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Mumbai: Taproot Dentsu, the creative agency from the house of dentsu India, was awarded the creative mandate for the forthcoming campaign of the leading tech giant,...
MUMBAI: Eureka Forbes, which is responsible for creating iconic brands including Aquaguard and Euroclean, has roped in Taproot Dentsu to handle its creative duties. The agency,...
A new social initiative titled #WorkToLiveToWork has been undertaken by the International Advertising Association’s (IAA) India chapter with Nandini Dias, managing committee member of IAA and...
MUMBAI: Taproot Dentsu, the creative and communication agency from Dentsu Aegis Network, has strengthened its planning prowess with the appointment of Farah Bashir as Vice President,...
MUMBAI: Taproot Dentsu, the creative and communication agency from Dentsu Aegis Network, has strengthened its planning prowess with the appointment of Farah Bashir as Vice President,...
BENGALURU: Myntra, India’s leading platform for mass premium fashion will be launching a multi-media campaign by the end of this week, revealed Myntra Fashion chief marketing...
BENGALURU: Myntra, India’s leading platform for mass premium fashion will be launching a multi-media campaign by the end of this week, revealed Myntra Fashion chief marketing...
MUMBAI: Creating a buzz amongst Indian techies and netizens lately is the new Airtel 4G TVC. The ad features a duo competing against each other by completing different tasks...
MUMBAI: To tell a brand’s philosophy in just 30 seconds isn’t an easy task. But everyday creative minds oil their machines to do just the same....
Dentsu created waves early this year when the Indian National Congress chose the agency to handle its creative mandate for the 16th Lok Sabha elections. The...
At a party I attended recently, a woman narrated how at her job interview she was asked if she was planning to get married soon. The...
GOA: Indiantelevision.com had reported last month on how digital agencies were really looking forward to the ninth edition of GoaFest. It can be noted that out...
GOA: The Day 2 of the ninth edition of GoaFest got bigger and grander, as 190 awards were given away across 9 categories. Alok Nanda &...
MUMBAI: At the Adfest 2014 held at Pattaya in Thailand from 6-8 March, Indian agencies won a total of 26 metals, eight less than last year....
MUMBAI: It was in 2006 when advertising professional Viral Pandya found his calling. With over 15 years of experience at that time, Viral wanted to break-free...
MUMBAI: With plans to strengthen its creative team, Taproot India has hired Mayuresh Dubhashi as associate creative director. “There’s a reason why Taproot is the hottest...
Mumbai: In today’s inundated instant messaging market, it is important for companies to plan a strategy that allows them to connect with a wider audience in...
MUMBAI: Umesh Shrikhande has joined Taproot India as the new chief executive officer. The announcement was made by Dentsu India Group. Shrikhande, an advertising veteran with...
MUMBAI: US-based Fast Company Magazine has named Taproot India co-founder and chief creative officer Agnello Dias as one of the 100 Most Creative People in Business...
MUMBAI: Razorfish, the technology-led digital company from Publicis Groupe, has appointed Manan Mehta as head of business and senior vice president – India. Mehta joins Razorfish...
MUMBAI: Taproot has become the first agency of Indian origin to win the ‘Creative Agency of the Year‘ title at Adfest. It took home a total...
MUMBAI: NourishCo Beverages, the JV between Tata Global Beverages and PepsiCo India, has awarded its creative duties to two Dentsu Group companies, Taproot India and Dentsu...
MUMBAI: Taproot India has appointed Pallavi Chakravarti to the post of associate creative director. This is the first senior hiring in the creative department since Taproot...
MUMBAI: Japanese advertising giant Dentsu is on a shopping spree. After snapping up UK-based media buying company Aegis in July for $4.9 billion, Dentsu has taken...
MUMBAI: Mobile brand Karbonn Mobiles has chosen Taproot as its creative partner. The agency will be in charge of the brand‘s 360 degree creative and marketing...
MUMBAI: Taproot is launching a new division, Taproot India Plus (TRIP). TRIP, headed by Purushottam Joshi, will handle creative execution and services, specialising in non –...
MUMBAI: Two Indian entries have made it to the Film Craft Lions shortlist at this year’s Cannes Lions Festival: BBH India’s ‘Tanjore’ for Google Chrome and...
MUMBAI: It is a small-sized creative agency from India that has made it to the elite list of entries for the Titanium prize. Taproot is the...
MUMBAI: Taproot India‘s campaign ‘I am Mumbai‘ for Bennett, Coleman & Co is the only Indian entry shortlisted in the Film category at this year‘s Cannes...
MUMBAI: Myntra.com, an e-commerce company, has launched a new brand campaign that focuses on the theme “Real life mein aisa hota hai kya”. Conceptualised by Taproot...
MUMBAI: Following the success of “‘har friend zaroori hai, yaar” campaign conceptualised by Taproot India, Airtel has entrusted the creative agency with one more campaign. The...
MUMBAI: For an Indian ad agency, this can be a moment of pride. Taproot has created a new television campaign for Fox Movies Premium, the rebranded...
2011 has been good for independent agencies with a whole bunch of them sprouting in the year. The trend actually started three years back. Taproot. Cartwheel....
MUMBAI: The Cannes Lions International Festival of Creativity has announced the second set of nominations in the categories of Outdoor, Media, Radio, Press, Cyber and Design....
