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Tag: Tata Steel

  • TBWAIndia names Subho Sengupta as EVP & head – Delhi

    TBWAIndia names Subho Sengupta as EVP & head – Delhi

    MUMBAI: TBWAIndia has appointed Subho Sengupta as executive vice president and head of the New Delhi-Gurgaon operations.

    TBWAIndia‘s MD Nirmalya Sen said, “It is a pleasure to bring on board someone who has the great combination of a sharp advertising mind and the ability to be a strong leader. With Kunal Gill already on board as the executive creative director, TBWADelhi now has formidable leadership and I am confident this duo will soon make their presence felt in the market.”

    Sengupta added, “TBWA is an institution with a unique and differentiated philosophy (Disruption and Media Arts) that is proven to deliver outstanding strategies and breathtaking creative for clients in India and around the world. I look forward to working with a team that is young, talented and hungry.”

    Sengupta has over 16 years of experience in the advertising industry. He had joined TBWA from Law & Kenneth where he was the head of their Kolkata operation. He has spent a large part of his career working with JWT where he was responsible for the GSK business.

    Sengupta has also worked with Saatchi & Saatchi and Bates and with brands like Horlicks, Fair & Lovely, Airtel, Tata Steel, Close up, Vivel, Gold Flake, Carlsberg, Lafarge and Ananda Bazar Patrika.

  • Zee Business wins coveted ABCI award

    MUMBAI: Zee Business has been conferred the ABCI award for its popular automobile show Wheelocity. The 46th Awards Night of the Association of Business Communicators of India (ABCI), was organized on Friday, 12 th January 2007. The award was conferred on Senior Correspondent & the Producer of the show Shweta Bajaj.

    Wheelocity is India’s most watched automobile show and has been consistently leading the ratings pack for auto shows. Incidentally, Wheelocity was the first auto show in Indian news television in its journey of over 200 episodes, it has traveled to all parts of the globe. Its easy to understand language and informal style of presentation has made it a pioneer in its genre.

     

    “The channel is performing exceptionally well. This award is a representation of the viewer’s opinion about Zee Business. Through its persistent efforts, today, the channel enjoys the “most preferred channel” status amongst the elites of the country. We are striving harder to empower our viewers with more such informative programmes,” said Mr.Harish Doraiswamy, CEO, Zee News Ltd..

     

    ABCI is the only association in India promoting excellence in Business Communications. The association has member list featuring steel majors like Tata Steel, SAIL, automobile industries like Tata Motors, Mahindra & Mahindra, banks like Reserve Bank of India, State Bank, Union Bank, Canara Bank, IDBI, Aditya Birla Group Companies.