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Tag: Tata Chemicals Ltd

  • TCSRD launches para-sport training program in Porbandar

    TCSRD launches para-sport training program in Porbandar

    Mumbai: TCSRD, the corporate social responsibility arm of Tata Chemicals Ltd announced a pioneering para-sport training program in Porbandar today. This initiative has been launched in collaboration with renowned Bhima Khunti, who has personally overcome physical challenges to pursue his passion for sports. Bhima is a part of the Indian wheelchair cricket team, captain of the Gujarat wheelchair cricket team, and a state-level gold medallist in the wheelchair hurdle race, discus throw, and shotput.

    The event witnessed the presence of key dignitaries including, Manish Kumar Jilaniya – district sports office Porbandar; and sports enthusiast Jesal Kadchha, who joined in celebrating this momentous occasion. The program emphasised on inclusivity and support for para-sports reflecting TCSRD’s commitment to fostering opportunities and enabling individuals like Bhima Khunti to showcase their exceptional abilities.

    In a succinct six-month initiative, TCSRD’s para-sport training program in Porbandar aims to train 20 local youth for National and International competitions. This transformative endeavour will provide comprehensive support, including essential equipment, expert coaching, and mentoring. Bhima Khunti, the inspirational athlete at the heart of this initiative, symbolises resilience, determination, and an unwavering passion for sports. His remarkable journey aligns well with Tata Chemicals’ broader vision to elevate the quality of life within communities.

    Tata Chemicals Ltd’s chief manufacturing office & plant head (Mithapur) N Kamath said, “We recognise the imperative to extend desired attention and acclaim to para-sports and the multitude of talents within our nation. Through this program, we aspire to cultivate a culture of inclusivity in sports. Despite para-athletes emerging as ambassadors for national campaigns, significant challenges persist, including the scarcity of academies for para-athletes, coaches, and infrastructure, besides battling societal stigma. There exists a crucial need for heightened awareness, inclusion, and recognition of para-sports in India, coupled with increased investments and innovations in this domain.”

    “Welcoming sportsman Bhima Khunti aboard, this mission is a substantial step towards championing this cause. His esteemed stature and remarkable accomplishments will inspire many. We are steadfast in our commitment to contribute to the global recognition of Indian para players, making them a formidable force on the international stage.” he added.

    In recent years, India’s para-sports scene has witnessed significant growth. In the 2023 Asian Para Games, India crossed the 100-medal mark and bagged 111 medals – 29 gold, 31 silver and 51 bronze. In Tokyo Paralympics 2021, India bagged 19 medals, including five golds.

    Sharing his enthusiasm, Bhima Khunti commented, “I am thrilled and deeply honoured to embark on this transformative journey with TCSRD. This association goes beyond just a training program; it is a testament to the power of perseverance and the belief that sports can break barriers. Tata Chemicals’ commitment to para-sport aligns seamlessly with my own journey, and I am grateful for the opportunity to contribute to the empowerment of youth in Porbandar. Together, we aim to inspire, overcome challenges, and redefine possibilities in the world of para-sport. I look forward to a fruitful partnership that not only enhances sporting skills but also fosters a sense of community and inclusivity.”

    TCSRD, the social responsibility wing of Tata Chemicals Ltd is committed to creating positive societal impacts through innovative initiatives, aligning with the organisation’s broader vision of responsible corporate citizenship.

  • ‘Indians know little about India’s Olympic quest at Rio’ says Tata Salt’s survey

    ‘Indians know little about India’s Olympic quest at Rio’ says Tata Salt’s survey

    MUMBAI: 40 per cent under the age of 30 believe India stands a chance to win an Olympic medal for Cricket; 48 per cent of the people surveyed believe that India has hosted the Olympic Games in New Delhi and 87 per cent of women under 30 years wish to have chosen being an Olympic sportsperson as a career, over being film stars and entrepreneurs — these are some of the findings made by Tata Salt’s ‘Namak Ke Waastey’ survey that was conducted to gauge the Olympic quotient of Indians in the run-up to Rio Olympics 2016.

    The nationwide survey is one of the initiatives under the ‘Namak ke Waastey’, which is aimed at catalysing conversations and generating mass support for Indian Olympians headed to Rio.

    Tata Salt ‘Namak ke Waastey’ survey reveals India’s fascination with its favourite sport with around 40% men and women under the age of 30 believing that India stands a chance to win the medal for cricket, which isn’t even an Olympic sport! On the other hand, only 14% of those surveyed pin their medal hopes on shotput, while boxing and wrestling have secured support from 30% and 40% respondents respectively. Call it the effect of a recently released Bollywood movie or just their new found admiration for the strenuous sport, but wrestling seems to be reigning among Indian women. Almost 60% of women have chosen wrestling as the sport that could get India its Olympic medal.

    The survey however paints a surprisingly different picture when it comes to aspirational career choices. 87% of women and 69% men under 30 years of age would have wished to be an Olympian sportsperson, overriding popular career options such as writer, film star/ rock musician/ rock/pop star and entrepreneur. It is noteworthy to mention that nearly 75% of the total respondents under 30 years chose Olympic sportsperson as an aspirational career if given a choice. These results clearly demonstrate that India is a hotbed of young sports aspirants.

    Speaking on the results of the survey,Tata Chemicals Ltd. (Consumer Products Business) marketing head Sagar Boke said, “The purpose of conducting the Tata Salt ‘Namak ke Waastey’survey, was to gauge the Olympic sentiment among Indians and is an initiative to connect effectively with the audience. The survey findings throw light on various facts that us Indians are ignorant of, from whether Olympics has ever been held in India to cricket being an Olympic sport! Though Indians seems to be ignorant about the Olympic Games and our athletes in general, the surprising and positive highlight of the survey is that if given a choice, maximum number of them want to be Olympic sportspersons. India is indeed brimming with sporting talent, just waiting to be explored. The ‘Namak ke Waastey’ campaign has been crafted with this very purpose in mind – first, to create a genuine platform for the Indian Olympians in general which brings forth their struggle, passion and indomitable spirit thus educating the masses on what goes on behind the scenes and second, to catalyze conversations and bring about unity in our support for them.”

    Finally, the most shocking insight was the answer to the question whether India has ever hosted the Olympic Games, where 48% of the people surveyed answered in the affirmative, stating that they were held in New Delhi. In fact, the only international multi-sport event held in Indian was the 2010 Commonwealth Games whereas in 2015 it was agreed that 2024 is too early for India to bid for hosting the Olympic Games.

    India is sending its largest ever delegation to the Rio Olympics 2016 and in an effort to garner mass support for the Indian athletes, Tata Salt tied up with the India Olympics Association (IOA) as a proud sponsor of the Indian Olympics contingent. The brand is dedicated to generating awareness about less sensational sports and winning mass support for players representing the nation at Rio this year. ‘Namak ke Waastey’ is a step forward in Tata Salt’s journey of augmenting consumer trust over the years, through innovative brand building and distinctive campaigns. While the campaign brings forth their stories of hard work, determination, hope and most of all, the pride of representing India at the Olympics, the objective is to spark the change from indifference to mass support amongst a nation of 1.2 billion people.

  • ‘Indians know little about India’s Olympic quest at Rio’ says Tata Salt’s survey

    ‘Indians know little about India’s Olympic quest at Rio’ says Tata Salt’s survey

    MUMBAI: 40 per cent under the age of 30 believe India stands a chance to win an Olympic medal for Cricket; 48 per cent of the people surveyed believe that India has hosted the Olympic Games in New Delhi and 87 per cent of women under 30 years wish to have chosen being an Olympic sportsperson as a career, over being film stars and entrepreneurs — these are some of the findings made by Tata Salt’s ‘Namak Ke Waastey’ survey that was conducted to gauge the Olympic quotient of Indians in the run-up to Rio Olympics 2016.

    The nationwide survey is one of the initiatives under the ‘Namak ke Waastey’, which is aimed at catalysing conversations and generating mass support for Indian Olympians headed to Rio.

    Tata Salt ‘Namak ke Waastey’ survey reveals India’s fascination with its favourite sport with around 40% men and women under the age of 30 believing that India stands a chance to win the medal for cricket, which isn’t even an Olympic sport! On the other hand, only 14% of those surveyed pin their medal hopes on shotput, while boxing and wrestling have secured support from 30% and 40% respondents respectively. Call it the effect of a recently released Bollywood movie or just their new found admiration for the strenuous sport, but wrestling seems to be reigning among Indian women. Almost 60% of women have chosen wrestling as the sport that could get India its Olympic medal.

    The survey however paints a surprisingly different picture when it comes to aspirational career choices. 87% of women and 69% men under 30 years of age would have wished to be an Olympian sportsperson, overriding popular career options such as writer, film star/ rock musician/ rock/pop star and entrepreneur. It is noteworthy to mention that nearly 75% of the total respondents under 30 years chose Olympic sportsperson as an aspirational career if given a choice. These results clearly demonstrate that India is a hotbed of young sports aspirants.

    Speaking on the results of the survey,Tata Chemicals Ltd. (Consumer Products Business) marketing head Sagar Boke said, “The purpose of conducting the Tata Salt ‘Namak ke Waastey’survey, was to gauge the Olympic sentiment among Indians and is an initiative to connect effectively with the audience. The survey findings throw light on various facts that us Indians are ignorant of, from whether Olympics has ever been held in India to cricket being an Olympic sport! Though Indians seems to be ignorant about the Olympic Games and our athletes in general, the surprising and positive highlight of the survey is that if given a choice, maximum number of them want to be Olympic sportspersons. India is indeed brimming with sporting talent, just waiting to be explored. The ‘Namak ke Waastey’ campaign has been crafted with this very purpose in mind – first, to create a genuine platform for the Indian Olympians in general which brings forth their struggle, passion and indomitable spirit thus educating the masses on what goes on behind the scenes and second, to catalyze conversations and bring about unity in our support for them.”

    Finally, the most shocking insight was the answer to the question whether India has ever hosted the Olympic Games, where 48% of the people surveyed answered in the affirmative, stating that they were held in New Delhi. In fact, the only international multi-sport event held in Indian was the 2010 Commonwealth Games whereas in 2015 it was agreed that 2024 is too early for India to bid for hosting the Olympic Games.

    India is sending its largest ever delegation to the Rio Olympics 2016 and in an effort to garner mass support for the Indian athletes, Tata Salt tied up with the India Olympics Association (IOA) as a proud sponsor of the Indian Olympics contingent. The brand is dedicated to generating awareness about less sensational sports and winning mass support for players representing the nation at Rio this year. ‘Namak ke Waastey’ is a step forward in Tata Salt’s journey of augmenting consumer trust over the years, through innovative brand building and distinctive campaigns. While the campaign brings forth their stories of hard work, determination, hope and most of all, the pride of representing India at the Olympics, the objective is to spark the change from indifference to mass support amongst a nation of 1.2 billion people.