Tag: Tanishq

  • Lowe Lintas launches new TVC for Tanishq

    Lowe Lintas launches new TVC for Tanishq

    MUMBAI: Lowe Lintas has launched a new TVC for Tanishq Glam Gold.


    The 75 seconds TVC aims to pitch gold as a fashionable material for the Indian women keeping in mind Tanishq‘s values.


    Prashant Issar has directed, while Tubelight Films has produced the TVC.


    The TVC depicts a story between a bride-to-be and her friend. During her sangeet it starts raining thereby potentially ruining the day. Seeing her friend in distress, the lead goes out of her way and turns this rain spoiled event into a merriment filled rain dance party. The film ends with the bride and her friend exchanging glances with the former acknowledging her friend‘s generous act.

  • Tanishq announces 10th Anniversary Bonanza- Series of offers to entice customers this season

    Tanishq, India’s innovative jewellery brand has announced exciting offers to celebrate its 10th Anniversary. The celebrations entitle Tanishq customers across the country to a 10-gram silver coin on purchase of 10-15 grams of 22k gold jewellery and a 0.5 gram gold coin on every purchase of 15-gram of 22k gold jewellery.

    The studded jewellery range also has a special offer of a 0.5 gram gold coin on every purchase of diamond jewellery worth Rs 10,000 or coloured stone jewellery worth Rs 15,000. Consumers can avail the Tanishq Anniversary offer from July 1 to 31, across all Tanishq showrooms in India. This offer is not valid on the purchase of gold coins and solitaires.

    This special offer is a celebration of the decade long success of Tanishq and its special bonding with the consumers. Tanishq has announced the special offer in a scenario where the price of gold is unstable and will make this offer irresistible to those consumers who are either postponing or staggering their gold purchases due to the rise in gold prices.

    Commenting on the offers that have been announced, Tanishq marketing and merchandising manager Aanchal Jain said, “Gold has become the most sought after commodity today, given the rise in gold prices customers are looking for more value whenever they buy gold jewellery. Our offers will appeal to customers who are looking for the best deals in quality, purity and value added offerings.”

    Tanishq, India’s only national jeweller offers gold and gem-set jewellery (in 22 and 18 carat gold) in over 6000 traditional, western and fusion looks. The Tanishq retail chain currently includes 81 exclusive boutiques in more than 62 cities, making it India’s first and largest jewellery retail store chain.