ITV

Tag: Tamil market

  • Sun TV Network posts Rs 345.91 crore profit in Q2

    Sun TV Network posts Rs 345.91 crore profit in Q2

    KOLKATA: Despite growth in subscription revenue, Sun TV Network’s profit for the second quarter declined 5.62 per cent to Rs 345.91 crore, from Rs.366.51 crore in the corresponding quarter last year.

    The revenues for the quarter stood at Rs 756.16 crore as against Rs 773 .93 crore for the corresponding quarter previous year. The total income for the quarter was at Rs 807.71 crore as against Rs 846.07 crore in Q2 FY19.

    However, it has reported a good growth in subscription revenue that is up by 14 per cent year-on-year Rs 427.04 crore compared to Rs 375.65 crore in the same quarter last year. EBITDA for the quarter is up by 7.10 per cent year over year standing at Rs 502.03 crore.

    “The stock is currently trading at 12.5x FY22E and 12x FY23E PER, which still appears to be reasonable given the strong balance sheet position, healthy cash reserves and potential buyback/dividend (current dividend yield of 6.25 per cent) which will augur well for investors, and provides upside potential despite weak ad revenues. We maintain accumulate with same TP of Rs 525 on 14.5x (unchanged) one-year forward P/E,” said Elara Capital VP research analyst (media) Karan Taurani.

    Taurani added that in terms of weekly viewership share data by BARC, the network has been losing viewership share for three consecutive months, slipping below 40 per cent mark on the back of relaxation of lockdown and resumption of new shows on rival channels in Tamil genre post July 2020. However, he said that the share of flagship channel Sun TV is expected to stabilize and largely move back to pre-Covid levels of over 40 per cent backed by the recently launched three new programs within the GEC genre.

  • Shruti Haasan Debuts as Chat Show Host on Viu’s “Viu Hello Sago”

    Shruti Haasan Debuts as Chat Show Host on Viu’s “Viu Hello Sago”

    MUMBAI: Leading OTT video service Viu is set to entertain its Tamil audience with the launch of another celebrity chat show, this one titled “Viu Hello Sago” with talented actress Shruti Haasan. In collaboration with Motion Content Group, the show will regale viewers with stories and trivia about Kollywood’s biggest stars and their “Sago,” meaning “friends” in slang.

    Fans can anticipate A-listers speaking with the ever-exuberant Shruti Haasan in this interactive Tamil chat show. Guests will also partake in revealing all of their Sago’s secrets out in the open.

    Speaking about her debut as a chat-show host, Shruti Haasan said, “Working in the entertainment industry often does not allow public figures to be themselves. With the launch of ‘Viu Hello Sago’, I am positive that viewers will witness a never-seen-before side of celebrities and their beautiful journeys through honest candid conversations. I am delighted to be a part of this show on Viu.”

    Commenting on the launch, Vishal Kumar Maheshwari, Country Head, Viu India said, “Our philosophy is to continue to invest in local markets with stories and formats that resonate with our audiences. Our chat show format of ‘No. 1 Yaari’ with renowned celebrities across the Telugu, Kannada and Marathi regions has been very successful and with Tamil Nadu being one of our newest markets, we are excited to bring this latest show here. Shruti Hassan is a perfect fit as she engages the various celebrity guests in conversation and gives our audiences a peek into a never before seen side of their lives.”

    Ashwin Padmanabhan, Head – Motion Content Group, India , India said, “At Motion Content Group, our objective is to help create and support editorially and commercially vibrant premium content for the benefit of our content partners and advertisers. We will achieve this by continuing to invest in the content industry and leading the development of new models, commercial content structures and partnerships with media networks, platforms, talent, producers, and distributors.”

    With 13 episodes, this Viu Original is simulcast on Viu App and Sun TV since 28th October 2018, every Sunday at 8.30 PM.

  • Viu starts Tamil journey with localised content

    Viu starts Tamil journey with localised content

    MUMBAI: OTT platform Viu has expanded its footprint in the regional market by launching in the Tamil market. It has entered the market with localised content including Tamil language Originals, Tamil short films along with Korean dramas and curated content.

    Viu is highly focusing on partnerships with leading players of the Tamil content industry. It has partnered with AP International Films, Sameer Bharat Ram, digital content producer Trendaloud , YouTube content producers Black Sheep and Fully Filmi.

    “The youth of Tamil Nadu are unique. They have a perfect balance of modern unbiased outlook and deep-rooted culture and values. They have a unique liking for great stories told with local style and taste. We are here to offer them exactly that through our compelling curated content and fresh Viu Tamil Originals. We are deeply committed to investing in this market to develop the content industry and talent pool to serve the Tamil audience,” Vuclip president and COO Arun Prakash said.

    The platform aims to win Tamil millennial audience by offering content in comfort language. The four new Tamil premium originals include Kalyanamum Kadhandhu Pogum, Madras Mansion, Door No. 403, Door No. 403 while two Tamil short films Masha Allah… Ganesha, The Wind will be exclusively available on the platform.