Tag: Tencent

  • Star China, Canxing sign co-production deal with Syco Entertainment

    Star China, Canxing sign co-production deal with Syco Entertainment

    MUMBAI: Canxing Production and Star China International Media Limited signed a major three-year development deal with the globally renowned creative company Syco Entertainment.

    The agreement’s primary aim is to co-develop large scale global entertainment formats with appeal for Greater China; and the potential for international distribution. The deal was signed in London today, after a four-day creative conference last week between high level producers of both companies.

    The conference was led by Canxing Production CEO Tian Ming and Star China executives — Star China chief director Jin Lei (Sing! China, Sing My Song, and The Voice of China) and deputy general manager Iris Xia, alongside Syco global head of television Nigel Hall, and Syco head of international George Levendis.

    “Canxing/Star China is thrilled to partner with Syco. We just completed a very inspiring week-long creative session with Syco and our team is excited for the future projects we will co-create. This is the first time Canxing/Star China has entered into such a major collaborative deal with a company outside China,” said Tian Ming.

    Nigel Hall said: “Syco Entertainment is delighted to partner with Star China in this long-term development deal. Star China has a first class pedigree of production in China and, for our part at Syco, we believe our visions will help this partnership be truly creative and successful.”

    Canxing/Star China’s recent hit program Sing! China aired on Zhejiang Satellite TV, earning the # 1 position every week of its 13-week run. The show also received major online visibility throughout the season. Within the first 2 days of the initial airing, the show received more than 500 million total views on Tencent and Youku video sites and broke online records by receiving more than 37 billion views for the entire first season. There were over 47 million views on Tencent and YouKu in just 24 hours alone after the finale. In October, Zhejiang announced the commission of Season 2 for Spring 2017.

  • Star China, Canxing sign co-production deal with Syco Entertainment

    Star China, Canxing sign co-production deal with Syco Entertainment

    MUMBAI: Canxing Production and Star China International Media Limited signed a major three-year development deal with the globally renowned creative company Syco Entertainment.

    The agreement’s primary aim is to co-develop large scale global entertainment formats with appeal for Greater China; and the potential for international distribution. The deal was signed in London today, after a four-day creative conference last week between high level producers of both companies.

    The conference was led by Canxing Production CEO Tian Ming and Star China executives — Star China chief director Jin Lei (Sing! China, Sing My Song, and The Voice of China) and deputy general manager Iris Xia, alongside Syco global head of television Nigel Hall, and Syco head of international George Levendis.

    “Canxing/Star China is thrilled to partner with Syco. We just completed a very inspiring week-long creative session with Syco and our team is excited for the future projects we will co-create. This is the first time Canxing/Star China has entered into such a major collaborative deal with a company outside China,” said Tian Ming.

    Nigel Hall said: “Syco Entertainment is delighted to partner with Star China in this long-term development deal. Star China has a first class pedigree of production in China and, for our part at Syco, we believe our visions will help this partnership be truly creative and successful.”

    Canxing/Star China’s recent hit program Sing! China aired on Zhejiang Satellite TV, earning the # 1 position every week of its 13-week run. The show also received major online visibility throughout the season. Within the first 2 days of the initial airing, the show received more than 500 million total views on Tencent and Youku video sites and broke online records by receiving more than 37 billion views for the entire first season. There were over 47 million views on Tencent and YouKu in just 24 hours alone after the finale. In October, Zhejiang announced the commission of Season 2 for Spring 2017.

  • ESPN inks exclusive digital partnership with China’s Tencent

    ESPN inks exclusive digital partnership with China’s Tencent

    MUMBAI: After collaborating with Sony Pictures Networks India to launch co-branded sports channels in the country, ESPN has now trained its eyes on China.

    The sportscaster has inked a deal with China’s online products and services company Tencent, which builds on Tencent’s vast user base across the globe and ESPN’s expertise in sports content creation.

    Through the collaboration, ESPN’s content will be localised and exclusively distributed and promoted by Tencent’s digital platforms in China.

    Under the agreement, Tencent’s live sports coverage and digital products in China will now feature exclusive Chinese-language (Mandarin) ESPN content – a combination of original and localised content – initially focused on the NBA and international soccer, with the potential to expand to other sports.

    “We are thrilled to collaborate with one of China’s most innovative companies, and our relationship with Tencent marks an exciting new era for ESPN’s global business. This agreement will help us serve millions of Chinese fans and bring our coverage of basketball, international soccer and other sports to them like never before,” said ESPN International executive vice president Russell Wolff.

    To satisfy the growing user demand for popular international sports content, Tencent will also be the exclusive, digital home for the NCAA Men’s March Madness basketball tournaments, more than 100 regular season college basketball games and the X Games.

    In addition, Tencent’s QQ Sports (Sports.qq.com), a Chinese online sports portal, will help ESPN establish its digital presence in China by launching an ESPN section. ESPN’s content will be integrated across other QQ.com channels and sections.

    “Tencent boasts a huge pool of users. Every single day, hundreds of millions of people watch streamed sports games and read sports news on Tencent. We’re really pleased to establish this relationship with ESPN, a world leading sports media group. It will accelerate Tencent’s development as a comprehensive and professional digital platform and set benchmarks for the Chinese sports media sector,” said Tencent senior executive vice president and president of its Online Media Group SY Lau.

    These growing marketplace in China comprises 1.3 billion people, nearly 670 million Internet users and more than 440 million television households. This deal is another example of ESPN working with top in-market companies to serve sports fans locally.

  • ESPN inks exclusive digital partnership with China’s Tencent

    ESPN inks exclusive digital partnership with China’s Tencent

    MUMBAI: After collaborating with Sony Pictures Networks India to launch co-branded sports channels in the country, ESPN has now trained its eyes on China.

    The sportscaster has inked a deal with China’s online products and services company Tencent, which builds on Tencent’s vast user base across the globe and ESPN’s expertise in sports content creation.

    Through the collaboration, ESPN’s content will be localised and exclusively distributed and promoted by Tencent’s digital platforms in China.

    Under the agreement, Tencent’s live sports coverage and digital products in China will now feature exclusive Chinese-language (Mandarin) ESPN content – a combination of original and localised content – initially focused on the NBA and international soccer, with the potential to expand to other sports.

    “We are thrilled to collaborate with one of China’s most innovative companies, and our relationship with Tencent marks an exciting new era for ESPN’s global business. This agreement will help us serve millions of Chinese fans and bring our coverage of basketball, international soccer and other sports to them like never before,” said ESPN International executive vice president Russell Wolff.

    To satisfy the growing user demand for popular international sports content, Tencent will also be the exclusive, digital home for the NCAA Men’s March Madness basketball tournaments, more than 100 regular season college basketball games and the X Games.

    In addition, Tencent’s QQ Sports (Sports.qq.com), a Chinese online sports portal, will help ESPN establish its digital presence in China by launching an ESPN section. ESPN’s content will be integrated across other QQ.com channels and sections.

    “Tencent boasts a huge pool of users. Every single day, hundreds of millions of people watch streamed sports games and read sports news on Tencent. We’re really pleased to establish this relationship with ESPN, a world leading sports media group. It will accelerate Tencent’s development as a comprehensive and professional digital platform and set benchmarks for the Chinese sports media sector,” said Tencent senior executive vice president and president of its Online Media Group SY Lau.

    These growing marketplace in China comprises 1.3 billion people, nearly 670 million Internet users and more than 440 million television households. This deal is another example of ESPN working with top in-market companies to serve sports fans locally.

  • Dentsu Aegis & Tencent ink deal for ‘big data ecosystem’ in China

    Dentsu Aegis & Tencent ink deal for ‘big data ecosystem’ in China

    MUMBAI: Tencent Online Media Group (OMG) has formed a strategic partnership with Dentsu Aegis Network to allow joint access to its smart data and establish an integrated big data ecosystem in China, by bringing together disparate data islands.

     

    Dentsu Aegis Network brands will be able to leverage Tencent’s data to improve Data Management Platform, facilitate programmatic buying, as well as the ability to analyse consumers’ brand experience and attitudes that will guide advertising spend.

     

    “Dentsu Aegis’ global expertise and ability to connect brands and people, together with Tencent’s smart data solution, will help brands make more accurate and powerful advertising decisions to improve the effectiveness of brand and performance marketing,” said Dentsu Aegis Network China COO Nobuaki Kyushima.

     

    “In the past, some companies built their own large data assets without considering that such platforms are actually isolated from each other. In addition, these companies did not have clear models for data application,” added Tencent corporate vice president Steven Chang. “We are delighted to be able to collaborate with Dentsu Aegis in building an integrated data ecosystem that allows advertisers to more effectively reach their target audience, while setting industry standards and best practices for the markets,” he added.

     

    Tencent has invested heavily in its data capabilities and introduced a variety of data services to the market in China. It provides a full-volume rather than sample-type data access for comprehensive consumer insight, enabling advertisers to adjust their advertising campaigns through real-time monitoring of advertising impact. In addition, Tencent helps companies analyse user consumption behaviour and track the decision-making cycle to facilitate highly accurate targeting, multidimensional data analysis and management across media, terminals, platforms and contexts.

     

    Amplifi China president and Dentsu Media Greater China CEO Tsuyoshi Suganami said, “Tencent has a clear advantage in its technological capabilities especially on big data development. We are proud to partner with Tencent so that we can improve and enrich our data, drive innovation, and empower our advertisers to make increasingly well-informed data-driven programmatic buying decisions in real time.”

     

    Under the cooperation framework, brands under Dentsu Aegis Network such as Isobar, Carat, &C and Amnet will leverage Tencent data to offer diversified data solutions and deeper consumer insights.

     

    Amplifi China head of global media partnership Meg Chen added, “We’ve worked closely with Tencent on some successful projects such as Mondelez, Carat and Tencent Joint Business Plan. Today’s comprehensive data partnership unveils a new chapter of our collaboration.”

  • Tencent‘s messaging app WeChat launches on Blackberry

    Tencent‘s messaging app WeChat launches on Blackberry

    MUMBAI: Tencent, a leading internet company, has announced the availability of its mobile messaging app WeChat on the BlackBerry platform.

    With its launch on BlackBerry platform, millions of BlackBerry users will now be able to also use WeChat. BlackBerry loyalists in India can download the application for free from the BlackBerry App World.

    WeChat for BlackBerry comes with the app’s core features like ‘push-to-talk’, Instant Messaging, Voice Messaging, Group Chat and Photo Sharing, and new features to be introduced along the way.
    WeChat, which claims to have crossed 300 million registered users globally, is a free mobile voice and text messaging application which was launched in India in July last year across iPhone, Android, Symbian, and Windows platforms. It will now also be available for BlackBerry users.

    Dennis Hau, Head of Product Center, International Business Group, Tencent said: "With our new record growth of 300+ million user accounts globally, we are continuing with our mission to be accessible on more platforms. Now, we are delighted to announce the official launch of WeChat’s BlackBerry app.”

    Research In Motion (RIM) Director Alliances and Business Development Annie Mathews said, "BlackBerry smartphones are extremely popular and renowned for instant messaging and social networking capabilities. We are pleased to have WeChat available on BlackBerry App World, offering another great way for our customers to stay connected with their friends and family while on the move.”