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Tag: ted talks india

  • Star World premieres season 2 of Ted Talk Nayi Baat hosted by Shah Rukh Khan

    Star World premieres season 2 of Ted Talk Nayi Baat hosted by Shah Rukh Khan

    MUMBAI: Star World, India’s leading English Entertainment channel, is known for showcasing an array of distinguished, popular content. With star-studded, critically acclaimed and award-winning shows in its programming roster, the channel strives to innovate its offerings for the Indian viewers.

    Taking the entertainment ante higher, Star World is now all set to premiere Season 2 of Ted Talk Nayi Baat, a showcase of videos by inspiring speakers designed especially for the Indian audiences that reflect the issues affecting India and the world. The season premieres on the channel on 2nd November at 9:30 PM and will air every Saturday and Sunday at the same time.

    After the astounding success of season one, the second season will once again be hosted by none other than Shah Rukh Khan – an epitome of success and hard work, who continually inspires audiences through this own life experiences. Focusing on social issues and their solutions devised by citizens of all ages starting 13 years, Season 2 of Ted Talk Nayi Baat will turn the spotlight on innovators, scientists, artists and more who are all striving to reimagine and rebuild a new India.

    From Kshitij Marwah who developed the technology of 3D photography & very recently 360 cameras to Gitanjali Rao, a 12-year-old young innovator of a quick, low-cost test to detect lead contamination in water, writer-director and cancer survivor Tahira Kashyap-Khurrana who is blazing the trail by fighting the many stigmas that the Indian society plagues us with, and many more, Ted Talk Nayi Baat aims to introduce Indian audiences to change makers who are relentlessly working to develop the country and further inspire countless other Indians to break new ground in their own lives.

    Created in partnership with TED, Ted Talk Nayi Baat is also reflective of the first ever association made by an Indian channel with the global platform that brings together world's leading thinkers and is devoted to spreading ideas in the form of short, powerful talks.

    Catch Season 2 of Ted Talk Nayi Baat on Star World every Saturday and Sunday at 9:30 PM starting 2nd November and inspire yourselves by watching some of the most moving stories of ordinary people doing extra-ordinary work!

    Other speakers include – social scientist and author Deepa Narayan, Indian activist, lawyer and founder of SheSays, Trisha Shetty, water warrior VK Madhavan who tackles development issues in the Himalayas, Mani Vajipey, Co-Founder & CEO, Banyan – a high technology social venture that takes an integrated approach to recycling & waste management and more!

  • TED Talks India’s first episode garners 42.4 million reach

    TED Talks India’s first episode garners 42.4 million reach

    MUMBAI: The inaugural episode of TED Talks India Nayi Soch, which aims to inspire people across the country with a new way of thinking, has received a rousing response across platforms when it premiered earlier this month. The first episode of the weekly show—which aired on Sunday, 10 December, 2017-was telecast across six channels (Star Plus, Star Pravah, Star World, Star Gold, Star Jalsa, and Movies OK) and garnered an aggregated reach of 42.4 million (Source : BARC All India 2+) on opening day.

    This, and the continuing momentum behind the seven-episode series, is borne by viewers’ reactions on social media as the show over two episodes so far has received over 140,000 mentions on social media from more than 31,000 unique users translating into over a billion impressions.

    “We are extremely pleased with the way TED Talks India Nayi Soch has been received by our audiences. The show appeals to the intellect and inspires people to think about and bring about change,” says Star India CEO Entertainment Amit Chopra. “The objective with this show is to inspire young minds and more so to encourage them to share more and more ideas. It’s very heartening to see the response.”

    Some of the innovations showcased in the first two episodes of TED Talks India Nayi Soch included Anirudh Sharma’s ink made from pollution particulates, Shubhendu Sharma, who quit his engineering job at Toyota to grow forests, Dr. Gautam Bhan’s work on rehabilitation and upgradation of slums. Also featured were outstanding personalities such as Javed Akhtar and Deepak Ramola.

    Also Read:

    Star Plus says #DontKillIdeas in first Ted Talks India campaign  

    TED Talks Nayi Soch on Star Plus, Hotstar: Content should feed passion for knowledge, says Uday Shankar

    TED Talks to get Hindi version on Star with SRK as host

  • SRK promotes Nayi Soch in Ted Talk’s latest campaign

    SRK promotes Nayi Soch in Ted Talk’s latest campaign

    MUMBAI: The campaign #DontKillIdeas from Star Plus heralds its ideas-inspiring limited edition show – TED Talks India Nayi Soch, launching on 10 December on Star Plus & Hotstar. Partnering the campaign as title sponsor on Star Plus is Glacéau Smartwater from Coca-Cola. The opening episode will be simulcast across Star Gold, Movies OK, Star World, Star Jalsha along with Star Plus & Hotstar.

    The first phase of the campaign which featured two films – Rotimaker and Drone directed by Nitesh Tiwari, generated a lot of interest and captured people’s imagination with many industry stalwarts and creative leaders weighing in on #DontKillIdeas. The second campaign features the host of the show, Shahrukh Khan.

    Actor Shahrukh Khan says, “Ideas are the new cool currency, the new rock n roll. This show is a unique and powerful initiative towards opening people’s minds to the power of ideas and encouraging Nayi Soch. An idea can inspire you with limitless possibilities and give you an alternative perspective to look at oneself, one’s surroundings and future.”

    Coca-Cola India and South West Asia vice president marketing Vijay Parasuraman adds, “Today’s world is all about ideas and disruption. The extremely fast pace at which tech is changing the way we live and think makes innovation an integral part of life today. We are happy to partner with Star Plus in bringing to the Indian audiences the power of ideas. Ideas are as essential as water! You just can’t do without it!”

    Star Plus business head Narayan Sundararaman says, “This show redefines the very concept of entertainment and brings audiences stories that involve a range of personalities, situations and ideas that are diverse and inspiring.”