ITV

Tag: Sunny Leone

  • Sunny Leone chooses Abdullah Pathan- the strongest man on VMate as her Mr. V

    Sunny Leone chooses Abdullah Pathan- the strongest man on VMate as her Mr. V

    New Delhi: VMate’s New Year Dhamaka campaign #SunnyKaNewYearCall finally saw a winner going on a date with Sunny Leone as she chose the strongest man on VMate as her Mr. V.

    Abdullah Pathan from Moradabad, Uttar Pradesh emerged as the campaign winner to go on a date with Sunny Leone! The strongman ('local hulk') from Moradabad, Abdullah is already a popular video creator with over 6 lakh followers on VMate. To win a date with Sunny he created many videos with his friends and family members around the campaign. His videos were funny, action packed, simple, yet, in one video where he is seen riding a horse cart in a pure filmy fashion declaring that he is coming to date Sunny Leone, was beyond everyone’s comprehension. This reflects Abdullah’s dedication and focus to win the big prize.

    http://s.vmate.com/meUJUbmqAu 

    The campaign gained instant success after Sunny Leone's speculated love interest who was touted as Mr. V turned out to be VMate, which was allowing users to make a video call video with Sunny Leone to celebrate the new year with a twist. Many social media platforms were buzzing with the news, VMate witnessed millions of curious users creating innovative videos with the campaign's hashtag making it one of the most popular campaigns online. Various videos with hilarious memes, funny expressions, macho attitude, and ravishing style went viral on social platforms.

    According to Abdullah, “Meeting Sunny Leone is definitely a once in a lifetime opportunity for me and I am thankful to VMate for providing me with the same. I am also amazed by the humbleness of Sunny Leone who made me feel comfortable with her presence and was curious to know about my future plans. To my surprise as a momento she has given me autographed boxing gloves and did liked my videos. With VMate helping me to gain popularity and earn money, I am sure that one day my dream to be in WWE and launching a gym to inspire young children to take up fitness will come true.”

    "This has been a wonderful journey, saw so many videos from so many creators. Many were actually funny and comic but what Abdullah did was absolutely wonderful. In a way, it is also humbling to know how many people actually love you. I wish best of luck to Abdullah for his future.", said Sunny.

    VMate has become a rage among the youth of India across the country for introducing exciting social media campaigns which also allow them to win bumper prizes such as a car, a scooty, latest smartphones, and more. Recently, VMate had concluded its #VMateFilmistan campaign with more than 7.8 lakh people winning prizes worth Rs. 2.65 crores. In the past also, VMate gained popularity for introducing unique campaigns such as its association with Nach Baliye Season 9, Diwali Campaign and more. Many VMate creators, who are common people, are earning money via VMate videos and transforming their lives by achieving their dreams.

  • Gaana enters Shows and Podcast Originals segment

    Gaana enters Shows and Podcast Originals segment

    Mumbai: India's largest music streaming app, Gaana has announced its first batch of platform-exclusive line-up of podcasts and shows, including ‘Ummeed’ with Zakir Khan, ‘Confessions’ with Sunny Leone and ‘Life ki Ranneeti’ with Rannvijay Singha that will go live on Gaana in Nov-Dec’19. These are a part of the brand’s overarching vision to host the country’s widest and most diverse range of original audio content by the end of FY 2021.

    Commissioned by Gaana, produced by the hosts & syndicated from networks, the shows & podcasts in multiple languages span categories like Comedy, Bollywood, Devotional, News, Kids, Motivational, Astrology, Business, Lifestyle &. Culture and Self Help among others. Gaana currently hosts over 3000 diverse shows & podcasts in multiple languages including ‘Cyrus Says’, ‘The Bhagavad Gita’, ‘Stories of Akbar Birabal’, KadhaiPodcast's PonniyinSelvan and ‘Paisa Vaisa’ among others.

    Speaking at the launch, Gaana CEO Prashan Agarwal said, “Shows & Podcasts have the potential to be among the most popular mainstream non-music genres in our country owing to the diversity of our audience. At Gaana, we have been investing steadily in this space, and have now taken it up a notch with our Original Shows & Podcasts  that would engage our users with interesting content that will inform, entertain and enthral them in more ways than one.”

    India is the world’s third-largest podcast market, second only to the US and China, and is one of the fastest-growing podcast markets globally.  

  • Sunny Leone launches innerwear brand “Infamous by Starstruck”

    Sunny Leone launches innerwear brand “Infamous by Starstruck”

    MUMBAI: Popular Bollywood celebrity turned serial entrepreneur, Sunny Leone launched her very own innerwear brand “Infamous by Starstruck” exclusively on the first day of India Licensing Expo 2019 (the third edition of the country’s largest brand licencing platform). Bradford License India has been appointed as the brand’s official licencing agent.

    Post her successful foray into the cosmetic industry, Leone now enters a $262 billion global licensing and merchandising industry by launching this brand in the innerwear category. With its third edition, India Licensing Expo is set out to connect global brands, retailers and manufacturers for two days of relationship building , deal making and trend spotting.

    Leone’s brand was also felicitated with ‘The Most Engaging Brand on Social Media’ award at Labels Award powered by Marie Claire.

    Speaking on her launch, Leone said “I’m really excited to launch Infamous by Starstruck at ILE 2019 which has offered us a platform to promote the brand in retail fraternity & find right licencing partner with huge retail muscle to take the brand forward in the global landscape. Infamous is for all kinds of women from all around the world.”

  • ZEE5 LAUNCHES KHAAR, A DOCUDRAMA ON THE ICONIC DANDI MARCH

    ZEE5 LAUNCHES KHAAR, A DOCUDRAMA ON THE ICONIC DANDI MARCH

    Mumbai, 26th September 2018: After the success of recent originals like Karenjit Kaur – The Untold Story of Sunny Leone, Lockdown, Akoori, Lal Bahadur Shastri’s Death – An Unfinished Story among others, ZEE5 – India’s largest and most comprehensive digital entertainment platform for language content is set to stream Khaar. A docudrama on Mahatma Gandhi’s significant Dandi March to Dandi, Khaar will premiere on 2nd October exclusively on ZEE5.
    Watch the trailer here:

    While a lot has been said about Mahatma Gandhi’s contribution to India’s independence, not too many people know that he often had to face opposition even from his close aides from the Indian National Congress. The idea for the salt satyagraha had been his brain child and one that changed the course of our independence struggle; yet it didn’t have the popular support within the Congress. But, Gandhiji pressed on with the belief that he was on the right path. Khaar unfolds the many challenges that Gandhiji faced before initiating the Dandi March, and triggering the most dramatic chain of events that led to India’s independence.

    The docudrama features Surendra Rajan as Mahatma Gandhi, Sanjay Gurbaxani as Nehru, Amit Singh Thakur as Sardar Vallabhbhai Patel, Tarakesh Chauhan as Maulana Azad. To give the audience an immersive experience, the show has Annu Kapoor lending his voice as a narrator.
    Commenting on his association with ZEE5 and as the narrator of Khaar, Annu Kapoor said, “The Dandi March initiated by Gandhiji was an iconic movement against the British and a milestone in India’s movement for freedom. Today’s youth are hardly aware of the real story behind the movement and what better than a digital medium like ZEE5 to reach out to them with the truth behind the mission. I am extremely proud to lend my voice to this docudrama and thankful to ZEE5 for taking the initiative to recreate the story in an engaging way.”
    Manish Aggarwal, Business Head, ZEE5 India commented, “We take pride in announcing Khaar as our latest offering to the audience on Gandhi Jayanti. Docudramas have been well received on the platform, we launched Lal Bahadur Shastri’s Death – An Unfinished Story on Independence Day and Khaar is another effort in that direction. The well-researched story dives deeper into the other side of history and Gandhiji’s ideology, with a gripping storyline backed by Annu Kapoor’s spellbinding narration. We are certain that Khaar will not only entertain audiences but also give them an opportunity to learn about unknown facts of the Dandi March.”

    With over 3500 films, 500+ TV shows, 4000+ music videos, 35+ theatre plays and 90+ LIVE TV Channels across 12 languages, ZEE5 truly presents a blend of unrivalled content offering for its viewers across the nation and worldwide. With ZEE5, the global content of Zindagi as a brand, which was widely appreciated across the country, has also been brought back for its loyal viewers.

  • Discovery Jeet postpones 2 show launches to late March

    Discovery Jeet postpones 2 show launches to late March

    MUMBAI: The newly launched general entertainment channel, Discovery Jeet has planned to halt the launch of two yet to be released shows Gabru – Hip Hop Ke Shehzaade and Man Vs Wild with Sunny Leone.

    An official from Discovery communication confirmed the news to Indiantelevision.com about the shows being re-launched at a later date by the end of March.

    Gabru producer Anand Tiwari said that Jeet has just started and the channel is monitoring its prime shows’ viewership. The show consists of 35 episodes and the season will be over inseven weeks. The network doesn’t want the show to start off with average ratings.

    He further added, “I’m happy with the decision that once the channel garners traction and all the eyeballs are at the screen during the prime time, the network will air our show.”

    The channel went live with much fanfare on 12 February and claimed record-breaking viewership in its first week. According to Chrome DM, day two of the channel going live saw OTS of 87.1 per cent across urban Hindi speaking markets, 20 percentage points higher than the launch week of Arnab Goswami’s Republic TV last year.

    Also Read:

    Discovery Jeet signs content deal with Netflix

    Discovery Jeet gets good spread at launch

  • Sunny Leone in Discovery JEET’s show Man Vs Wild

    Sunny Leone in Discovery JEET’s show Man Vs Wild

    MUMBAI: Sunny Leone will be displaying her adventurous side as host of the mega-popular survival series Man Vs. Wild. The iconic series will telecast in Hindi on the soon-to-be-launched GEC Discovery JEET. The new GEC will premiere in the second week of February 2018 and the series will feature the beautiful actor hosting as well as undertaking many difficult stunts and adding a dash of humour with her vivacious personality.

    The original show features host Bear Grylls sharing survival strategies in extreme conditions, while navigating through some of the world’s most remote locations. The Hindi version titled ‘Man vs Wild with Sunny Leone’ on Discovery JEET will have the actress narrating her personal survival stories even as she presents Bear’s adventures in the wild. The set of the show will have elements like pond, caves and trees to give the real look and feel of a jungle.

    Sharing her excitement on being a part of the show, Sunny Leone says, “I am extremely excited to be part of such a popular show and the channel – Discovery JEET. This will give me a chance to showcase my adventurous side, which has never been seen before by television viewers. While no one can do what Bear Grylls does, I will try to add my own style of fun and humour to the show.”

    The GEC channel ‘Discovery JEET’ will bring together Discovery’s unmatched story-telling and the best of real-life entertainment through larger than life stories aimed at inspiring millions.

  • A combination of cute & hot, guess what?

    A combination of cute & hot, guess what?

    MUMBAI: Foodpanda has announced that Sunny Leone will be a part of their new digital marketing campaign.

    The campaign showcases how Foodpanda comes to the rescue of people in the liquidity crunch situation that has cropped up post demonetization. The campaign would target the consumers through various social platforms such as Snapchat, Facebook, Twitter, Instagram, etc.

    The campaign videos can be viewed on Foodpanda’s social properties. In the videos, Sunny would be seen along with her husband; in an informal relaxed disposition at her home yearning for some great food and Foodpanda does the trick for her. The short digital campaign would majorly play on Snapchat which is in sync with the content consumption by the users of today. The sentiment of the campaign talks of what Foodpanda stands for- convenience, making users feel special and express delivery.

    Foodpanda India CMO Gagan Arora says, “Post demonetisation, if you are low on cash and want to have your favourite dish, Foodpanda is exactly what you need.”

  • A combination of cute & hot, guess what?

    A combination of cute & hot, guess what?

    MUMBAI: Foodpanda has announced that Sunny Leone will be a part of their new digital marketing campaign.

    The campaign showcases how Foodpanda comes to the rescue of people in the liquidity crunch situation that has cropped up post demonetization. The campaign would target the consumers through various social platforms such as Snapchat, Facebook, Twitter, Instagram, etc.

    The campaign videos can be viewed on Foodpanda’s social properties. In the videos, Sunny would be seen along with her husband; in an informal relaxed disposition at her home yearning for some great food and Foodpanda does the trick for her. The short digital campaign would majorly play on Snapchat which is in sync with the content consumption by the users of today. The sentiment of the campaign talks of what Foodpanda stands for- convenience, making users feel special and express delivery.

    Foodpanda India CMO Gagan Arora says, “Post demonetisation, if you are low on cash and want to have your favourite dish, Foodpanda is exactly what you need.”

  • New films: The business of a few lakhs

    New films: The business of a few lakhs

    The dull pre-Diwali period has taken its toll. The films released recently as well as last Friday have fallen like nine pins. Some of these have been forced to commit hara-kiri as they would not be able to get playtime at the cinemas in peak period when the flow of star cast films is regular. The opening day collections of almost all new releases remained in lakhs, and far away from a crore mark.

    Saat Uchakkey from which the trade and people had some hope hardly earned money. Despite a number of known character artistes in the film and a comedy label, its crude and lewd language besides overacting by a few sunk it. The collections remained poor from day one and did not improve over the weekend. The film collected 90 lakh for its opening weekend.

    Beiimaan Love tried to play the Sunny Leone card to draw the audience. The makers seem to have hit on the idea rather late in the ‘skin specialist ‘star’s life who has lost her novelty value soon after she hit the screen. Whatever she had to offer does not seem to sell now. Sadly, the film had nothing else to offer. The film fell short of Rs 1-crore mark in its first weekend.

    Motu Patlu (3-D: Animation) could not draw kids, its target audience. The film is more likely to reach its viewers through home entertainment. The opening-day collections remained low, and the improvement hoped for over Saturday and Sunday was only marginal as the film managed Rs 1.4 crore for its opening weekend.

    Fuddu had a disastrous reception at the box office with the first day collections ranging between two to three lakh and managing to collect just about 10 lakh for first three days.

    Anna, a biopic on Anna Hazare, a celebrated activist, added to the long list of biopics that don’t work. The audience to the film remained that of total indifference as, despite a controlled budget, the film will be a total loser. The film could not cross Rs one lakh collection figure on its opening day and remained in the same range through its first weekend.

    Mirzya, after a poor opening weekend of Rs 5.2 crore, was faced with more miseries over next four day to show Rs 8.4 crore for its first week.

    Tutak Tutak Tutiya failed badly. The title as well as the bad casting affected the film’s opening, offering no chance to improve. The film collected Rs 2.75 crore in its first week.

    M S Dhoni: The Untold Story benefitted the most with a continuous flow of poor films in opposition and giving it a free run at the box office. The film collected Rs 24.8 crore in its second week to take its two week tally to Rs 107.4 crore.

    Pink collected Rs 1.6 crore in its fourth week to take its four week total to Rs 66.9 crore.

  • New films: The business of a few lakhs

    New films: The business of a few lakhs

    The dull pre-Diwali period has taken its toll. The films released recently as well as last Friday have fallen like nine pins. Some of these have been forced to commit hara-kiri as they would not be able to get playtime at the cinemas in peak period when the flow of star cast films is regular. The opening day collections of almost all new releases remained in lakhs, and far away from a crore mark.

    Saat Uchakkey from which the trade and people had some hope hardly earned money. Despite a number of known character artistes in the film and a comedy label, its crude and lewd language besides overacting by a few sunk it. The collections remained poor from day one and did not improve over the weekend. The film collected 90 lakh for its opening weekend.

    Beiimaan Love tried to play the Sunny Leone card to draw the audience. The makers seem to have hit on the idea rather late in the ‘skin specialist ‘star’s life who has lost her novelty value soon after she hit the screen. Whatever she had to offer does not seem to sell now. Sadly, the film had nothing else to offer. The film fell short of Rs 1-crore mark in its first weekend.

    Motu Patlu (3-D: Animation) could not draw kids, its target audience. The film is more likely to reach its viewers through home entertainment. The opening-day collections remained low, and the improvement hoped for over Saturday and Sunday was only marginal as the film managed Rs 1.4 crore for its opening weekend.

    Fuddu had a disastrous reception at the box office with the first day collections ranging between two to three lakh and managing to collect just about 10 lakh for first three days.

    Anna, a biopic on Anna Hazare, a celebrated activist, added to the long list of biopics that don’t work. The audience to the film remained that of total indifference as, despite a controlled budget, the film will be a total loser. The film could not cross Rs one lakh collection figure on its opening day and remained in the same range through its first weekend.

    Mirzya, after a poor opening weekend of Rs 5.2 crore, was faced with more miseries over next four day to show Rs 8.4 crore for its first week.

    Tutak Tutak Tutiya failed badly. The title as well as the bad casting affected the film’s opening, offering no chance to improve. The film collected Rs 2.75 crore in its first week.

    M S Dhoni: The Untold Story benefitted the most with a continuous flow of poor films in opposition and giving it a free run at the box office. The film collected Rs 24.8 crore in its second week to take its two week tally to Rs 107.4 crore.

    Pink collected Rs 1.6 crore in its fourth week to take its four week total to Rs 66.9 crore.