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TV Pulse 2005, the annual research initiative put together by the Joint Industry Body (JIB) and Tam Media, series continues with the paper – TV Viewing:...
MUMBAI: Last week, the Media Research Users Council (MRUC) held its first ever TV User Body Meet in Mumbai in order to discuss the need for...
5 August saw the second coming of the TV show that changed the viewing habits of Indians when it made its first in 2000 – Kaun...
In theory, the idea was good. In reality, the dividend yielded leaves much to be desired. Unlike the serials that it re-runs, free to air Star...
Bipasha, what is the raaz of your jism? Konkona if there‘s a great script, great director and if it requires showing skin? Konkona – The only...
MUMBAI: Tam India sure seems to be in an upbeat mode. While a couple of days back it announced that it was increasing its TV panel...
MUMBAI: Tam Media Research and Ad Club of Mumbai will be holding a one day workshop for the media industry titled – “Effective Media Decisions –...
How does a programmer really know he/she has hit the bull‘s eye with a story? Thinking of concepts and genres all the time; he/she could be...
MUMBAI: Music channel MTV’s first soap Kitni Mast Hai Zindagi (KMHZ), which debuted on 25 October, has spun out a decent performance, according to initial ratings...
MUMBAI: Tam is ready to measure telivision ratings on any delivery platform – direct-to-home (DTH), broadband or conditional access system (Cas). Once a minimum penetration level...
MUMBAI: Star’s Tamil channel Vijay TV, which had kicked off its Hollywood movie campaign early this year, says the Jurassic Park series it telecast during June,...
MUMBAI: Reality shows rule the roost at Channel [V]. And it is paying rich dividends for Star’s music arm, the channel claims, detailing how its reality...
MUMBAI: Critics might argue that his railway budget had a soft corner for Bihar but taking into account the high television viewership ratings his budget speech...
Movie channels have never had it easy. Take out the big titles and the premieres and what we have is an increasingly Herculean effort to bring...
MUMBAI: Move over Balaji Telefilms, here comes BAG Films. The production house’s soap Kumkum – Pyara Sa Bandhan which airs on Star Plus at 1 pm...
MUMBAI: Its reality shows are working, but it’s the dubbed Hollywood blockbuster that’s helping Vijay score over rivals in Tamil Nadu. Star TV CEO Michelle Guthrie...
MUMBAI: Television Audience Measurement Media Research (TAM India), a 50:50 joint venture between Nielsen Media Research(NMR)/AC Nielsen and Kantar Media Research(KMR) / IMRB, is planning to...
MUMBAI: The TRP war has spilled over to the infotainment channels as well. While these niche channels bag a small portion of the ratings pie, they...
MUMBAI: Music channel etc has scored a lead over recently revamped sibling Zee Music as well as other channels in the arena by grabbing a channel...
MUMBAI: If the response to the MTR Foods Indian Telly Awards 2003, organised by indiantelevision.com on 21 November, was overwhelming, the ratings the telecast of the...
MUMBAI: Though it does not exactly function in the same space that Star World and Zee English occupy, AXN does form a trio with the two...
MUMBAI: Raj TV seems to be in no mood to give up its claim as the second most popular channel in Tamil Nadu. A few months...
NEW DELHI: News website Tehelka’s sting operation relating to a scam involving defence personnel may have been a trend-setter, but the television news channels in India...
MUMABAI: etc is up in arms. The music channel claims that with its innovative programming and an all-new Bollywood centric approach, it has turned into the...
The unwritten media book puts down a universal rule of thumb – guys dig news, sports, reality shows and action movies. Women prefer comedies, romance and...
NEW DELHI/MUMBAI: What would you do if the programmes on your channel are good, but fail to create the buzz that the rival’s do? Of course,...
MUMBAI: The revised zonal conditional access deadline of 1 September is just over a month away, and the tune has changed somewhat from the earlier doom...
MUMBAI: Aparna Sen’s award winning Mr and Mrs Iyer on Star Movies pitted against Erin Brokovich on HBO walked away with the TRP honours last week....
Ratings don‘t answer all issues facing planners and broadcasters alike, qualitative data is what is needed.Psychographics are becoming more important than ever before and insights into...
MUMBAI: Madison Media’s analysis of TAM ratings for the week ending 21 June 2003 shows that Zee TV leads Sony in channel shares on weekdays (Monday...
MUMBAI: An innovation must result in the development of a successful business model at an appropriate time. These words by Madison Communications CMD Sam Balsara summed...
MUMBAI: ETC Networks’ channels etc Music and etc Channel Punjabi will remain free-to-air post 14 July 2003. According to a press release, the company has made...
Citing data covering four weeks (week 18-21 ending 24 May 2003) for all individuals in C&S homes across all-India TAM markets minus the south, MAX has...
MUMBAI: Conditional access could bring in inventory pressures for free to air channels if demand for their air-time explodes. This is the conclusion drawn by TAM...
MUMBAI: ETC Punjabi claims to have emerged the most popular channel in Punjab. The channel claims to have garnered a channel share larger than that of...
MUMBAI: DD Metro is gaining ground in viewership with its Formula One coverage vis – a- vis ESPN Star Sports (ESS), according to Cutting Edge Media,...
BBC World has appointed Seema Kotecha as the new head of marketing based in London. Kotecha will work closely with BBC’s director of marketing Jane Gorard...
MUMBAI: The question was never whether the World Cup would deliver monster ratings, just how high could it go? TVRs for the ICC World Cup 2003...
MUMBAI: Its coverage of the cricket world cup may be zilch but for the urban yuppie male on the go who craves a quick fix in...
MUMBAI: AC Nielsen’s TAM Media offers its viewpoint on the government’s plans to introduce conditional access systems (CAS). What CAS is expected to deliver: Security, reliability,...
MUMBAI: The switchover to the single unified ratings system is taking longer than envisaged. The process of installation of a total of 4,800 peoplemeters is now...
The cell phone buzzes constantly, but Apurva Purohit, president of Zee TV, the flagship channel of the Subhash Chandra-promoted Zee Telefilms, doesn’t mind attending to the...
MUMBAI: The southern leader claims another win. The Sun Network that is riding a high with Tamil channels Sun and KTV, has now announced that its...
Channels all over the country are deep focusing on the housewife. And the afternoon is the time to get her undivided attention. Suddenly, the plain housewife...
MUMBAI: “Interactivity” is the buzz word in the television industry today. And keeping to that track, Star Plus has big plans to celebrate the 2nd anniversary...
MUMBAI: Music channel etc, which ventured into religious and alternative healing territory recently, has claimed a whopping 56 per cent channel share in the Hindi belt...
MUMBAI: As far as the ratings go, Sony Entertainment appears to be in a bit of a slump at the moment. If Kahin Na Kahin Koi...
MUMBAI: It’s early days no doubt. But the first week’s TAM ratings of Sony Entertainment’s matchmaking blockbuster show hosted by Bollywood screen siren Madhuri Dixit, Kahin...
NEW DELHI: Which is the best of the lot? Star Movies, armed with TAM data, has claimed that it is dominating viewership (target group: C&S SEC...
It’s may be a great brand positioning statement they said. But in India its only cricket that everyone watches, they said. Well, the Fifa World Cup,...
