Tag: Sunaina Jairath

  • Sunaina Jairath joins RPG group as VP – group brand & communications

    Sunaina Jairath joins RPG group as VP – group brand & communications

    MUMBAI: Communications professional Sunaina Jairath has been appointed as vice president – group brand & communications at RPG Group. In her new role, she will oversee brand management, corporate communications, CSR, employer branding, and reputation management.

    Sunaina brings extensive experience to this role, with a career spanning over two decades across diverse industries, including corporate communications, policy advocacy, marketing strategies, and social impact campaigns. She has previously held senior positions at organizations such as Bencos Research Solutions, Cred, Aliaxis, and Dentsu Creative, where she contributed to building robust communication protocols, spearheading digital campaigns, and mentoring cross-functional teams.

    A graduate of Delhi University with a Postgraduate diploma in communication from Xavier Institute of Communication, Sunaina is known for her leadership, strategic acumen, and expertise in branding, stakeholder engagement, and market intelligence.

    A big Calvin & Hobbes fan, the first things she looks out for in any newspaper is the comic strip. of her favorite characters And of course she loves her cuppa – nothing like coffee to freshen her up.

    She expresses  her enthusiasm for the new assignment:  â€œExcited to join RPG Group and contribute to its legacy through impactful branding and communications strategies.

  • Sunaina Jairath joins Cred as communications lead

    Sunaina Jairath joins Cred as communications lead

    Mumbai: Sunaina Jairath has joined credit card payments app Cred as communications lead.

    Previously, Jairath was associated with Perfect Relations where she worked for more than 17 years as director of strategy and public policy.

    She is armed with over 18 years of experience in communication consultancy, public relations, and media management. Her other specialties are policy communication, crisis communication, entry strategies, corporate reputation management, project planning, issue management, public affairs and government relations, and D&I.

    Before Perfect Relations, Jairath was associated with agencies like Image PR, Image Inc, Convergys, and Destiji.