ITV

Tag: Streaming Services

  • Pocket Aces raises $14.7 mn fresh funds

    Pocket Aces raises $14.7 mn fresh funds

    MUMBAI: Digital studio Pocket Aces has raised $14.7 million from Sequoia Capital, DSP Group, 3one4 Capital along with other prominent investors.

    The Mumbai-based firm plans to use the fresh capital to invest in content, technology and talent. It has also plans to expand social distribution by starting three new content channels in the next 12 months. It is targeting a run-rate of 1 billion monthly video views on original content by 2020 while now its shows garner 500 million views per month.

    “With massive penetration of mobile internet and a large consumer base hungry for local content, we believe there has never been a better time to build a large content business here," said Ashwin Suresh, Anirudh Pandita and Aditi Shrivastava in a joint statement.

    Currently, Pocket Aces operates three socially distributed content channels: FilterCopy (short videos), Dice Media (long-form videos) and Gobble (food and lifestyle videos). It uses local advertising to monetize and currently works with brands. Moreover, the company launched its Loco app last year which has over 15 million registered users.

  • SVoD-Pay TV combined households increasing

    SVoD-Pay TV combined households increasing

    MUMBAI: With the advent of subscription-based video-on-demand services (SVoD), Pay-TV households are declining globally. But numbers of SVoD only households along with SVoD-Pay-TV combined households are increasing, according to a report from Ampere Analysis.

    As per the report, a combination of pay-TV, premium channel and SVoD is the most common among television service subscribers, followed by pay-TV and SVoD and SVoD-only.

    While the proportion of Pay-TV-only households are down four points, proportion of households combining pay-TV, premium channel and SVoD services has increased four points in the last 12 months. Although SVoD and pay-TV is the most common service combination among internet users, the proportions range between 55 per cent in Turkey to 14 per cent in Japan.

    “While there are markets such as Australia, Italy and Japan where SVoD-only is becoming the norm, this data reinforces pay-TV’s position in the market, and its continued importance to consumers in the viewing mix,” Ampere Analysis consumer research lead Minal Modha said.

  • Netflix declines being part of Apple TV service

    Netflix declines being part of Apple TV service

    MUMBAI: Streaming giant Netflix will not make its content available on Apple’s upcoming video offering. The latter is expected to introduce its video-streaming services on 25 March ramping up the competition in streaming business.

    “We prefer to let our customers watch our content on our service,” Netflix CEO Reed Hastings told as quoted by the Reuters. “We have chosen not to integrate with their service,” he added.

    Till now, Netflix has not adopted the most recent revamp of Apple's TV app for iOS. According to media reports, Netflix chief content officer Ted Sarandos said that their intentions have been moving away from the App Store subscription fee defending the decision not to adopt. He also added that Apple TV was not an important source of revenue for the OTT platform.

    The new service from Apple may have original content as well as resell subscriptions from CBS Corp, Viacom and Lions Gate Entertainment Corp’s Starz among others.  With entry of apple, the upcoming launch of Disney’s streaming service, Netflix is about to face tough challenge in near future.