ITV

Tag: TAM figures

  • Headlines Today claims 27% growth in viewership base

    Headlines Today claims 27% growth in viewership base

    MUMBAI: ‘We continue to make ‘Headlines’’. That is the claim made by TV Today Network’s English news channel Headlines Today’s claim. Quoting TAM figures for the week 43, ending 23 October, Headlines Today claims that it has continued to climb the popularity charts and now commands 27 per cent market share amongst the English news channels, leaving the likes of CNN, BBC and CNBC trailing behind. The release issued by the company claims that the channel reach has crossed 10 million homes mark, almost double the all India reach of CNBC.

    Headlines Today claims to have shown all-round growth in viewership, reach and time spent. Also on the parameter of time-spent, Headlines Today with 11 minutes shares the top position with its nearest rival NDTV 24X7.

    The release claims that the spurt in growth has been noticed since the time they started a 360 degree campaign comprising hoardings, bus shelters, web postings, newsletters and newspaper ads. The release says that the 27 per cent viewership growth is seen both the six metros (key market comprising Delhi, Mumbai, Kolkata, Chennai, Hyderabad and Bangalore) and all India markets.

    In addition to that, the release claims that Headlines Today’s flagship programmes – Head Start, Top Five Today and Sports Quarter have emerged as strong contenders in their respective time-band across the English news channels.

    The release informs that Headlines Today has a number of programming initiatives in the pipeline, which are due in the next one month.

  • ETC net up 466% at Rs 21.56 m for Q2 ’02

    ETC net up 466% at Rs 21.56 m for Q2 ’02

    MUMBAI: Recently acquired Zee Group company ETC Networks has notched up a net profit of Rs 21.56 million for the second quarter. This marks an increase of 466 per cent over net earnings of Rs 3.8 million for the corresponding quarter that ended 30 September in 2001.

    Sandeep Goyal, who recently bid adieu to his post as group broadcasting chief executive of Zee Telefilms, has officially stepped down from his post as director and managing director of ETC Networks too.

    In a notification to the Bombay Stock Exchange, the company has informed that Rajiv Garg has been appointed the new MD of the company, which was acquired by Zee earlier this year. Surjit Banga, earlier the managing director of SBI Factoring Division of the State Bank of India, has been appointed as additional director of the company. Banga will also chair the audit committee of the company.

    The company’s profit after tax has surged ahead to Rs 83.8 m compared to Rs 14.8 m achieved during the corresponding half year ended 30 September 2001. The company attributes the increase in profits to strict cost control measures taken by the company. The programming and telecast expenses were reduced by 38 per cent – from Rs 72.1 m incurred during the half year ended 30 September 2001 to Rs 44.9 m during the current half year.

    of Rs 62.26 million for Q1 2002-03 has reported a profit after tax

    While revenue from channel operations has risen from Rs 76.8 m in Q2 ’01 to Rs 109.7 m in Q2 ’02, programming and telecast expenses as well as staff costs have been streamlined. Telecast expenses have been brought down from Rs 33.9 m in Q2 ’01 to Rs 23.1 m in Q2 ’02, and staff costs have been cut down from Rs 7.03 m to Rs 6.48 m in the same period. Sales and administration costs have however risen marginally from Rs 10.8 m to Rs 16.3 m.

    The process of integration of various functions, primarily sales and programming, has been done with a view to drawing synergies from the strengths of each other, claims the company. ETC has started recycling its existing programmes for use in overseas markets, using Zee’s existing international platform. The value of content supplied by ETC to overseas entities during the quarter just ended will however be accounted for only during the third quarter.

    ETC NETWORKS LIMITED
           
    DETAILS OF REVENUE FOR THE PERIOD OF APRIL 02 TO SEPT 02
    l l l l
    l l ( RS. IN MILLIONS) l
    l Q1 Q2 l
    PARTICULARS ETC HINDI ETC PUNJABI ETC HINDI ETC PUNJABI TOTAL
           
    INCOME FROM C 24.499 26.97
     25.635
    		 26.946
    104.050
    INCOME FROM T 68.192 7.834
    47.06
    		 9.493 133.224
    TOTAL 92.691 34.804 73.341 36.439 237.275

    ETC has decided to go the Zee way in revamping programming strategy. The company claims to have taken a conscious decision to improve upon its channel content by having optimum mix of trailors and music and film based programmes, for which it plans to restrict the inventory for trailors on the two ETC channels – music and Punjabi, a strategy that has already resulted in increased ad revenues for the two, claims the company.

    ETC Punjabi and etc (Music), says the company, have further consolidated their market leader status in their respective genres. ETC Punjabi currently enjoys 70 per cent market share among Punjabi channels and etc Music has a 35 per cent market share among music channels in India, says the company. Quoting TAM figures, ETC Networks says that 20 of the top 25 programmes among the music channels belong to etc music.

  • Surya claims clear lead in Malayalam channel stakes

    Surya claims clear lead in Malayalam channel stakes

    MUMBAI: Surya TV, the Malayalam channel from the Sun fold, claims to have established its hold over audiences in Kerala with its shows sweeping the top 30 in the ratings stakes.

    Quoting TAM figures, Surya claims to have toppled reigning channel Asianet from the top slot withing a year and a half of its launch. forty-seven of the channel’s offerings made it to the top 60 programme list in C&S households in Cochin for the week ended 19 November, claims Surya. According to Surya general manager programmes, J Clement, strategic programming, a good movie bank and state of the art technology all helped in achieving the edge over its rivals.

    On the C&S overall audience share front, Surya has maintained an average share of 38 per cent, whereas the second spot stands at 19 per cent, claims the channel.

    Surya, started in October 1998 by Kalanithi Maran’s all-powerful Sun Network, began life as a serious competitor to ruling channel Asianet and has lived up to its threat thus far. Asianet, once the last word in Malayalam programming, has been trying its own hand at innovative programming in a bid to woo back audiences lost to rival channels.

  • etc claims leadership among music channels in morning viewership

    etc claims leadership among music channels in morning viewership

     MUMBAI: Music channel etc, which ventured into religious and alternative healing territory recently, has claimed a whopping 56 per cent channel share in the Hindi belt during the otherwise lean morning hours viewership.

     

    The channel that begins the day with dedication to sacred activities and spiritualism through the Religious Hour devoted to the sermons, songs and preaching of different religions claims to have cornered 15 of the top 25 programmes on music channels in the week ended 10 August.

     

    etc claims that rival MTV has nine of the top 25, while B4U has two and Channel [V] has one (source TAM, age group C & S 4+). Quoting TAM figures, etc says that after achieving a lead in all day parts reach in all India cable and satellite homes, the channel is also getting impressive leads in specific time frames by creating special time bands for its viewers. Between 7 am to 9 am – in its baB4U,MTVnd of Religious Hour, etc holds a channel share of 56 per cent in the Hindi speaking markets (period 4 August to 10 August), the channel claims. While the share of other channels in the similar genre for the same period is – MTV nine per cent, B4U 18 per cent and Channel [V] 17 per cent.

     

    etc’s secular morning hours include Islam Ka Paigam – preaching and practice of Islam, Aatma – discourses from Sri Aatmaram Ji, Mahavir Ke Pravachan – dissertation from Jainism, Gyan Jyoti – Shrimad Bhagwat Katha by Shastree Mridul Krisna, and Prarthna Ka Samay, Life In The Word and It Is Written which are sermons and discourses from Christianity. Bhakti Sangeet is a mixture of religious songs and Bhajans and Kahani Kismat Ki is the popular and favoured show on astrology and daily forecast.

     

    etc claims that shows like Bhakti Sangeet derive better TVRs than MTV’s Non Stop Hits, Channel [V]’s Sunday Stack and B4U’s Kadak in all day part reach, maintaining that its programmes attract more viewers due to their “desi” content, in contrast to content dished out on rival music channels.

  • ETC posts profit of Rs 62.26 million in Q1 2002

    ETC posts profit of Rs 62.26 million in Q1 2002

    ETC Networks seems to have turned the corner.

    After posting losses of Rs 136.12 million for the year ended 31 March 2002, the company has claimed to have notched up a net profit after tax of Rs 62.26 million for Q1 2002-03. The growth, of more than 464 per cent over last year’s corresponding figures of Rs 11.03 million, has been achieved due to an improvement in the performance of both ETC Music and ETC Punjabi, the company claims.

    Total income of the company for the quarter ended 30 June 2002 stands at Rs 111.77 million as against Rs 771.85 for the same period last year, a growth of 44.8 per cent. Cost control measures and improvisations in the revenue mix, says the company, have helped improve the EBITDA margin from 21.3 per cent to 56 per cent over last year’s corresponding figures.

    Zee Telefilms (which now holds 51 per cent stake in ETC Networks) group broadcasting CEO Sandeep Goyal has responded to ETC’s better performance this quarter with, “The process of integration is continuing in full swing and we have launched Alpha ETC Punjabi earlier this month in UK. This channel will be launched in the US and Canada markets in the months to come.” 

    ETC claims to lead in the market share and reach of both its channels. Quoting TAM figures, it says that out of the top ten programmes in the music channel segment, etc occupies five slots, while ETC Punjabi continues to lead the Punjabi language segment.

    While the company had managed to halve its programming and telecast expenses to Rs 125.871 million in FY 2001-02, its turnover had dived to Rs 313.3 million from Rs 538.2 million the previous year.

  • Kkusum scores a perfect 10 in ratings

    Kkusum scores a perfect 10 in ratings

    It seems to be Sony’s turn to ride the crest of the Balaji wave.

    Kkusum and Kutumb, both family soaps from the Balaji stable have peaked at all time high TVRs of 10.2 and 8.3 respectively during the week ended 2 February, according to the channel. Quoting TAM figures, Sony says the channel has steadily consolidated its position in the 9 – 10 pm slot from October 2001, when the two serials went on air. The gradual phasing out of the once hugely popular Kaun Banega Crorepati on Star Plus coupled with the mass appeal of the staple Balaji fare seem to have combined to create a winning formula for Sony in the beginning of 2002.

    While Kkusum is pitched as the extraordinary story of an ordinary girl and her family, Kutumb is touted as a fiery saga of a couple who get married for revenge. Kkusum goes on air at 9 pm on weekdays while Kutumb is aired Mondays to Thursdays at 9:30 pm. The channel is attempting to strengthen its prime time band by bringing in Dhadkan, a hospital series that airs Mondays to Wednesdays 8:30 pm.

    Rivals Star Plus and Zee are mustering up their prime time fare as well. While Star has launched a slew of new shows from the New Year, Zee has also introduced new programmes across genres to bring in the audiences.

    Comparative ratings during the week ended 2 February, 2002

    9-10 pm TVRs
         
    Sony
    Star Plus
    Zee
    Oct ’01
    6.2
    7.3
    4.3
    Nov ’01
    7.0
    6.6
    4.8
    Dec ’01
    7.5
    7.3
    4.1
    Jan ’02
    9.5
    8.5
    3.4