ITV

Tag: Tata Sky

  • Tata Sky launches pay-per-view service

    MUMBAI: Tata Sky has announced the launch of Showcase, its dedicated pay-per-view movies service. With this service, Tata Sky promises to offer new Hollywood and Bollywood blockbusters to the customers.

    Showcase, the pay-per-view will launch with the movie Taxi No. 9211, screening on multiple channels, offering subscribers a number of convenient viewing options. The movies will be screened without any ad breaks.

    Priced at Rs 75 per movie, the service will provide viewers with a convenient and economical alternative to watching movies in cinema halls, according to an official release.

    The original prints of all the films will be sourced directly from their producers and digital satellite television transmission will ensure DVD quality picture and CD quality sound throughout the movies.

    Also, another advantage for subscribers is that they can chose to watch the movies at a convenient time, when they are free from household responsibilities.

    Tata Sky Ltd MD and CEO Vikram Kaushik said, “The launch of Showcase helps us propel our objective to provide our subscribers with maximum convenience. This service can be enjoyed equally by every family member and undoubtedly will recreate the experience of watching a movie in the theatre, in the comfort of the home. The freedom to choose the time of viewing and the liberation from advertisements while watching one’s favourite movies will be universally welcomed.”

    To purchase a movie, a subscriber will need to call the Tata Sky helpline and make a request for the movie, indicating the desired time slot. Orders can be placed up to five minutes prior to the film’s start, informs the statement.

    Tata Sky’s satellite television service currently offers viewers 61 popular television channels including Star, Sony, Discovery, Disney, MTV, NDTV, ESPN Star Sports, National Geographic, Eenadu, TV Today, Asianet and many more.

    In addition, the service offers a total of six interactive services including Actve Khabar, Actve Newsroom, Actve Star News, Actve Games, Actve Sports and an on-screen guide. The service is available at a special price of RS 200 per month, inclusive of all taxes.
     

  • Star to distribute Nimbus’ sports channels

    Star to distribute Nimbus’ sports channels

    MUMBAI: Nimbus Sports Broadcast, the Nimbus Communications subsidiary operating its sports broadcasting business, has entered into a deal with Star India wherein the News Corp network will be distributing its soon to launch bouquet of Neo Sports channels.

    The Star-Nimbus distribution deal is a five-year one that runs till 2010 and will apply to the two sports channels that will be launching by the end of the year as well as any future sports channels from the Neo Sports stable.

    Both companies also issued categorical denials of a report that appeared in pink paper Economic Times today that News Corp. would be buying roughly a third of Nimbus for around Rs 4 billion ($86 million).

    The release stated that Nimbus “is currently not engaged in any dialogue for inducting any new investors, whether financial or strategic.”

    Speaking to Indiantelevision.com, Star Entertainment India CEO Sameer Nair was equally categorical that there were no discussions on issues of equity. “This is a specific to India distribution deal, underpinned by cable and of course looking to leverage the potential that DTH offers.” Nair said. The Neo Sports channels will be distributed on the Tata-Sky DTH network in which Star has a 20 per cent stake.

    The first of the channels, the cricket centric Neo Sports, is set to be launched within the next three months. This will be followed by Neo Sports Plus, a sports entertainment channel, which is expected to be launched by the end of the year, states a joint statement issued by the two companies.

    With nearly 200 days of cricket every year lined up on Neo Sports, of which over 100 days will be live India cricket including all BCCI events and between 3-4 international series every year; Neo Sports expects to reach a majority of the cable & satellite homes.

    Nimbus paid $612 million for the telecast rights to the Indian cricket board’s matches for 2006-10.

  • Zee Turner, Tata Sky spat reaches court

    Zee Turner, Tata Sky spat reaches court

    NEW DELHI: It has come a full circle for the Zee group. DTH service provider Tata Sky has dragged distribution company Zee Turner to court for acting pricey on giving its channels to the new entrant in the Indian DTH arena.

    The case filed some days back in a Delhi court by Tata Sky states that Zee Turner is setting “unreasonable” terms for negotiations for its bouquet of channels, which amounts to a breach of various directives issued by the sector regulator.

    The case is slated for a hearing today. However, court sources indicated that its unlikely arguments will take place in the first hearing.

    Tata Sky, which began its commercial operations few weeks back, is presently offering consumers 55-odd TV channels at a price that is more than the Subhash Chandra-promoted Dish TV, which is country’s first pay TV platform.

    Zee Turner is a 74:26 distribution joint venture between the Chandra-controlled Zee Telefilms and Time Warner company Turner International India.

    The genesis of the present face-off is lack of consensus on pricing of Zee Turner channels and Tata Sky’s insistence on select TV channels from the bouquet of 32 channels.

    While India’s second pay digital platform Tata Sky wants select Zee Turner channels for a reported sum of below Rs. 40 per subscriber, the latter is insisting all its 32 channels should be taken.

    As reported by Indiantelevision.com earlier, sources close to the negotiations said Zee Turner has conveyed that it’s ready to give all its channels to Tata Sky’s DTH platform for Rs. 74 per subscriber per month, which is 50 per cent of the price that cable operators pay for the Zee Turner bouquet.

    Bouquet 1 of Zee Turner comprises Zee TV, Zee Cinema, Zee News, Zee Studio, Zee Bengali, Zee Gujarati, Zee Marathi, Zee Punjabi, Cartoon Network, Reality TV, CNBC, CNN, Zee Café, Zee Trendz, ETC, ETC Punjabi, Zee Jagran, Zee Smile, Zee Telgu and Zee Music.

    The second bouquet includes HBO, Pogo, Awaaz, VH1 and Zee Business. Zee Turner is soft bundling Zee Sports at a price benefit.

    The third bouquet, called Breakfree, consists of Zee Action, Zee Premier and Zee Classic, which air movies of different genre and are primarily available on Dish TV DTH platform.

    Zee Turner had earlier reasoned that its demand is based on a recent ruling of a disputes tribunal in Dish TV vs. Star case wherein Star was asked to make available its channel to Dish at Rs. 27 per subscriber, which is 50 per cent less than the price cable ops pay.

    Dish TV had to wait for over 18 months since launch to finally manage to get Star channels on its DTH platform.

    After having got powerful products like Star Plus, Dish TV has announced that it will not charge its consumers for some months anything extra for the Star channels, most of which are in the basic tier of 78-odd channels and can be had for Rs. 185 per month by a subscriber of Dish TV.

  • Tata Sky, ESS introduce interactivity in sport with Actve Sports

    Tata Sky, ESS introduce interactivity in sport with Actve Sports

    MUMBAI: Interactive sports content for the Indian audiences! That is what DTH platform Tata Sky has up its sleeve. The service has tied up with ESPN Star Sports (ESS) to launch its Actve Sports service. The first event is the ongoing Natwest tri series between England and Pakistan.

    Basically at any time in the match a viewer if he/she has missed what happened earlier can get highlights at the click of a button. They can also get statistics of the teams, players as well as ball trajectory courtesy a virtual screen. Viewers can also switch the language commentary and get expert analysis. This also applies to channels that have dubbed feeds like Discovery.

    Tata Sky CEO Vikram Kaushik noted that this initiative transforms the viewer from a couch potato to an active participant. This he says is just the start of new interactive services that will be introduced soon.

    Tata Sky is also looking for other sports broadcasters to jump on the bandwagon. While it has started with cricket Kaushik says that the likes of soccer, tennis give a lot of scope. In the future one could see a service where the viewer can see a four or a six being hit from different angles. Of course this requires work on the part of the broadcaster to put up extra cameras in certain locations. Also for the Natwest series Kaushik noted that there is a dedicated team of professionals doing the necessary updates as a match progresses.

    Tata Sky is looking to introduce a pay per view service for films in the coming weeks. For this purpose it is talking to both Indian and Hollywood film producers. This he says is a way for producers to get additional revenue and fight piracy. As far as getting in more channels in addition to the over 50 channels already present Kaushik expressed optimism that Zee would come onboard. He is also looking to rope in Sun TV. As far as bringing in niche channels are concerned he noted that at the moment exclusivity in DTH is not allowed. He hopes that partial exclusivity will allowed in the future so that someone who is interested in niche content like gardening or cooking can watch that kind of content on DTH even if it is not present on cable.

    When asked about targets he said that he would be disappointed if Tata Sky did not reach the one million subscriber mark in the first year of operation. In terms of breakeven the company is looking at a four to five year time frame. Right now the introductory price is Rs. 200 a month in addition to the Rs. 3999 for the dish and installation. In a few months time subscribers can choose from packages.

  • Tata Sky adds four regional channels and introduces Actve Games

    Tata Sky adds four regional channels and introduces Actve Games

    MUMBAI: Tata Sky, the direct-to-home platform from Tata and Star Group has added four regional channels to its special introductory package of Rs 200 per month (inclusive of taxes). The DTH platform also introduces the fifth interactive service Actve Games.

    The four channels include Star Ananda, DD Chandana, DD Gujarati and DD Punjabi.

    The DTH company has earlier introduced interactive services such as Actve Newsroom, Actve Khabar, Actve Star News and an on-screen Guide.

    Actve Games, this dedicated interactive gaming service will be available free to all its subscribers. The service provides access to play multiple interactive games on television.

    According to an official release, the gaming service caters to all ages with the option of playing six exciting interactive games including Aliens, Trance, Solitaire, Cubix, Bug Blaster and Speed Spell on their television screen.

    This service termed as ‘easy-to-use’ can be played with the help of the Tata Sky remote, eliminating the need of investing in additional hardware, states the release. Further, to maintain the enthusiasm levels of its audiences, Tata Sky will refresh the games periodically.

    Actve Star News service presents the viewer with four screens in a single window allowing him to choose from current news, headlines, top stories and special features, at the press of a button. The service also scrolls text, allowing the viewer to read the headlines, weather updates of 35 cities and a constant update on the stock market.

    Tata Sky CEO and MD Vikram Kaushik said, “Services such as Actve Games and Actve Star News are perfect examples of how television today has transformed into an interactive medium, allowing viewers the opportunity to do more than just watch television. This is only the beginning, we will continue to introduce innovative services to enhance the entertainment choices for our subscribers.”

    Tata Sky recently launched its satellite television service across 300 cities in India on 8 August. Only 15 days from the launch and the service has already penetrated 2000 cities,the company claims.

    At present, the platform has on offer channels includes Star, Sony, Discovery, Disney, MTV, NDTV, ESPN Star Sports, National Geographic, Eenadu, TV Today, Asianet and many more.

  • Tata Sky and Zee Turner haggle on price

    Tata Sky and Zee Turner haggle on price

    NEW DELHI: Tata Sky’s talks with Zee Turner for its bouquet of channels have got stalled on the issue of price.

    While India’s second pay digital platform Tata Sky has evinced interest in the first two of the three bouquets of Zee Turner for Rs 42, the latter is insisting all its 29 channels should be taken.

    According to sources close to the negotiations, Zee Turner has conveyed that it’s ready to give all its channels to Tata Sky’s DTH platform for Rs 74 per subscriber, which is 50 per cent of the price that cable operators pay for the channels.

    Bouquet 1 of Zee Turner comprises Zee TV, Zee Cinema, Zee News, Zee Studio, Zee Bengali, Zee Gujarati, Zee Marathi, Zee Punjabi, Cartoon Network, Reality TV, CNBC, CNN, Zee Café, Zee Trendz, ETC, ETC Punjabi, Zee Jagran, Zee Smile, Zee Telgu and Zee Music..

    The second bouquet includes HBO, Pogo, Awaaz, VH1 and Zee Business. Zee Turner is soft bundling Zee Sports at a price benefit.

    The third bouquet, called Breakfree, consists of Zee Action, Zee Premier and Zee Classic, which air movies of different genre and are primarily available on Dish TV DTH platform.

    Interestingly, Zee Turner wants to keep Zee Sports out of the negotiations with Tata Sky, saying a deal for the sports channel — holders of cricket rights for matches to be played by India on non-ICC recognised venues — could be done separately.

    According to the sources, Zee Turner has reasoned that its demand is based on a recent ruling of a disputes tribunal in Dish TV vs Star case wherein Star was asked to make available its channel to Dish at Rs 27 per subscriber, which is 50 per cent less than the price cable ops pay.

    Zee Turner has further said that in the Dish vs Star case, when Dish had wanted select channels of Star, the Hong Kong-based broadcaster was unwilling to accede to the proposal.

    Extending the same logic, Zee Turner has conveyed to Tata Sky that it would have to take all its channels.

    However, Tata Sky is only interested in the first two bouquets of Zee Turner for a price of Rs 42 per subscriber per month.

    On August 8, while announcing the commercial launch of Tata Sky service in 300 cities, company’s MD and CEO Vikram Kaushik had admitted that talks with Zee Turner had not been concluded.

    Amongst the 55-odd channels being offered by Tata Sky presently to its subscribers, Zee and Turner channels like Zee TV, Zee Sports, Cartoon Network and Pogo and some third party products like HBO, Reality TV, Awaaz and CNBC TV18 are conspicuous by their absence.

    Country’s first pay DTH platform, the Subhash Chandra-owned Dish TV, boasts of 1.25 million subscribers.

    Pubcaster’s DD Direct+ claims a subscriber base of 3.5 to 4 million for its subscription-free service of free to air channels.

  • Tata Sky launches DTH service; STB price Rs 3999, basic subscription Rs 200

    Tata Sky launches DTH service; STB price Rs 3999, basic subscription Rs 200

    NEW DELHI/MUMBAI: Tata Sky Ltd, the $ 500 million joint venture between Tata Sons and the Rupert Murdoch-owned Star Group, today officially announced its arrival as India’s second DTH platform after Dish TV.

    Tata Sky is kicking of its service in 300 cities at an “introductory” monthly subscription of Rs 200 for the 55-odd channels it presently has on the platform.

    Price: hardware+installation Rs 3,999
    Monthly subscription: Rs 200
    No. of channels available: 55+
    Present area of service: 300 cities
    1st year target: 1 million subscribers
    Investments made till now: over Rs 25 billion
    Most critically, the Tata Sky set top box (supplied by News Corp owned NDS)
    has been priced at Rs 3,999 (inclusive of taxes). This includes installation
    and hardware cost and a full service warranty for one year.

    However, along with the monthly subscription of Rs 200, the Tata Sky offering will be more expensive than rival Dish TV’s package.

    Tata Sky CEO and MD Vikram Kaushik with Tata Sky chairman Ishaat Hussain
    Click here for a slideshow
    The Subhash Chandra-owned Dish TV is priced at Rs 3,290 (inclusive of taxes). This includes the cost of the STB as well as three months’ subscription. The monthly subscription for the basic Dish TV service of 75 channels is Rs 180.
    Announcing the launch at a glitzy event in Delhi where the likes of cricket commentator Harsha Bhogle rubbed shoulders with Mandira Bedi, Tata Sky MD and CEO Vikram Kaushik grandly proclaimed, “Entertainment will never be the same again.”

    Going on to harp on the state-of-the-art technology and finesse of the service, Kaushik added, “It’s a technological innovation that’ll bring the senses alive.”

    Apart from the many channels on the Tata Sky platform, a conspicuous absentee is the Zee Turner bouquet of over 20 channels as an agreement between Tata Sky and Zee Turner Ltd has not yet been concluded.

    Kaushik admitted that negotiations have not been concluded, but was hopeful that “things would get sorted out soon.”

    Another major absentee is the Sun Network, which dominates the South Indian markets. Tata Sky is, however, not alone in this, since Dish TV does not have access to the Sun channels either.

    “We are offering 55+ channels at the moment and with the passage of time the number of offerings would grow,” Kaushik said.

    The channels presently available on the non-tiered Tata Sky platform include all the channels from the Star (17), Sony Discovery One Alliance (14) bouquets as well as ESPN Star Sports and two channels of NDTV as its key offerings.

    It is worth noting here that it was only this morning that the deal for the carriage of the One Alliance channels by Tata Sky was signed and delivered.

    Confirming this to Indiantelevision.com, SET Discovery president Anuj Gandhi said the pricing terms was similar to the one signed recently with Dish TV.

    One Alliance is being paid around Rs 38 per subscriber by Dish for its channels. The deal is a five-year one that is extendable at the end of it, Gandhi revealed.

    Also available on the Tata Sky platform would be some Doordarshan channels as well the likes of Times Now, Aaj Tak, Headlines Today, etc. Some interactive and specially designed movie channels have also been thrown in as a sop.

    The Tata Sky service, Kaushik claimed in the presence of his company chairman Ishaat Hussain, has been designed to give subscribers “choice, control and convenience” in the way they want to watch television.

    A host of interactive services such as an on-screen programme guide, Actve Sports, Actve Star News, Actve Newsroom and Actve Khabar are also on offer.

    To offer maximum convenience to subscribers, Tata Sky has set up a pan-India distribution network of popular consumer electronic stores and mobile phone outlets for retailing its hardware and prepaid recharge vouchers.

    The pre-paid vouchers come in various denominations starting off with Rs 260.

    The company has also tied up with LG, ITC International Business Division and Indian Oil Corporation as part of its distribution drive.

    “We are looking at ramping up our activity and service over the next three months when the service should be covering the whole of India,” Tata Sky consumer marketing head Vikram Mehra said.

    The company has engaged a field force of approximately 3,000 people who will be complemented by a high-end 24×7 call centre, manned by multi-lingual customer service associates, trained to solve all customer problems.

    But Mehra was not forthcoming on the media campaign that’s about to break “soon”, except to say that it would be a 360 degree campaign using all normal media outlets.

    Tata Sky is an 80:20 DTH joint venture between the Tata Group and Hong Kong-based Star Group.

    The joint venture has invested over Rs 25 billion in the project till now, according to Kaushik, who added the target of 1 million subscribers in the first year is achievable.

    The unveiling of the Tata Sky service finally turns into reality a dream Murdoch has had since 1997 – of having a DTH platform in India

  • Interoperability wouldn’t support VAS, interactivity: Kaushik

    Interoperability wouldn’t support VAS, interactivity: Kaushik

    NEW DELHI: With the arrival of the second pay DTH player in the market, a buzz word would be interoperability, meaning whether consumers can switch from one service to another effortlessly.

    Though Indian government norms specify that all DTH systems need to be interoperable for consumer’s convenience, in reality it may not be so.

    Vikram Kaushik, MD and CEO of Tata Sky, which launched its commercial service on 8 August, hinted that interoperability may be limited.

    “Interoperability may not support interactive and value added services,” Kaushik admitted to a specific query on the issue today in Delhi.

    Tata Sky consumer marketing head Vikram Mehra explained that for seamless interoperability of all services, including interactive services, DTH service providers must have similar software.
    “In the absence of some (proprietary) software, value added services of a DTH platform may not get supported when a consumer changes the service provider. Yes, the TV channels would be available and that’s what government rules specify,” Mehra elaborated.

    What does this mean?

    If an existing Dish TV consumer, wants to switch over to Tata Sky service and hopes just a replacement of the smart card in the set-top box would give him all the features of Tata Sky, then he would have to think again.

    Features like interactive news and sports and some value added services like movie-on-demand of Tata Sky would not be available by just inserting a Tata Sky smart card in a set-top box bought/rented from Dish TV.

    For the records, Siebel will manage customer relationship management of Tata Sky, while Kenan will support the billing system, SAP will be responsible for enterprise resource planning and Sun Microsystems will provide technology infrastructure.

    The boxes would be sourced from Thomson and Korean company Humax.

    Both the companies will be manufacturing the set-top boxes in India, Kaushik said, which would help in keeping the price line under control.

    At present country’s first pay platform, Dish TV, boasts of 1.25 million subscribers, while pubcaster Doordarshan’s subscription-free DD Direct+ has a reported consumer base of 3.5 million.

  • Dish TV set to create niche channels to beat the competition

    Dish TV set to create niche channels to beat the competition

    NEW DELHI: With a second player in the DTH arena round the corner in the form of Tata Sky, Dish TV is finalizing creation of new channels for its subscribers.

    According to Dish TV CEO Sunil Khanna, work has started on new niche channels to be introduced on the DTH platform over the next 12-24 months.

    Pointing out that the target is to have a between 190-200 channels on Dish TV, Khanna said, “Some of the new channels would be created within the Zee group, while few may be brought in as part of third party distribution.”

    The reason behind creating niche channels instead of importing products from outside India is that not all niche channels available are suited for Indian viewers.

    For example, Khanna said, if Dish wants to introduce a premium gardening channel, there was no use getting one from outside as the weather conditions and local environment is different in India.

    “To give an instance, if we have a gardening channel, then it’s best to create it in India and in-house. This way we would also be able to study the feasibility of such niche channels, which may have limited, but loyal viewership that would be ready to pay even a premium,” Khanna said.

    Dish TV, country’s first pay TV platform, is managed by the Subhash Chandra-controlled ASC Enterprises that is the DTH licence holder. Another Chandra company, Zee Network, has a programme supply agreement with ASC.

    Dish TV, which is pumping up the noise around the usefulness of subscribing to a DTH service, is also increasing its investment in the project.

    “We have spent around Rs 3.5 billion in the DTH project till now, out of which a major part has been spent on customer acquisition,” Khanna said.

    He added that investment would be upped “as needed from time to time to expand operations and offerings.”

  • Tata-Sky approaches TDSAT against Zee over bouquet pricing

    Tata-Sky approaches TDSAT against Zee over bouquet pricing

    MUMBAI:There seems to be no end to the thrust and parry going on over the DTH airwaves. Close on the heels of Dish TV wresting a favourable decision against Star India, Tata Sky has moved the Telecom Disputes Settlement And Appellate Tribunal (TDSAT) — against what it terms as Zee’s exhorbitatnt terms for providing its network channels to its still-in-the-pipeline DTH service.

    The petition by Tata Sky before the appellate tribunal makes Zee Turner Ltd, Zee Telefilms Ltd,Turner International India and Dish’s managing company ASC Enterprises LTD as party to the case.

    The Tata Sky petition alleges that the Zee Group has denied supply of Zee Turner bouquet of channels to the former’s yet-to-be-launched DTH service under reasonable terms.

    The petitioner has sought “to obtain appropriate direction for the signals of the channels,” alleging that respondent Zee Turner has quoted unreasonable terms for supply of its signals to Tata Sky.

    Contacted by Indiantelevision.com, a senior executive at Dish TV today refrained from commenting on the issue, saying, “We have yet not received any direction from TDSAT.”

    The disputes tribunal has given the respondents three days from the day they receive an official intimation to file its replies.The next date of hearing is 25 July 2006.

    As per regulatory norms, all content should be made available to all delivery platforms on a non-discriminatory basis.

    Last week, the tribunal had delivered a verdict laying down benchmark rate for channel prices for DTH platforms, while directing Star to make available its channels to Dish TV.

    Main respondent Zee Turner is a 74:26 distribution joint venture between Zee Telefilms and Time Warner company Turner International India.

    The cable pricing of the two Zee-Turner bouquets is Rs 83.65 plus service tax. Zee-Turner’s bouquet one comprises Zee TV, Zee Cinema, Zee Movies, Zee English, CNN, Cartoon Network, CNBC, Trendz, Reality TV, Zee Marathi, Zee Punjabi, Zee Bangla and Zee Gujarati and is priced at Rs 58.85 per subscriber/per month. The second bouquet carries HBO, Vh1, Pogo, Zee Business and Awaaz, which is available at Rs 25 per subscriber/per month.

    Tata Sky’s complaint before TDSAT is that Zee is seeking the same pricing terms for supplying its channels to its DTH service as is its cable rates.

    In what manner TDSAT responds to the Tata Sky complaint will be watched with close interest. After all, in its earlier order in favour of Dish TV, TDSAT, while directing the sector regulator to set a benchmark for channel prices for DTH services, said that Star channels should be made available to Dish TV at half the price at which they are available to cable operators.

    The tribunal’s reasoning in the earlier case was that DTH is an addressable system where loss of revenue down the value chain is negligible, if not zero.