood films being shot in the country. Thais also show affinity for Bollywood dance numbers, with language not proving a barrier to enjoyment. ZEEL boasts of a huge Bollywood library which will boost our efforts to entertain Thai viewers in a consistent and compelling way. We thank CTH for partnering with us and believing in our product. I am sure Zee Nung will reach new heights and capture the hearts of all Thai movie lovers.”

     

    Said CTH chairman of executive committee Khun Chirdsak Kukiattinun, Currently, CTH has a variety of content for everyone in the family. Our sports content includes Barclays Premier League, golf, major tennis tournaments, car racing and Thai boxing while our entertainment content encompasses famous series, documentaries, cartoons and Hollywood movies. And now CTH is proud to partner with Zee Entertainment Enterprises Ltd., the leading media company from India for bringing Bollywood Movies 24*7   through the channel Zee Nung for the first time in Thailand.”

     

    Kukiattinun added, “This is a great opportunity for Zee Entertainment in Thailand and CTH sees this as an opportunity to offer a whole new world of experience to the CTH Customer.”

     

    Zee Nung will be launched in Thailand in partnership with CTH and will be available on Channel 77 in its movie pack. The channel will have a robust programming line-up with properties such as Kings of Bollywood, Queens of Bollywood, Love Stories, Friday Blockbusters and Weekend Family movies. It will showcase the best of Bollywood movies across all eras and genres including romance, comedy, action and drama, thus providing Thai viewers the opportunity to watch their favourite stars like Shahrukh Khan, Amitabh Bachchan, Salman Khan, Priyanka Chopra, Deepika Padukone, Ranbir Kapoor, Kareena Kapoor and Katrina Kaif.

     

    Speaking about the channel, Thailand country head Vaishali Kasturia said, “We want to reach out to people who want to experience contemporary, imaginative and high-quality entertaining films. Zee Nung (Nung means movies in Thai) is specially created, designed and packaged to suit the Thai palate. I am confident that Zee Nung will truly live up to its tagline of Bollywood Nai Thai (Bollywood in Thai) by offering Bollywood blockbusters localised in the Thai language. With the setting up of our local team in Bangkok, we stand committed to making Zee Nung a big success in this market.”

  • Sony Mix now on Thailand’s Scan International

    Sony Mix now on Thailand’s Scan International

    MUMBAI: Multi Screen Media (MSM) network has partnered with Scan International Company for the launch of Sony Mix on its SMATV platform in Thailand.

     

    The platform already carries Sony TV, Sony Max and Sab.

     

    MSM (Singapore) SVP and GM Rajveer Singh said, “We are delighted to continue our partnership with Scan, Thailand’s primary provider of Indian content to bring Sony Mix to South Asian audiences.

    It is no secret that Sony Mix has rapidly risen to the top of the charts and is India’s number 1 Music channel. I am confident that Sony Mix’s thematic content and Bollywood music hits will make it a “must watch “channel”.

     

    “Scan International is proud to deepen our relationship with MSM as we now bring India’s number one music channel Sony Mix to Thailand. SET, Sony Max and Sab have not just been pioneers on our platform but have gained tremendous popularity due to path breaking shows that resonate with our subscribers. The gap that existed in the market without a single dedicated Hindi Music channel has now been filled by Sony Mix”, said Scan MD Raj Kumar Manchanda.

     

    Scan International, established in 1998 in Bangkok, is a SMATV platform in Thailand delivering quality entertainment mainly to Thais of Indian origins and a large number of diverse Indian expatriate communities who reside in the cities.

  • MPA issues Asia Pacific pay TV slowdown warning

    MPA issues Asia Pacific pay TV slowdown warning

    MUMBAI:  Digital pay TV is slowing down in Asia. That was the key takeaway from Media Partners Asia (MPA) executive director Vivek Couto’s annual report on the Asia Pacific market during the Asia Pacific Operators Summit in Bali, last week.

     

    MPA estimates are that entire Asia Pacific pay television ecosystem added 26 million net new customers in 2013, the lowest annual growth since 2007. This reflects a marked deceleration in China and India as well as softer growth in Southeast Asia, especially Thailand, which was the weak link in the region.

     

    MPA which was until this year bullish on the digital pay-TV universe in Asia Pacific seems to have turned cautious if not bearish. It says that net new additions will accelerate in APAC over 2015-16, largely due to some gains in India associated with next, delayed phase of digitisation but the general trend is one of deceleration. Overall, MPA has downgraded pay TV growth for the region at 9 per cent CAGR until 2018.  Adjusted for multiple subscriptions, the data firm indicates that pay-TV penetration will increase from 52 per cent market share in 2013 to 60 per cent by 2018. 

     

    In India, phase I and II of digitisation boosted growth in 2012 but with that done and amidst various structural factors plus the macro environment along with currency depreciation, growth slowed in 2013. “Now we see the next delayed phase of digitisation that is phase III, boosting net new subscribers to 8 million a year in 2015 and 7 million in 2016 before decelerating again by 2018,” informed Couto.

     

    He estimates that on an active paying basis, India has more than 60 million paying digital subscribers. Of this, while 37 million come from DTH, 23 million is from cable. 

     

    “Over the last 24 months, it’s been a transitionary process for the cable industry in India. While in the analogue regime, the multi system operators were at Rs 11 per subscriber, in the digital era, the MSOs are now getting anywhere between Rs 50-70 in Mumbai and Delhi. They will now need to get to Rs 100-110 to start breaking even on video excluding carriage,” said Couto.

     

    Net additions in southeast Asia slowed by almost half last year from 3.7 million to 1.9 million and the two big DTH platforms in Indonesia in particular and Malaysia contributed more than 45 per cent to that growth.  According to MPA, the net additions will reaccelerate in southeast Asia to about 2 – 2.5 million a year driven largely by Indonesia, steady growth in Malaysia and the Philippines but the expectation is that disruption to continue in Thailand and only incremental growth to show up in Vietnam while Singapore will remain somewhat flat.

     

     

    The brakes have been slammed on cable TV growth in China – the other large TV market globally – courtesy direct competition from IPTV, internet TV (the most popular of which are services provided by Wasu, LeTV, XiaoMi and BesTV’s own OTT service platform), and to some extent, online video. Couto said that IPTV in China saw a steady growth of 5.6 million net additions in 2013, driven by content and increasing broadband reach.

     

    North Asia, consisting of Hong Kong, Taiwan, Japan and Korea, saw a rise last year only because of Korea, which contributed 80 per cent to growth due to new customers on IPTV and DTH in a market where penetration exceeds 100 per cent.

     

    “Looking at the macro landscape, you can see pay-TV penetration marginally improve in China over the next five years and this will deliver real pay models, driven largely by IPTV. It might improve further as operators become challenged by the new regulatory policy that establishes a set-top box internet-TV model. A number of online video operators have formed partnerships to enter into the internet TV space,” informed Couto.

     

    In China, India and Indonesia too, the growth in TV houses and wireless broadband users will drive increases in consumption of content. Fixed broadband subscribers across the APAC region will increase too, from 310 million in 2013 to 400 million by 2018 – driven by China, India, Thailand, Philippines and Australia.

     

     

    For Couto, the growth of video on demand (VOD) is now starting to take shape.  “Our metrics just cover pay-TV but this 13 per cent average annual growth to almost US$ 4 billion is driven by China, Korea and Japan while in southeast Asia, Malaysia is the clear market leader with Astro being the best,” he said.

  • Veria living worldwide on pre-MIP-TV surge with over500 hours of programming already sold

    Veria living worldwide on pre-MIP-TV surge with over500 hours of programming already sold

    MUMBAI: Multiplatform healthy lifestyle and wellness media brand Veria Living Worldwide (www.verialiving.com/programsales) has sold 500+ hours of programming as it prepares to head to MIP-TV. Veria Living Worldwide will offer original HD/SD content – everything from fitness and reality to travel and healthy cooking series produced by Veria Living Studios along with select library titles – to buyers at MIP-TV (Stand: P3.B10) this April.

     

    The company has already secured deals with several networks that will air the content across 13 different countries. Noted Raymond Donahue, SVP of Programming Sales, Veria Living Worldwide, “The demand for health and wellness programming – which has been growing exponentially for several years – continues to increase dramatically across the global marketplace. Consumers are looking for expert advice that they can utilize to lead healthier, happier lifestyles. Broadcasters looking to engage this audience have successfully utilized our original programming to attract and build a loyal viewership.”

     

    Veria Living Worldwide signed a five-year agreement with the Armed Forces Network (AFN), a worldwide radio and television broadcast network, serving nearly one million American service men and women. AFN will air all Veria Living Worldwide content and has already begun airing Veria Living Live, a daily live audience lifestyle talk show, featuring a fast-paced mix of the latest pop culture, celebrity guests and more.

     

    RCS & RDS, one of the largest cable and satellite television operators in Romania, acquired 100 hours of Veria Living Worldwide original series. Viewers across Romania and Hungry can tune in to: Workout from Within, a fun and simple instructional exercise show; Naturally Beautiful, a health and wellness show that provides expert alternative beauty tips; What a Relief!, a look at alternative medicines that can be found in plants; Natural Companions, an exploration of the vast world of holistic pet care; Under the Sun, a survey of the flavorful and nutritious organic foods all over the world; What Happens Next?, an educational show about the relationship between the complex systems of the human body and everyday stimuli; and Veria Living Top 10, a countdown of the very best in the world of health and wellness, featuring doctors, lifestyle gurus, nutrition experts and fitness mavens.

     

    TVA, a privately owned French Canadian television network will air Yogi Cameron: A Model Guru. The series chronicles the work of Yogi Cameron, a former supermodel turned spiritual healer who successfully treats people challenged by health issues by using yoga and Ayurveda, a 5,000 year-old-system of medicine and healing.

     

    Israel’s leading lifestyle channel, Ananey Channels, picked up 100 hours of programming. Among the original series are: The Lisa Oz Show, an hour long talk-show where Lisa Oz empowers viewers to live well; Peggy K’s Kitchen Cures, a unique cooking show that featuring delicious and ailment-curing recipes; Fed Up, an inside look at Top Chef alum Andrea Beaman’s tricks to break unhealthy eating routines with delicious and easy-to-make meals; The First Step, a one of a kind series that combines couples therapy and fitness; and, Sweet Truth, a demonstration of natural and healthy alternatives to satisfying and sweet desserts.

     

    Serbia’s Prava I Prevodi, a strategic partner of major TV stations in countries of the former Yugoslavia, purchased 200 hours of Veria Living Worldwide originals. The media company acquired the rights to: Chasing the Yum, a cooking show that shares the secrets of how to prepare classic Asian dishes; Feng Shui Living, a unique design show that takes your home from drab to fab and offers healthy living tips; Naturally Delicious, a healthy cooking show that helps viewers shed pounds and boost energy; Simply Beautiful, a wellness series that provides viewers with healthy alternatives in the world of beauty, fashion and fitness; and What’s Brewing, a satisfying and sometimes caffeinated journey into the ancient origins and modern-day benefits of beverages from around the world. The company also acquired the rights to Peggy K’s Kitchen Cures, What a Relief, What Happens Next, Sweet Truth and Veria Living Top 10.

     

    LITV, 24hour HD network based in Malaysia that broadcasts across Singapore, Indonesia, Hong Kong, Taiwan, Thailand, Korea and Vietnam attained 100 hours of series from Veria Living Worldwide. The acquired series include: the Emmy-nominated Good Food America (seasons 1 & 2), a travel and reality show that follows chef Danny Boome on a culinary adventure in search of the best healthy places to eat; Pilates: From the Inside Out, an instructional exercise class centered around Pilates; Rock Your Yoga, an interactive yoga show that features people of all body types; Fit, Famous & Fabulous, an inside look into the workouts, diets, training regiments and treatments that keep today’s hottest stars looking and feeling their best; and the shows Feng Shui Living and Veria Living Top 10.

  • Fashion One’s Latest Expansion Strengthens Dominance and Locks-in New Markets

    Fashion One’s Latest Expansion Strengthens Dominance and Locks-in New Markets

    MUMBAI: Fashion One LLC, has further enhanced its position as the premier international fashion, entertainment and lifestyle television broadcaster globally with the announcement today of ten new carriage agreements in nine countries.

     
    In Southeast Asia, Fashion One began broadcasting a localized feed in Thai with TrueVisions, a leading pay TV platform in Thailand. The channel also announces today the launch of the channel in BigTV, the latest entrant and one of the largest satellite pay TV in Indonesia.

     
    Fashion One’s CEO, Ashley Jordan, said, “These agreements strengthen our position across five continents including, Europe, Africa, Asia, Middle East and Latin America. Our agreements with TrueVisions in Thailand, Orange TV in France, and with Belgacom TV and Telenet in Belgium, are major milestones in our expansion. This showcase our high quality, original content approach clearly appeals in these markets.”

     
    Fashion One also secured a partnership with Sanoma Group’s Marie Claire and Feeling magazines to produce local content in Flemish for the local female audience about local fashion in the Belgium feed for Belgacom TV and Telenet. “The agreement with Sanoma is part of our considerable investment in local market. We look forward to apply the same model in different regions,” she added.

     
    “We heavily invest in localization. Fashion is ‘global’ but audiences want to receive programming that relates to their region, culture and unique style, and is in their native language,” said Ms Jordan.

     
    In South Africa, the network just renewed a multi-year deal with StarSat in South Africa, who receives the local African feed on the basic package, and the channel also announces today their expansion into Latin America with the launch of their Spanish feed on Cablevision in Mexico.
     

    Other agreements announced today include Bulgaria, with VioRa Interactive; Poland, with Inea; Iceland through 365 Media; BigTV in Indonesia, and DU TV+ in the United Arab Emirates.

     
    The international television network caters to the worldwide female audience, covering the very latest fashion, entertainment, and lifestyle news, profiles of A-list celebrities, luxury brands, holiday destinations and red carpet events. Fashion One also delivers a strong lineup of original programming from reality shows, documentaries, beauty tips and street styling.

    Details of the new carriage agreements:

    Indonesia: BigTV, the latest entrant and the largest satellite pay TV in Indonesia that provides the most HD channels in the country, carries Fashion One in all basic packages. Operating more than 153 SD channels and 24 HD channels, Big TV covers the whole country.

     
    Thailand: TrueVisions, the country’s leading subscription-based television operator, signed a deal to carry Fashion One in HD with a dedicated Thai feed. The channel (channel number 146) is available on the New PlatinumHD, New GoldHD, New SuperFamily and New SuperKnowledge packages.

     
    Belgium: After the free trial period in summer, Telenet, the digital TV platform in Belgium, launched Fashion One on Rex & Rio packs with dedicated Flemish feed. Fashion One is also available on multiple devices with an uninterrupted and engaging viewing experience to the subscribers. This is the first time Fashion One has entered the Belgium market.

     
    Belgacom TV, the IPTV platform of Belgium telco Belgacom, agrees to carry Fashion One on Digital Basic package for the Flanders and Brussels. The channel will deliver a dedicated Flemish feed.

     
    Bulgaria: TiVi, the digital interactive TV platform provided by VioRa Interactive Company in Bulgaria, signed a deal to carry Fashion One. Fashion One’s SD channel is available on basic package and HD channel is available on extended package.

     
    France: French IPTV operator Orange TV will broadcast Fashion One. The channel will be available on channel 160 and is available to all ASDL and Fibre subscribers starting January 2014. (To be confirmed)

     
    Iceland: 365 Media, the mass media company operating TV channels, Pay TV, radio, newspaper and website, signed a deal to carry Fashion One in high-definition in “Veröld & 365 HD” package after the free trial period. This is the first time Fashion One has been available in the Icelandic market. “We are delighted to bring Fashion One to Iceland, through 365 Media, the largest multichannel operator in Iceland,” says Holmgeir Baldursson, CEO Video International, the representative for Fashion One in Iceland and the Republic of Ireland. “This is a very competitive market for channels, and the quality of the content is simply outstanding.”

    Mexico: CableVision Monterrey carried Fashion One in Mexico. The Spanish localized HD feed launched on channel 956 starting February 2014.

     
    Poland: Tesat, cable TV platform operating more than 130 digital channels and up to 20 HD channels, agreed to carry Fashion One in extended basic thematic package available in both SD and HD standard. The launch marks the channel’s further expansion in the country. Tesat merged with INEA (also carrying Fashion One) late last year.
     

    United Arab Emirates: DU TV+ of DU, the United Arab Emirates’ second-biggest telecoms operator, agreed to carry Fashion One in the basic package. The platform offers more than 200 local and international channels and offers on-demand and multi-platform digital TV services.