ITV

Tag: Sunil Suresh

  • Air India collaborates with KidZania

    Air India collaborates with KidZania

    Mumbai: Air India, a global airline, in collaboration with KidZania, the globally acclaimed educational entertainment brand, announced the launch of the Air India Aviation Academy at KidZania’s theme parks in Noida and Mumbai. At the Academy, children will be able to step into the roles of pilots and cabin crew aboard a model aircraft and understand the nuances of a career as a pilot and cabin crew in the aviation industry.

    The academy, where children will be able to see the model of Air India’s fleet and its other facilities in the airline’s new branding, colours and livery, aims to enhance children’s educational skills by offering them unique opportunities to learn about the aviation industry through interactive and engaging role-playing activities.

    Through this collaboration, Air India and KidZania aim to cultivate a new generation of aviation enthusiasts and professionals by providing a platform where children can engage in realistic role-playing scenarios, such as piloting an aircraft and working as cabin crew. The academy seeks to strengthen psychomotor, cognitive, emotional and social skills among children.

    The Air India Aviation Academy at KidZania has been built to provide young enthusiasts with an opportunity to engage in activities that simulate real-life aviation tasks. The academy will provide an authentic and dynamic platform to ignite children’s curiosity and imagination. Here children can discover, explore and learn about the aviation industry in a fun and engaging way.

    Air India head of marketing Sunil Suresh said, “Air India aims to create meaningful experiences for children and inspire upcoming generations. The Air India Aviation Academy at KidZania’s Noida and Mumbai theme parks will provide young enthusiasts with hands-on training in aviation skills, fostering an understanding of the industry and the importance of safety and teamwork.”

    As part of the partnership, members of Air India’s frequent flyer programme Flying Returns which was recently upgraded to offer greater ease, rewards and recognition, will be able to earn seven Flying Returns points for every Rs 100 spent on tickets to visit the Air India Aviation Academy at KidZania’s theme parks in Noida and Mumbai.

    KidZania India chief marketing Officer Rahul Dhamdhere said, “We are thrilled to expand our partnership with Air India through the launch of the Air India Aviation Academy. This academy will provide children with a hands-on understanding of the aviation industry, blending education with entertainment. Our goal is to spark an interest in aviation careers from an early age, and with Air India’s support, we can offer an unparalleled experience that is both fun and educational.”

    At the KidZania theme parks in Noida and Mumbai, there will be additional features such as a selfie point for kids and parents with the Air India aircraft in the background, a section on the history of Air India, and Air India quiz, and insights into Air India’s new aircraft fleet and destinations. At the entrance, children will be able to get an insight into the real world of aviation via a live flight tracker display that will showcase real-time information on aircraft flying to various parts of the world.

    A first in India, this initiative highlights Air India’s commitment to nurturing future talent and KidZania’s dedication to immersive educational experiences as well as inculcating values of responsibility, solidarity, sensitivity, harmony, courage, self-confidence and professional ethics among children.

  • Air India and KidZania forge a multi-year partnership

    Air India and KidZania forge a multi-year partnership

    Mumbai: KidZania India, an internationally acclaimed name in the realm of educational entertainment, and Air India, India’s leading global airline, have entered a multi-year partnership to power the aviation academy offerings at KidZania’s theme parks in Delhi NCR and Mumbai, marking one of the most noteworthy partnerships in KidZania’s history.

    The collaboration between Air India and KidZania entails the development of the latter’s aviation academy, where Air India will create immersive experiences to familiarise children with various aspects of the fascinating world of aviation, thus inspiring them to explore potential career opportunities in the field.

    As part of the partnership, members of Air India’s frequent flyer program Flying Returns are already able to earn 7 Flying Returns points for every Rs 100 spent on tickets.

    KidZania India the chief marketing officer  Rahul Dhamdhere said: “At KidZania, our core mission is to provide children with practical skills within an enjoyable and immersive setting. The partnership with Air India seamlessly fits into this mission, enabling children to explore the fascinating world of aviation while fostering their inquisitiveness and imagination. We are thrilled to partner with the flag bearer of the aviation industry, Air India, and firmly believe that this partnership will introduce fresh avenues for learning and entertainment for our young visitors.”

    Air India’s head of marketing, e-commerce, and Loyalty Sunil Suresh said: “The Indian aviation industry is currently the third largest and the fastest-growing in the world that presents huge potential for growth. As an industry leader and a responsible organisation, we aim to create meaningful experiences for children and inspire the upcoming generations of aviation professionals in what is perhaps the most exciting decade for India. Our endeavour perfectly aligns with KidZania’s innovative approach to educational entertainment, which makes this partnership special.”

    KidZania has been a leader in delivering immersive and educational entertainment for children and families. Through its distinctive combination of role-playing activities, real-life experiences, and educational opportunities, KidZania has garnered the affection and engagement of both young learners and their parents.

  • MakeMyTrip users can now book Covid-19 vaccine slots on app

    KOLKATA: As travel picks up, MakeMyTrip is rolling out new functionality on its mobile app to allow customers to book their vaccination slots through its app. Customers can also download the vaccination certificate and link it to their profile to avail special travel offers and value adds on travel bookings made through the platform.

    The initiative is a step towards supporting vaccination drives while making travel hassle-free, seamless, and more rewarding for vaccinated travellers, said the company on Thursday.

    As part of CoWIN integration, MakeMyTrip users will now have access to all relevant travel documents anytime and anywhere. The new functionality further allows users to view the linked certificate offline and also schedule reminders for their second vaccination slot. The option to book slots on CoWIN and to download the certificate for both, online and offline viewing will go live on the homepage of the MakeMyTrip app on 28 June. The downloaded certificate will be visible within the ‘My Profile’ section under the ‘Saved Vaccination Certificates’ option. Vaccinated travellers will also be able to avail special offers while booking travel on the platform.

    Speaking about the API integration with the CoWIN portal, MakeMyTrip COO Vipul Prakash shares, “As travel opens up and the vaccination certificate gains more currency, the functionality will allow travellers to have quick access to the document at all times.”

    The company has also released a digital film titled ‘Make the Trip’ – with an encouraging message from children to elders on the need to get vaccinated for the safety of all.

    MakeMyTrip group CMO Sunil Suresh says, “The most important trip all of us need to take this year is to the vaccination center. The digital film is a plea from children to the ones eligible to take a vaccination shot at the first available slot to protect them and everyone around them – a trip that will help everyone to bring back safe and pleasant days soon. We can all do our bit by encouraging people around us to take a shot and with this film, we hope to make sharing this message even easier.”

  • MakeMyTrip launches new campaign with its brand ambassadors Alia & Ranveer

    MakeMyTrip launches new campaign with its brand ambassadors Alia & Ranveer

    MUMBAI: MakeMyTrip, India’s leading online travel company has launched a new campaign, with its brand ambassadors – Ranveer Singh and Alia Bhatt, to encourage Indian travellers to choose and book from a wide range of alternative accommodations including Villas, Apartments, Homestays, Hostels, Cottages, Farm stays and more through its app and website. Targeted at aspirational Indian traveller, the campaign spotlights the salient benefits of Alternative Accommodations, in a fun and light-hearted manner through its brand ambassadors Alia Bhatt and Ranveer Singh.

    The multi-platform campaign underlines how alternative accommodation options on MakeMyTrip will cater to varied travel interests and needs. From offering privacy to couples, value for money and sense of freedom to a group of friends, access to a private kitchen to a family with kids, the segment provides options to all travel cohorts to get an accommodation that aptly fits their needs.

    Sharing his thoughts on the new campaign, MakeMyTrip Group Chief Marketing Officer Sunil Suresh said, “A stay that suits your needs perfectly doesn’t just elevate your experience but is also a travel delight like no other. With over 1,70,000 choices of apartments, villas, hostels and homestays on our platform, everyone is sure to find a place that's just their kind of stay. It is this aspect of travel that we have brought alive through our campaign on alternative accommodations. We have expanded the accommodation choices to fit everyone’s travel needs. We are confident that the campaign will attract a large number of travelers to try these diverse stay options through our platform.”

    As part of the television commercial, Alia will be seen in a quirky avatar, advising Ranveer ‘not to worry about space constraints as the booked Villa or Apartment will have enough room for everyone’. First in the series, the two commercials targeted at ‘Group of friends’ and ‘large family’ – successfully delivers the message that ‘travellers will never have to adjust or compromise with space and other accommodation needs while picking these properties. The campaign will be run across social media platforms including Instagram, Facebook and YouTube among others.

    The campaign is well-timed as demand for Alternative Accommodations gains a strong foothold in the market. A recent survey by the company revealed that more than 48% of travellers are most likely to book an alternative accommodation for their next trip.

    Commenting on the growth of the category, MakeMyTrip Limited Group COO Vipul Prakash shared, “At a time when customers, especially millennials prefer experiential travel choices – alternative accommodations are offering quality yet economical, offbeat options and it is only set to grow more popular within Indian travellers. As a platform, our endeavour is to empower our customer with more and more choices so that they always find the best fit at their one stop travel shop.”

    Conceptualized by MagicCircle Communications, Hemant Misra, Managing Director of the company shared “The campaign breaks set expectations from accommodations. For years travellers know what to expect and where to compromise. With new accommodation offerings, MakeMyTrip breaks these ‘adjustments’ travellers make and delights them with new possibilities. The distinctive personality and styleof the brand is brought alive by Alia and Ranveer.”

  • WATConsult bags digital duties for Goibibo

    WATConsult bags digital duties for Goibibo

    MUMBAI: WATConsult, the digital and social media agency from the house of Dentsu Aegis Network, has won the digital mandate for Goibibo, India’s leading online travel company. The mandate includes digital media management and digital creative duties of the brand.

    As part of the mandate, WATConsult will focus on strategizing, conceptualising and developing digital campaigns to help expand the brand’s visibility and presence in the social media landscape. Additionally, the agency will be managing the creative duties of Goibibo on all digital platforms.

    Goibibo is one of the best-recognised online travel brand that provides a range of choice in all things travel – hotels, flights, trains, bus and intercity & airport cabs for travellers. It is one of the most trusted online travel companies in terms of providing quickest travel-linked search, bookings, fastest payments, refund processes and user experience. To further build and escalate its social media presence, the brand has partnered with WATConsult, which will help them reach out to a wider audience across the country, through interesting and innovating social media campaigns.

    Speaking on the win, WATConsult founder and CEO Rajiv Dingra commented, “With people eagerly exploring newer travel options than the traditional ones, the Indian online travel segment has been gaining a great momentum. With the best-in-class technology and user experience, Goibibo is one of India’s most trusted brands and we look forward to bring in some engaging and captivating campaigns, using our expertise of adapting newer technology, in the best possible way.”

    Sharing thoughts on collaborating with WATConsult chief marketing officer Sunil Suresh Goibibo said, “Goibibo is the travel brand of choice for young India on the move. At a time when Indians are increasingly making their choices on digital platforms – we want to convey our brand stories that are creative and engaging on the platform of choice of our customers. We are excited to collaborate with the young and vibrant team at WATConsult to help build wider and deeper connect with the ever-increasing base of digitally savvy Indian travellers.”

  • MakeMyTrip’s ‘MyIndiaMyTrips’ supports PM’s vision to boost domestic tourism

    MakeMyTrip’s ‘MyIndiaMyTrips’ supports PM’s vision to boost domestic tourism

    MUMBAI: MakeMyTrip, India’s leading online travel company, today, rolled-out its digital campaign #MyIndiaMyTrips to inspire and assist Indian travellers to plan their travel and explore the best of India. In line with the Prime Minister Narendra Modi’s appeal to all Indians to visit at least 15 destinations in the next three years within India, the campaign has been conceptualised to make it intuitive for Indians to book their travel per their interest.

    MakeMyTrip’s digital campaign has been thematically designed to address varied interests of Indian travellers. Promoted through social media platforms like Instagram, Facebook and Twitter which are the first port of travel inspiration for young Indians and a specially curated microsite, travel choices have been categorised under heritage & history, nature escapades, wildlife, pilgrimages, and festivals & culture to make decision-making easy. The campaign #MyIndiaMyTrips celebrates country’s cultural heritage, rich architectural brilliance, and natural landscapes covering close to 100 destinations of interest for travellers.

    Commenting on the new digital campaign, MakeMyTrip group chief marketing officer Sunil Suresh said, “With its beautiful natural landscapes, rich cultural diversity, 7500 kilometre coastline and a multitude of cuisines, customs and art that changes every few hundred kilometres – there is no dearth of places to visit as a tourist in India. #MyIndiaMyTrips is a concerted effort to inspire, encourage and assist more and more Indians to explore their own country as per our Prime Minister's appeal during his Independence Day address to the nation.”

    Now travellers, from couples to family, from solo travellers to adventure seekers can choose from specially curated easy-to-book holiday packages across categories. The new microsite on MakeMyTrip website is the knowledge hub of domestic destinations, detailing out places with things to see, local activities, food and events in places like Khajuraho, Hampi, Konark, Kumbhalgarh, Gokarna, Varkala, Shillong, Kaziranga, Ranthambore, Ajmer Sharif and Rameswaram among others. #MyIndiaMyTrips will focus on driving engagement amongst India’s digital natives through aspirational content on the various wonders and charms of the country.

  • MakeMyTrip appoints Sunil Suresh as CMO

    MakeMyTrip appoints Sunil Suresh as CMO

    MUMBAI: Sunil Suresh has been appointed as the chief marketing officer for MakeMyTrip and Goibibo. In his role, Suresh will be responsible for driving the company’s marketing efforts, supporting the overall strategic objectives, overseeing all initiatives across the marketing funnel, including brand, social, performance and innovation marketing tracks.

    MakeMyTrip COO Vipul Prakash said, “We are excited to have Sunil on board our leadership team as he brings to the table 18-years of rich experience in marketing, delivering growth across technology, consumer goods and retail businesses. With a unique blend of expertise in multiple domains, deep understanding of consumer behaviour and how businesses can leverage the power of digital, we are confident that he will help propel MakeMyTrip’s next phase of growth.”

    MakeMyTrip India chief marketing officer Sunil Suresh commented, “I am delighted to join MakeMyTrip, one of the most iconic Online Indian brands of our time. The growth story of the company has been synonymous with the growth of travel industry in India. With ambitious plans lined up for its next phase of growth, I am looking forward to be a part of this exciting trip.”

    A graduate from IIT Roorkee, Suresh holds a PG diploma from IIM Lucknow. In his earlier stint, he was working as the chief marketing and strategy officer at Capillar Tech. Prior to that, he has woked with brands like Yum! Brands (Pizza Hut) and Unilever.