Tag: Tamil news channel

  • Madras HC gives relief to New Generation Media employees

    Madras HC gives relief to New Generation Media employees

    MUMBAI: 29 employees – including both journalists and non-journalists – of the SRM group’s New Generation Media Corp – which runs the successful Tamil news channel Puthiya Thalaimurai and recently launched GEC Pudhu Yugam – have got a lifeline with the Madras High Court admitting a petition and issuing an ad interim injunction against the former from cutting or restructuring their salaries or terminating their employment. The order was passed by Justice KBK Vasuki on 30 December 2013.

     

    The company had hired the employees for its proposed English channel, the launch of which it had aborted, following “financial difficulties.” In a letter dated 26 December it had indicated that they could stay on with a 50 per cent pay cut and work with the group’s website or opt out by taking up a three month gross salary severance package.The employees had then approached the Madras High Court for relief.

     

    The SRM group’s New Media Generation Corp CEO RBU Shyam Kumar had in October 2012 announced that it would launch an English news channel in 2013. It went ahead and hired 50 employees for the same over the next few months. But in August 2013 the company’s editorial head S. Srinivasan announced that there would be a delay, following which around 10 staff departed. Later in end November 2013, he, according to media reports, announced that the management had dropped the idea of the English news channel totally. And in early December 2013, once again according to media reports, Shyam Kumar verbally indicated to the 40-odd employees nationally that the group had failed to secure a loan for the news channel and hence plans for the same had been jettisoned. He also made a salary restructuring or severance package offer. An official letter disclosing the terms was sent to them on 26 December, following which the employees approached the Madras High Court.

     

    Their contention was that the decision to close the channel without seeking government permission was illegal and void, contrary to Section 25-O of the Industrial Disputes Act. Section 25-O of the act states that: “An employer who intends to close down an undertaking of an industrial establishment shall, in the prescribed manner, apply to the appropriate Government for prior permission 90 days before the intended closure is to become effective, stating the reasons for the intended closure. A copy of such application shall also be served on the representative of the workmen in the prescribed manner (Sub Sec. (1 )).”

     

    The employees’ petition also highlighted that the decision to cut salaries was illegal as per section 25-M of the Industrial Disputes Act. Hence, they had approached the court to restrain the channel from laying off employees or from cutting salaries. Section 25 M states that “No workman (other than a ‘bad Ii’ workman or a casual workman) whose name is borne on the muster rolls of an industrial establishment to which this Chapter V-B applies shall be laid off by employer except with the prior permission of the appropriate Government or such authority as may be specified by the Government by notification in official gazette (Sub.Sec.1).”

     

    Advocate R. Vaigai who appeared for the petitioners in court told Business Standard yesterday that notices had also been issued to the company and the Government of Tamil Nadu, considering that labour is a State subject. As per the rules, a company cannot terminate a large number of employees, like in this case, without the prior permission of the State Government, she told the financial daily.

     

    While the 40-odd (including the 29 who filed the petition) employees could well be celebrating as 2013 ends, New Media Generation management – which has won kudos for its Tamil news reportage and invested close to Rs 150-200 crore in its two channels – will have to do some serious thinking on how to see this current imbroglio through.

  • Puthiya Thalaimurai turns two; targets Rs 100 crore revenue

    Puthiya Thalaimurai turns two; targets Rs 100 crore revenue

    MUMBAI: Two years is when most infants just begin to walk, but this is one baby which has given its older and tougher cousins not just a run for their money, but has also left them far behind.  Tamil news channel Puthiya Thalaimurai (PT) TV  turned two on 24 August and its management used the occasion to cosmetically change its look.

     

    That’s how leaders behave, and PT TV has bested the likes of Sun News  and Jaya News – both with strong political backing. While the second is at the No 2 spot, the latter is at third place.

     

    Let’s take a look at some TAM numbers around PT TV. In the CS 25-30 SEC A & B demographic, it has been ruling the chart for the first 27 weeks of this year with GRPs ranging from 19 to 51. (From week 28 it is calculated in terms of GVTs).

     

    “The competition didn’t take us seriously then,” says NGMC group CEO RBU Shyam Kumar talking about the time when the channel surpassed Sun News’ viewership.

     

    The fresh entrant was launched in 2011 by RP Satyanarayanan, president of New Generation Media Corporation (NGMC) with an investment of approximately Rs 100 crore. Independence Day of that year saw the implementation of a Rs 7 crore marketing campaign with special emphasis on outdoor marketing proclaiming the message ‘Unmai Udanuk Udan’ which means ‘truth as it happens’.

    Shyam Kumar believes PT TV will break even by next year

     

    The team of 110 people has grown to 300 with S Srinivasan as the current director of news and M Ramasubramaniam as the executive editor. As compared to others in this space, PT TV says,  whose journalists are old and are normally seen wearing chunky gold jewelry and plaits with saris, its anchors and reporters are young and sport snazzy outfits.

     

    With the headquarters located at Chennai and four bureaus in Coimbatore, Tiruchirappalli, Madurai and Delhi, the channel has five OB vans that cover news ‘live’ for the channel which other channels usually report from the studio.

     

    The channel has also focused on getting the Tamil audience tuned to international affairs and has tie-ups with stringers at places having the Tamil diaspora such as Malaysia, Singapore, Dubai and soon there will be one in London. It is available on cable TV, DTH and internet.

     

    A long list of advertisers are on the channel including national ones such as Samsung, Hyundai, Nestle, Euroka forbes, Godrej, Bajaj auto, Intel, Toyota, IT and local favourites like Pothys and Nalli Silk Saris.

     

    “You name it and we have it,” says 4th Dimension Media Solutions CEO B Shankar confidently, that handles the ad sales for PT  TV. “Brands have always reached out to us than the other way round,” he adds and also mentioned that the only name he didn’t have was HUL.  A 10 second slot on the channel would cost advertisers anywhere between Rs 1500 to Rs 2000 which is set to increase by 30-40 per cent once the ad cap comes into effect on 1 October.

     

    Expectations are that it will break even by next year.

     

    The SRM group was raided by the income tax department a couple of months ago and along with it was PT TV. While reports were that unaccounted income of  Rs 6 crore popped up during the raid,  Shyam Kumar denies this saying it came out clean as a whistle.

     

    Something that the channel is very proud of is the events that they conduct in the state. ‘Veetuku Oru Vignyani’ (a scientist for every house) was a science competition for school students and two winners will be showcasing their inventions at Malaysia at the Malaysia Science Exhibition. An annual ‘Puthiya Thalaimurai Tamilian Awards’ is organised on the lines of the NDTV’s ‘Indian of the year’ award, that promotes the unsung heroes of Tamil Nadu.  ‘Uzhavakku Uyir Uttu Ulavarku Vazhvoottu’ was their their event for providing inspiration and guidance to farmers who were otherwise driven to commit suicide. “These events have made us stand apart,” says Kumar.

     

    The programming mix is claimed to be focused on social awareness and not dependent on popular items such as cinema. The channel has a news and  feature programming departments each,  which turn over the content daily.

     

    A special feature is that all of PT TV’s show titles are quotes of freedom fighter Bharathiar. Some of its shows include ‘Nerpadu Pesu’- a daily news hour discussion, ‘Agni Paritchai’- a talk show, ‘Roudram Pazhagu’ – a show on social evils and ‘Aayudam Seivom’ – scientific innovations by common man. New programs are in the pipeline such as ‘Saamanyan odu oru naal’ which translates to ‘one day with a common man’.

     

    The channel is soon to launch a GEC with the name of Pudhu Yugam and a national English news channel is also in the pipeline. For now, PT TV seems to have captured the Tamil news market.

  • Raj to launch Tamil news channel on 23 June, invest Rs 200 mn

    Raj to launch Tamil news channel on 23 June, invest Rs 200 mn

    MUMBAI: Chennai-based Raj Television Network is investing Rs 200 million in its Tamil news channel which is set for launch on 23 June.

    Raj News will be the fourth channel in the network, adding to its Tamil general entertainment channel Raj TV, music channel Raj Musix, and Raj Digital Plus.

    With bureaus spread across Tamil Nadu, Andhra Pradesh and Kerala, Raj News will also have reporters in New Delhi and Mumbai. The Tamil news channel will concentrate more on the South India based stories. For foreign stories, Raj News has tied up with Associated Press.
    “We are investing around Rs 200 million and will focus on news across the southern region,” says a source in the company.

    Raj News is a free-to-air (FTA) channel and will also be available on direct-to-home (DTH) for subscribers. The channel has already tied up with DTH operators Dish TV and Sun Direct.

    Sun TV Ltd. dominates the Tamil Nadu television market with a string of Tamil channels in the GEC, movies, news and music space.

  • Raj TV plans to launch Tamil news channel on 14 November

    MUMBAI: Chennai-based Raj Television Network (RTN) has said that it plans to launch a Tamil news channel on 14 November.

    The company has received approval from the information and broadcasting ministry for the news channel.

    The proposed channel will have a mix of general and business news, the company said.

    Raj Television is expanding its bouquet of channels as it strives to increase audience share in a Tamil market which is dominated by Sun TV Ltd.

    Raj TV shares dropped 4.82 per cent on Monday to close at Rs 218.25 at the BSE.