Tag: T Koshy

  • Zupee partners with ONDC

    Zupee partners with ONDC

    Mumbai: In its bid to promote Indian board games, Zupee, an Indian skill-based Ludo platform, has entered into an agreement with the government-backed e-commerce platform, ONDC (Open Network for Digital Commerce) to make skill-based games from Zupee more accessible to the masses.

    Under the agreement, Zupee is registered as a seller application on the platform, with the pioneering gaming company offering its popular game of Ludo, through ONDC.

    Speaking about the partnership, Zupee founder & CEO Dilsher Singh Malhi said, “We are delighted to partner with ONDC and be listed on the platform. This collaboration strengthens our efforts to bring the joy of playing culturally relevant Indian games, responsibly, to a larger audience. We are excited to test the potential of the partnership for both Zupee and ONDC users.”

    The partnership will also help the leading game developer to build trust around online gaming amidst existing and future gamers.

    ONDC MD & CEO T Koshy said, “ONDC has been committed to delivering a range of products and services through a democratized digital commerce and a neutral ecosystem for sellers.  The integration of Zupee, one of the largest skill-based online gaming companies in India, on ONDC Network will be a critical step to strengthen the open and diverse digital marketplace. Zupee’s integration on ONDC Network will not only facilitate offering of value entertainment to larger users in India but also allow them to access a wider range of products and services at a right price from a single, unified platform.”

    In conclusion, this partnership will empower ONDC and Zupee to expand their reach, accelerate customer acquisition, and provide even greater value to their growing user base.

  • Wholsum Foods joins ONDC Network

    Wholsum Foods joins ONDC Network

    Mumbai: Wholsum Foods, the parent company of Slurrp Farm and Mille, has announced its integration into the Open Network for Digital Commerce (ONDC) network. This integration marks a significant step forward in Wholsum Foods’ mission to provide nutritious, tasty, and convenient food options that cater to the needs of both children and adults across India.

    Wholsum Foods is built on the belief that wholesome eating should be a part of every family’s daily life, without compromising on taste or convenience. Slurrp Farm, a brand for children, offers a delightful range of products made from ancient grains and natural ingredients. From cereals to dosas to pancakes to noodles and pasta, Slurrp Farm ensures that parents can easily provide their little ones with meals that are both nutritious and delicious, nurturing a healthy relationship with food from a young age.

    Mille is crafted for adults who seek gourmet-style nutrition without sacrificing the convenience needed in today’s fast-paced world. Mille’s thoughtfully designed product range brings a modern twist to traditional nutrition, offering foods that are rich in flavour and packed with essential nutrients, making it easier for adults to maintain a balanced diet while savouring their meals.

    By joining the ONDC Network, Wholsum Foods is making these thoughtfully crafted products accessible to a wider audience, especially in tier two and beyond markets where the demand for healthy, convenient food options is rapidly growing. Through this network, Slurrp Farm and Mille products will be available on a variety of shopping apps, ensuring that families across India can easily discover and enjoy the benefits of delicious, nutritious eating.

    Wholsum Foods co-founders Meghana Narayan and Shauravi Malik commented on this development: “Our vision has always been to make nutritious food that everyone in the family can relish. By joining the ONDC Network, we’re able to bring our passion for tasty and healthy eating to more households, whether it’s through Slurrp Farm for children or Mille for adults. We’re excited to reach new customers across the country and make it easier for them to choose wholesome meals that fit their lifestyle.”

    As ONDC network continues to revolutionise digital commerce in India, Wholsum Foods is poised to expand its reach and strengthen its position as a leader in the health food industry. This integration will further ensure that Wholsum Foods’ products are not only accessible but also conveniently discoverable, making the path to healthier eating accessible for consumers nationwide.

    ONDC MD & CEO T Koshy said, “We are pleased to have Wholsum Foods on board the ONDC Network. As they expand their reach, we are confident that this integration will make it easier for families across India to access high-quality, nutritious food. We look forward to supporting their journey as they bring their distinctive offerings to a broader audience.”

  • Jagran New Media joins forces with ONDC Network to launch Khojle.com

    Jagran New Media joins forces with ONDC Network to launch Khojle.com

    Mumbai: Jagran New Media, the digital wing of Jagran Prakashan Ltd, together with the ONDC Network, is thrilled to announce the launch of Khojle.com, a one-stop marketplace that will transform the e-commerce landscape. This strategic move marks the first time that ONDC has joined forces with a leading Indian publisher to provide a unified user experience.

    Khojle.com aims to create an all-in-one marketplace focused on India’s Tier 2 and Tier 3 markets. It aims to enhance online shopping by integrating e-commerce opportunities into the browsing experience across Jagran New Media’s websites. With one click, users can easily access Khojle.com’s retail marketplace while reading and browsing content, exploring a wide range of consumer goods like fashion, home & kitchen, groceries, electronics, personal care and more with tailored recommendations based on preferences. Beyond convenience, Khojle.com supports the MSME sector and startup ecosystem by enabling growth with strong support from the ministry. This strategic initiative is designed to broaden market access for businesses of all sizes, setting a new benchmark in India’s e-commerce evolution.

    Jagran New Media CEO Bharat Gupta highlighted the significance of the partnership, “I am thrilled to announce the landmark partnership with ONDC network for the launch of Khojle.com, a pioneering initiative that seamlessly blends content with commerce to provide a comprehensive solution. This collaboration will revolutionize e-commerce in India, especially empowering Tier two towns and rural areas where internet usage now surpasses urban areas, thanks to ONDC DPI’s deep integration. It aims to democratize e-commerce access for ‘Naya Bharat,’ significantly boosting local MSMEs by offering unique content-to-commerce opportunities wherein we will help them with content marketing and product amplification. This move aligns perfectly with our nation’s growth towards a $5.2 trillion economy, promoting initiatives like #VocalforLocal and #OneDistrictOneProduct, paving the way for an inclusive growth environment for retailers and businesses alike. Khojle.com is designed as a holistic platform with an audience & services model that caters to our extensive user base, from accessing the latest news and information to personalized shopping experiences. This venture is a true reflection of our commitment to fostering innovation and providing user-centric solutions. My sincere appreciation goes to the Ernst & Young team, whose passion and expertise have been instrumental in bringing this visionary project to life.”

    ONDC MD & CEO T Koshy expressed his enthusiasm and said, “Working with Jagran New Media strategically aligns perfectly with our mission to expand e-commerce penetration in India, enabling population-scale inclusion of sellers of all types and sizes. The launch of Khojle.com not only opens avenues for startups but also ensures consumer access to wide choices. This initiative aligns with ONDC’s democratizing e-commerce and a collaborative environment that is propelling industry growth.”

    Khojle.com is innovatively designed to enhance Jagran New Media’s user experience by seamlessly integrating reading and shopping into a single platform, offering a unique combination of news, politics, sports content, and a diverse shopping experience. This one-stop solution is not just limited to a website but also extends to a user-friendly app, allowing users to stay informed and shop from any corner of the country with ease. This initiative represents an additional revenue stream for Jagran New Media and aligns with ONDC’s mission to broaden e-retail penetration in India. Khojle.com is more than just an e-commerce marketplace; it’s a transformative approach to content and commerce, enabling scalable and cost-effective e-commerce solutions that support scalable growth for startups.

    Visit the website to shop – https://www.khojle.com/

  • Kiko Live crosses 100,000 fulfilled Kirana orders on the ONDC Network

    Kiko Live crosses 100,000 fulfilled Kirana orders on the ONDC Network

    Mumbai: Kiko Live, a SaaS solution for neighbourhood stores and a Seller Network Participant on ONDC Network, has successfully unlocked a major milestone for local kirana stores and retailers on the back of ONDC Network. Kiko Live recently achieved a major milestone of processing over 100,000 total orders on the ONDC Network.

    Since its onboarding on the Open Network in December 2023, sellers on Kiko have witnessed significant business growth. From 30-40 orders per day just 3 months ago, Kiko Live is now consistently seeing 2500+ orders per day.

    Kiko works directly with Kirana stores to digitize their business. 13 million Kirana stores in India generate over $800 billion in annual business, yet most of them do not have a digital footprint. These sellers continue to depend on orders received over call and Whatsapp for their home delivery business which constitutes over 10% of their business — that’s an $80 billion plus Kirana led home delivery business that already exists today, in spite of availability of Quick Commerce.

    Quick commerce at under $4 billion is a small fraction of the Kirana home delivery business even today. Kiko Live helps sellers build their digital storefront on ONDC Network and helps them give their store customers an online experience.

    Selling online had been challenging for small retailers in the past. The few who tried, struggled to maintain high inventory fill rates i.e a customer may order 5 items but only receive 3 due to stock-outs. This led to poor buyer experiences. Kiko Live has been able to address this for the retailers, helping them build a thriving business on the ONDC Network. Some retailers are already receiving over 300 orders a day within a couple of weeks of going online.

    By leveraging the ONDC Network, Kiko Live has made it easier for small stores to onboard and sell online. A key accomplishment achieved by Kiko Live is enabling high fulfillment rates by the retailers, with sellers achieving 99% order fill rates to date. The app has also focused on a low-cost model of hyperlocal fulfillment.

    These efforts have led to order cancellation rates of less than 1% and repeat buying rates that are now crossing 30% of all orders.

    Kiko Live success is attributed to their easy to use tech, and their operational efficiency that invests efforts in training retailers, and doing neighborhood activities to promote their sellers and build their business in the early days. Sellers receive handholding till they start receiving 10-15 daily orders. Even after that, remote operations support takes over, assisting sellers till they are able to operate without support.

    ONDC MD & CEO T Koshy said, “ONDC Network is helping take digital commerce to every corner of the country in an open, inclusive way that empowers all stakeholders. By creating a level playing field, the Open Network allows small, hyperlocal retailers like Kirana stores to leverage technology, drive new sales channels, and grow their business in ways that was not possible before. We are happy to see Kiko Live’s growth in a short span of 2 months. Facilitating high fulfillment rates and quick deliveries, it has unlocked the potential for thousands of neighborhood Kirana stores to thrive in the digital economy.”

    Kiko Live co-founder Alok Chawla said, “We celebrate Kiko’s meteoric growth journey, starting with 30-40 orders a day in mid-December 2023, and now helping retailers drive 2500+ orders a day through ONDC Network in just over 3 months. We continue to grow aggressively month on month, from 10,000 orders in January to 40,000 orders in February 2024 and we plan to close March 2024 with over 70,000 orders. We have already helped retailers successfully process over 100,000 orders on ONDC Network and  plan to help retailers process over 1.5 million monthly orders before the end of FY25.”

  • Godrej Appliances joins ONDC Network to strengthen consumer outreach

    Godrej Appliances joins ONDC Network to strengthen consumer outreach

    Mumbai: Godrej Appliances, part of Godrej & Boyce, the flagship company of Godrej Group, has joined the Open Network for Digital Commerce (ONDC) to elevate consumer access to its diverse range of home appliances. This will further increase the brand’s nationwide presence and provide customers with more convenience while purchasing appliances.

    Godrej Appliances has tied up with Mystore to facilitate its enlistment across the Open Network. Presently, Godrej Appliances offers a range of 100+ SKUs through ONDC Network encompassing a wide range of advanced home appliances like refrigerators, air conditioners, washing machines, microwave ovens, dishwashers, air coolers and deep freezers.

    On the back of this extensive Network, the brand aims to cater to several pin codes across 20+ states in India in the coming months. All products available on ONDC Network will be priced at competitive rates as compared to other platforms. Going forward, the brand will also enable easy purchase through consumer finance offers and further tap into marketing opportunities on the ONDC Network.

    Expressing enthusiasm about this strategic move, Godrej Appliances business head & executive VP Kamal Nandi said, “We are excited to be a part of the government backed ONDC, with our partner Mystore to facilitate this endeavor. Godrej’s commitment to engage customers and build loyalty aligns seamlessly with ONDC’s mission to create a digitally inclusive and vibrant marketplace. As we onboard the Network, it enables us to connect with a wide audience and offer them a large variety of Godrej’s advanced home appliances. By 2026, we estimate our ONDC Network contribution to reach 20% of our e-commerce business with our entire range of home appliances.”

    ONDC CEO & MD T Koshy said, “The addition of a trusted brand like Godrej to ONDC Network validates our growing reach and influence. As more prominent brands across sectors join us, it further strengthens the Network’s ability to drive inclusion and innovation. We are thrilled that Godrej recognizes the value of integrating with ONDC Network to enrich consumer choices across India’s towns and cities.”

    ONDC CBO Shireesh Joshi added, “For all the brands that onboard onto the Network, it will certainly unlock new opportunities and customer segments for them.  It allows beloved brands to extend their equity by being more accessible and affordable. Through a deeper market access enabled by the Network, Godrej can now showcase and deliver their quality products to consumers everywhere. We are happy and looking forward to the positive impact and progress Godrej will drive through the Open Network.”

    Mystore co-founder Kriti Aggarwal said, “We are happy to play a pivotal role in enabling Godrej Appliances to begin their ONDC Network journey. This collaboration furthers our cause of making it seamless for Enterprise brands to bring their complete dealer network to the ONDC Network and boost brand visibility and reach through digital channels.”

  • McDonald’s India – North and East join hands with ONDC to increase digital reach

    McDonald’s India – North and East join hands with ONDC to increase digital reach

    Mumbai: With the aim to delight customers with its diverse food menu on the buyer’s app, McDonald’s, India North and East joined ONDC (Open Network for Digital Commerce) Network to enhance customer accessibility.

    The partnership signifies the brand’s efforts to reach closer to customers by penetrating additional digital platforms. The menu of McDonald’s India North and East will now be available* across ONDC buyers’ applications with exclusive ala carte and meal options.

    Speaking on the initiative, McDonald’s India – North and East MD Rajeev Ranjan said, “We are excited to announce our collaboration with the ONDC Network. This is a significant step in our journey of making the McDonald’s experience more accessible to existing and new customers. With the power of ONDC’s technologically enabled fully integrated inclusive consumer-friendly platform and our strength of high-quality great-tasting food served quickly with a smile every at time, we are committed to build a more profound and meaningful connection with our customers.

    ONDC MD and CEO T Koshy said “McDonald’s India integration with the ONDC Network marks a monumental milestone in our journey to revolutionize digital commerce across the country. This development underscores the growing acceptance and trust that established brands like McDonald’s have in ONDC’s open, inclusive, and interoperable Network. As more and more brands join us, it amplifies our commitment to empower businesses, foster healthy competition, and provide consumers with unparalleled choice and convenience.”

    By integrating with the ONDC Network, McDonald’s North and East India is well-positioned to leverage the power of technology to expand its reach and better serve customers. This collaboration enables us to partner with all buyer applications that can help transform our operational landscape and enrich the overall experience of our valued customers.

  • Rebel Foods joins ONDC Network to strengthen its D2C presence across country

    Rebel Foods joins ONDC Network to strengthen its D2C presence across country

    Mumbai:  Rebel Foods, internet restaurant company has joined the Open Network for Digital Commerce (ONDC), an initiative of the department for promotion of industry and internal trade (DPIIT), ministry of commerce and industry, government of India. Customers can now order from 9 customer-first Rebel Foods brands through the Open Network.

    Onboarding onto ONDC aligns perfectly with Rebel Foods’ commitment towards strengthening its D2C offerings while delivering a comprehensive and convenient delivery experience for its customers across multiple networks. The cloud kitchen company will directly extend its own D2C platform EatSure to bring its multiple restaurant brands on the ONDC Network including Behrouz Biryani, Oven Story Pizza, Faasos, Sweet Truth, LunchBox, The Good Bowl, Firangi Bake, The Biryani Life and Wendy’s®.

    Through Open Network, Rebel Foods’ customer-loved brands aim to create multiple consumer touchpoints through disruptive innovations.

    ONDC, MD & CEO T Koshy said, “Rebel Foods’ presence on the ONDC Network represents another crucial touchpoint in our journey. We are leveraging cutting-edge technology for faster market access and increased flexibility. As the first cloud kitchen company of its magnitude to join the ONDC Network, it seamlessly aligns with our mission to establish an open, unbundled, and interoperable Open Network that fosters innovation, inclusion and accessibility.”

    Speaking on the announcement, Rebel Foods co-founder Sagar Kochhar, said, “Our collaboration with ONDC marks a pivotal moment, elevating our footprint and introducing EatSure’s trusted restaurants to a wide customer base. By being the only internet restaurant company at this scale to integrate on the ONDC seller app, we’re innovating with new touchpoints to create extraordinary customer experiences. Rebel Foods going live on ONDC not only unlocks new business opportunities but reiterates our commitment to bringing our customer-loved brands across food missions in multiple geographies.”

    India’s tech stack is growing rapidly, and initiatives like the ONDC Protocol are playing a crucial role in driving innovation and growth for brands across the country. With ONDC, Rebel Foods brands will benefit from the network’s extensive accessibility.

  • The Body Shop India joins ONDC Network

    The Body Shop India joins ONDC Network

    Mumbai: The Body Shop, a British-born international ethical beauty brand on a quest for social and environmental justice, has officially joined the Open Network for Digital Commerce (ONDC) Network through Shopalyst’s plugin. This is a significant move between ONDC and The Body Shop to add 100% VEGAN product formulations and ethically sourced Skincare, Bodycare, Haircare and Make-up to join the expansive ‘Open Network’.

    The Body Shop India, one of the largest beauty retailers since 2006 has a strong retail presence with 200 stores and reaching 15000+ pincodes via the ecommerce channels and new digital experiences.  The new ground-breaking development enables The Body Shop to showcase its catalogue across a rapidly expanding network, allowing consumers to explore and transact easily. Also, this gives an opportunity to the buyers choose from an entire selection of ethical products available through any app on the network – all within a single, unified app or website.

    The Body Shop Asia South VP – retail & operations Vishal Chaturvedi said, “We are thrilled to be one of the first international beauty and skincare brands in India to join the ONDC Network. As a brand that is always looking to innovate and disrupt the market, joining the ONDC Network is a great move for us. With ONDC Network, we can widen our reach, be easily accessible to consumers across the country, and provide them with a simply great experience at affordable prices.”

    This move is strategically aligned with The Body Shop’s vision to expand its presence across the country and make ethical, sustainable and vegan beauty products accessible to a wider audience. Furthermore, by adopting the ONDC Protocol, The Body Shop intends to create multiple consumer touchpoints, providing an enhanced and simplified shopping experience for all consumers alike.

    ONDC MD & CEO T Koshy said, “As the ONDC Network charts its course towards creating a transparent e-commerce ecosystem that champions equal opportunities for all, we are elated to have The Body Shop join the Network. This not only signifies a significant stride for The Body Shop but also sets a pioneering precedent for the beauty industry at large.”

  • Good Glamm Group joins ONDC Network for Digital Commerce expansion in India

    Good Glamm Group joins ONDC Network for Digital Commerce expansion in India

    Mumbai:  The Good Glamm Group, South Asia’s content-creator-commerce-community conglomerate, is pleased to announce its onboarding onto the Open Network for Digital Commerce (ONDC) as a direct seller.  This strategic move marks a significant expansion of the Good Glamm Group’s presence in India’s dynamic digital commerce landscape.

    The ONDC initiative, backed by the Government of India, is set to revolutionise the digital commerce ecosystem in the country. It aims to create a unified digital network that will empower businesses, especially small and medium enterprises (SMEs), to seamlessly connect with consumers and access a vast ecosystem.

    The Good Glamm Group’s decision to join the ONDC Network is aligned with its commitment to innovation and its mission to provide consumers with exceptional beauty and personal care products.

    The Group’s participation in the ONDC Network also serves as a prime example of how Direct-to-Consumer (D2C) brands in India can harness the potential of this Network to their advantage. By becoming a part of this ecosystem, D2C brands can tap into a unified digital network that connects them with a broader consumer base and provides access to cutting-edge digital and technological resources.

    The Group aims to create multiple consumer touchpoints through disruptive innovations and further expand The Good Glamm Group’s brand division which includes The Good Brand Co’s portfolio brands — MyGlamm, St.Botanica, Organic Harvest, Sirona Hygiene, and The Moms Co. Moreover, with more exciting brands currently in the pipeline for integration with ONDC, the group is poised to extend its reach and offerings within the Network, promising even greater diversity and value to consumers.

    ONDC MD and CEO T Koshy said, “As ONDC Network aims to create a transparent e-commerce ecosystem creating equal opportunities for all, we are happy to see the Good Glamm Group get on board. The Good Glamm Group can now reach a wider customer base nationwide while offering expanded choices for buyers on the Network.”

    Good Brands Co., Good Glamm Group CEO Sukhleen Aneja said, “We are excited to be a part of the ONDC Network, which represents a significant step forward in the digital commerce landscape of India. This collaboration aligns with The Good Glamm Group’s vision to provide consumers with top-quality beauty and personal care products and offers an excellent opportunity to reach a wider audience. We look forward to leveraging the ONDC Network’s capabilities to enhance our digital reach and provide an exceptional shopping experience to our customers.”

    This move reflects the Good Glamm Group’s dedication to staying at the forefront of the industry and its commitment to delivering value to consumers.

    As the Good Glamm Group embarks on this exciting journey with the ONDC Network, it reaffirms its commitment to excellence and looks forward to contributing to the growth and development of India’s digital commerce ecosystem.

  • DTDC Express Ltd goes live on the ONDC Network

    DTDC Express Ltd goes live on the ONDC Network

    Mumbai: DTDC Express Ltd, India’s leading integrated express logistics company, joins ONDC (Open Network for Digital Commerce) to revolutionise e-commerce logistics in India and empower sellers on the network by leveraging emerging technologies. The move underlines DTDC’s commitment towards local businesses and small e-commerce sellers by ensuring access to the required tools and support in the largely evolving digital landscape.

    As DTDC Express Ltd onboards the ONDC Network, it aims to further enhance its positioning as a leader in providing cutting-edge logistics services. In a first-of-its-kind ONDC ecosystem, DTDC plans to leverage its expertise in Express and standard B2C deliveries on the back of a stable and reliable network connecting different parts of the country. Through robust engagement with ONDC’s Network of 1.5 L sellers and small- entrepreneurs, DTDC Express Ltd, with its massive physical network of 15,000 channel partners serving 96 per cent of the Indian population, aspires to achieve 1500 – 2000 shipments per day by the end of this year and continue to scale further.

    DTDC going live on ONDC will act as a catalyst for the cutting-edge service offerings that DTDC Express Ltd has launched or has in the pipeline, including next-day delivery, pick up and drop off (PUDO), and QC-enabled reverse logistics. Additionally, various e-commerce operations, including order management, inventory tracking, and payment processing, will be simplified, enabling the express logistics company to ensure a smooth and efficient logistics process for various sellers on the Network. DTDC’s operations for ONDC live in 5000 plus pin codes, serving 100 plus tier 1, 2 and 3 cities based on the demand pattern.

    “ONDC’s vision is to create a truly inclusive e-commerce ecosystem wherein every seller, regardless of size, presence, and location, can access equal trading opportunities. With DTDC live on ONDC Network, we are a step closer to this reality,” said ONDC MD & CEO T Koshy.

    DTDC India executive director Abhishek Chakraborty said, “Our collaboration with ONDC signifies our vision to redefine the logistics paradigm, creating opportunities for growth for businesses of all scales in alignment with the evolving digital commerce ecosystem. Having said this, the focus will be on accommodating the growing demands of SMEs, small businesses, entrepreneurs, and local sellers, enabling end-to-end integrated logistics solutions that empower businesses even in the remotest corners of India.”

    With its vision to become the most admired logistics provider in the country through the ONDC Network, DTDC Express Ltd will be going live on all 14,700 plus pin codes in the next phase. It will continue to ensure a secure and reliable logistics Network, reinforcing the trustworthiness of the entire e-commerce process.