MUMBAI: When Suno talks, the world listens and now it wants the world to sing along. The music creation platform has roped in Gourab Ghose as its new head of international Markets, a move that sets the tempo for its global expansion plans.
Ghose arrives with an eclectic track record across some of the world’s biggest platforms. At Snap Inc., he was instrumental in scaling communities and monetisation in India the company’s largest market worldwide. Before that, he tuned growth strategies at Amazon Prime Video and Disney+ Hotstar (now JioHotstar), where his subscription initiatives hit high notes in one of the fastest-growing streaming battlegrounds.
At Suno, Ghose will orchestrate the company’s international growth strategy, focusing on taking its AI-powered music creation tools to millions of creators across cultures, languages and communities. “Suno is rewriting the way the world interacts with creativity and creativity tools,” he said, calling the chance to globalise its vision both “exciting and deeply personal.” Suno’s co-founder Martin Camacho echoed the sentiment, hailing Ghose’s experience as key to scaling the platform’s community-first approach.
With Ghose at the helm, Suno is looking to harmonise technology, creativity and global reach striking fresh chords in the rapidly evolving world of music creation.
MUMBAI: Collective Artists Network announced a new collaboration between its AI band Trilok and Suno, where Trilok will also serve as a Suno brand ambassador. The collaboration pairs Trilok’s creative direction and original compositions with Suno’s powerful music-production tools for generation, arrangement and high-quality song delivery.
Since its debut, Trilok has released music that blends devotional themes with contemporary sounds, introducing traditional stories and melodies to new audiences. Partnering with Suno opens the door to even more possibilities.
Suno’s strong presence in the international music-tech space will help bring Trilok’s sound to listeners far beyond India, while Collective Artists Network’s deep roots in the country’s music and cultural networks will help AI-driven music find more ears, and hearts, here at home.
Collective Artists Network founder & group CEO, Vijay Subramaniam said: “Trilok started as a small experiment in blending tradition and technology, and it’s grown into something so much greater. Partnering with Suno has taken that journey to a new level, helping bring the music to global audiences. This is a collaboration I’m proud of, one that keeps the heart of the music intact while opening new ways for people around the world to connect with it.”
“We’re fortunate to work with music creators all over the world to help bring their visions to life,” said Suno chief music officer Paul Sinclair. “Trilok is using the newest creative tools to push musical storytelling into exciting territory, blending heritage and innovation in ways that weren’t possible before. At the same time, they’re building a genuine artist-fan connection, using these advancements to create new opportunities for collaboration.”
The first Trilok releases with Suno are slated for late 2025.
MUMBAI: Sony Mix has unveiled seven renditions of their channel’s signature ident, with some of the country’s most popular singers and musicians. These renditions are an expression of what the channel stands for and seamlessly ties back to its tagline – ‘Dekho, Suno, Gungunao’.
The music idents for Sony Mix have been created by renowned musicians like Sonu Nigam, Javed Ali, Jonita Gandhi, Nandini Shankar, Rakesh Chaurasia, Rhythm Shaw and Purbayan Chatterjee. These idents are a reflection of the channel’s refreshed look that was launched earlier this month, marking the completion of its six glorious years in India.
Sony Pictures Networks India (SPNI) Max Cluster and Sony Mix senior EVP and business head Neeraj Vyas said, “ Being leaders in the music and entertainment industry, we are proud to come up with a unique concept of creating channel idents. This is the first time any music channel has come up with a signature tune and created their renditions. The singers and musicians have done utmost justice to the idents by lending their voices to it and we are confident that our music-loving audiences will be humming these idents as they go about the daily affairs.”
Below are the details to each rendition of the ident: Rendition #1: Javed Ali
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For his rendition, Javed Ali wanted to experiment with a combination of Indian classical music and Sufi music. Sufi music is derived from the works of Sufi poets with a huge influence of a percussion instrument and a single vocalist. Beginning with the ‘Thaan’ and ending with a beautifully composed ‘Alaap’, Javed Ali’s voice and his singing style is an amazing catalyst that creates magic in this tune.
Commenting on the rendition, Javed Ali says, “There is always magic created when the team that you work with has complete faith in you. The journey of creating this rendition started off when I met a very able music composer, Raju Singh. When I heard the tune, I knew that this will strike that emotional chord with the viewers.
Rendition #2: Rakesh Chaurasia
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The renowned flutist Rakesh Chaurasia’s rendition to the MIX signature tune lends itself to a symphony with the Tabla. He has added a few key flute techniques like fluttering and the sound of Shakuhachi as catalysts to this beautiful rendition.
“I had worked with Raju Singh ji on the original version of the MIX signature tune a few years ago and it was an honor to work with him again for MIX. This time the concept was very interesting as we focused on one instrument at a time for the same tune. It was a great experience as I had to give this tune my touch and technique with the bamboo flute. We thought this would take time, but the composition was so good that it hardly took us a couple of hours to come up with the rendition,” says Rakesh.
