MUMBAI: Tonic Worldwide, an independent digital agency has announced the launch of (TWIP) Tonic Worldwide Intuitive Programming, an exclusive data driven video programming division which will...
MUMBAI: The blue has given away to silver with a red streak and that is how Star Pravah aims to align itself with its parent network...
BENGALURU: Titan’s urban youth brand Fastrack announced the launch of a new category – helmets in Bengaluru. The new range will see 24 different variants for...
MUMBAI: DDB Mudra Group has released its maiden Youth Report themed on “Beauty Money Sex Love Faith Substance”, the six entities which most acutely influence the...
MUMBAI: It seems content and digitisation has helped Bindass in a big way. The channel climbed the TV ratings ladder in week 46 of TAM TV...
MUMBAI: The campaign conceptualised by Dentsu Creative Impact aims to launch Stingray as a stylish, premium offering for the youth of today. The agency’s approach...
MUMBAI: Dell India has kicked off a new ‘Celebrate Dell Se’ campaign for the festive season with the ‘Hint a Gift’ television commercial for its Inspiron...
MUMBAI: Come 27 October, MTV will have a brand new adventure reality series for its viewers. The show christened Rann VJ Run is a genre-bending show...
MUMBAI: Zee Cafe is unfazed by the entry of newer players in the English entertainment space. The reason being that one of the pioneers in what...
MUMBAI: Earlier this week, media offices went into a tizzy when a small pouch containing a fortune cookie and a chocolate box arrived at journos tables...
MUMBAI: Star India’s Bengali general entertainment channel (GEC) has tied up with Pashchim Banga Bigyan Mancha (West Bengal Science Forum) for the promotion of its anti-superstition...
For Channel [V], the radical moment has arrived. The reinvention process it started in 2009 as music channelsfailed to create differentiated content and had to settle for low...
FoodFood, one of the three recently launched food specialty channels in India, is completing six months on 24 July. With Sanjeev Kapoor and Astro as promoters...
The top three Hindi general entertainment channels punched hard at the second-tier channels with differentiated content, high-cost reality shows and big ticket movies. Barring Sab, the...
In May, Viacom18’s international music and lifestyle channel Vh1 started the makeover process. Repositioned as an international entertainment channel, it ushered in new shows and introduced...
As the television landscape gets more crowded with new entrants, the challenge for existing players is to keep innovating. HBO, which has bought out the stakes...
NEW DELHI: From the highest level of technology, the TV, to the oldest poor-man’s ‘movie’ entertainment, the bioscope: that’s what mass education programme Galli Galli Sim...
MUMBAI: If there is one area that sports broadcaster ESPN Star Sports (ESS) has a strong presence in South East Asia, it is football. The channel...
In this, the first of a three-part special series examining the three main channels that now constitute Subhash Chandra‘s Hindi entertainment play, we examine Zee TV…...
MUMBAI: With F1 getting a local flavour courtesy Narain Kartikeyan, ESPN Star Sports (ESS) has worked hard on growing the popularity of the sport to get...
Can the Atkin‘s diet help you shed weight faster or is the Calorie Count diet the best way to cut the flab? How do you balance...
MUMBAI: Hungama TV, the 24-hour kids’ channel from the UTV stable, will start beaming into Indian homes from 10 am on Sunday, 26 September. However, with...
MUMBAI: Seems like Sab taking out a leaf from Zee’s strategy. Starting 15 February 2004, Carryy on Shekhar, the talk show cum stand up comic show...

