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Tag: Sumit Kumar

  • Tyroo|CJ welcomes Sumit Kumar as director – global growth programs

    Tyroo|CJ welcomes Sumit Kumar as director – global growth programs

    Mumbai: Tyroo, an ad tech platform in the APAC region, announced the appointment of Sumit Kumar, who has joined the Tyroo|CJ partnership as director – global growth programs.

    Sumit Kumar brings a wealth of experience driving rapid growth and revenue within the AdTech industry, particularly in startup environments. With a distinguished career that includes leadership roles at InMobi, Mobext, Oxigen wallet and an earlier stint at Tyroo, Sumit has consistently demonstrated a strong track record in sales, business strategy, and team leadership. His appointment to Tyroo|CJ marks a strategic move to bolster the partnership’s global growth initiatives by leveraging his expertise in cross-border mobile and desktop demand and supply.

    “Joining Tyroo|CJ is a thrilling opportunity to contribute to a company and a partnership that is spearheading the performance and affiliate marketing in APAC,” said Sumit Kumar. “I am eager to drive the success of the Tyroo|CJ partnership by focusing on expanding our market presence, optimizing our product offerings, and delivering exceptional client experiences on a global scale.”

    Sumit continued, “Our mission is to generate substantial revenue growth by penetrating new markets, strengthening our collaboration with CJ, and ensuring that our clients in the US, UK, and EU fully benefit from our APAC capabilities. I look forward to leading these efforts and contributing to Tyroo|CJ continued success.”

    “We are thrilled to welcome Sumit to Tyroo|CJ as our Director-Global Growth Programs”, said Tyroo CEO Siddharth Puri. “As more global brands look to expand their presence in the APAC region, they often face the challenge of needing local expertise and support to truly succeed. Our partnership with CJ is designed to bridge that gap, offering brands the regional insights they need. With Sumit on board, we’re further strengthening this commitment. His leadership and experience will be invaluable as we help these brands navigate and thrive in APAC, while also expanding our own global footprint.”

    Sumit Kumar will be based in Bangalore and focus on driving Tyroo|CJ growth across key global markets.

  • Alto Delhi Comic Con 2016 begins, on till 11 December

    Alto Delhi Comic Con 2016 begins, on till 11 December

    NEW DELHI – Alto Delhi Comic Con 2016 organized by Comic Con India began today and has a lot in store for comics enthusiasts and audiences inclined towards popular culture. The 3 day fest which started today at NSIC Grounds, Okhla will be on till December 11’ 2016. This is the biggest pop culture event of the year!

    Alto Delhi Comic Con 2016 is hosting interactive and experiential programming through panels, launches, gaming, video hangouts and much more. Famous international personalities like Tom Richmond, Caricaturist, Cartoonist and humorous illustrator, for MAD Magazine, Cartoon Network, National Geographic and many more; Joe Harris, Author, X-Files Comics and Nicolas Wild, French writer and illustrator and author of the critically acclaimed Kabul Disco are attending and taking part in special sessions at DCC 2016.

    DJ Elliot, The Official Walt Disney World DJ & Gaurav Gera, Actor & Stand Up Comedian, are their at Alto Delhi Comic Con 2016on all 3 days.

    Fans who come dressed as their favorite comics characters always steal the show. And this year as always, COSPLAYERS are grabbing tons of prizes under these 5 categories created to increase one’s chances of winning gifts. Each day, one winner is being chosen from each of five categories: Each day, winners get chosen from five categories – 1. Comic book/graphic novel 2. Animated Series/Movie 3. Manga/Anime 4. Sci-Fi/Fantasy and 5. Gaming. Also, on each day, One lucky winner out of the chosen 5 wins INR 50000 (Cash Prize) and a chance to enter‘Indian Championships of Cosplay’! 5 Cool Cosplayers get a voucher of Rs 2500 (each) for their Spirit of Cosplay.

    Comic Con India has set up Exclusive Experiential and Gaming Zones at the event. Maruti Suzuki Alto K10 is not only the presenting sponsor for the show, but also have set up the biggest Art & Gaming zone ever at a Comic Con show, with tons of freebies given out to fans. It is the biggest draw at the show.

    Alto Delhi Comic Con features ESL India Premiership, where Eight teams are playing game titles – CS:GO, DOTA 2 and Clash Royale in an intense Single Elimination format to emerge as victors. The winners of this Grand Finale will grab a share of Rs. 19,58,000 prize pool.

    One of the other main attractions of the event are the Baahubali Zone & first of its kind WWE Zone. At the Bahubali Zone, the team from the super hit Franchise is showcasing a VR Experience called The Sword Of Baahubali, based on the World of Baahubali depicted in the movies. And at the WWE Zone, fans can walk the grand stage on their favorite WWE Superstar’s entrance music. The zone is giving fans a never-before, unmatched experience; a chance to feel, act, and enter the ring just like their favorite WWE Superstar!

    Not just that, other exclusive Experiential Zone at Alto Delhi Comic Con includes AXN Zone. It has lots of fun engagements. Fans can witness some of their favorite characters like Sam & Dean, Sherlock, Heisenberg, Dexter etc come alive. Also, Rogue One – A Stars Wars Story, is celebrating their upcoming movie.

    Fans will find an “Artist Alley” at the DCC 2016. It is a zone, exclusively featuring artists from all over India and Delhi. It gives fans an opportunity to interact with awesome artists, illustrators, designers working for comics and related fields. The alley features artists like Rajeev Tamahakar, Sumit Kumar, Parmi Jethwani, Reshmi Chandrashekhar, Nikita Das Gupta, Rohit Soni, Rohan Bhatia and many more.

    Well known creators like Akshay Dhar from Meta Desi Comics, Aniruddho Chakraborty from Chariot comics, Vivek Goel from Holy Cow Entertainment, Shamik Dasgupta from Yali Dreams and Saumin Patel are there too!

    For the sheer love for Comics, 3 new Comic book titles got launched on day 1 at the convention. These included, Ved & The Puppet Master & Shivaay 2 by TBS Planet, The Legend of Azad by Zaponga and Adhish Epiphany by Red Streak Publications.

    For fans, DCC had many surprises on day 1. At the convention Creator Jayzl Homavazir took the audience through the latest in the Beast Legion Web Comic Series. Wacom also conducted a fun session where they showcased their interactive Pen Displays & digital drawing tablets.

    At the convention, fans can buy merchandise from the best and most exclusive International merchandisers from across the globe. Also, there are exclusive Indian merchandisers including Planet Superheroes, Crazy Ant, The Souled Store, Frog,Wild child, Anime Pop Mall, Graphicurry, Macmerise, MC Sid Razz, Bushirt.com, Wear Your Opinion, Aha Stuff, G2A.com, Vivid Swans, Supervek and many more.

    The main participants at Alto Delhi Comic Con 2016 are Garbage Bin, Harpercollins Publishers India, Campfire Graphic Novel, Viz Media By Simon & Schuster, Graphic India, Vimanika Comics, DC, Darkhorse & Vertigo Comics By Random House India, Dorling Kindersley India, Red Streak Publications, TBS Planet, Sirji Comics, ICBM Comics, Holycow Entertainment, Yali Dream Creations and many more.

    Comic Con India is dedicated to creating unique events and giving the fans, exhibitors and partners a platform to celebrate their undying love and passion for comics & pop culture. Comic Con India is dedicated to expanding India’s popular culture by creating high profile events that cater to fans of not only comics, but also, gaming, movies, television, merchandise, toys & more.

  • Alto Delhi Comic Con 2016 begins, on till 11 December

    Alto Delhi Comic Con 2016 begins, on till 11 December

    NEW DELHI – Alto Delhi Comic Con 2016 organized by Comic Con India began today and has a lot in store for comics enthusiasts and audiences inclined towards popular culture. The 3 day fest which started today at NSIC Grounds, Okhla will be on till December 11’ 2016. This is the biggest pop culture event of the year!

    Alto Delhi Comic Con 2016 is hosting interactive and experiential programming through panels, launches, gaming, video hangouts and much more. Famous international personalities like Tom Richmond, Caricaturist, Cartoonist and humorous illustrator, for MAD Magazine, Cartoon Network, National Geographic and many more; Joe Harris, Author, X-Files Comics and Nicolas Wild, French writer and illustrator and author of the critically acclaimed Kabul Disco are attending and taking part in special sessions at DCC 2016.

    DJ Elliot, The Official Walt Disney World DJ & Gaurav Gera, Actor & Stand Up Comedian, are their at Alto Delhi Comic Con 2016on all 3 days.

    Fans who come dressed as their favorite comics characters always steal the show. And this year as always, COSPLAYERS are grabbing tons of prizes under these 5 categories created to increase one’s chances of winning gifts. Each day, one winner is being chosen from each of five categories: Each day, winners get chosen from five categories – 1. Comic book/graphic novel 2. Animated Series/Movie 3. Manga/Anime 4. Sci-Fi/Fantasy and 5. Gaming. Also, on each day, One lucky winner out of the chosen 5 wins INR 50000 (Cash Prize) and a chance to enter‘Indian Championships of Cosplay’! 5 Cool Cosplayers get a voucher of Rs 2500 (each) for their Spirit of Cosplay.

    Comic Con India has set up Exclusive Experiential and Gaming Zones at the event. Maruti Suzuki Alto K10 is not only the presenting sponsor for the show, but also have set up the biggest Art & Gaming zone ever at a Comic Con show, with tons of freebies given out to fans. It is the biggest draw at the show.

    Alto Delhi Comic Con features ESL India Premiership, where Eight teams are playing game titles – CS:GO, DOTA 2 and Clash Royale in an intense Single Elimination format to emerge as victors. The winners of this Grand Finale will grab a share of Rs. 19,58,000 prize pool.

    One of the other main attractions of the event are the Baahubali Zone & first of its kind WWE Zone. At the Bahubali Zone, the team from the super hit Franchise is showcasing a VR Experience called The Sword Of Baahubali, based on the World of Baahubali depicted in the movies. And at the WWE Zone, fans can walk the grand stage on their favorite WWE Superstar’s entrance music. The zone is giving fans a never-before, unmatched experience; a chance to feel, act, and enter the ring just like their favorite WWE Superstar!

    Not just that, other exclusive Experiential Zone at Alto Delhi Comic Con includes AXN Zone. It has lots of fun engagements. Fans can witness some of their favorite characters like Sam & Dean, Sherlock, Heisenberg, Dexter etc come alive. Also, Rogue One – A Stars Wars Story, is celebrating their upcoming movie.

    Fans will find an “Artist Alley” at the DCC 2016. It is a zone, exclusively featuring artists from all over India and Delhi. It gives fans an opportunity to interact with awesome artists, illustrators, designers working for comics and related fields. The alley features artists like Rajeev Tamahakar, Sumit Kumar, Parmi Jethwani, Reshmi Chandrashekhar, Nikita Das Gupta, Rohit Soni, Rohan Bhatia and many more.

    Well known creators like Akshay Dhar from Meta Desi Comics, Aniruddho Chakraborty from Chariot comics, Vivek Goel from Holy Cow Entertainment, Shamik Dasgupta from Yali Dreams and Saumin Patel are there too!

    For the sheer love for Comics, 3 new Comic book titles got launched on day 1 at the convention. These included, Ved & The Puppet Master & Shivaay 2 by TBS Planet, The Legend of Azad by Zaponga and Adhish Epiphany by Red Streak Publications.

    For fans, DCC had many surprises on day 1. At the convention Creator Jayzl Homavazir took the audience through the latest in the Beast Legion Web Comic Series. Wacom also conducted a fun session where they showcased their interactive Pen Displays & digital drawing tablets.

    At the convention, fans can buy merchandise from the best and most exclusive International merchandisers from across the globe. Also, there are exclusive Indian merchandisers including Planet Superheroes, Crazy Ant, The Souled Store, Frog,Wild child, Anime Pop Mall, Graphicurry, Macmerise, MC Sid Razz, Bushirt.com, Wear Your Opinion, Aha Stuff, G2A.com, Vivid Swans, Supervek and many more.

    The main participants at Alto Delhi Comic Con 2016 are Garbage Bin, Harpercollins Publishers India, Campfire Graphic Novel, Viz Media By Simon & Schuster, Graphic India, Vimanika Comics, DC, Darkhorse & Vertigo Comics By Random House India, Dorling Kindersley India, Red Streak Publications, TBS Planet, Sirji Comics, ICBM Comics, Holycow Entertainment, Yali Dream Creations and many more.

    Comic Con India is dedicated to creating unique events and giving the fans, exhibitors and partners a platform to celebrate their undying love and passion for comics & pop culture. Comic Con India is dedicated to expanding India’s popular culture by creating high profile events that cater to fans of not only comics, but also, gaming, movies, television, merchandise, toys & more.

  • Havas Media India makes senior digital appointments

    Havas Media India makes senior digital appointments

    MUMBAI: Havas Media India which has added a slew of wins to the kitty in 2013 has strengthened its ‘digital’ segment with two key senior appointments.

    In tune with the group’s integrated structure, Havas Media India’s full services digital portfolio includes digital media planning and buying, display advertising, digital direct response, search engine marketing, SEO, pay-per-click, social media, as well as ‘Mobext’ for mobile solutions and performance marketing using data and analytics.
    Havas Media Group, India & South Asia CEO Anita Nayyar
    Havas Media India MD digital Anurag Bhatnagar

    To establish itself further in India, the company has appointed Sumit Kumar as General Manager; while S.V. Sunilkumar has joined as Business Head Digital-Mumbai, whose key responsibility will be to service the existing digital clientele in Mumbai as well as new business development.

    Speaking on the appointments, Havas Media Group, India & South Asia CEO Anita Nayyar said, “Digital is a focal point for us and these appointments will further consolidate our attempt to offer the latest digital services to our clients. Both Sumit and Sunil are talented and committed digital players – we are glad to have them on board.”

    “Sunil and Sumit are mandated to entrenching and expanding the Havas Digital footprint in Mumbai and India”, added Havas Media India MD-Digital Anurag Bhatnagar.

    “Mobext not only provides mobile solutions to engage the customer but can also help brands make their sales force more effective with our enterprise solutions – a unique proposition in itself. The profile is a huge challenge and opportunity to create unique experiences and expand the Mobext offering in India”, explained Sumit Kumar, General Manager, Mobext India
    Havas Media business head digital Mumbai Sunil Kumar
    Mobext India GM Sumit Kumar

    Business Head Digital-Mumbai S.V. Sunilkumar commented, “As a digital enthusiast, it is always exciting to work with an agency whose mantra is ‘Digital at its core’. Havas Media has been on an aggressive growth path and again it is good to be where the action is. I look forward to creating some of this action”.

    Sumit Kumar, with over eight years of leadership experience in business development, strategic partnerships, product management and corporate sales, was earlier leading the performance and app advertising business for InMobi India. Clients worked with include – Tata DOCOMO, Vodafone, Sony Entertainment, Disney, OLX, Viacom 18, Tencent, AOL, Cleartip , Hungama, Nazara, Opera and Times Group. 

    Sunilkumar with 18 years of media experience was working with Infosys as a Principal Consultant and a part of the core product development team at BrandEdge (the global cloud based digital marketing platform). Also, as digital media head at DDB Mudra, he has serviced clients including LIC, Star TV, McDonalds, IDBI Bank, India First Life Insurance, etc.

  • Havas Media India makes senior digital appointments

    Havas Media India makes senior digital appointments

    MUMBAI: Havas Media India which has added a slew of wins to the kitty in 2013 has strengthened its ‘digital’ segment with two key senior appointments.

    In tune with the group’s integrated structure, Havas Media India’s full services digital portfolio includes digital media planning and buying, display advertising, digital direct response, search engine marketing, SEO, pay-per-click, social media, as well as ‘Mobext’ for mobile solutions and performance marketing using data and analytics.

    To establish itself further in India, the company has appointed Sumit Kumar as General Manager; while S.V. Sunilkumar has joined as Business Head Digital-Mumbai, whose key responsibility will be to service the existing digital clientele in Mumbai as well as new business development.

    Speaking on the appointments, Havas Media Group, India & South Asia CEO Anita Nayyar said, “Digital is a focal point for us and these appointments will further consolidate our attempt to offer the latest digital services to our clients. Both Sumit and Sunil are talented and committed digital players – we are glad to have them on board.”

    “Sunil and Sumit are mandated to entrenching and expanding the Havas Digital footprint in Mumbai and India”, added Havas Media India MD-Digital Anurag Bhatnagar.
    Havas Media Group, India & South Asia CEO Anita Nayyar
    Havas Media India MD digital Anurag Bhatnagar

    “Mobext not only provides mobile solutions to engage the customer but can also help brands make their sales force more effective with our enterprise solutions – a unique proposition in itself. The profile is a huge challenge and opportunity to create unique experiences and expand the Mobext offering in India”, explained Sumit Kumar, General Manager, Mobext India

    Business Head Digital-Mumbai S.V. Sunilkumar commented, “As a digital enthusiast, it is always exciting to work with an agency whose mantra is ‘Digital at its core’. Havas Media has been on an aggressive growth path and again it is good to be where the action is. I look forward to creating some of this action”.

    Sumit Kumar, with over eight years of leadership experience in business development, strategic partnerships, product management and corporate sales, was earlier leading the performance and app advertising business for InMobi India. Clients worked with include – Tata DOCOMO, Vodafone, Sony Entertainment, Disney, OLX, Viacom 18, Tencent, AOL, Cleartip , Hungama, Nazara, Opera and Times Group. 

    Sunilkumar with 18 years of media experience was working with Infosys as a Principal Consultant and a part of the core product development team at BrandEdge (the global cloud based digital marketing platform). Also, as digital media head at DDB Mudra, he has serviced clients including LIC, Star TV, McDonalds, IDBI Bank, India First Life Insurance, etc.

  • Bata appoints Sumit Kumar as VP, Marketing & Customer Services

    Bata appoints Sumit Kumar as VP, Marketing & Customer Services

    MUMBAI: Bata India has appointed Sumit Kumar as the new vice president, marketing & customer services with effect from 2 September.

    He will be responsible for driving growth and expansion of the market share in India.
    Kumar was earlier associated with Marks & Spencer India as marketing head.  He held all the marketing function for India business from external communication & PR, store environment & in-store communication, customer relationship management & customer insight unit.

    Our strategy and investment programme will continue to drive a cohesive and consistent marketing journey feels Sumit Kumar

    On his appointment, Kumar said “I feel privileged to have this opportunity. We, at Bata, are strongly poised to take the growth trajectory to the next level. We have a strong understanding on consumer needs and are relentlessly focused on improving customer service and quality sales growth. Our strategy and investment programme will continue to drive a cohesive and consistent marketing journey.”

    In his professional career, spanning over 16 years, he has worked with market leading companies and has been responsible for formulating & executing business strategies to achieve P&L objectives in sectors like Retail, Food & Hospitality. 

    Kumar also received the “Star Youth Achievers Award” in 2013 from Global Youth Marketing Forum for work in youth marketing and featured amongst the top 50 most talented brand builders.