Tag: Tata Sky

  • Pocket mein TV with Tata Sky Mobile

    Pocket mein TV with Tata Sky Mobile

    MUMBAI: Tata Sky has announced its plans to launch its latest innovation – ‘Everywhere TV’ – as a part of the Tata Sky Mobile.

     

    The ad commercials brings alive the concept of live television on mobile devices.
    The ad films of this innovative service convey the idea of carrying television in your pocket through amusing stories that audience will relate to. Everywhere TV will offer Tata Sky subscribers, a world of unlimited entertainment opportunities that no one will believe till they experience it themselves.

     

    Tata Sky chief commercial officer Vikram Mehra said, “Our research has shown that lifestyles are getting busier in today’s day and age. Today over 60 per cent of the (Tata Sky) population use internet to view videos on their Smart phones and tablets either at home or at office.

     

    Everywhere TV is a unique service for all those valued subscribers who want to keep in touch with their favorite shows and channels that they have subscribed on Tata Sky even when they are on move through their mobile handsets.”

     

    “The commercial communicates how television viewing amongst mature audiences has reached the next level, when ones mobile is referred to as ‘TV’ due to the Tata Sky Everywhere TV,” he added.

     

    Tata Sky’s Everywhere TV will be available this festive season on smart phones with iOS and Android platforms. Along with live television, subscribers can record their favourite content and use the Video-on-demand option which allows one to download from a library of over 2,000 videos. Everywhere TV is the answer to entertainment needs anytime and anywhere…with ‘Tata Sky mobile, Ab TV aapke Pocket mein!’

  • Tata Sky launches 9X Jhakaas for its subscribers

    Tata Sky launches 9X Jhakaas for its subscribers

    MUMBAI: Tata Sky has added one more channel to its bouquet. 9X Jhakaas, the Marathi music channel of 9X Media will now feature on number 798 for Tata Sky’s eight million subscribers.

    “The launch of the channel 9X Jhakaas on Tata Sky is all about striking the right chord with our Marathi subscribers. Our commitment has always been to offer the best blend of channels. As music is the universal language, this channel will complement others in our channel portfolio,” said Tata Sky vice president-content Mukund Sharma.

    Customers can subscribe to the channel by sending an SMS <9xjh> to 56633 from their registered telephone number (RTN).

    Speaking about this development 9X Media EVP and new business head Punit Pandey said, “We are delighted to announce that Tata Sky subscribers can now enjoy nonstop hit Marathi music and humorous short format shows round the clock on 9X Jhakaas. We hope that our viewers on Tata Sky will also enjoy our new show – Jhakaas Khaas and the popular programming Lai Bhari which gives a great insight into the Marathi Film and Music industry.”

  • Tata Sky launches 9X Jhakaas for its subscribers

    Tata Sky launches 9X Jhakaas for its subscribers

    MUMBAI: Tata Sky has added one more channel to its bouquet. 9X Jhakaas, the Marathi music channel of 9X Media will now feature on number 798 for Tata Sky’s eight million subscribers.

    “The launch of the channel 9X Jhakaas on Tata Sky is all about striking the right chord with our Marathi subscribers. Our commitment has always been to offer the best blend of channels. As music is the universal language, this channel will complement others in our channel portfolio,” said Tata Sky vice president-content Mukund Sharma.

    Customers can subscribe to the channel by sending an SMS <9xjh> to 56633 from their registered telephone number (RTN).

    Speaking about this development 9X Media EVP and new business head Punit Pandey said, “We are delighted to announce that Tata Sky subscribers can now enjoy nonstop hit Marathi music and humorous short format shows round the clock on 9X Jhakaas. We hope that our viewers on Tata Sky will also enjoy our new show – Jhakaas Khaas and the popular programming Lai Bhari which gives a great insight into the Marathi Film and Music industry.”

  • Tata Sky gets Ciscos Videoscape Video Everywhere solution for multi-screen experience

    Tata Sky gets Ciscos Videoscape Video Everywhere solution for multi-screen experience

    MUMBAI: Tata Sky has taken a lead in enhancing consumer experience. The direct to home player has deployed Cisco’s ‘Videoscape Video Everywhere’ solution, a thin-client user interface application enabling new multi-screen experiences beyond the set-top box.

    The DTH player is the first in Asia to deploy this solution. Rolled out first on iOS and soon to be on Android platforms, this live streaming service will be available on many mobile devices such as smartphones and tablets such as iPads.

    The ‘Videoscape Video Everywhere’ solution is a part of Cisco Videoscape Unity, a platform that delivers and monetises a new generation of compelling, differentiated video experiences, which are personalised, synchronised and social. It offers both content management and user interface capabilities to enable consistent and synchronised experiences across all subscribers’ devices, including TVs, tablets, PCs, mobile devices and games consoles.

    The solution also provides multi-platform security technology to provide the critical end-to-end content protection required to monetise premium content and services. With advanced search and other content discovery features, subscribers can expect unprecedented flexibility to find their favourite content and new content of interest quickly and easily.

    Cisco Asia Pacific vice president Sue Taylor said, “Video services have never been more popular or valuable. Video has moved beyond TV and to differentiate their offerings, video service providers have to take multi-screen experiences to the next level – delivering video in a more exciting, and engaging way. We are excited to work with Tata Sky on this journey of providing next-generation experience to its subscribers. With this solution, they may be able to watch live, on-demand, and catch-up video content on any iOS and Android device, anytime, anywhere. Furthermore, Tata Sky will be able to improve subscribers’ loyalty, speed time to market of new services and service enhancements as well as assure high quality even over unmanaged networks and devices.”

    “We always strive to provide unparalleled services and superior experience to our consumers. Our subscribers’ will be able to take the video experience with them on the move; thereby transforming their handheld device into a fully-functional TV screen with an interface which is clean, simple and easy to navigate. Cisco’s global experience and technology leadership will help us to unleash a new generation of video experiences for our viewers and at the same time strengthen our competitive edge,” informed Tata Sky CCO Vikram Mehra.

  • Tata Skys Everywhere TV to go live on Sunday!

    Tata Skys Everywhere TV to go live on Sunday!

    MUMBAI: Tata Sky will change the way you watch television as it goes live with its latest innovation- ‘Everywhere TV’ from Sunday, 27th October, 2013. Currently, available on iOS platforms & soon to be available on Android, Everywhere TV is a unique offering by which Tata Sky subscribers will be able to watch (Live TV) and control (Catch up TV) their television services on the go. Consumers can now choose from a diverse selection of over 50 channels on a single platform instead of downloading and paying for multiple apps offering different channels or services. The excusive offering can be downloaded for free while streaming will be available for an admin fee of just Rs. 60 per month. The application will be accessible on 4G/3G/EDGE/Wi-Fi & broadband services irrespective of the mobile operator used.

  • Its Raining Gold on Zee Anmol

    Its Raining Gold on Zee Anmol

    MUMBAI: Zee Entertainment Enterprises Limited (ZEE), India’s leading television, media & entertainment conglomerate’s recently launched free-to-air GEC ‘Zee Anmol’ is happy to announce its festive season bonanza for its valued viewers. The channel has plans of daily gifting its ‘anmol’ viewers ‘Ek tola sona’ amongst several other bumper prizes as the gratification of its 2-week contest called ‘Zee Anmol Dekho, Sona Jeeto’. Starting 25th October till 5th November, questions about the channel’s primetime shows will be posed to viewers in the course of their telecast between 6:30 and 10 PM daily. Viewers will be required to SMS ZA <Their Answer> <Their Name> <City Name> to 57575. One lucky winner will take home ‘1 tola sona’ every day and many more will walk away with other exciting prizes. What’s more … winners will be declared on the very next day!

    Positioned as ‘Dil Choo Jaaye’, ‘Zee Anmol’ is a channel that believes in touching people’s hearts through real, genuine emotions depicted through some of the best shows that Indian Television has ever seen. ‘Zee Anmol’ stands for the most invaluable things in life – Love, family, memories! Already available across major MSO’s, cable operators and key DTH platforms such as Dish TV, DD Direct, Tata Sky, Big TV, Siti Cable, Hathway, DEN, Digi Cable and WWIL, ‘Zee Anmol’ showcases some of the choicest, hand-picked content in the history of Indian television including the most unforgettable shows from ZEE’s repository. It features some of the current hot favorite fiction and non-fiction properties of Zee TV as well as entertaining movies and kids’ content. The current programming line-up of ‘Zee Anmol’ includes shows like ‘Pavitra Rishta’, ‘Choti Bahu’, ‘Saat Phere’, ‘Naagin’, ‘Maayka’, ‘Kasamh Se’, ‘Sindoor’, ‘Jhansi ki Rani’, ‘India’s Best Dramebaaz’, ‘Shabaash India’ and ‘Dance India Dance’ amongst others.

    Tune in to ‘Zee Anmol’ for entertainment that is bound to touch your hearts. It cant get better for the viewers to win gold every day.
     

  • North East Live in talks with DTH players

    North East Live in talks with DTH players

    Kolkata: ‘North East Live’, the first 24×7 satellite news channel launched in Arunachal Pradesh at the beginning of this month, is in talks with DTH (direct-to-home) players like Tata Sky, Dish TV, Airtel, etc to get itself integrated in the list of channels offered to subscribers by them. For this, the channel has earmarked an annual budget of Rs 12 crore-Rs 13 crore.

    In Arunachal Pradesh, the DTH players charge around Rs 4.5 crore every year as carriage fees.

    The news channel also plans to start a beauty pageant very soon. It has tied up with Femina Miss India in order to make participating in the contest easier for the girls from north east India. The girls can directly get in touch with the channel.

    ‘North East Live’ is a sister channel of Guwahati-based Pride East Entertainment Private Limited running three other channels-namely ‘Newslive’, a news channel; while ‘Rang’ and ‘Ramdhenu’ are general entertainment channels (GEC) channels.

    “This is the fourth venture of Pride East Entertainment. The news would be telecast in Hindi, English, Assamese and Bengali. We would focus on the political beat more as north eastern states are likely to see many developments,” said Caushiq Bezboruah, chief executive officer, Pride East Entertainments.

    Pride East Entertainments has around 350 employs working for them. For the ‘North East Live’, there is a team of 50 people. “We have set up a studio at Arunachal Pradesh and for the Guwahati reporting, the infrastructure and manpower of ‘Newslive’ are used,” said Bezboruah.

    Talking about their plan to get them included on the DTH platform, Bezboruah says that the DTH players have strong foothold as compared to local cable operators in the state. “The players would take a view of the percentage of our acceptance among viewers. They will do a survey probably,” he said.

    While talking about the tie up with Femina Miss India, he said that many aspiring women miss the opportunity because of the difficulty of travelling to Kolkata. “But this would make it easier for them,” he said.

    He even thinks that with this new works out, the people across the country and abroad will be able to know more about north east India via their channels. “The information about north east India missed by the mainstream channels will reach the rest of the country and the world from now on through this satellite channel,” he said.

    On being asked about the media scenario in the north eastern region of the country, Bezboruah said it is very similar to the other parts of the country and revenue generation is challenging.

  • Pocket mein TV with Tata Sky Mobile

    Pocket mein TV with Tata Sky Mobile

    MUMBAI: Tata Sky has announced its plans to launch its latest innovation – ‘Everywhere TV’ – as a part of the Tata Sky Mobile.

    The ad commercials brings alive the concept of live television on mobile devices. 
    The ad films of this innovative service convey the idea of carrying television in your pocket through amusing stories that audience will relate to. Everywhere TV will offer Tata Sky subscribers, a world of unlimited entertainment opportunities that no one will believe till they experience it themselves.

    Tata Sky chief commercial officer Vikram Mehra said, “Our research has shown that lifestyles are getting busier in today’s day and age. Today over 60 per cent of the (Tata Sky) population use internet to view videos on their Smart phones and tablets either at home or at office.

    Everywhere TV is a unique service for all those valued subscribers who want to keep in touch with their favorite shows and channels that they have subscribed on Tata Sky even when they are on move through their mobile handsets.”

    “The commercial communicates how television viewing amongst mature audiences has reached the next level, when ones mobile is referred to as ‘TV’ due to the Tata Sky Everywhere TV,” he added.

    Tata Sky’s Everywhere TV will be available this festive season on smart phones with iOS and Android platforms. Along with live television, subscribers can record their favourite content and use the Video-on-demand option which allows one to download from a library of over 2,000 videos. Everywhere TV is the answer to entertainment needs anytime and anywhere…with ‘Tata Sky mobile, Ab TV aapke Pocket mein!’

  • Recharge Tata Sky connections through Yes Bank ATM

    Recharge Tata Sky connections through Yes Bank ATM

    MUMBAI: Recharging your Tata Sky connection couldn’t get easier. The direct-to-home service provider and Yes Bank have come together to provide its respective customers an easy medium to recharge the DTH connection. The Yes Bank customers can simply walk into any Yes Bank ATM to recharge their Tata Sky account.

    “The purpose is to make recharging of Tata Sky connections easier for customers,” says Tata Sky CEO Harit Nagpal. The ATM recharge method is the newest addition to Tata Sky’s already existing options of recharging through retailers, debit/credit cards, call center, mobile app, WAP and SMS recharge. “We have taken a step towards making recharges available to customers in a convenient way,” adds Nagpal.

    Yes Bank is the first of the lot from the banks that Tata Sky has approached for activating this facility. “We are in touch with many other banks. There will be many more such activations that will take place in the time to come. Yes Bank is a start,” says he.

    Commenting on the tie up with Yes Bank, Tata Sky chief commercial officer Vikram Mehra says, “We are proud to be associated with Yes Bank, known for its customer service centricity for this offering. Tata Sky has constantly endeavored to customise its bouquet of product and services for its evolving subscriber base. With the advancement of technology; the option of instant ATM based recharge facility will help reach out to subscribers spread across the country. Using the wide spread network of the bank along with other touch points, Tata Sky looks forward to increasing convenient modes of payments in the future.”

    Yes Bank with its 1100+ ATMs pan India is hoping to better its services with this addition. “This is a result of our ever endearing efforts to offer superlative ‘consumer convenience’ across the board. And it gives us immense pleasure to find like minded partners, to work closely towards jointly achieving a platform aimed at ‘Customer Delight’,” adds Yes Bank senior president & country head, liabilities, cards & direct banking Chitra Pandeya.

  • Tata Sky to relay Pankaj Udhas live in concert on Actve Music

    Tata Sky to relay Pankaj Udhas live in concert on Actve Music

    NEW DELHI: The eminent ghazal singer Pankaj Udhas will now feature in the musical concert ‘Khazana – a festival of Ghazals’ live on Tata Sky’s interactive platform, Actve Music. While the event takes place in Mumbai, Tata Sky subscribers across the country will enjoy the Ghazal maestros live from the comfort of their homes.

    Celebrating eleven glorious years of soulful melodies, “Khazana – a festival of Ghazals”, will raise funds for Cancer and Thalassemic patients and children through an annual event that provides a rare opportunity for Ghazal aficionados to experience the rich and vibrant performances of India’s top performers on 26 and 27 July.

    This year, “Khazana” will feature a multitude of talents including Bhupinder and Mitali Singh, Anup Jalota, Talat Aziz, Ahmed Hussain and Mohd. Hussain, Kavita Seth, Sudeep Banerji, Runa and Neha Rizvi, Anita Singhvi, Sumeet Tapoo, Pooja Gaitonde and Pankaj Udhas.

    Tata Sky has associated with Hungama.com (which powers the Actve Music service), to bring to its customers, a first of its kind event where Pankaj Udhas will officially launch his Album ‘Sentimental’ exclusively on Tata Sky Actve Music. A sneak peak of the album was made available exclusively to the Tata Sky.