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Tag: Subcontinent

  • Leo Burnett India shuffles its team; Pops is creative head India Subcontinent

    Leo Burnett India shuffles its team; Pops is creative head India Subcontinent

    MUMBAI: Publicis Groupe‘s creative agency Leo Burnett India has announced a restructuring in its ranks in order to transform itself into a new age communication agency.

    Leo Burnett India NCD KV Sridhar, popularly known as Pops, will now hold the mantle of chief creative officer, India Subcontinent. Nitesh Tiwari has been promoted to take on the post of Leo Burnett India chief creative officer.

    Tiwari has been a part of the Leo Burnett family for almost a decade and has worked for a wide range of clients, including Tide, Heinz, Sony Entertainment Television, Reliance Mobile, McDonald‘s, Perfetti Van Melle and Bajaj Electricals.

    Pops said, “The core of our consumers across product categories is becoming younger and younger with every passing year. So it is only fair that we have young creative leaders who speak the language of youth and understand new-age challenges for brands and businesses.”

    Earlier for agencies in India TV advertising was the core of marketing plans and specialist services were bought from smaller independent shops. Their clients are now demanding new ways of approaching advertising suited to the rapidly changing environment.

    “They are demanding advertising platforms that truly integrate their brand communications across channels as diverse as traditional media, digital and modern retail. This transformation is extremely exciting. Changing our core while growing fast requires foresight, meticulous planning and its relentless execution,” said Leo Burnett India Subcontinent chairman and CEO Arvind Sharma.

    Leo Burnett Worldwide chief creative officer Mark Tutssel said, “The infusion of fresh new blood into our industry is vital for its long-term health and prosperity. This new generation is tomorrows‘ world thinkers- bold, brave and curious. They naturally defy the status quo and open up infinite possibilities for modern day communication.”

    Leo Burnett Asia Pacific president Jarek Ziebinski said, “Business growth in India is coming from innovative thinking that keeps the youth at the centre and technology as the backdrop. Our creative restructuring in India is in step with that growth story and I am completely convinced that the youth will fuel growth of India as well as of Burnett in the near future.”

    Other promotions at Leo Burnett include the elevation of Vikram Pandey (a.k.a Spiky) as executive creative director with focus on Tata Capital and HDFC Life. Ashwiny Iyer Tiwari has been promoted as executive creative director and will continue working on Sony Entertainment Television. Vicky Bhambhani takes on the new role of regional creative director on Tide.

    Abhishek Sinha, Nikhil Mehrotra, Piyush Gupta and Shreyas Jain have all made it to the creative director circle.

    While Sinha will be working on P&G Tide and Shiksha, Mehrotra will work on brands like Bajaj Electricals and Complan. Gupta will be working on Tata Capital as creative director and Jain will now focus on HDFC Life and Limca.

    Leo Burnett has also roped in talent from across the industry including Timsy Gupta, Rishi Agarwal, Sapna Aluwalia and Rajneesh Ramakrishnan. Gupta comes in from DDB Mudra Mumbai and has been appointed as creative director. She has worked across agencies like Grey Worldwide, McCann Mumbai, Contract Mumbai and DDB Mudra Mumbai and will be helping chalk out a path for Uninor as CD.

    Agarwal who joins from McCann Erickson Delhi has worked on campaigns like Coca-Cola ‘Jashnmana le‘, Nescafe Sunrise, Dulux ‘boxing gloves‘. Some of the other prominent brands that he has contributed significantly towards include HBO, Jammu and Kashmir Tourism and Dainik Jagran. He also joins as CD on Uninor.

    Ahulwalia has received wide recognition for the work she has done on brands like Fiat, Tata AIG, Virgin Mobile, BBC World and Birla Sun Life Insurance. She will be a creative director on McDonald‘s.

    Ramakrishnan has worked across various agencies including Ogilvy & Mather, Creative Land Asia and handled brands like Cadbury confectionaries, Bajaj Pulsar, Castrol, Odonil, Kotak Securities, Citigroup Global Services(e serve), Frooti, Bloomberg UTV. He has joined as a creative director on McDonald‘s.

  • IFJ slams attacks on journalists in subcontinent

    IFJ slams attacks on journalists in subcontinent

    NEW DELHI: The International Federation of Journalists (IFJ) has expressed grave concern over attacks on the freedom of the press in countries in the Indian subcontinent and the Saarc region.
    The IFJ , supported by a coalition of international and Pakistan-based press freedom and journalists’ organizations , has demanded action from the government in response to the growing incidents of violence against journalists and the deteriorating press freedom situation.
    This follows the visit to Pakistan by the mission for press freedom, led by the IFJ and its affiliate, the Pakistan Federal Union of Journalists (PFUJ), from 21 February to 25 February. The IFJ represents over 500,000 journalists in more than 115 countries.
    At a roundtable conference on the “State of Press Freedom in Pakistan” held in Islamabad before its departure, the group , including IFJ president Christopher Warren, National Union of Journalists (NUJ) president Chris Morley, The Telegraph (India) editor Bharat Bhushan, Iqbal Khattak, bureau chief of The Daily Times and Pakistan’s representative to Reporters Sans Frontiers, Free Media Movement (Sri Lanka) convener Sunanda Deshapriya, and Pervez Shoukat, President of PFUJ, unanimously passed two resolutions.
    One of the resolutions stated: “The right to press and broadcasting freedom, as well as freedom of expression, is fundamental in a civilised state. We believe these freedoms are under threat in Pakistan and action must be taken to ensure they are not lost.”
    “The continuing killing, kidnapping and harassment of journalists in Pakistan is intolerable and must cease,” the group also noted.
    In the second resolution, the participants condemned the non-implementation of the seventh Wage Board Award, which guarantees improved wages for journalists, and demanded the establishment of the eighth Wage Board Award.
    At a press conference, the IFJ president said the media in Pakistan was facing a “crisis of safety” and called on the Pakistani government to provide greater security to journalists.
    “Four journalists have lost their lives in the past 12 months, and we have also seen a deeply disturbing trend emerge where families of journalists have been brutally targeted,” said the president of the IFJ, the organization representing more than 500,000 journalists in over 115 countries.
    “What makes this even worse is that the perpetrators of these horrific crimes have not been brought to justice, and the inaction of Pakistani authorities in these matters has allowed a culture of impunity to develop,” Warren said.
    IFJ President Christopher Warren said the mission was also concerned about government policies that have promoted cross-media ownership, placed police in positions to regulate media and failed to properly implement independent public service broadcasting, all of which have potentially restrict the free media.
    Meanwhile, the IFJ again called for greater protections for media workers in Nepal after reports of intimidation and violent attacks on journalists.
    According to IFJ affiliate, the Federation of Nepalese Journalists (FNJ), two journalists were attacked by a group of students while they were reporting on an event at Butwal Multiple College on February 27. In an earlier and unrelated incident, two other mediapersons were reportedly stopped on February 24 by members of Tharu Kalyankari Sabha, an organization demanding a separate Tharu state.
    “This sort of violent and aggressive behaviour interferes with the right of journalists to carry out their work in a safe and secure manner,” Warren said, adding “The IFJ supports the FNJ in condemning the attacks, and calls for a full investigation into both these incidents to ensure that journalists can travel and work freely without the threat of violent attacks.”
    The IFJ has again slammed the Sri Lankan authorities for using controversial anti-terror legislation to silence critical voices, after a media executive was arrested on February 26.
    According to local reports, the mediaperson became the second person affiliated with the publication to be detained under the new laws. Earlier another journalist was detained without charge by the Terrorist Investigation Division (TID) since November 22, 2006.
    “We once again stress our concerns that the Terrorism Prevention laws are being used to oppress the media and silence vital independent voices,” Warren said.
    Journalists’ organizations from around the world wrote to the Sri Lankan government on January 31 as part of a campaign led by IFJ affiliate, the Free Media Movement, which called for the mediaperson’s release.
    “The IFJ again calls on the Sri Lankan government to make a stand for human rights and press freedom by securing the immediate release of the two journalists”.