Tag: Tejender Sharma

  • Amit Dhawan joins Art-E MediaTech as partner & CEO

    Amit Dhawan joins Art-E MediaTech as partner & CEO

    MUMBAI: Art-E MediaTech, a full-service marketing and advertising agency, has announced the appointment of Amit Dhawan as its CEO and the newest partner in the firm.

    An IIM Ahmedabad alumnus, Dhawan was previously with Schbang as the founding partner and business head for their Delhi office, where he was responsible for setting up the business in the North as well as leading the company’s media business. In his eight plus years of experience, he has worked with a diverse set of 200+ brands, including Johnson & Johnson, Panasonic, Godrej, Cipla, Realme, and more.

    “While we empower ourselves to meet the changing marketing landscape, we must have the solid support of people that will propel us forward. Having someone of Amit Dhawan’s calibre join us brings rich expertise in driving our clients to a reputable position in the marketplace, combined with qualitative and admirable leadership skills and knowledge,” said Art-E co-founder Rohit Sakunia. “We are delighted to welcome Amit as our partner as we continue to grow and disrupt the industry.” Art-E was founded by Rohit Sakunia, Tejender Sharma, and Animesh Mukherjee in 2018.

    Amit Dhawan said, “I am excited about becoming a part of Art-E, which has always been at the forefront of delivering meaningful and true solutions to its clients by seamlessly integrating creative, tech, and media. By applying the learning I have had so far, I hope to make a meaningful difference to the business of our clients.”

    Dhawan has also been featured in the ’30 under 30′ list by Agency Reporter as well as amongst the Top 100 smartest digital marketing leaders by the World Digital Marketing Congress, Global Federation of Digital Marketing, World Federation of Marketing Professionals, and CMO Asia.

  • #LiveYourDreams, advises Panasonic

    #LiveYourDreams, advises Panasonic

    MUMBAI: Panasonic India Pvt Ltd, a consumer centric brand and leader in innovation, has launched its digital campaign #LiveYourDreams campaign. The campaign’s theme revolves around realizing one’s dreams and provides an opportunity to fulfil it by traveling the world.

    #LiveYourDreams is a contest which gives a chance to six winners to go for an all-expense paid trip to their dream destination. The winners will receive a gratification of 3 night 4 days all expenses paid trip with a budget limit of one lakh along with Panasonic smartphone to capture their experience.

    The campaign urges people to get off their desks and motivates them to work hard to accomplish their dreams and live. The song along with the video justifies the motive of inspiring people. The contest is conducted in two phases, to participate, participants need to register on www.liveyourdreams.club which will be open till 5 January 2017.

    Panasonic India business head – mobility division Pankaj Rana said, “While we work hard in our lives, we miss out on small bits of happiness. The campaign will help the youth to unleash themselves from mundane work life and live their travel dreams.”

    The campaign film ‘Kaagaz Ke Parindey’ has lyrics and visuals which can touch the heart of every millennial who dreams of traveling the world but isn’t able to because of the constraints of the corporate work life. The song sung by Siddharth Mahadevan inspires to spread wings and live your dreams.

    The campaign has been conceptualized by Sociowash, a young marketing agency based in New Delhi and directed by Tejender Sharma of Gibbous Films.

  • #LiveYourDreams, advises Panasonic

    #LiveYourDreams, advises Panasonic

    MUMBAI: Panasonic India Pvt Ltd, a consumer centric brand and leader in innovation, has launched its digital campaign #LiveYourDreams campaign. The campaign’s theme revolves around realizing one’s dreams and provides an opportunity to fulfil it by traveling the world.

    #LiveYourDreams is a contest which gives a chance to six winners to go for an all-expense paid trip to their dream destination. The winners will receive a gratification of 3 night 4 days all expenses paid trip with a budget limit of one lakh along with Panasonic smartphone to capture their experience.

    The campaign urges people to get off their desks and motivates them to work hard to accomplish their dreams and live. The song along with the video justifies the motive of inspiring people. The contest is conducted in two phases, to participate, participants need to register on www.liveyourdreams.club which will be open till 5 January 2017.

    Panasonic India business head – mobility division Pankaj Rana said, “While we work hard in our lives, we miss out on small bits of happiness. The campaign will help the youth to unleash themselves from mundane work life and live their travel dreams.”

    The campaign film ‘Kaagaz Ke Parindey’ has lyrics and visuals which can touch the heart of every millennial who dreams of traveling the world but isn’t able to because of the constraints of the corporate work life. The song sung by Siddharth Mahadevan inspires to spread wings and live your dreams.

    The campaign has been conceptualized by Sociowash, a young marketing agency based in New Delhi and directed by Tejender Sharma of Gibbous Films.