ITV

Tag: Sun TV

  • Most watched Hindi GEC channels across genre until week 22

    BENGALURU: Three channels have been present during all the first 22 weeks of 2017 (Saturday, 31 December 2017 to Friday, 2 June 2017) in Broadcast Audience Research Council’s weekly list of Top 10 channels across genre-

    All India (U+R) : 2+ Individuals – They are (in order of the combined sum of weekly impressions while present in the top 10 channels across genre list) : Star Plus (16.128 billion CWI, Colors (13.67 billion CWI) and Zee TV (11.800 billion CWI).

    This paper is based on the information available in the public domain. Hence, It must be noted that the CWI figure mentioned in this paper is the sum of the weekly impressions of the channel mentioned in the BARC list of top 10 channels across genre – if a channel is not present in the list during any of the first 22 weeks of 2017, then its actual Combined Weekly Impressions will be much higher. Hence the author has refrained from mentioning the CWI for channels that were absent even for one of the first 22 weeks of 2017.

    None of the Hindi GEC channels have been ranked at no. 1 during the first 22 weeks of 2017 in the list.Star India has been ranked no 2 for 13weeks and Colors and Zee TV once each in the weekly list of Top 10 channels across genre during the first 22 weeks of 2017.

    Network 18’s second Hindi GEC – Rishtey was present in the weekly list of Top 10 channels across genre for 21 weeks; Sony Pictures Network India’s (SPN) Sony Pal was present in the for 16 of the first 22 weeks of 2017, followed by Zee Entertainment Enterprises Limited Hindi GEC – Zee Anmol which was present in the list for 13 of the first 22 weeks of 2017. The other channels that were present in the  list include SPN’sSony Entertainment Television, SPN’s Sony Sab, Star India’s StarUtsav and DD National during the period under consideration.

    Rank 1 has been held by the Sun TV Network’s flagship Tamil GEC Sun TV for 17 weeks and Hindi Movies channel Sony Max for five weeks (weeks 15 to 19 of 2017).SPN’sSony Max aired the tenth edition of the Indian Premier League (IPL 10 or IPL 2017) during the five weeks it was numerounoand the two weeks it was ranked second in the weekly list of Top 10 channels across genre. Sony Max had entered the weekly list of Top 10 channels across genre for the first time in week 14 of 2017 at rank 2. It was placed at rank 6 in week 22 of 2017.

    Top 10 channels across genre in week 22 of 2017

    public://11111111.jpg

     

  • Hindi GECs gain lost ground across genres as IPL10 closes in week 21

    BENGALURU: Only one T20 cricket match on one day of the tenth edition of the Indian Premier League (IPL 10) happened during Broadcast Audience Research Council of India (BARC) week 21 (Saturday, 20 May 2017 to Friday, 26 May 2017) – The Finals. And that one match on Sunday, 21 May 2017 at 2000 hours (800 pm) was enough to retain Sony Pictures Network India’s (SPN) Hindi Movies channel Sony Max in BARC’s top 10 channels list across genres for week 21, however at fourth place instead of second place that the channel had in weeks 20 and 14. Sony Max, which aired IPL matches,topped the lists for weeks 15,16, 17,18 and 19 of 2017.  Before IPL10 which commenced in the middle of week 14, Sony Max did not figure in weekly the top 10 channels lists across genres in 2017.All the 10 channels that were present in BARC’s weekly list of top 10 channels across genres in week 20 were also present in week 21, but with shuffled ranks.

    The seven Hindi GECs’ that were present in BARC week 20 saw a 9.27 percent growth in ratings in week 21. The combined weekly impressions of these seven Hindi GEC channels as per BARC list of top channels across genres in weeks 21 and 20 were 40,85,558 (000s) Sums and 37,38,931 (000s) Sums respectively. Six of the seven Hindi GEC channels in the list gained viewership, while one – Zee Anmol, witnessed a small drop of 1.80 percent in weekly impressions in week 21’s top 10 channels list across genres as compared to week 20.

    Like last week, one channel each from the Tamil GEC, Telugu GEC and Hindi Movies spaces and seven channels from the Hindi GEC space were present in the weekly top 10 channels list across genres in week 21.  Of these, three were from the Sony Pictures Network India (SPN) network, two each from the Network 18 (or Viacom 18), Zee Entertainment Enterprises Limited (Zeel) and the Sun TV Network stables, and one from the Star India Network.

    Please refer to the figure below for the ratings table for BARC week 21: Across genres –All India (U+R): 2+ Individuals.

    public://F1_7.jpg

  • Sun TV regains top spot across genres as IPL 10 comes to a close

    BENGALURU: As IPL 10 came to a close, the Sun TV Networks’ Tamil flagship GEC Sun TV regained its top spot in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genre: All India (U+R): 2+ Individuals in week 20 Saturday, 13 May 2017 to Friday, 19 May 2017.

    IPL 10 viewership supremacy across genres

    During its run, IPL 10 channels ruled the air with Indians lapping up the live event, more so during primetime. TV viewership declines during the summer months according to BARC. IPL 10 is probably one of the factors that helped retard this seasonal viewership decline.

    IPL 10 commenced on Wednesday, 5 April 2017 (in BARC week 14). The mega T20 cricket bonanza played by 8 teams comprising of over 200 players including 72 international players concluded with the finals on Sunday, 21 May 2017, after 60 matches spread over 47 days.

    BARC week 14 commenced on Saturday, 1 April 2017 and ended on Friday, 7 April 2017. Three days of play with three matches played happened in week 14. The event concluded in the beginning of week 21 – only one match was played during that week. Ten matches were played during each of BARC weeks15, 16,and 18. Nine matches were played in weeks17 (one match was rained out in week 17) and 19 and seven planned for week 20, with just one in week 21 as mentioned above.

    The excitement built up for the event saw IPL 10 recording the highest viewership for the season in week 15 for all the Sony Pictures Network (SPN) channels that broadcast the event  – the two Hindi Movie channels – Sony Max and two Sports channel’s Sony Six.(English) and Sony ESPN (commentary in Tamil, Telugu, Bengali, Hindi).

    Week 20: Top 10 channels list across genres

    One channel each from the Tamil GEC, Telugu GEC and Hindi Movies spaces and seven channels from the Hindi GEC space were present in the weekly top 10 channels list across genres in week 20.  Of these, three were from the Sony Pictures Network India (SPN) network, two each from the Network 18 (or Viacom 18), Zee Entertainment Enterprises Limited (Zeel) and the Sun TV Network stables, and one from the Star India Network.

    Sun TV and Sony Max exchanged ranks while Star Plus, Sony Pal, Zee TV, Gemini TV, Colors, Zee Anmol, Rishtey retained their week 19 ranks of 3, 4, 5, 6, 7, 8 and 9 respectively. Zee Telugu exited the list in week 20 to be replaced with Sony Sab.

    As mentioned above, Sun TV once again topped BARC’s weekly top 10 channels list after a hiatus of 5 weeks with 10,41,591 Impressions (000s) Sums followed by  Sony Max with 9,83,279Impressions (000s) Sums at second place.Please refer to the figure below for the list of top 10 channels across genres for week 20:

    public://F1_5.jpg

     

  • Has IPL 10 increased TV viewership? Has it eaten into channels’ ratings?

    BENGALURU: Has the tenth edition of the T20 cricket bonanza Indian Premier League (IPL 10) increased television viewership in India? Here below is a preliminary statistical analysis of Broadcast Audience Research Council of India (BARC) for Top 10 Channels *Across Genre: All India (U+R) : 2+ Individuals for weeks 1 to 18 of 2017 supported by other BARC data and inputs. BARC week 1 to 18 means the period between Saturday, 31 December 2016 and Friday 5 May 2017.

    BCCI’s official full list of IPL broadcasting TV and digital streaming channels in various countries says that Sony Pictures Network (SPN) channels Sony SIX, Sony SIX HD (Both commentry in English), Sony Max, Sony Max HD (Both commentary in Hindi), Sony ESPN (Commentary in Tamil, Telugu, Bengali, Hindi) will broadcast the event into India. Live streaming in India will be on Hotstar. Has the sport eaten into viewership of existing channels- well the answer could be a yes and a no, depending upon the way one looks at it.Read on to know more…

    It may be noted that BARC data of 30 different genres/languages/markets across differing NCCS, plus data of the top 10 channelsacross genres plus top 10 advertisers and brands across genres is available for public access. This paper uses the data for Top 10 channels across genres a yardstick, and BARC data for Top 10 Hindi GEC channelsHSM (U+R) :NCCS All : 2+ Individuals; BARC Data for Top 5 Tamil channels Tamil Nadu/ Puducherry (U+R) markets : NCCS All : 2+ Individuals; BARC data for Top 10 Telugu channels  AP/ Telangana (U+R) markets : NCCS All : 2+ Individuals to support some of its findings. This paper is limited to that extent, which must be borne in mind.

    IPL 10 has increased television viewership in India?

    IPL 10 commenced in week 14 of 2017.Using BARC’s weekly data for the top 10 television channels across genres, the simple average of weekly impressions (18 week average CWI) of all the top 10 channels per week during the first 18 weeks of 2017 (18 week average CWI) works out to 62,28,061.111 (000s) Sums. The 13 week average CWI for the top 10 television channels across genres was 60,08,108.385(000s) Sums. CWI could indicate the sum of the weekly impressions of all the channels of a genre for the indicated week or the sum of weekly impressions of a channel in a genre spanning the period under consideration. The most commonly referred periods in this paper are 18 and 13 weeks.

    In week 14 of 2017 Sony Max entered the list at second rank and then climbed to rank 1 in weeks 15, 16, 17 and 18. Sony Six entered the list in week 15 with Weekly Impressions of 4,58,933 (000s) Sums at tenth rank.Sony Six was not present in the top 10 channels across genres lists during earlier or in weeks 16, 17 and 18 of 2017.

    In week 14, CWI of the top 10 channels across genre dipped as compared to week 17 and then climbed to the highest ever in 2017 until now (week 18), only to dip in week 16,and the dip even further in weeks 17 and 18.

    BARCIndia is the official Twitter handle of BARC India. In a series of tweets under #SeasonalSwing, BARC has mentioned some performances for week 18 of 2017. In one tweet, BARC has said “Viewership during prime time gets affected due to summer heat. Similar #SeasonalSwingseen in 2016 as well’. An animation in the same tweet says that “AS MERCURY RISES, PRIMETIME VIEWING DIPS, INDICATING #SEASONALSWING OF TV VIEWERSHIP”. BARC has further tweeted that ‘TV viewership in week 18 was 26.1 billion impressions under #SesonalSwing.” In a series of other tweets under this hashtag, BARC has revealed performances of  somechannels/programmes in week 18.

    Please refer to the figure below:

    public://11111111111111111_0.jpg

    The 13 week average CWI the top 10 channels across genre was 60,08,108.385 (000s) Sums, signifying a growth in viewership of 3.66 percent for the average of CWI of 18 weeks (62,28,061.111 (000s) Sums). This rise seems to indicate that IPL 10 did increase TV viewership despite the summer heat. Was it also something else? The summer holidays for a large number of educational institutions in the country resulting in people spending more time watching television? Is the growth because of more riveting content on television? Or …?

    As mentioned above, in week 15 of 2017, CWI was the highest ever during the 18 weeks at 72,25,717 (000s) Sums or 16.02 percent more than the average CWI over 18 weeks and 20.27 percent more than the average CWI over 13 weeks. Post the commencement of IPL 10, week 18 has shown the lowest positive deviation from both the averages at 5.87 percent and 9.75 percent (from the average CWI over 18 and 13 weeks respectively).

    Please refer to the figure below:

    public://2222222222222_1.jpg

    Has IPL10 eaten into channels viewership?

    Five channels were present in the weekly top 10 channels across genres list during all the 18 weeks of 2017. In descending order of CWI of 18 weeks, they are – The Sun Networks flagship Tamil GEC – Sun TV; Star India’s flagship Hindi GEC –Star Plus; Network 18 (or Viacom 18 if you will) flagship Hindi GEC Colors; The Sun Network’s Telugu GEC Gemini TV and Zee Entertainment Enterprises Limited (Zeel) flagship Hindi GEC Zee TV.

    Going by the differences in the 18 week average CWI andthe 13 week average CWI of each channel,the first three – Sun TV, Star Plus and Colors seemed to have lost ratings, while the latter two seemed to have gained ratings.Was it because of summer heat, more riveting content on other channels?Was it because of the IPL or something else?

    Please refer to the graph below. Using BARC data for top 10 channels across genres, Sun TV’s average CWI during the first 18  and 13 weeks of 2017 was 11,49.943.111 (000s) Sums and 11,55,543.615 (000s) Sums respectively (a drop of 0.48 percent). Since the latter figure is higher than the former, quite obviously, the channel has lost ratings during the course of the IPL which commenced in mid-week 14.

    The graph–Sun TV-Deviation from 13 week average CWI below also confirms this – in weeks 16, 17 and 18, Sun TV’s ratings dropped by a fair percentage from its 13 week average CWI. On looking at BARC data for the top 5 channels in the Tamil Nadu/ Puducherry (U+R) markets: NCCSAll : 2+ Individuals spanning the first 18 weeks of 2017, Sun TV’s 18 week average CWI fell as compared to its 13 week average CWI.

    However, it may be noted that BARC data for the top 5 channels in the Tamil Nadu/ Puducherry (U+R) markets indicates that overall viewership of the market grew by 0.62 percent vis-à-vis average ratings of the first 18 weeks and first 13 weeks of 2017, as compared to a decline of 0.59 percent in the case of Sun TV during the same period.

    public://333333333333333333333333_0.jpg

    Star Plus 18 week average CWI and 13 week average CWI based on BARCdata for Top 10 channels across genres for the first 18 weeks of 2017 was 7,40,324.2222 (000s) Sums and 7,49,671.6154 (000s) Sums respectively.  These numbers indicate adrop of 1.25 percent in average ratings. Please refer to the graph below which shows how Star Plus ratings have fallen after week 14 of 2017. BARC’s data for HSM (U+R): NCCSAll : 2+ Individuals – Top 10 Hindi GEC channels also reflect Star Plus’s drop in ratings – the channel saw a 1.28 percent slump between its 18 weekaverage CWI and its13 week average CWI.

    public://44444444444444444444.jpg

    Colorssaw a 2.92 percentdrop between its 18 week average CWI (6,47,851(000s) Sums) and13 weeks average CWI (6,67,356.0769 (000s) Sums). The graph below also indicates this drop starting from week 14 to week 18. BARC’s data for HSM (U+R): NCCSAll : 2+ Individuals – Top 10 Hindi GEC channels reflectsColorsdrop  of 3 percent in ratings between the 18 weeks average CWI and 13 weeks average CWI.

    http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/large/public/55555555555555555555555.jpg?itok=nPXsaadB

    The Sun Network’s Telugu GEC Gemini witnessed an increase of 0.96 percent in 18 week average ratings (5,68,443.1667(000s) Sums) as compared to 13 week average ratings (5,63,051.3846 (000s) Sums) based on BARC data for top 10 channels across genre. Though the channel did witness small drops in weeks 15, 17 and 18, the fall was more than cushioned by the rise in week 16 as indicated in the graph figure below.

    BARC data for the top five Telugu channels – AP/ Telangana (U+R) :NCCS All : 2+ Individuals also confirms an increase of 1.09 percent for Gemini TV between the average CWI for the first 18 weeks and first 13 weeks of 2017. Overall, Telugu viewership of the top 10 Telugu channels based on the difference between the 18 week average CWI and  the 13 week average CWI has dipped by 0.38 percent between weeks 13 and 18 of 2017.

    public://66666666666666666_0.jpg

    Zee TV saw a growth of 1.55 percent in 18 week average CWI (5,23,273.8889 (000s) Sums) as compared to 13 week average CWI(5,15,281.6154 (000s) Sums) based on BARC data for top 10 channels across genre for weeks 1 to 18 of 2017. The graphbelow indicates that Zee TV ratings after week 9 have been more than its13 week average. This was further confirmed by BARCs’ HSM (U+R) : NCCS All : 2+ Individuals – Top 10 Hindi GEC channels data, which showed that Zee TV’s 18 week average CWI increased by 1.55 percent from its 13 week average CWI.

    public://777777777777777777777777.jpg

    Overall, the Hindi GEC HSM (U+R) :NCCS All: 2+ Individuals genre saw a growth of 0.47 percent between the 18 week average CWI (47,78,337.889 (000s) Sums) and the 13 week average CWI (47,55,968.385 (000s) Sums).

    Please refer to the graph below.

    public://88888888888888.jpg

    So has IPL grown TV viewership and has it eaten into other channels ratings?

    Preliminary and basic statistical analysis of limited BARC data seems to indicate that IPL 10 has grown the viewership. Probably yes. Have GEC’s lost eyeballs because of the sporting event? Maybe it has. Data for three more weeks (weeks 19, 20 and 21) until the end of IPL 10 on Sunday, 21 May 2017 will give better insights on how and how much for both the queries. The jury is still waiting for more inputs.

  • IPL 10 ramps up Sony channels ratings to numero uno position

    BENGALURU: IPL 10 commenced on 5 April 2017. Just three days of the tenth season of the Indian Premier League cricket had catapulted Sony Pictures Networks India Private Limited (SPN) Hindi Movies channel Sony max to numero uno postion in the Hindi Movies genre for week 14 of 2017 (Broadcast Audience Research Council of India – BARC ratings for week 14 -Saturday, April 2017 to Friday, 7 April 2017). Further, the cricket extravaganza pushed the channel to second place in terms of ratings across genres in that week. Among the other SPN channels that benefitted was Sony Six in week 14.

    BARC week 15 (Saturday, 8 April 2017 to Friday, 14 April 2017) has been even better for SPN channels. Sony Max was the most watched channel across genres during the week with weekly impressions of 14,29,479 (000s) sums, followed by the Sun Network’s Tamil GEC flagship channel Sun TV with weekly impressions 12,47,460 (000s) sums (BARC Data for Top 10 Channels *Across Genre : All India (U+R) : 2+ Individuals).  Star Plus (Hindi GEC), Gemini TV (Telugu GEC), Colors (Hindi GEC), Sony Pal (Hindi GEC) were at third, fourth fifth and sixth spots respectively across genres. The last four places across genres were occupied by Zee TV (Hindi GEC), Rishtey (Hindi GEC), ETV Telugu (Telugu GEC) and Zee Telugu (Telugu GEC) in that order.

    During the preceding weeks of 2017, it was Sun TV which had held pole position with weekly impressions of 12,06,478 (000s) sums in week 14, followed far behind by Sony Max with weekly impressions of 8,53,494 (000s) sums at second place.

    In week 15, Sony Max topped the ratings in Hindi Movies HSM (U+R) : NCCS All : 2+ Individuals, Hindi Movies Rural HSM NCCS All : 2+ Individuals and Hindi Movies Urban HSM NCCS All : 2+ Individuals markets, with IPL matches being the top 5 most watched programmes in these markets.

    In the Hindi Movies market, Sony Max had phenomenal weekly impressions of 13,34,063 (000s) sums, followed far behind by its peer channel Sony Wah which had weekly impressions of 4,27,231 (000s) sums. The Mumbai Indians-Kolkata Knight Riders match was the most watched programme in the genre with impressions of 19,303 (000s) followed by the Mumbai Indians- Sunrisers Hyderabad (The Sun Network owns the Sunrisers Hyderabad team) match with impressions of 18,969 (000s). All the other five most watched programmes in the Hindi Movies market were IPL matches on Sony Max

    Sony Max’s ratings in the Hindi Movies-Rural market – weekly impressions of 6,16,227 (000s) sums. In this market, the Mumbai Indians- Sunrisers Hyderabad was the most watched programme with impressions of 8,828 (000s), while the Mumbai Indians-Kolkata Knight Riders match was the second most watched programme with impressions of 8,231 (000s). All the other five most watched programmes in the Hindi Movies-Rural market were IPL matches on Sony Max.

    Sony Max’s had weekly impressions of 7,17,835 (000s) sums in the Hindi Movies-Urban market. All the top five most watched programmes in this market were IPL matches on Sony Max. Like in the case of the Hindi  Movies market, the Mumbai Indians-Kolkata Knight Riders match was the most watched programme in this market with impressions of 11,071 (000s) followed by the Mumbai Indians- Sunrisers Hyderabad match with impressions of 10,140 (000s).

    In the sports genre, Sony Six was the most watched Sports channel in week 15 with weekly impressions of 4,58,932 (000s) sums followed by an SPN peer channel – Sony ESPN which had weekly impressions of 1,14,119 (000s) sums. The top five programs in the Sports genre were IPL matches on Sony Six– with the Mumbai Indian’s Sunrisers Hyderabad  fixture with Impressions of 7,392 (000s) being the most watched sports programme in week 15.

    Also Read :

    IPL 10 catapults Sony Max to second place across genres

    SPN India-SITI Networks dispute: TDSAT directs SITI to sign SPN RIO agreement (updated)

    IPL Impression: Sony Six & ESPN double, Ten1 & 2 halve

    IPL 2017: The Piracy Conundrum

  • Copyright case: Sun TV restrained from using Sony music recording

    MUMBAI: The Madras High Court has passed a landmark judgement wherein Sun TV, which was found using a number of Sony Music songs without approval, have been restrained from using copyrighted work with immediate effect.

    This judgement was passed by Justice K Kalyanasundaram after the global music giant challenged the leading Chennai-based television network.

    This important order validates the rights that have been given to creators and owners, and will go a long way to ensure a fair economic balance between the creative community and the larger broadcast and internet organisations.

    Approvals from music rights owners are mandatory before using (synchronisation) songs with new visuals. The music could be existing songs, versions or underlying works. TV broadcasters, advertisers, film producers and internet companies, who use existing music, will now need to seek prior permission from copyright-owners before communicating to the public including broadcasters.

    This decision will help the music and film industry as authors, composers and labels shall be entitled to claim their rightful share.

  • Sun TV continues ratings dominance across genres in BARC week 13

    BENGALURU: The Kalanithi Maran-headed Sun TV continued its dominance over ratings in week 13 (Saturday, 25 March 2017 to Friday, 31 March 2017) Top 10 Channels Across Genre: All India (U+R) : 2+ Individuals as per Broadcast Audience Research Council of India (BARC) data.

    Three channels each from the Zee Entertainment Enterprises Limited (Zeel – Zee TV, Zee Telugu and Zee Anmol) and the Network 18 (Colors, ETV Telugu and Rishtey) stables were present in the top 10 channels across genres list for week 13. They were joined by two channels from the Sun Network (Sun TV and Gemini TV), one channel each mentioned above from Star India and SPN networks.

    From the languages or market’s point of view, six channels from the Hindi-speaking market, three from the Telugu market and one from the Tamil market were present in the top 10 channels list based on Impressions (000s) Sums.

    Sun TV clocked ratings of 12,14,083 Impressions (000s) Sums in week 13, followed by Star India’s Star Plus with a distant 7,45,942 Impressions (000s) Sums at second place. Sony Pictures Network’s (SPN) Sony Pal moved up to third place in the list with 7,09,372 Impressions (000s) Sums from last week’s fifth place.

    At the fourth place was Network 18’s Colors with 670812 Impressions (000s) Sums followed by Gemini TV which retained its week 12 fifth spot in week 13 with 6,66,919 Impressions (000s) Sums. Zee TV with 5,79,994 Impressions (000s) Sums was sixth followed by a sister channel – Zee Telugu with 5,43,129 Impressions (000s) Sums at the seventh spot.

    Network 18’s ETV Telugu was at eighth spot with 5,24,475 Impressions (000s) Sums, followed by Network 18’s Rishtey at the ninth spot with 5,01,508 Impressions (000s) Sums. Zeel’s Zee Anmol completed the list at the tenth spot with 4,85,640 Impressions (000s) Sums.

  • Sun TV picks up India, Lanka pay-TV rights for ‘Yoko’, Jetpack seals deals with global b’casters

    Global distributor, Jetpack Distribution, announced on 28 March, 2017, that it has inked multiple broadcast agreements with leading channels around the world for their pre-school children’s hit, YOKO.

    Deals have been concluded by Jetpack with Canada’s BBC Knowledge for exclusive Pay TV and SVOD (Subscription Video on Demand) rights. Canal Panda in Portugal has acquired exclusive Pay TV and non- exclusive SVOD, while Sun TV has picked up exclusive Pay TV rights throughout India and Sri Lanka for the animated series. YOKO is expected to launch on screens in these key territories from late 2017.

    YOKO premiered in Russia on national channels CTC (Cost to Company) and Karousel during the weekends at the end of 2016 and separate broadcast deals have also been inked by Russian co-producer Wizart after their distribution arm, Wizart Distribution, secured other broadcasters including educational channel O! (Pay TV Worldwide), Mult, Tlum and Ani (Pay TV), VTV in Belarus and ETV in Estonia.

    Link — Read the complete story here:

  • Sun TV: Broadcasting vet Joshi hired on ‘temporary assignment’

    NEW DELHI: Broadcast Audience Research Council (India)’s former tech-com member and industry veteran Paritosh Joshi has joined the Chennai-based Sun TV Network to oversee and drive the revenue growth prospect of the Network Channels across four south Indian languages Tamil, Telugu, Kannada and Malayalam.

    Although Joshi denied having ‘joined’ Sun TV while talking to www.indiantelevision.com, Sun TV sources told this media portal that Joshi, who has helped the growth of several channels, has joined on a temporary assignment.

    His last assignment was with India TV as the CEO till August 2016. In this new assignment, he will be working towards increasing the revenue generation capabilities of the network channels.

    Sun TV has 34 channels including news and non-news channels. Paritosh is expected to function as a Strategic consultant who will be guiding both GEC and Non GEC network channel’s sales teams towards better realisation of revenues.

    Joshi has vast experience of more than three decades in Brand Portfolio, Advertising, Media & Broadcast sector in Indian and South Asia. He also specialised in Consumer Product and Service Sales and Marketing, Business Negotiation, Team leadership and motivation, Goal setting and budgeting, Vision articulation.

    He has been associated with Shop CJ, Star India, Business Standard, ITC Limited, Lintas India and P&G. He also plays mentoring and advisory role in MRUC and served for Indian Broadcasting Foundation.

    An alumnus of IIM Ahmedabad with graduation in Statistics and Mathematics, he was among those who helped the roll-out of BARC India and took part in several workshops all over the country to familiarize the media and the TV industry with its work.

  • Sun TV to benefit greatly from DAS III & IV: Centrum Broking

    MUMBAI: Stockbroking firm Centrum Broking’s research team is relatively bullish on the Sun TV Network. In its latest report, Centrum has stated that Sun TV has said that recent developments bode well for the Kalanithi Maran promoted southern TV network.

    “We draw comfort from the court’s recent dismissal of all charges against the promoters, its high dividend payout, the Rs 18 billion cash in its books,” its says in the report.

    Centrum is hopeful that cable TV digitisation in Phase III and Phase IV will double Sun TV’s subscription revenues over the next three years. “We expect that it would be one of the biggest beneficiaries of the digitization,” the report says.

    Evidence of that comes from the recent 30 per cent increase in subscription income YoY and the 10 per cent increase in DTH subscription income (it currently has 13.1 million paying subs) contribution in Q3 FY 2017 .

    “It has started to add income from content trading which represents revenue earned from mobile service providers,” says Centrum in the report.

    The broker points out that the Sun TV Network management has become cautious on its spends over the past year or so and has stopped handing out big wads of money to acquire expensive movies. This has helped improve its EBIDTA margins as its amortisation expenses have gone down. Centrum expects this trend to continue going forward.

    The investment banking firm points out that there is other good news coming in from Sun TV as it relooks at its content strategy for its channels in Telugu and Kannada.

    The launch of new shows in the Telugu market has helped it gain significant market share there and increase yield by 30 per cent in Q3 FY 2017. “We believe this yield increase would have a positive impact on the smaller channels in the Telugu market,” it says in the report.

    Sun TV is also looking at relaunching its Kannada language channel with commissioned content within the next two months which will gain traction over the next three quarters, Centrum points out.

    However, it says that overall Sun TV is struggling (like other media companies) – on the advertising revenues front — following the impact of demonetization — as these shrank (in its case 6.8 per cent) in the latest quarter.

    “The recovery would take another quarter as Sun TV is highly dependent on local ads and the FMCG sector’s ad spend.”

    In the latest Q3-2017 financials declared on 10 February, Sun TV reported a 2.8 per cent increase in YoY revenues to Rs 589.43 crore; PAT growth by 11 per cent to Rs 240.09 crore; and EBIDTA increase by 0.6 per cent to Rs 439.73 crore. The company also declared a 100 per cent dividend for its shareholders.

    Also Read :

    http://www.indiantelevision.com/television/tv-channels/regional/sun-tv-third-quarter-of-2017-numbers-up-170211

    http://www.indiantelevision.com/regulators/supreme-court/marans-discharged-sc-no-to-stay-hearing-on-wed-170203