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Tag: Sunil Narine

  • TKR ropes in Stake as title sponsor in multi-year global partnership

    TKR ropes in Stake as title sponsor in multi-year global partnership

    MUMBAI: The Trinbago Knight Riders just hit a sponsorship sixer. Caribbean Premier League’s most decorated franchise has inked a multi-year title partnership with Stake, the world’s leading online casino and sportsbook adding some serious global firepower to its off-field playbook. With four CPL titles under its belt (2015, 2017, 2018, 2020), TKR’s winning legacy now aligns with a brand that’s betting big on cricket. Stake already has marquee partnerships across the sporting spectrum, including UFC, Everton FC, and the Stake F1 Team. Its latest Caribbean swing follows recent forays into cricket with the Paarl Royals, European Cricket Championships, and Major League Cricket.

    “This partnership marks a significant milestone for us,” said Knight Riders Sports Group CMO Binda Dey. “Bringing together two globally recognised brands, we aim to elevate fan engagement through innovation and technology.”

    And innovation is already in motion. The announcement was hyped with a teaser campaign starring Knight Riders legends Andre Russell, Sunil Narine, and Dwayne Bravo alongside Stake-backed athletes from across the world. The result? A viral buzz building up to the big reveal, with cross-sport fandom fuelling the fire.

    “TKR’s success and passionate fanbase make them the perfect addition to our cricket portfolio,” said Stake’s CMO Akhil Sarin. “Our aim is to build immersive, tech-driven fan experiences that channel the thrill of T20 cricket.”

    This partnership is more than a logo swap, it’s a play for deeper, digital-first engagement. Expect gamified fan zones, interactive content drops, and a Stake-powered edge to TKR’s growing global fanbase.

    In the high-stakes world of franchise cricket, this Knight–casino combo could be a jackpot move.
     

  • Knight Riders Zidd Ki Nahi Hadd sets season’s tone

    Knight Riders Zidd Ki Nahi Hadd sets season’s tone

    MUMBAI: The Kolkata Knight Riders (KKR), holders of three Tata Indian Premier League (IPL) titles, have revealed their seasonal campaign, Zidd Ki Nahi Hadd.

    The campaign showcases the entire KKR team, including captain Ajinkya Rahane, vice-captain Venkatesh Iyer, Andre Russell, and Sunil Narine. Head coach Chandrakant Pandit and team mentor DJ Bravo also feature, emphasising the Knight Riders’ determined and audacious approach on the cricket field.

    Zidd Ki Nahi Hadd is designed to galvanise both supporters and players, setting the stage for a highly charged season for the defending champions.

    The Kolkata Knight Riders are set to resume their campaign against the Rajasthan Royals at the Barsapara stadium in Guwahati on Wednesday, 26 March.

    The campaign can be viewed via the following link:

     

     

  • New York Strikers partner with Digital Giants for Abu Dhabi T10 2024

    New York Strikers partner with Digital Giants for Abu Dhabi T10 2024

    Mumbai: The defending champions, New York Strikers, have teamed up with top-tier digital and sports brands as they gear up to defend their crown at the 2024 Abu Dhabi T10. With cricket legends Kieron Pollard and Sunil Narine leading the charge, the Strikers have secured key sponsorships: NewCity.vip as principal title sponsor, IceCric.News as back presenting sponsor, and New York Strikers Sports Management as platinum sponsor.

    These partnerships mark a major milestone in the team’s strategy to strengthen its global brand. By blending cricket, digital content, and gaming, the Strikers are positioning themselves for even greater fan engagement and success.

    The partnership with IceCric.News enhances the team’s digital presence, offering fans around the world exclusive access to news, updates, and behind-the-scenes content. NewCity.vip’s sponsorship adds an exciting layer of fan interaction by merging the worlds of sports and gaming. Meanwhile, the backing from New York Strikers Sports Management ensures the team has the necessary resources for continued success, both on and off the field.

    New York Strikers owner, Sagar Khanna emphasises the significance of these strategic partnerships: “These partnerships are integral to our mission of elevating the cricket experience and offering our fans a deeper, more interactive connection to the game. It’s about aligning with brands that share our ambition to push boundaries. We’re not just aiming for success on the field—we’re shaping the future of how cricket is experienced globally.”

    New York Strikers CEO, Shazmeen Kara adds, “As a franchise, we’re always looking for ways to enhance the fan experience, and these partnerships do just that. This season is about combining the best of cricket, technology, and entertainment, and we can’t wait to see it all unfold.”

    With a star-studded lineup that includes international heavyweights and emerging talents, the New York Strikers are set for an exhilarating 2024 Abu Dhabi T10. Supported by IceCric.News, NewCity.vip, and New York Strikers Sports Management, the team is focused on retaining its title and offering an unforgettable experience to fans worldwide.

  • BCCI Review Committee clears Sunil Narine

    BCCI Review Committee clears Sunil Narine

    MUMBAI: The bowling review committee of the BCCI, comprising S. Venkatraghavan, Javagal Srinath and A.V. Jayaprakash examined the bowling action of Sunil Narine after he had undergone a biomechanical assessment at the ICC-accredited SRMC centre in Chennai.

     

    The committee concluded that Narine, who had remodelled his bowling action, was within the ICC approved limits for all types of deliveries that were assessed and has hence recommended to the BCCI, that his name be removed from the warning list of bowlers with suspect action.

     

    As a result, Narine is now allowed to bowl in all BCCI tournaments.

     

    Narine is part of Shah Rukh Khan’s Kolkata Knight Riders team in the Indian Premier League (IPL), which kick-starts on 8 April.

     

    “I am happy that we will witness Sunil Narine in action in the Pepsi IPL 2015, since he is now cleared by the BCCI committee. We look forward to the opening match between Kolkata Knight Riders and Mumbai Indians on 8 April in Kolkata, which promises to provide an exciting start to the tournament,” said BCCI secretary Anurag Thakur.

  • IPL Fantasy League user base crosses 10 lakh

    IPL Fantasy League user base crosses 10 lakh

    BENGALURU:  TenTenTen Digital Products (TTT) announced that its fantasy cricket game user base has nearly doubled to cross the 10 lakh mark. TTT says that this probably makes it the biggest cricket game in the world.

     

    The company informs that the biggest success of the IPL Fantasy League has been the high level of traffic it has witnessed. Since its launch in 2013, the Fantasy League website has had over 60 lakh unique visitors clocking in nearly 2.75 crore page views, with an average session spanning eight pages over 13 minutes. TTT says that the league also saw global participation with almost 18 per cent of visitors coming from 213 countries outside India. After India, the countries with most visits were the UK and the US, followed by the UAE and Pakistan.

     

     TTT managing director and CEO Ramesh Srivats says, “The challenge this year was to make the best game even better. We approached this at two levels. We enhanced the experience for serious players by adding features like Stealth Mode, Scheduled Changes, and even the ability to track league positions live. And for casual players, we made the game more enjoyable with All Stars, Facebook Leagues and fun features like Dishooms. The response has been overwhelming, and now we have already started thinking about what new stuff we can add next year.”

     

    Sharing additional data, the company claims that all three game modes saw increased participation. Over 4.5 lakh people played the Championship Mode, and 36 lakh Daily Challenge teams were created.  The new game mode – All Stars – where casual players could create a team by picking at least one player from each franchise saw nearly 3 lakh people participating in it.  TTT informs that the ability to create user leagues also drew heavy engagement, with users being able to face-off against friends and colleagues for bragging rights. Over 60,000 such leagues were created with a combined membership of nearly 4.5 lakh players this year.

     

     Users could also join fan leagues, to indicate the teams they were rooting for. Chennai Super Kings (CSK) was at the top with over 1.17 lakh users. When it comes to the ‘most wanted’ players of this season, based on users’ choice across all 60 matches, Glen Maxwell topped the list followed by Virat Kohli, Sunil Narine, Dwayne Smith and Suresh Raina.

     

     The winners of the IPL Fantasy League were awarded the official team jersey signed by KKR players along with a special cricket bat and a hamper of IPL memorabilia. In addition to this, The Daily Challenge winners were also given tickets for the playoff matches.