ITV

Tag: SundanceTV

  • Keshet International sells UK Drama ‘The A Word’ to Sweden public broadcaster

    Keshet International sells UK Drama ‘The A Word’ to Sweden public broadcaster

    MUMBAI: Keshet International (KI) has sold its critically acclaimed, BBC One UK drama The A Word (6 x 60’) to Swedish public service broadcaster, SVT.

    The deal follows an agreement with SundanceTV which came on board as the series’ US partner back in January 2016 in and will begin airing the series in summer 2016.

    Premiering internationally at MIPTV 2016, The A Word was one of 12 world class dramas to screen as part of the inaugural MIPDrama Screenings on 3 April.

    Its UK premiere on BBC One attracted 4.7 million (47 lakh) live viewers, consolidating at 6 million (60 lakh, excluding BBC iPlayer). The A Word was written by BAFTA winner and Golden Globe nominee Peter Bowker (Marvellous, Blackpool) and directed by Oscar nominee and BAFTA winner Peter Cattaneo (The Full Monty, Rev). It is co-produced by Fifty Fathoms and Keshet UK for BBC One and centres around the messy, extended Hughes family which has a child newly diagnosed with autism at its centre.

    SVT Sweden acquisitions executive series Henrik Palm said, “The A Word is a heartfelt family drama and a moving depiction of life with autism. We feel proud to team up with Keshet International on this fine BBC One drama, a project which we have followed with interest since its first Israeli incarnation.”

    Keshet International distribution managing director Keren Shahar said, “The A Word is a truly unique family drama, that can be seen in both the reception it has had from press and the impact it has had on viewers. We’re delighted that SVT has decided to bring it to the discerning Swedish audience.”

    The A Word is based on the original Israeli series Yellow Peppers which was created by Keren Margalit who is also executive producer on the UK series. It is produced by Marcus Wilson (Doctor Who, Life on Mars) and executive produced by Patrick Spence and Jenny Frayn for Fifty Fathoms, Sara Johnson and Avi Nir for Keshet, and Lucy Richer for BBC One.

     

  • Keshet International sells UK Drama ‘The A Word’ to Sweden public broadcaster

    Keshet International sells UK Drama ‘The A Word’ to Sweden public broadcaster

    MUMBAI: Keshet International (KI) has sold its critically acclaimed, BBC One UK drama The A Word (6 x 60’) to Swedish public service broadcaster, SVT.

    The deal follows an agreement with SundanceTV which came on board as the series’ US partner back in January 2016 in and will begin airing the series in summer 2016.

    Premiering internationally at MIPTV 2016, The A Word was one of 12 world class dramas to screen as part of the inaugural MIPDrama Screenings on 3 April.

    Its UK premiere on BBC One attracted 4.7 million (47 lakh) live viewers, consolidating at 6 million (60 lakh, excluding BBC iPlayer). The A Word was written by BAFTA winner and Golden Globe nominee Peter Bowker (Marvellous, Blackpool) and directed by Oscar nominee and BAFTA winner Peter Cattaneo (The Full Monty, Rev). It is co-produced by Fifty Fathoms and Keshet UK for BBC One and centres around the messy, extended Hughes family which has a child newly diagnosed with autism at its centre.

    SVT Sweden acquisitions executive series Henrik Palm said, “The A Word is a heartfelt family drama and a moving depiction of life with autism. We feel proud to team up with Keshet International on this fine BBC One drama, a project which we have followed with interest since its first Israeli incarnation.”

    Keshet International distribution managing director Keren Shahar said, “The A Word is a truly unique family drama, that can be seen in both the reception it has had from press and the impact it has had on viewers. We’re delighted that SVT has decided to bring it to the discerning Swedish audience.”

    The A Word is based on the original Israeli series Yellow Peppers which was created by Keren Margalit who is also executive producer on the UK series. It is produced by Marcus Wilson (Doctor Who, Life on Mars) and executive produced by Patrick Spence and Jenny Frayn for Fifty Fathoms, Sara Johnson and Avi Nir for Keshet, and Lucy Richer for BBC One.

     

  • SundanceTV, Pace University & Media Storm ink partnership for social media campaign

    SundanceTV, Pace University & Media Storm ink partnership for social media campaign

    MUMBAI: As part of Pace University’s Media Storm master’s degree programme in social media and mobile marketing, students will take part in developing an innovative social campaign for the second season of SundanceTV’s The Red Road.

     

    This represents the first time any television network has partnered with the university’s Media Storm programme. The returning show, which premieres 2 April, 2015, is a gripping dramatic thriller that stars Jason Momoa as Philip Kopus and Martin Henderson as Harold Jensen, a local sheriff hiding a dark family secret. The two are forced to coexist amongst rising tensions within their two clashing communities: a Native American tribe and a small neighboring town. The fates of Kopus and Jensen are tied as the relationship between their communities becomes volatile.

     

    The multi-media plan will include social media strategy, social networks, mobile apps, contests, user-generated content, blogger outreach, paid media, contests, games and experiential elements partially or fully created by Pace University students led by Professor Randi Priluck. Presentations will be submitted via video and, once reviewed by Priluck, will be sent to the Media Storm / SundanceTV teams to choose a winner. The winners will have the opportunity to have some or all of their projects weaved within the overall social plan for The Red Road.

     

    “Pace University continues to be a leader in experiential learning, and we are thrilled to see our partnership with Media Storm and SundanceTV take flight. We are thrilled to have the opportunity to work with SundanceTV and provide our students with a truly hands-on academic program,” said Lubin School of Business deal and former NBC Network president and Viacom Entertainment CEO Neil Braun.

     

    As the only Masters Degree in Social Media and Mobile Marketing currently offered by an Accredited Business School, this program closes the gap between academia and employer needs. “Social media and mobile technology have fundamentally transformed our culture. Bringing innovative thinking to clients like SundanceTV through our collaboration with Pace University’s Business School is critical in velocity disciplines like social and mobile media,” said Media Storm founder Craig Woerz.

     

    SundanceTV SVP of marketing Monica Bloom added, “SundanceTV is constantly examining new and distinctive ways to introduce audiences to our programming. We are delighted to partner with Pace University and Media Storm on this remarkable program and are excited to collaborate with their students on creative marketing to support the second season of The Red Road.”