Mumbai: JioStar has fired the opening shot for the ICC Men’s T20 World Cup India and Sri Lanka 2026, pitching the tournament not as a routine...
MARYLAND: Marriott Bonvoy has scored a long-term win in the world of sport, striking a strategic partnership with the International Cricket Council that makes the travel...
MUMBAI: Budweiser is muscling into cricket, with AB InBev striking a landmark deal to become the official beer partner of all major International Cricket Council tournaments...
MUMBAI: Imagine an industry so settled, so entrenched, that innovation has become a foreign concept. For decades, India’s decorative paints market has been a closed ecosystem,...
Mumbai: It’s said that “A happy workplace is what excites employees to come to work. At Shemaroo Entertainment, we believe that our employees are at the...
Mumbai: Shobitam, a leading global direct-to-consumer (D2C) ethnic fashion and jewellery brand, renowned for its celebration of India’s cultural heritage, the brand has been adorning the...
Mumbai: Dream11, the world’s largest fantasy sports platform with over 200 million users, has launched a new campaign for the T20 World Cup, titled ‘Yeh Sabka...
Mumbai: Sachin Bansal-backed Navi has appointed cricketer MS Dhoni as its brand ambassador. MS Dhoni will be the face of Navi’s branding initiatives. The association with...
Mumbai: TradeIndia has rolled out a new campaign encapsulating the nationwide buzz during the ongoing ICC Men’s T20 World Cup. The ad film for the campaign...
Mumbai: Games24x7 has launched a captivating new campaign for the ICC T20 World Cup on its fantasy sports platform, My11Circle. ‘My11Circle pe team banao, har din...
Mumbai: MPL Sports, the official kit sponsor of the Indian Cricket Team, and the Board of Control for Cricket in India (BCCI) today unveiled the official...
Mumbai: A leading creative-tech and digital-first marketing agency DViO Digital has launched a new campaign ‘Lalkaar Ladkiyon Ki’ for fantasy cricket app My11Circle. The campaign is...
Mumbai: Eurosport India, Discovery Network’s premium sports brand has announced the acquisition of the broadcast rights for the upcoming Quadrangular T20I- Oman 2022 series. The tournament will be...
For those of us who have spent precious stretches of time stuck in traffic jams during rush hour, the thought of getting on a bike and...
Mumbai: Multi-lingual micro-blogging platform Koo has announced its new campaign #SabseBadaStadium for the upcoming T20 World Cup 2021. Through this campaign, Koo aims to provide an immersive and hyperlocal...
Mumbai: Homegrown multi-game platform Games24x7 has launched a new campaign for the upcoming ICC T20 World Cup on its fantasy sports platform, My11Circle. Featuring cricketer Sourav...
Mumbai: Star Sports, in association with ICC, has released an official anthem called “Live the Game” for the ICC Men’s T20 World Cup. The campaign is conceptualised by Star’s creative team...
Mumbai: It’s September. And, there is palpable anticipation tinged with hope, as the country gears up for yet another festive season in the post-pandemic world. Onam...
Mumbai: Fun88, the sports platform, today announced the signing of Daren Sammy as its brand ambassador. Sammy is a two-time T20 World Cup-winning captain for West...
New Delhi: BharatPe on Monday announced that it has entered into a strategic partnership with International Cricket Council (ICC). The agreement will ensure BharatPe’s involvement and integration...
KOLKATA: The International Cricket Council (ICC) has confirmed the ICC Men’s T20 World Cup in Australia 2020 has been postponed due to the ongoing Covid2019 pandemic....
MUMBAI: The Board of Control for Cricket in India (BCCI) is contemplating a slew of options to ensure that IPL 2020 is not cancelled. One of...
MUMBAI: The latest All India Broadcast Audience Research Council (BARC) report studied the seasonal nature of television audience with respect to the viewership data over the...
MUMBAI: Cricket fever can never be out of season. The India vs West Indies T20 matches saw 121 million viewers tune in to watch the live...
MUMBAI: Cricket fever can never be out of season. The India vs West Indies T20 matches saw 121 million viewers tune in to watch the live...
Mumbai: IPL season nine has been the subject of many headlines – good and bad. The betting scandal leading to two popular teams — Chennai Super...
Mumbai: IPL season nine has been the subject of many headlines – good and bad. The betting scandal leading to two popular teams — Chennai Super...
MUMBAI: With the number of e-commerce platforms growing at a phenomenal pace, it is become necessary to think of unique ways to catch the consumer through...
MUMBAI: With the number of e-commerce platforms growing at a phenomenal pace, it is become necessary to think of unique ways to catch the consumer through...
MUMBAI: This cricketing season – with T20 World Cup followed by the IPL (Indian Premier League), apart from some smashing activity, cricket fans can look forward...
MUMBAI: This cricketing season – with T20 World Cup followed by the IPL (Indian Premier League), apart from some smashing activity, cricket fans can look forward...
MUMBAI: Father-son combination of director David and actor Varun Dhavan has given a fair entertainer in Main Tera Hero, a movie worth watching after a gap...
MUMBAI: After speculation around his association with the match-fixing and betting scandal in the sixth edition of the Indian Premiere League (IPL), India captain Mahendra Singh...
NEW DELHI: DigiVive has bagged the mobile streaming rights for live and repeat ODI matches between India and Zimbabwe from Seven Sports. The master distributor of...
MUMBAI: LG India has earmarked a marketing spend of Rs 50 million during the international Cricket Council (ICC) World Twenty20 that kicks off later this month....
BANGALORE: Cricket Association for the Blind in India (CABI) has announced that former Indian cricket team captain and IPL player Saurav Ganguly will be the brand...
MUMBAI: NewsX, the Indi Media owned HDTV-ready English news channel, has launched At Stumps, a cricket based show that will focus on airing news, views and...
The sports genre will be known for four key things in 2007. Firstly, the upheaval that happened regarding cricket. Second, a breakaway initiative by the Essel...
Though it had cricket, Neo Sports also found the going tough. Its distribution deal with Star fell through. This cost it crores of rupees in terms...